Advertising Information Ohio

HOME

DIRECTORY

 

More free ebooks online:
 
Advertising | Affiliate revenue sharing  |  Auctions  |  Blogging  |  Crafts & Hobbies  |  Currency Trading  |  Home Remedies and Best Tips |  Mesothelioma lung cancer and asbestos |  Mortgage and refinance |  Pets  |  Web Site design  |

We would like to thank the local libraries, schools, and universities for recommending students to visit us when doing research on any of our information topics.
Please check back frequently as new topics are added and current topics are updated daily.

 

Place your TextLink AD here free

The Benefits of Specific Advertising


The great Claude Hopkins (Author of Scientific Advertising) once said, "Platitudes and generalities roll off the human understanding like water from a duck. They leave no impression whatever."

To say, "Best in the world," "Lowest price in existence," etc. are at best simply claiming the expected. But superlatives of that sort are usually damaging. They suggest looseness of expression, a tendency to exaggerate, a careless truth. They lead readers to discount all the statements that you make.

--- A Dog & Pony Show

It's true that people accept a certain license in 'sales talk.' A person may say, "Highest quality" without seeming a liar, although you realise other brands are just as good. We expect a sales person to 'sell' and we excuse some enthusiastic exaggeration. It's for that reason general statements count for very little. And a person inclined to grand statements and superlatives must expect their claims to meet a healthy dose of scepticism.

However, someone making a specific claim is either telling the truth lying. We know advertisers cannot lie in the best mediums, so a definite statement is usually accepted. Actual figures are not generally discounted. Specific facts, when stated, have their full weight and effect.

--- Just The Facts Ma'am

This is very important to consider in written or personal salesmanship. The weight of an argument may often be multiplied by making it specific. Say that one brand of light bulb gives more light than another and you leave some doubt. Say it gives 354% more light and people realize that you have made tests and comparisons.

A dealer may say, "Our prices have been reduced" without creating any marked impression. But when he says, "Our prices have been reduced 27 per cent" they get the full value of their announcement.

--- The Pre-emptive Advantage & Specificity

In the old days all beers were advertised as "Pure." The claim made no impression. The bigger the type used, the bigger the folly. After millions had been spent to impress a platitude, one brewer pictured a plate glass where beer was cooled in filtered air. They pictured a filter of white wood pulp through which every drop was cleared. They told how bottles were washed four times by machinery. They he went down 4,000 feet for pure water. How 1,018 experiments had been made to attain a yeast to give beer that matchless flavour. And how all the yeast was forever made from that adopted mother cell.

Now don't misunderstand - any brewer might have easily made these claims. They were mere essentials in ordinary brewing. But this one company was the first to tell everyone about them, while the others simply kept repeating the worn out statement "pure beer." This one brewer made the greatest success that was ever made in beer advertising.

--- The Art of Leverage

Remember, one advertising statement may take as much room as another, yet a definite statement is many times more effective. The difference is vast. If a claim is worth making, make it in the most impressive way you possibly can.

All these effects must be studied. 'Salesmanship-in-print' can be very expensive. A salesperson's loose talk matters little when it's simply one-on-one. However, when you are 'talking' to many at great cost, the weight of your advertising claims is important.

Remember, no generality has any weight whatever. It's like saying, "How do you do?", when you have no intention of inquiring about one's health. And specific claims when made in print are taken at their value.

So the next time you are dreaming up adverts and offers for your business - BE SPECIFIC!

Author: http://www.JamesBurchill.com - James is a freelance writer and consultant


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Fri. January / 18 / 2019

Advertising Trends You Should Consider in 2019 - Entrepreneur
Advertising Trends You Should Consider in 2019  Entrepreneur

It's a new year, filled with new challenges to advertising professionals. The slow death of traditional advertising vehicles (TV, newspapers), the rise of new ones ...


Facebook Advertising Profiles Are a Mystery to Most Users, Survey Says - The New York Times
Facebook Advertising Profiles Are a Mystery to Most Users, Survey Says  The New York Times

About three-fourths of the Facebook users in a Pew Research Center survey said they were not aware of the Ad Preferences page, which lists their personal ...


Barbara Gardner Proctor, pioneering advertising executive, dies - Chicago Tribune
Barbara Gardner Proctor, pioneering advertising executive, dies  Chicago Tribune

Barbara Gardner Proctor started an advertising agency in Chicago that was the first to be solely owned by an African-American woman.


Barbara Proctor, first African American woman to own an advertising agency, dies at 86 - Washington Post
Barbara Proctor, first African American woman to own an advertising agency, dies at 86  Washington Post

The company was called Proctor and Gardner Advertising. But there was only one founder behind it — Barbara Proctor, maiden name Gardner, the first African ...


Spending on Medical DTC Advertising Increased Dramatically Over the Past 20 Years - Cancer Therapy Advisor
Spending on Medical DTC Advertising Increased Dramatically Over the Past 20 Years  Cancer Therapy Advisor

The spend on medical marketing in the United States has dramatically grown over a 20-year span, but drug marketing as a proportion of total US drug spending ...


Pepsi takeover | Coke rival pouring money into Atlanta advertising - 11Alive.com WXIA
Pepsi takeover | Coke rival pouring money into Atlanta advertising  11Alive.com WXIA

Billboards and advertisements are bubbling up all over Coca-Cola's hometown. Here's why.


What that Gillette ad says about the trend in woke advertising - CNN
What that Gillette ad says about the trend in woke advertising  CNN

New York (CNN Business) Last year, Procter & Gamble won an Emmy award for "The Talk," an ad showing African-American parents discussing racism with ...


Premier League to review advertising partner - SportsPro Media
Premier League to review advertising partner  SportsPro Media

Marketing agency VMLY&R has held the Premier League account since 2016.


Latest Voter Data Confirms TV's Dominance in Political Advertising with Highest Voter Trust and Influence - Associated Press
Latest Voter Data Confirms TV's Dominance in Political Advertising with Highest Voter Trust and Influence  Associated Press

NEW YORK--(BUSINESS WIRE)--Jan 17, 2019--Today, the Television Bureau of Advertising (TVB) released new polling research from Research Now SSI, ...


State Broadcaster Probed Over Advertising Campaign - Caixin Global
State Broadcaster Probed Over Advertising Campaign  Caixin Global

State Broadcaster Probed Over Advertising Campaign.


Facebook’s Political Advertising Rules Are Coming to More Countries in 2019 - Adweek
Facebook’s Political Advertising Rules Are Coming to More Countries in 2019  Adweek

Facebook is bringing the political advertising rules and tools it introduced last year in the U.S. and the U.K. to several countries that are holding significant ...


Planters Is Advertising in the Super Bowl for the First Time in Over a Decade - Adweek
Planters Is Advertising in the Super Bowl for the First Time in Over a Decade  Adweek

Planters peanuts are a ubiquitous presence on grocery store shelves, but for the past 11 years, they haven 't been seen in a Super Bowl ad. That's all set to ...


Couple arrested for false advertising, unlicensed work and theft - KeysNews.com
Couple arrested for false advertising, unlicensed work and theft  KeysNews.com

The State Attorney's Office has levied several charges against a Key West couple accused of falsely advertising themselves as licensed contractors and taking ...


Advertising network compromised to deliver credit card stealing code - ZDNet
Advertising network compromised to deliver credit card stealing code  ZDNet

A Paris-based online advertising company was hacked, and its infrastructure used to deliver malicious JavaScript code to online stores, code that was designed ...


How Twitter Will Ensure Brand Safety For Video Advertisers In 2019 - AdExchanger
How Twitter Will Ensure Brand Safety For Video Advertisers In 2019  AdExchanger

As Twitter's video ad business grows, so does the amount of user-generated *content* on its platform. The challenge for Twitter, and brands that advertise on it, ...


Why targeted advertising is becoming creepy - Ericsson
Why targeted advertising is becoming creepy  Ericsson

Many are saying that AI needs to be explainable. What this means is that processes handled by AI should be made more easily understandable to humans, and ...


Lester Wunderman, advertising executive who perfected direct marketing, dies at 98 - Washington Post
Lester Wunderman, advertising executive who perfected direct marketing, dies at 98  Washington Post

Lester Wunderman, the advertising executive who perfected the strategy of reaching customers in their mailboxes, in their periodicals through magazine inserts ...


What Gilette's PC 'toxic masculinity' ad gets wrong about advertising - Fox Business
What Gilette's PC 'toxic masculinity' ad gets wrong about advertising  Fox Business

PR and advertising should be about understanding and attracting consumers, not lecturing them.


College students slammed for photo advertising ‘Taco Tuesday’ event: ‘Y’all should know better’ - Fox News
College students slammed for photo advertising ‘Taco Tuesday’ event: ‘Y’all should know better’  Fox News

The Ballard Center at Brigham Young University (BYU) has apologized after two students were called out for a photo advertising a Taco Tuesday event at the ...


Bing Ads to become exclusive search advertising platform for Verizon, including Yahoo, with new deal OnMSFT.com OnMSFT.com - OnMSFT
Bing Ads to become exclusive search advertising platform for Verizon, including Yahoo, with new deal OnMSFT.com OnMSFT.com  OnMSFT

Back in 2007, Microsoft famously attempted to acquire Yahoo!, but settled for the Bing-Yahoo Search Alliance, which placed Bing Search and ads on the Yahoo ...


DoubleVerify Buys Leiki in Effort to Protect Brands From Awkward Advertising Moments - Adweek
DoubleVerify Buys Leiki in Effort to Protect Brands From Awkward Advertising Moments  Adweek

The concept of brand safety is one that members of the public are now largely aware of, with articles in mainstream press publicizing how ad tech can lead to ...


Amazon's Push Into Adtech Signals The Break Up Of An Advertising Duopoly - Forbes
Amazon's Push Into Adtech Signals The Break Up Of An Advertising Duopoly  Forbes

Manish Madhvani discusses the top tech trends set to drive change and growth in 2019.


NFL “Pre-Game” Advertising Impact Report - GlobeNewswire
NFL “Pre-Game” Advertising Impact Report  GlobeNewswire

CHICAGO, Jan. 17, 2019 (GLOBE NEWSWIRE) -- As the countdown to the Big Game begins, marketer and consumer speculation swirl around which brands ...


Happy Tax Files False Advertising Lanham Act Lawsuit Against H&R Block - Associated Press
Happy Tax Files False Advertising Lanham Act Lawsuit Against H&R Block  Associated Press

MIAMI BEACH, Fla.--(BUSINESS WIRE)--Jan 16, 2019--Happy Tax, the fastest growing tax franchise according to Entrepreneur Magazine, has announced that it ...


Pringles Returns To Super Bowl Advertising With New 'Flavor Stacking' Spot - PRNewswire
Pringles Returns To Super Bowl Advertising With New 'Flavor Stacking' Spot  PRNewswire

BATTLE CREEK, Mich., Jan. 17, 2019 /PRNewswire/ -- The Pringles brand is returning to Super Bowl LIII 2019 on Sunday, Feb. 3. Pringles®, known for its bold ...


Coldwell Banker Southern Homes Joins Adwerx Automated Listing Advertising Program - PRNewswire
Coldwell Banker Southern Homes Joins Adwerx Automated Listing Advertising Program  PRNewswire

DURHAM, N.C., Jan. 17, 2019 /PRNewswire/ -- Coldwell Banker Southern Homes has engaged the Adwerx Enterprise Automated Listing Advertising Program ...


South Korea fines Nissan for false advertising on fuel economy - Nikkei Asian Review
South Korea fines Nissan for false advertising on fuel economy  Nikkei Asian Review

SEOUL (Kyodo) -- South Korea's government imposed a 900 million won ($803356) fine on Japanese carmaker Nissan Motor Co. and its South Korean br.


Increasing Disparities in Unhealthy Food Advertising Targeted to Hispanic and Black Youth - Youth Today
Increasing Disparities in Unhealthy Food Advertising Targeted to Hispanic and Black Youth  Youth Today

A new report details the troubling practice of minority youth-targeted unhealthy food advertising by dozens of the nation's largest food/beverage companies.


How is Roku Making Money Through Advertising? - eMarketer
How is Roku Making Money Through Advertising?  eMarketer

Roku, the David to the connected-TV-device Goliaths (Apple, Amazon and Google), is differentiating itself by expanding its advertising business. The company ...


Rep. Randy Hunt to File Truth in Advertising Internet Access Bill - Cape Cod Today
Rep. Randy Hunt to File Truth in Advertising Internet Access Bill  Cape Cod Today

From State Rep. Randy Hunt (R-Sandwich):. I'll be filing a bill tomorrow called “An Act to promote truth in advertising relative to internet access plans.” This bill ...


Rihanna Sues Father Ronald Fenty for False Advertising, Invasion of Privacy - Rolling Stone
Rihanna Sues Father Ronald Fenty for False Advertising, Invasion of Privacy  Rolling Stone

Rihanna is suing her father, Ronald Fenty, for false advertising and invasion of privacy, among other charges, claiming he's been improperly using her name to ...


If Gillette Really Cares About Toxic Masculinity, They Would Stop Advertising on Tucker Carlson :: Politics :: Features :: Toxic Masculinity :: Paste - Paste Magazine
If Gillette Really Cares About Toxic Masculinity, They Would Stop Advertising on Tucker Carlson :: Politics :: Features :: Toxic Masculinity :: Paste  Paste Magazine

Credit where it's due: this is a great commercial by Gillette.


Globe cuts ties with advertising executive - The Boston Globe
Globe cuts ties with advertising executive  The Boston Globe

The Boston Globe has cut ties with its vice president for advertising, Michael Bentley, an executive whose name was removed this week from the paper's ...


Working with McConnell: Getting your company seen on base - Wichita Business Journal
Working with McConnell: Getting your company seen on base  Wichita Business Journal

With around 17,000 total personnel, McConnell Air Force Base in Wichita is in many ways its own city — one bustling with military members ready to spend ...


Five Ways To Improve Your Social Video Advertising - Forbes
Five Ways To Improve Your Social Video Advertising  Forbes

According to a prediction by eMarketer, “Advertisers' increasing spend will push mobile's share of total media to 47.9% by 2022.” But despite mobile's position as ...


Freedive, Amazon’s free video-on-demand service, serves up new video advertising opportunities - Marketing Land
Freedive, Amazon’s free video-on-demand service, serves up new video advertising opportunities  Marketing Land

IMDb, the Amazon-owned database of TV and movie titles, has launched an ad-supported video-on-demand *service* called Freedive. It is available in the U.S. ...


Two Stafford residents ripped off after advertising items on Craigslist - Fredericksburg.com
Two Stafford residents ripped off after advertising items on Craigslist  Fredericksburg.com

The Stafford Sheriff's Office is again warning residents to be cautious when selling items online.


New creative chief at one of Pittsburgh's biggest ad agencies - Pittsburgh Business Times
New creative chief at one of Pittsburgh's biggest ad agencies  Pittsburgh Business Times

Joe Burke's promotion marks latest in a series of recent leadership changes, additions.


Domino’s Outspent Rival Restaurants on TV Advertising in December - Skift Table
Domino’s Outspent Rival Restaurants on TV Advertising in December  Skift Table

Note: With advertising being such a large part of the restaurant business, Skift Table continues to look at the top spenders on television ads at the end.


Pioneering black woman in advertising dies | Agency News - AdAge.com
Pioneering black woman in advertising dies | Agency News  AdAge.com

Barbara Gardner Proctor was best known as the founder, in 1970, of the first ad agency owned by an African-American woman.


Dash Community Advertisement Generates Venezuelan Merchant and Consumer Interest - Dash News
Dash Community Advertisement Generates Venezuelan Merchant and Consumer Interest  Dash News

Posted by Justin Szilard | Jan 17, 2019 | News |. Dash Community Advertisement Generates Venezuelan Merchant and Consumer Interest. A new advertising ...


Peter Mallouk's Creative Planning launches national TV advertising to challenge wirehouses but will it work? - RIABiz
Peter Mallouk's Creative Planning launches national TV advertising to challenge wirehouses but will it work?  RIABiz

The $36-billion Kansas RIA will make his point with tailors, docs and waiters who have Wall Street attitudes but one expert counsels caution.


This Russian startup wants to put billboards in space. Astronomers ar - Astronomy Magazine
This Russian startup wants to put billboards in space. Astronomers ar  Astronomy Magazine

Orbital Display is a Russian startup's effort to bring billboard advertisements to low-earth orbit using a grid of tissue box-sized satellites called CubeSats.


Russian Startup Wants to Put Ads in Low-Earth Orbit to Ruin The Sky For Everybody - ScienceAlert
Russian Startup Wants to Put Ads in Low-Earth Orbit to Ruin The Sky For Everybody  ScienceAlert

Will there be no end to people trying to muck up the night sky? Around this time last year it was a disco ball sent into low-Earth orbit. Now a Russian startup has ...


UK advertising market faces recession under no-deal Brexit - The Guardian
UK advertising market faces recession under no-deal Brexit  The Guardian

The UK will be plunged into its first advertising recession in a decade in the event of a no-deal Brexit, with spending likely to fall by nearly £1.4bn this year alone, ...


7 tips to make your small business an Instagram star - USA TODAY
7 tips to make your small business an Instagram star  USA TODAY

Get out your pink paint. Or your coral, or yellow or teal. By the time you finish reading this column, you're going to be painting one wall of your small business a ...


Barbara Gardner Proctor, Advertising Trailblazer, WTTW Trustee, Dies at 86 - WTTW News
Barbara Gardner Proctor, Advertising Trailblazer, WTTW Trustee, Dies at 86  WTTW News

She launched the first advertising agency owned and managed by an African-American woman in the 1970s. Barbara Gardner Proctor died on Dec. 19, 2018 at ...


Mobile Advertising Before And After 2018 - Forbes
Mobile Advertising Before And After 2018  Forbes

Mobile in-app advertising is about to endure a profound transformation that will change the dynamics of the current ecosystem and turn it upside down.


Qatar Airways launches impressive Hollywood-style advertising campaign for 2019 - The Moodie Davitt Report - The Moodie Davitt Report
Qatar Airways launches impressive Hollywood-style advertising campaign for 2019 - The Moodie Davitt Report  The Moodie Davitt Report

QATAR. Qatar Airways has launched a Hollywood-style global advertising campaign to celebrate flying with the fast-growing airline. The campaign, called A ...


Bangert: Demolition uncovers ‘Used Cars,’ a relic of downtown Lafayette advertising - Journal & Courier
Bangert: Demolition uncovers ‘Used Cars,’ a relic of downtown Lafayette advertising  Journal & Courier

Upper Main Street buzzing about an ad for 'Used Cars,' preserved on a brick wall for more than 70 years, uncovered when old R&M building came down.


Cassidy Advertising adds new client - Youngstown Vindicator
Cassidy Advertising adds new client  Youngstown Vindicator

CANFIELD. Cassidy Advertising & Consulting LLC, a full-*service* advertising agency in Canfield, announces new client Ohio Pain & Rehabilitation. Ohio Pain ...


Why Lamar Advertising Company (REIT) (NASDAQ:LAMR) Looks Like A Quality Company - Simply Wall St
Why Lamar Advertising Company (REIT) (NASDAQ:LAMR) Looks Like A Quality Company  Simply Wall St

One of the best investments we can make is in our own knowledge and skill set. With that in mind, this article will work through how we can use Return On Equity ...


Crackdown on advertising of real fur as `faux´ - Daily Mail
Crackdown on advertising of real fur as `faux´  Daily Mail

UK clothes retailers have been ordered to take immediate action to ensure they are not advertising real fur as “faux” in a crackdown on misleading advertising.


The medical industry spends $30-billion a year on advertising, but do consumers need what they're selling? - Philly.com
The medical industry spends $30-billion a year on advertising, but do consumers need what they're selling?  Philly.com

Hoping to earn its share of the $3.5 trillion health care market, the medical industry is pouring more money than ever into advertising its products — from ...


Survey: Amazon will win advertising dollars away from Facebook - Recode
Survey: Amazon will win advertising dollars away from Facebook  Recode

Amazon could double its ad revenue among top US ad buyers in the next two years, giving it 12 percent of total ad spending in 2020. Meanwhile, Facebook's ...


Instagram Caught Advertising Follower-Selling Companies It Banned - Fossbytes
Instagram Caught Advertising Follower-Selling Companies It Banned  Fossbytes

Instagram announced in November that it is banning all the accounts that have obtained artificial likes, followers and comments from third-party apps using bots.


How the Advertising Landscape Will Continue to Evolve in 2019 - Adweek
How the Advertising Landscape Will Continue to Evolve in 2019  Adweek

Advertising has historically been powered by media. While this is still the case, technology is increasingly at the industry's center of gravity. This shift, along with ...


I saw the future of advertising, and damn is it scary - Android Central
I saw the future of advertising, and damn is it scary  Android Central

The holy grail of advertising is creating a targeted message for specific individuals based on their shopping habits. The more information they have about you, ...


Amazon's latest advertising play involves free samples delivered right to your door - CNBC
Amazon's latest advertising play involves free samples delivered right to your door  CNBC

The program raises some privacy concerns in the age of data mining and detailed digital user profiles.


AI Is Eating Advertising – And 2019 Will Be Critical For Getting It Right - AdExchanger
AI Is Eating Advertising – And 2019 Will Be Critical For Getting It Right  AdExchanger

“Data-Driven Thinking” is written by members of the media community and contains *fresh* ideas on the digital revolution in media. Today's column is written by ...


Verizon Media and Microsoft Expand Partnership with Global Native Advertising Deal - Verizon Communications
Verizon Media and Microsoft Expand Partnership with Global Native Advertising Deal  Verizon Communications

Today, Verizon Media and Microsoft announced a new multi-year global native advertising deal. Through this deal which launches this month, marketers will ...


FCK, 99% off, Just Do It: Advertising execs pick their favorite ads of 2018 - Fast Company
FCK, 99% off, Just Do It: Advertising execs pick their favorite ads of 2018  Fast Company

Award-winning agencies like Wieden+Kennedy, Mother London, Droga5, Joan Creative, Venables Bell & Partners, DDB, and BBH weigh in–and give us a peek ...


5 resolutions for programmatic advertising in 2019 | Opinion - AdAge.com
5 resolutions for programmatic advertising in 2019 | Opinion  AdAge.com

In our industry, the end of the year is a time for R&R — not rest and relaxation (as the digital ad ecosystem never sleeps), but reflection and resolutions. It's a time ...


After GDPR, The New York Times cut off ad exchanges in Europe — and kept growing ad revenue - Digiday
After GDPR, The New York Times cut off ad exchanges in Europe — and kept growing ad revenue  Digiday

When the General Data Protection Regulation arrived last year, The New York Times didn't take any chances. The publisher blocked all open-exchange ad ...


Applying Hemingway’s ‘Iceberg Theory’ to Native Advertising Creates an Impossible to Ignore End Result - Adweek
Applying Hemingway’s ‘Iceberg Theory’ to Native Advertising Creates an Impossible to Ignore End Result  Adweek

The Old Man and the Sea, Ernest Hemingway's last work of fiction, is a slim and deceptively simple volume built with modest sentences. But beneath each letter ...


Social media advertising can boost fake news — or beat it - MIT Sloan News
Social media advertising can boost fake news — or beat it  MIT Sloan News

New research shows social media advertising can spread falsehoods or amplify facts.


How AT&T's Xandr and Turner plan to fix TV advertising in 2019 | Special: Consumer Electronics Show - AdAge.com
How AT&T's Xandr and Turner plan to fix TV advertising in 2019 | Special: Consumer Electronics Show  AdAge.com

AT&T is making its set-top box viewership data available to advertisers buying audiences across Turner's TV networks and digital properties.


Amazon's Cloud and Advertising Businesses Could Lift Profits - Motley Fool
Amazon's Cloud and Advertising Businesses Could Lift Profits  Motley Fool

Don't overlook these two fast-growing and lucrative revenue streams.


Smith Advertising founder sentenced to maximum 5 years - Sarasota Herald-Tribune
Smith Advertising founder sentenced to maximum 5 years  Sarasota Herald-Tribune

TAMPA — The founder of an advertising agency that defrauded investors in Sarasota and elsewhere out of $63 million was sentenced Friday to five years in ...


Atlanta-based firm will handle advertising for Asheville tourism - Asheville Citizen-Times
Atlanta-based firm will handle advertising for Asheville tourism  Asheville Citizen-Times

The firm, 360i, will be tasked with providing advertising, marketing and data services to help market Asheville's tourism culture to the world.


CES: Top Execs Make Bets on Advanced Advertising - Broadcasting & Cable
CES: Top Execs Make Bets on Advanced Advertising  Broadcasting & Cable

At the Consumer Electronics Show, top executives from TV networks companies, media agencies and marketers gathered to talk about how to take advantage of ...


Here are our 10 most popular media and advertising stories of 2018 - INSIDER
Here are our 10 most popular media and advertising stories of 2018  INSIDER

2018 was a tumultuous year in media and advertising, and our biggest Business Insider Prime stories are a reflection of that. There were articles about Verizon ...


5G tech to enable smart cities, advertising will pay for it | Special: Consumer Electronics Show - AdAge.com
5G tech to enable smart cities, advertising will pay for it | Special: Consumer Electronics Show  AdAge.com

An estimated $34 billion will be spent on so-called smart cities by 2020, but taxpayers may not want to foot the entire bill.


The Media’s Post-Advertising Future Is Also Its Past - The Atlantic
The Media’s Post-Advertising Future Is Also Its Past  The Atlantic

It's my holiday tradition to bring tidings of discomfort and sorrow to my colleagues in the news business. One year ago, I described the media apocalypse coming ...


Exposure to sugary breakfast cereal advertising directly influences children's diets - Science Daily
Exposure to sugary breakfast cereal advertising directly influences children's diets  Science Daily

Laboratory studies have shown that kids will request and prefer brands they have seen recently advertised on TV. A new naturalistic study bridges the gap ...


Digital advertising to grow to Rs 14,281 crore in 2019: Dentsu Aegis - Economic Times
Digital advertising to grow to Rs 14,281 crore in 2019: Dentsu Aegis  Economic Times

The third edition of the annual report, which was released on Wednesday, puts the size of digital advertising in the country at Rs 10819 crore in 2018 and ...


Red Lobster Joining The Tucker Carlson Ad Boycott Isn't Good News - Forbes
Red Lobster Joining The Tucker Carlson Ad Boycott Isn't Good News  Forbes

Red Lobster today became the 20th advertiser to quit advertising on Fox News' Tucker Carlson Tonight in the wake of controversial comments its host made ...


Manatt Adds Nationally Recognized Marketing and Advertising Partner - Business Wire
Manatt Adds Nationally Recognized Marketing and Advertising Partner  Business Wire

Manatt, Phelps & Phillips, LLP, a multidisciplinary, integrated national professional services firm, announced today that Po Yi has joined the fir.


Advertisers are out of step with online shoppers - DigitalCommerce360
Advertisers are out of step with online shoppers  DigitalCommerce360

It's the era of e-commerce. Retailers like Amazon, Target, and Walmart are now not only major online shopping destinations. They are also powerful advertising ...


Centre Spent Rs 2.64 Crore On Advertising For Statue of Unity's Inaugural: RTI Reply - NDTV News
Centre Spent Rs 2.64 Crore On Advertising For Statue of Unity's Inaugural: RTI Reply  NDTV News

The Centre splurged more than Rs 2.64 crore on advertising in the media for the inaugural of Sardar Vallabhbhai Patel's statue, known as the Statue of Unity, ...


Ontario Honda pulls WHEC ads as TV station stands by decision to fire Jeremy Kappell - Rochester Democrat and Chronicle
Ontario Honda pulls WHEC ads as TV station stands by decision to fire Jeremy Kappell  Rochester Democrat and Chronicle

A local car dealership has pulled its advertising from WHEC-TV (Channel 10) following the events surrounding the firing of the station's chief meteorologist.


The Top Data-Driven Advertising Stories And Trends Of 2018 - AdExchanger
The Top Data-Driven Advertising Stories And Trends Of 2018  AdExchanger

2018 was a momentous year for the world of data and advertising. The implementation of GDPR created vast ripples that have obscured digital audiences and ...


Russian company wants to put advertisements in SPACE so they can be seen in the night sky - Daily Mail
Russian company wants to put advertisements in SPACE so they can be seen in the night sky  Daily Mail

StartRocket is a Russian company hoping to use Cubesats - briefcase sized spacecrafts - in low-Earth orbit and arranging them in a particular way based on the ...


Brave Set To Start Rewarding Users For Viewing Advertisements - ETHNews
Brave Set To Start Rewarding Users For Viewing Advertisements  ETHNews

Now three years into its development, the Brave browser is ready to provide privacy-respecting advertising. As of January 15, users of the developer version of ...


African American advertising trailblazer Barbara Gardner Proctor passes - ReelChicago
African American advertising trailblazer Barbara Gardner Proctor passes  ReelChicago

The woman who. President Reagan called “The Spirit of America” opened the nation's very first. African-American owned ad agency. Barbara Gardner Proctor's ...


Inside advertising: A Q&A with Ahmed Tilly | Arts and Culture - Mail and Guardian
Inside advertising: A Q&A with Ahmed Tilly | Arts and Culture  Mail and Guardian

As the chief creative officer of advertising agency FCB Africa, Ahmed Tilly is of the belief that black professionals in the industry have to show up and fight harder ...


Media companies are embracing voice assistants, but worry they're giving up too much control to Amazon and Google - Business Insider
Media companies are embracing voice assistants, but worry they're giving up too much control to Amazon and Google  Business Insider

Dear Readers,. After a short hiatus, we're back! Welcome to the first edition of BI's new Advertising and Media Insider newsletter. We've replaced our daily digest ...


Maine media companies come together to form advertising network - Press Herald
Maine media companies come together to form advertising network  Press Herald

Maine media companies under the ownership of Camden entrepreneur Reade Brower have assembled into a single advertising network called Masthead ...


What 12 Advertising, Marketing And Design Leaders Learned From Their Unconventional Backgrounds - Forbes
What 12 Advertising, Marketing And Design Leaders Learned From Their Unconventional Backgrounds  Forbes

What do a chef, a basketball player, a tour manager, a carpenter, and an art dealer have in common? Turns out, the early makings of a successful career in ...


Hulu Will Start Offering ‘Attribution’ Measures for Advertisers - Variety
Hulu Will Start Offering ‘Attribution’ Measures for Advertisers  Variety

Hulu is the latest media outlet to start offering so-called 'attribution' measures that try to gauge whether ads spurred consumer action.


It’s Time to Create a Risk-Free, Open and Connected Advertising Environment - Adweek
It’s Time to Create a Risk-Free, Open and Connected Advertising Environment  Adweek

The airplane is a miracle of an invention. A trip from New York to London, once a week-long steamship journey, can be completed in just six hours. But even with ...


Another Sex Toy Company Says MTA Advertising Jerked Them Around - Bedford + Bowery
Another Sex Toy Company Says MTA Advertising Jerked Them Around  Bedford + Bowery

(image courtesy of Dame Products). These days, trains are delayed often enough for you to get a good look at whatever advertisements emblazon the subway ...


6 Here's Amazon's Latest Foray into Advertising - Market Realist
6 Here's Amazon's Latest Foray into Advertising  Market Realist

Amazon (AMZN) is beginning to strike gold in its digital ad business. The segment has seen triple-digit YoY (year-over-year) growth in the last few quarters.


Audi Is Making A Welcome Return To Super Bowl Advertising To Tout New E-Tron - Forbes
Audi Is Making A Welcome Return To Super Bowl Advertising To Tout New E-Tron  Forbes

Audi, one of the most successful and most entertaining of Super Bowl advertisers over the last decade, is returning to advertising during the game on February 3 ...


Over a Dozen Companies Have Pulled Their Advertising From Tucker Carlson's Show - Pacific Standard
Over a Dozen Companies Have Pulled Their Advertising From Tucker Carlson's Show  Pacific Standard

Insurance company Pacific Life's decision to temporarily pull advertisements from Fox News' Tucker Carlson Tonight following Carlson's latest anti-immigrant ...


How Instagram is making outdoor advertising better IRL - Fast Company
How Instagram is making outdoor advertising better IRL  Fast Company

1 in 4 Americans has posted an image of an outdoor ad to the platform, according to Nielsen–and the industry is taking notice.


It Looks Like Verizon's Online Advertising Project Is a Flop - The Motley Fool
It Looks Like Verizon's Online Advertising Project Is a Flop  The Motley Fool

The telecom giant's bet on online advertising hasn't worked out, and the company just admitted as much.


Three large advertising screens planned for new Broadmarsh Car Park - Nottinghamshire Live
Three large advertising screens planned for new Broadmarsh Car Park  Nottinghamshire Live

They are planned to be fixed to the corners of the facility.


How A Little Science And A Lot Of Shady Advertising Boosted Yeast's Popularity - NPR
How A Little Science And A Lot Of Shady Advertising Boosted Yeast's Popularity  NPR

Nutritional yeast isn't a new health fad — in the 1920s, sales exploded due to the "Yeast for Health" campaign. But bad news about the candida strain affected all ...


Facebook has been on an advertising blitz to fix its reputation, and some publishers have raked in cash from its nightmare PR year - Business Insider
Facebook has been on an advertising blitz to fix its reputation, and some publishers have raked in cash from its nightmare PR year  Business Insider

The social network quadrupled its ad spending in select news outlets.


              used office cubicle and partitions walls for sale in Northeast Ohio   free amv format video downloads   amv format video downloads   amv format videos

Find custom outdoor advertising supplies and business supplies in Akron, Ohio below wholesale at OfficeJax in Akron, Ohio

Auctions Akron, Ohio    Blogging Ohio    Rss Ohio    Crafts & Hobbies Akron Ohio    Currency Trading in Akron Ohio
   Mortgage and refinance   Pets Akron Ohio    Web Site designers in Akron Ohio   university of akron university housing available

roofing contractors Akron Ohio

Surplus Overstock and used PET SUPPLIES

Find unclaimed freight in Akron Ohio

[Back to Top]

Find used office equipment in Ohio at www.OfficeJax.Has.It

Find the best fleamarkets at www.FleaMarketWorld.Has.It

www.Akron.Has.It

Find electric powered vehicles at www.NoGas.Drives.It

Akron City directory

Free Automatic Link Exchange

Flea Market World

Anonymous and Confidential U.S. Mail Drops - No ID Required reship worldwide

Find homes for rent
in Akron Ohio
www.homes4rent.has.it

Fleamarket World
www.fleamarkets.tk

Jim (James) Baughman Hosting Company of Akron, Ohio offers the finest in the CLOUD internet hosting  service and solutions at affordable prices. The Hepsia control panel is a superior control panel unlike the old school cpanel you may be familiar with as well as downloadable daily backups, 24 hour tech support response time is less than 30 minutes, php version selection, unlimited bandwidth, are all included at no additional cost.

Click here to place your free classified AD's on this page for freeHere
 

officejax surplus office furniture outlet Akron, ohio

OfficeJax free ad space available here

auction news and listings for Akron, Ohio

Akron crafts and hobby news center

Akron currency trading

Akron Ohio pet news

Advertising and promotions Akron, Ohio

The Akron blogging news center

lung mesothelioma asbestos

Akron Ohio web site design news

Akron Mortgaging and refinancing

Best Home Remedies and Tips

HOME | Site Map
© 2012 - 2019 All Rights Reserved


  

advertising agency advertising supply and services marketing and advertising internet advertising pay per click advertising newspaper advertising promotion online advertising free advertising business marketing and advertising promotional advertising specialty print advertising banner advertising agency promotional product advertising radio advertising company classified advertising web advertising outdoor advertising ppc advertising advertising agency and services local advertising art layout production service advertising direct internet marketing advertising web site advertising business advertising television advertising jobs advertising services restaurant advertising yellow page advertising agency tv advertising web banner advertising directory advertising services  advertising slogan advertising photographer adsense advertising adwords apis cashing billboard advertising advertising balloon pay per click banner advertising gambling online magazine advertising yahoo advertising email advertising free internet advertising internet online marketing advertising business search engine advertising direct mail advertising services advertising design advertising age creative advertising targeted advertising advertising campaign media advertising career free online advertising mobile advertising ogilvy vintage advertising pen internet advertising agency car advertising subliminal advertising idea advertising and marketing employment cheap advertising pen advertising space  online advertising company advertising sign career in advertising direct mail advertising small business advertising history of advertising internet marketing online advertising advertising card communication content integrated marketing perspective premium promotion internet banner advertising advertising outdoor billboard affiliate advertising advertising art advertising display advertising product advertising copy advertising affiliate program free web site advertising real estate advertising brand advertising advertising brand communication guerrilla unconventional advertising business internet online internet marketing promotion advertising advertising firm contemporary advertising coroplast akron ohio custom signs and advertising solutions at OfficeJax online flea market