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Where's Me Pot of Gold and Lucky Charms?


We already know this from our history books. If you want to make money today, you must first look back in time to the first time in history that a large portion of our country all tried to get rich at the same time in the same place. The first discovery of gold was at Sutter's Mill by James W. Marshall in 1948, Mr. Sutter's mill contractor and builder. This discovery sprang thousands upon thousands of ambitious individuals to get rich which we refer to as the "Gold Rush."

As you can imagine, these people were not that much different from the thousands of new entrepreneurs trying to get rich on the Internet. But out of all those thousands of people seeking their fortunes, only about 4% to 6% of them even found enough gold to feed themselves. And history books tell us that less than 1% ever became wealthy. This is so similar to the Internet of today that the two are worth comparing.

BUT Wait! A completely different group of people became extremely wealthy in those exact same gold fields...

Who were these people who managed to get rich during those hard times?

They were the people who opened little stores not far from where all the people were digging and panning for gold! These people were the smartest group because they chose to sell the tools that they knew all those gold diggers were going to need. This special group of individuals some how knew that it was a waste of time to dig and pan for gold. This amazing group of people wanted something with better odds. They wanted a sure thing!

They knew that the miners couldn't mine unless they had clothing, tools, and food. So these genius store owners made their fortunes selling the shovels, jackets, pants, wheel barrows, picks, pans, beer, food, hats, medicine and etc. So it didn't matter to them if a miner found gold and got rich or whether that miner couldn't find an ounce of gold. It just didn't matter to the men and women who owned the stores because no matter what, all those people in search of gold still needed massive amounts of supplies to live and more tools to keep trying. The shopkeepers were always there to sell all these supplies!

Whether gold was found or not, during any given day, the shop keepers made the same consistent amount of solid income!

Below you're about to find out why all this is relevant to you and your Internet income.

You now know that history has proven that if you do exactly what the masses of people are doing to get rich, you'll most likely fail. And you now know that if you provide products or services to that large group of people that are all trying to get rich, you'll most likely become wealthy. It's simple! Turn those gold diggers into your customers!

Just for a moment, separate yourself from the rest of them - sit back and relax. While sitting there, watch what they are doing; pay attention to what they are looking for and what they are using to get it. Once you have figured these things out you will know what to do to turn them into your customers.

But in case you don't, here's the simple answer to how you're about to turn all of today's Internet gold diggers into your own customers. First of all, you must ask yourself this question: "What is the single most important thing to all of today's Internet gold diggers? What do they crave and desire the most?"

The answer is "Traffic." In case you're new to the Internet, the word "Traffic," of course, means visitors to your web site. It doesn't take Internet marketers long to figure out that even though they have a professional web site up, not a single person is ever going to visit that web site unless it gets advertised. You have to know where to get traffic and generate MORE traffic.

With all that in mind, I'm about to discuss a very important subject and it may be very controversial to some, and even cause me to lose a few customers but I MUST make my point.

You hear this from people around you, your teachers, your advisors, even television, "knowledge is power." Do you agree?

Please explain.

I've asked a few people this same question and some have explained, "Well, yeah, without knowledge you have no authority."

"Well, it's obvious, without knowledge you have no power."

"Knowledge is what gets the job done in your everyday task."

While these are good explanations, I disagree. You're baffled. Totally understandable because I'm probably the only person on Earth standing up to this worldwide, coined phrase. So I better begin explaining myself before I start receiving hate mails. Allow me to explain by using an example.

Electricity.

Can you agree electricity is power? It has the power to turn your lights on, it's what plays your radio, and it's what starts up your car. Or does it? Electricity doesn't just magically turn your light on, automatically play your radio nor does it mysteriously start your engine. No. The electricity HAS TO BE APPLIED.

Like electricity, knowledge doesn't magically write your sales letter, knowledge doesn't automatically file your folders and knowledge doesn't mysteriously tune up your car. It has to be "APPLIED."

"Where are you going with this," you might ask.

Simply this, "knowledge" is only POTENTIAL POWER. All the knowledge that you hold within you is nothing unless you put it to use. That's it. If after reading this article and you decide to do nothing then you will have wasted your time and effort. Unless you apply what I've taught you, you will have thrown away your money. You can learn from my 4 years of experience or you can ignore it, the choice is yours.

I'm not here to change your mind about anything, I'm just pointing out important aspects to consider and I can only hope it has opened your mind and drive you to take action.

Van Lam is a business opportunity reviewer who speaks his mind and shares his thoughts. He has written a new ebook called, "The Hidden Secrets Revealed." Visit his web site to read the reviews and register at his Private Forum for plenty of free products to download and to chat with other network marketers and online opportunity enthusiasts. http://www.networkersdebut.com


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Mon. June / 17 / 2019

Google’s Ad Dominance Explained in Three Charts - The Wall Street Journal
Google’s Ad Dominance Explained in Three Charts  The Wall Street Journal

Google is the dominant player in online advertising, one reason the U.S. Justice Department is laying the groundwork for potential antitrust action against the ...


What Advertisers Should Consider As U.K. Bans Harmful Gender Stereotypes in Adverts - Forbes
What Advertisers Should Consider As U.K. Bans Harmful Gender Stereotypes in Adverts  Forbes

Last week, a ban came into force for adverts featuring harmful gender stereotypes. As advertisers descend on Cannes for the industry gathering, Cannes Lions ...


Targeted TV Advertising Is Taking Off - The Wall Street Journal
Targeted TV Advertising Is Taking Off  The Wall Street Journal

Streaming platforms allow companies to tailor their marketing to a bigger audience and with more precision than ever. That's causing advertisers to rethink their ...


France's women smash TV viewing records, advertising costs spike - KFGO News
France's women smash TV viewing records, advertising costs spike  KFGO News

By Rachel Joyner PARIS (Reuters) - France is once again gripped by football fever -- a year after the men's national team triumphed on the world stage, the ...


Singapore Online Advertising Market Driven by Continued Growth in the Number of Social Media Users and Increasing Penetration of Smartphones: Ken Research - Yahoo Finance
Singapore Online Advertising Market Driven by Continued Growth in the Number of Social Media Users and Increasing Penetration of Smartphones: Ken Research  Yahoo Finance

GURUGRAM, India , June 17, 2019 /PRNewswire/ -- Percentage share of social media advertising in online advertising market is expected to positively incline ...


Gender Stereotypes Banned in British Advertising - The New York Times
Gender Stereotypes Banned in British Advertising  The New York Times

No more commercials showing men struggling to do a load of laundry, or asking women if they are “beach body ready.”


Forget advertising, McCann exec says. Pharma marketers need to change the world instead - FiercePharma
Forget advertising, McCann exec says. Pharma marketers need to change the world instead  FiercePharma

At the Lions Health kick-off, Matt Eastwood, McCann Health's chief creative officer, told healthcare creatives they should think about advertising that “may not ...


Digital Advertising Growth Will Slow This Year, Magna Report Predicts - Adweek
Digital Advertising Growth Will Slow This Year, Magna Report Predicts  Adweek

TV ad spend remains 'resilient' as other traditional platforms see more dramatic losses.


How Wine Companies Build Their Brands With Little Advertising - Adweek
How Wine Companies Build Their Brands With Little Advertising  Adweek

Whether you were introduced to the brand's signature pink, sweet White Zinfandel as you tip-toed your way into wine drinking or spotted its label—its logo paired ...


Online Advertising for Big Brands Gets ‘Ugly’ - Wall Street Journal
Online Advertising for Big Brands Gets ‘Ugly’  Wall Street Journal

A lo-fi aesthetic spawned by amateurs spreads to big marketers trying to connect with their audience.


Spotify now allows advertisers to specifically target podcast listeners - The Verge
Spotify now allows advertisers to specifically target podcast listeners  The Verge

Spotify announced today that advertisers can now target ads based on the podcasts that people listen to. This means that unlike before, where advertisers could ...


Worldwide Mobile Advertising Market Overview & Outlook 2016-2024 - New-Age Advertisements to Fuel Mobile Marketing Space - Yahoo Finance
Worldwide Mobile Advertising Market Overview & Outlook 2016-2024 - New-Age Advertisements to Fuel Mobile Marketing Space  Yahoo Finance

Dublin, June 17, 2019 -- The "Mobile Advertising: Global Market Analysis, Trends, and Forecasts" report has been added to ResearchAndMarkets.com's offering.


IBM Watson Advertising and Adweek Create Institute for Brand Marketing™ - Yahoo Finance
IBM Watson Advertising and Adweek Create Institute for Brand Marketing™  Yahoo Finance

Professional development experience offers e-learning courses and live events to help educate marketers undergoing transformation in their space. CANNES ...


Oswego Native Wins National Student Advertising Competition - Oswego Daily News
Oswego Native Wins National Student Advertising Competition  Oswego Daily News

ITHACA, NY — Connor Sheffield of Oswego was part of the Ithaca College Ad Lab team that won the American Advertising Federation's National Student ...


P&G Reimagines Creativity to Reinvent Advertising Through Innovative New Creative Partnerships - Yahoo Finance
P&G Reimagines Creativity to Reinvent Advertising Through Innovative New Creative Partnerships  Yahoo Finance

The Procter & Gamble Company (PG) today announced a series of innovative new creative partnerships with John Legend, Arianna Huffington's Thrive Global, ...


Beat Unveils "Move It" Advertising Campaign Inspiring People to Take the First Step In Achieving Their Goals - Yahoo Finance
Beat Unveils "Move It" Advertising Campaign Inspiring People to Take the First Step In Achieving Their Goals  Yahoo Finance

ATHENS, Greece, June 17, 2019 /PRNewswire/ -- Beat, a division of Daimler and BMW's joint venture FREE Now and the fastest growing ride-hailing app in ...


Brand Safety Issues Soar In Mobile Advertising 06/17/2019 - MediaPost Communications
Brand Safety Issues Soar In Mobile Advertising 06/17/2019  MediaPost Communications

It would make sense that as tools are deployed more widely to protect against desktop ad fraud and to improve brand safety, criminals would move to the mobile ...


Drugmakers sue Trump administration to halt advertising rule - Indianapolis Business Journal
Drugmakers sue Trump administration to halt advertising rule  Indianapolis Business Journal

Some of the United States' biggest pharmaceutical companies sued the Trump administration to try and block a rule that would force them to put the price of their ...


INDE Pioneers Augmented Reality Display Advertising with 7 Brookfield Mall Properties in US - California Newswire
INDE Pioneers Augmented Reality Display Advertising with 7 Brookfield Mall Properties in US  California Newswire

LOS ANGELES, Calif. /California Newswire/ — Leading Augmented Reality company INDE is proud to announce a partnership with Brookfield Properties to ...


Choice Hotels Launches New Nationwide Advertising Campaign - Hospitality Net
Choice Hotels Launches New Nationwide Advertising Campaign  Hospitality Net

ROCKVILLE, Md., Choice Hotels International, Inc. (NYSE: CHH), one of the world's largest hotel franchisors, today launched a nationwide, multi-media creative ...


REPORT: Measuring true impact in digital advertising - PhocusWire
REPORT: Measuring true impact in digital advertising  PhocusWire

Travel marketers have ramped up their digital advertising budgets, their focus on measuring the true impact of their ad spend and identifying what is working, ...


Facebook's Carolyn Everson says that advertisers should focus on its massive reach instead of narrowly targeting consumers - Business Insider
Facebook's Carolyn Everson says that advertisers should focus on its massive reach instead of narrowly targeting consumers  Business Insider

Speaking with Business Insider at the Cannes Lions International Festival of Creativity, Facebook's VP of global marketing solutions Carolyn Everson said that ...


Drugmakers sue to block Trump rule requiring drug prices in TV advertisements - Washington Examiner
Drugmakers sue to block Trump rule requiring drug prices in TV advertisements  Washington Examiner

Major U.S. drug companies filed a lawsuit Friday in federal court to block a Trump administration rule mandating that drugmakers display prices in television ...


Cannes Lions bingo: The advertising industry's top buzzwords in 2019 - Quartz
Cannes Lions bingo: The advertising industry's top buzzwords in 2019  Quartz

The Cannes Lions advertising conference—or, International Festival of Creativity, if you will—takes place this week on the French Riviera. Quartz is again ...


72% of LGBTQ+ community believe their representation in advertising tokenistic - The Drum
72% of LGBTQ+ community believe their representation in advertising tokenistic  The Drum

While 64% of adults think it's positive for the LGBTQ+ community to be visible in advertisements, a considerable 72% of the LGBTQ+ community think the way ...


The Wing Lands in Boston and Finds an Advertising Double Standard - Fortune
The Wing Lands in Boston and Finds an Advertising Double Standard  Fortune

All The Wing was trying to do was “mute the mansplainers” and start a conversation! But recently the company found itself in a fix when two subway station ads ...


With streaming, TV advertising is getting more targeted than ever - Greater Baton Rouge Business Report
With streaming, TV advertising is getting more targeted than ever  Greater Baton Rouge Business Report

Cars.com is making a move that gives a glimpse of where the ad business may be heading. The online auto finder used to do the lion's share of its marketing ...


How Do We Boost Transparency in Digital Advertising? - ExchangeWire
How Do We Boost Transparency in Digital Advertising?  ExchangeWire

In their latest piece for ExchangeWire, the IAB's Display and Data Steering Group consults with its committee members, namely PubMatic; OpenX;


Tru Optik Launches Political Data Cloud for Connected TV and Streaming Audio Advertising - PRNewswire
Tru Optik Launches Political Data Cloud for Connected TV and Streaming Audio Advertising  PRNewswire

CANNES, France and STAMFORD, Conn., June 17, 2019 /PRNewswire/ -- The 2020 U.S. election cycle is expected to be the most expensive in history with an ...


IQ Data Introduces IQ Audiences Leverages Mobile AdIDs to Simplify Advertising - MarTech Advisor
IQ Data Introduces IQ Audiences Leverages Mobile AdIDs to Simplify Advertising  MarTech Advisor

IQ Audiences leverages Mobile AdIDs as opposed to cookies to support advertisers to create highly targeted campaigns and increase ROI in their advertising ...


VidMob raises $25M for its video advertising tools - TechCrunch
VidMob raises $25M for its video advertising tools  TechCrunch

Video advertising company VidMob is announcing that it has raised $25 million in Series B funding. When I wrote about VidMob's seed funding back in 2015, ...


Amazon’s Advertising Business Is in a Transition - Investorplace.com
Amazon’s Advertising Business Is in a Transition  Investorplace.com

Amazon stock is dependent on the performance of advertising segment -- and worries about that segment are overblown.


Instagram Lets Advertisers Promote Branded Content From Another Channel - Inc.
Instagram Lets Advertisers Promote Branded Content From Another Channel  Inc.

Retailers can create ads using organic posts from other channels that have branded *content*.


What Amazon’s Intention to Acquire Sizmek Means for the Advertising Industry - Adweek
What Amazon’s Intention to Acquire Sizmek Means for the Advertising Industry  Adweek

When Amazon announced the acquisition of Sizmek, it was seen as far from a footnote of a commerce behemoth picking up engineers from a bankrupt ad ...


Display Advertising Stats: SEMrush Study Reveals Top GDN Trends - Search Engine Journal
Display Advertising Stats: SEMrush Study Reveals Top GDN Trends  Search Engine Journal

Want to make the most of display advertising for your business and maximize your ROI? Read on to learn the key GDN trends and insights you need to know.


Is the advertising industry doing enough for disability? - International Paralympic Committee
Is the advertising industry doing enough for disability?  International Paralympic Committee

The International Paralympic Committee's (IPC) Chief Marketing and Communications Officer Craig Spence has challenged the advertising industry to do more ...


Will Addressable Advertising Stave Off A Decline In Television Ad Spending? - Forbes
Will Addressable Advertising Stave Off A Decline In Television Ad Spending?  Forbes

The article examines how the advantages of addressable television are helping it to grow on traditional television in the face of stiff competition for advertising ...


Facebook to Boost Ad Spending as It Tries to Restore Reputation - The Wall Street Journal
Facebook to Boost Ad Spending as It Tries to Restore Reputation  The Wall Street Journal

Facebook may more than double its global advertising spending as it aims to rebuild trust after a series of privacy missteps and other controversies dented the ...


WPP and iHeartMedia join forces to lure more audio branding business - AdAge.com
WPP and iHeartMedia join forces to lure more audio branding business  AdAge.com

WPP is hooking up with IHeartMedia on a new partnership aimed at luring more audio business from marketers. The venture, called “Project Listen,” will offer ...


NBCUniversal offers refunds to programmatic advertisers following ad insertion error - Digiday
NBCUniversal offers refunds to programmatic advertisers following ad insertion error  Digiday

NBCUniversal has notified advertisers of an error that may have led to the wrong advertisers' video ads running on the TV conglomerate's...


Against Advertising - Jacobin magazine
Against Advertising  Jacobin magazine

Advertisers thrive on perpetuating a system that is ravaging the planet. We can do without them — and a lot of the junk they're trying to sell us. Times Square ...


Hello, Cannes. Plus, 2019 ad sales growth slows: Monday Wake-Up Call - AdAge.com
Hello, Cannes. Plus, 2019 ad sales growth slows: Monday Wake-Up Call  AdAge.com

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your ...


Facebook reaches deal with advertisers over bad video metrics - AdAge.com
Facebook reaches deal with advertisers over bad video metrics  AdAge.com

The social network has agreed to a class-wide settlement over erroneous audience measurements used in ad-buying decisions.


Gynecologists in Germany fined for abortion advertising - The Associated Press
Gynecologists in Germany fined for abortion advertising  The Associated Press

BERLIN (AP) — A German court has fined two gynecologists for violating a ban on advertising abortions, the first such case to be tried since the rules were ...


'Harmful' Gender Stereotypes Are Now Banned From All Advertising In UK - Scary Mommy
'Harmful' Gender Stereotypes Are Now Banned From All Advertising In UK  Scary Mommy

The Advertising Standards Authority in the UK is now dead-set on banning 'harmful' gender stereotypes from appearing in all ads.


DVEO® to Highlight Advertising and Playout Server Solutions at Broadcast Asia 2019- Including PlayServer, Server Side Ad Insertion, 250 Stream Groomer, and Dozer IP Error Correction and More - ThomasNet News
DVEO® to Highlight Advertising and Playout Server Solutions at Broadcast Asia 2019- Including PlayServer, Server Side Ad Insertion, 250 Stream Groomer, and Dozer IP Error Correction and More  ThomasNet News

San Diego, California -- DVEO ® a well respected supplier to leading telco TV/OTT and cable operators around the world, will demonstrate their latest ad ...


The Conscious Advertising Network is here, but do we need it? - MobileMarketing Magazine
The Conscious Advertising Network is here, but do we need it?  MobileMarketing Magazine

The ethical advertising coalition known as the Conscious Advertising Network (CAN) has now officially launched. Its aim? To stop advertising abuse by ensuring ...


TikTok prepares to woo advertisers at Cannes - Financial Times
TikTok prepares to woo advertisers at Cannes  Financial Times

The most hotly anticipated debut at this year's Cannes Lions festival will be TikTok, a Chinese viral video app that is plotting a raid on the advertising dollars ...


Advertising may make people miserable, but it still has its uses - The Economist
Advertising may make people miserable, but it still has its uses  The Economist

Workers keen to buy more luxury goods keep toiling away.


3 Advertising Strategies That Can Be Applied to Your HR Department - Adweek
3 Advertising Strategies That Can Be Applied to Your HR Department  Adweek

In today's fast-paced world, it's rare that people stay at companies for years on end. One might say this is especially true for the marketing industry. A report by ...


Associate Professor Named Distinguished Advertising Educator - Ithaca College
Associate Professor Named Distinguished Advertising Educator  Ithaca College

For the past 20 years at Ithaca College, Scott Hamula, associate professor and chair of the Department of Strategic Communication in the Roy H. Park School of ...


New Partnership Aims To Bridge The Linear-OTT Gap For Local Advertisers - Forbes
New Partnership Aims To Bridge The Linear-OTT Gap For Local Advertisers  Forbes

While the veritable explosion of ways that people can watch TV has been a blessing for consumers, it's been something of a curse for local advertisers. A new ...


It's complicated: advertising cannabis - talkbusiness.net
It's complicated: advertising cannabis  talkbusiness.net

The Green Wave is sweeping the country. And, no, I'm not talking about Tulane University athletics. It hasn't been newsworthy in decades. According to Pew ...


Facebook Gains, Beating Peers, After Crypto, Advertising Reports - Yahoo Finance
Facebook Gains, Beating Peers, After Crypto, Advertising Reports  Yahoo Finance

(Bloomberg) -- Facebook Inc. gained as much as 2.5%, making it one of the few tech names moving higher in early Friday trading, after reports that it's making ...


R&D Spending Has Dramatically Surpassed Advertising Spending - Harvard Business Review
R&D Spending Has Dramatically Surpassed Advertising Spending  Harvard Business Review

In February, 3G-owned Kraft Heinz Co. wrote down the value of its Kraft and Oscar Mayer brands by $15.4 billion. 3G co-founder Jorge Paulo Lemann described ...


Tesla Model 3 Maintenance Costs ... Toyota Surrenders To Tesla ... VW Advertising EVs! — #CleanTechnica Top 20 - CleanTechnica
Tesla Model 3 Maintenance Costs ... Toyota Surrenders To Tesla ... VW Advertising EVs! — #CleanTechnica Top 20  CleanTechnica

June 15th, 2019 by Zachary Shahan. Yet again, before sharing the 20 most popular CleanTechnica articles of the past week, I'm going to force you to read my ...


Auto dealers wrestle with advertising regs - Automotive News
Auto dealers wrestle with advertising regs  Automotive News

The Federal Trade Commission has charged some dealership groups twice with deceptive advertising. The FTC says the rules are easy to follow.


FanDuel, DraftKings face new lawsuit over alleged false advertising - CalvinAyre.com
FanDuel, DraftKings face new lawsuit over alleged false advertising  CalvinAyre.com

Newcomers to sports betting, and particularly daily fantasy sports (DFS), could be forgiven for not knowing much about the history of FanDuel and DraftKings.


IC Advertising Students Win National Competition - Ithaca College
IC Advertising Students Win National Competition  Ithaca College

A group of students from Ithaca College won the American Advertising Federation's National Student Advertising Competition on Friday, June 7, in Hollywood, ...


Time travel and clown dating — why a Knoxville man is advertising these services - Knoxville News Sentinel
Time travel and clown dating — why a Knoxville man is advertising these services  Knoxville News Sentinel

Signs popping up around Knoxville advertising for clown dating and time travel are marketing materials for a new brand called Dismembers Only.


Google appeals $1.7 billion EU antitrust fine over 'illegal' advertising practices - CNBC
Google appeals $1.7 billion EU antitrust fine over 'illegal' advertising practices  CNBC

Google has appealed a $1.7 billion fine from the European Commission for stifling competition in the online advertising industry.


New South Carolina Law Bans Lab Grown Protein from Advertising as Meat - Drovers Magazine
New South Carolina Law Bans Lab Grown Protein from Advertising as Meat  Drovers Magazine

South Carolina has passed a new law that keeps protein grown in a laboratory from stem cells as advertising as “meat.”


Between the lines: The new power of advertising - The Scotsman
Between the lines: The new power of advertising  The Scotsman

More than 12 million people in the UK will block ads on a personal computer or smartphone this year. That's a quarter of all internet users, who are now opting ...


Gynaecologists in Germany fined advertising abortions - bnn-news.com
Gynaecologists in Germany fined advertising abortions  bnn-news.com

A court in Berlin has found two gynaecologists guilty of advertising how they carry out abortions in their clinic, fining them two thousand euros each. A pair of ...


Welcome to advertising's next golden age - Campaign US
Welcome to advertising's next golden age  Campaign US

"Advertising is a lost art. The work sucks, and there is obviously no talent in the industry." Renowned art director George Lois, who arguably kick-started the ...


When you buy advertising in Oklahoma, shop local - NonDoc
When you buy advertising in Oklahoma, shop local  NonDoc

When companies, organizations and other entities plan to buy advertising in Oklahoma, choosing local publications helps ensure community journalism exists.


How the internet of things will change advertising - Stacey on IoT
How the internet of things will change advertising  Stacey on IoT

Hello from the Pacific Northwest! This is my first newsletter created from my new home of Bainbridge Island. Unfortunately my belongings haven't arrived yet, and ...


William Hill selects 72andSunny for European advertising - Prolific London
William Hill selects 72andSunny for European advertising  Prolific London

William Hill, one of Europe's leading betting and gaming brands, has appointed 72andSunny Amsterdam to handle its creative advertising account after a ...


Two Online Automotive Advertising Players: CAR & ICQ - Kalkine Media
Two Online Automotive Advertising Players: CAR & ICQ  Kalkine Media

The Online automotive advertising industry is tapping up the growing penetration of mobile phones and digitisation. Digital advertising is becoming increasingly ...


Roku jumps after Guggenheim says advertising on streaming platforms becoming more profitable - CNBC
Roku jumps after Guggenheim says advertising on streaming platforms becoming more profitable  CNBC

Guggenheim raised its recommendation of Roku to buy from neutral on Wednesday, as the firm sees the stock jumping nearly 28% over the next year due to ...


Advertisers vs. marketers: Mixed priorities ‘costing customer loyalty’ - Netimperative
Advertisers vs. marketers: Mixed priorities ‘costing customer loyalty’  Netimperative

On the first day of Cannes Lions, Adobe has revealed a distinctly different set of priorities for advertising and marketing professionals, which is resulting in a ...


13 Global Creative Leaders Whose Ideas Are Advancing Advertising Worldwide - Adweek
13 Global Creative Leaders Whose Ideas Are Advancing Advertising Worldwide  Adweek

Ad industry veterans may debate the value of awards shows, but there's one benefit no one can deny: the value of bringing some of the world's top creative ...


‘The advertising industry is a day-to-day unrelenting grind’: Why agencies should unionize - Digiday
‘The advertising industry is a day-to-day unrelenting grind’: Why agencies should unionize  Digiday

“Once the first agency unionizes it gets easier for everyone else,” wrote a strategist on the industry message board app Fishbowl two weeks ago. The comment ...


Stitch Fix Management Talks Advertising, Tariffs, and More - The Motley Fool
Stitch Fix Management Talks Advertising, Tariffs, and More  The Motley Fool

Check out these three must-see quotes from the personalized online-apparel company's earnings call.


Marketers Turn Up Podcast Advertising - The Wall Street Journal
Marketers Turn Up Podcast Advertising  The Wall Street Journal

Podcasters continue to find growing interest from marketers, but their growth remains constrained by factors including a lack of independent audience ...


Thom Yorke is teasing 'stuff' via the medium of advertising - Dork Magazine
Thom Yorke is teasing 'stuff' via the medium of advertising  Dork Magazine

Thom Yorke looks to be teasing something new, via the now accepted medium of rampant capitalism. A bunch of textbook 'mysterious' adverts have popped up ...


Allergan reportedly hires Spark Foundry as US advertising agency - BioPharma Dive
Allergan reportedly hires Spark Foundry as US advertising agency  BioPharma Dive

Allergan picked Spark Foundry to be its U.S. media agency of record after a review that included Omnicom Media Group, Horizon and Merkle, Adweek reported, ...


Marijuana Advertising Is More Dangerous Than Tobacco Ads, Researchers Say - Barron's
Marijuana Advertising Is More Dangerous Than Tobacco Ads, Researchers Say  Barron's

Advertising for marijuana is more dangerous than for tobacco, said a group of public health researchers in a recent medical journal op-ed. In the regulatory ...


Instagram Lets Advertisers Boost Organic Posts as Feed Ads - Search Engine Journal
Instagram Lets Advertisers Boost Organic Posts as Feed Ads  Search Engine Journal

Instagram advertisers can now promote organic posts as ads that appear in other users' feeds.


The Netflix Advertising Fantasy is Probably Just a Fantasy - TVRev
The Netflix Advertising Fantasy is Probably Just a Fantasy  TVRev

The Netflix Truthers are out there. You can't attend an ad industry event without hearing someone declare, quite confidently, that the ads are coming to Netflix.


We're hiring an Advertising Sales Representative and Coordinator - Lion's Roar
We're hiring an Advertising Sales Representative and Coordinator  Lion's Roar

Location: Halifax, NS, Canada. We're a North American nonprofit print and digital publisher based in downtown Halifax looking for a people-loving extrovert to ...


Companies battling shareholder complaints have a potent weapon-advertising - Science Daily
Companies battling shareholder complaints have a potent weapon-advertising  Science Daily

A new study explores how firms can configure advertising investments to respond to shareholder complaints and limit the damage of these public battles.


North Face apologizes after openly gloating about gaming Wikipedia for free advertising - The Verge
North Face apologizes after openly gloating about gaming Wikipedia for free advertising  The Verge

In a marketing campaign idea that even the least savvy internet user could likely have told you was a terrible idea, the North Face decided to announce publicly ...


Bus Advertising Advocacy Debated at Third Circuit - Courthouse News Service
Bus Advertising Advocacy Debated at Third Circuit  Courthouse News Service

PHILADELPHIA (CN) — An atheist organization seeking to advertise on Scranton-area buses pushed the Third Circuit on Wednesday to strike down the county's ...


AT&T Brings Xandr Invest to Expand Advertising Footprint - Yahoo Finance
AT&T Brings Xandr Invest to Expand Advertising Footprint  Yahoo Finance

With an ad-buying platform Xandr Invest, AT&T's (T) Xandr will likely allow advertisers to put ads on premium and brand *content* on AT&T-owned assets such as ...


Advertisers warn Apple's privacy tech could fuel rise in online fraud - Telegraph.co.uk
Advertisers warn Apple's privacy tech could fuel rise in online fraud  Telegraph.co.uk

Online advertisers have warned that a new Apple feature designed to protect iPhone users' privacy could lead to a rise in advertising fraud.


Study: Hershey's leads the pack for most effective TV advertising among CPGs - Marketing Dive
Study: Hershey's leads the pack for most effective TV advertising among CPGs  Marketing Dive

Hershey's knows how to tug on consumers' heartstrings, and is the most effective consumer packaged goods advertiser on television, according to a new study ...


Last Mile Delivery Meets Targeted Advertising On Boxi's Freight-As-Billboard Trucks - Forbes
Last Mile Delivery Meets Targeted Advertising On Boxi's Freight-As-Billboard Trucks  Forbes

Ad clients pick the routes on which Boxi's delivery trucks function as their 25-foot billboards.


Revenues from podcast advertising are projected to hit $1 billion by 2021 - AdAge.com
Revenues from podcast advertising are projected to hit $1 billion by 2021  AdAge.com

Ad revenues on U.S. podcasts hit an estimated all-time high of $479 million in 2018, up 53 percent from the previous year.


Time’s Up Advertising Names First Executive Director - Adweek
Time’s Up Advertising Names First Executive Director  Adweek

Just past its one-year mark, Time's Up Advertising has named its first executive director, Christena J. Pyle, a veteran of Adcolor and Omnicom who says she feels ...


A Brief History of Advertising on LinkedIn [Infographic] - Social Media Today
A Brief History of Advertising on LinkedIn [Infographic]  Social Media Today

It's hard to imagine LinkedIn being around back in 2003 - when 'Friends' was still one of the top-rating shows on TV. But it was there - LinkedIn has been around ...


As the Advertising Industry Changes, Cannes Tries to Keep Pace - Adweek
As the Advertising Industry Changes, Cannes Tries to Keep Pace  Adweek

Particularly around inclusivity and allowing consultancies to attend the event.


Stormont Vail pays Expocentre $2.5M for renaming, advertising rights - KSNT News
Stormont Vail pays Expocentre $2.5M for renaming, advertising rights  KSNT News

A local hospital is cutting the cost to taxpayers to the tune of $2.5 million through the now renamed Kansas Expocentre.


From one banner ad to a global industry – digital advertising 25 years on - The Drum
From one banner ad to a global industry – digital advertising 25 years on  The Drum

2019 marks the 25th anniversary of the first ever banner ad, created by AT&T. It had a 44% click-through rate, now practically unheard of, and its only call to ...


LGBTQ-inclusive advertising is a win with these consumer groups - YouGov US
LGBTQ-inclusive advertising is a win with these consumer groups  YouGov US

Nearly a quarter (24%) of Americans say they would be more likely to do business with companies that are known to be LGBTQ-friendly.


The Pitch: Advertising and marketing news for 6.11.19 - RichmondBizSense
The Pitch: Advertising and marketing news for 6.11.19  RichmondBizSense

Correction: Orange Creative is a Richmond-based firm. An earlier version incorrectly described it as based in another part of Virginia. Stolen Moment wrapped ...


The Rise of Amazon Advertising Report - Business Insider - Business Insider
The Rise of Amazon Advertising Report - Business Insider  Business Insider

Business Insider Intelligence examines how Amazon's ad business is growing, and how it could take share from the Google-Facebook duopoly.


Alternative Retailing Technologies Market Players Attention On More Moderen Advertising Techniques To Pressure Income - ZMR News Blog
Alternative Retailing Technologies Market Players Attention On More Moderen Advertising Techniques To Pressure Income  ZMR News Blog

The “Alternative Retailing Technologies Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecasts 2016–2024” A fundamental outline of the ...


Solenoid Valve Market – Players Attention On More Moderen Advertising Techniques To Pressure Income - ZMR News Blog
Solenoid Valve Market – Players Attention On More Moderen Advertising Techniques To Pressure Income  ZMR News Blog

The data collected in the “Solenoid Valve Market: Industry Perspective, Comprehensive Analysis and Forecast, 2015 – 2021” report (Sample Copy Here) offers ...


What advertisers should know about the Facebook and Google probes - AdAge.com
What advertisers should know about the Facebook and Google probes  AdAge.com

The specter of a regulatory inquiry into the tech industry is already being felt by advertisers, who are stuck in limbo while the Federal Trade Commission, ...


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