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How To Write Kick-Ass, Profit Pulling Adverts For Your Business?


Doesn't that just grab you by the eyeballs and make you stop dead in your tracks? I mean it's a little harsh - grammatically speaking - but holy smokes, it does it have 'stopping power'..

How to SAVE Yourself from Spending too Much Money on Advertising!


How much money have you spent in Advertising, Promotion & Marketing? If you're like most people you've probably spent over $1000 or more. Many individuals and companies have spent $2000 to $50,000 in Advertising within a course of 1 Year.

Why Your Ads Aren't Working


The president of a manufacturing company recently asked me, "Why isn't my advertising working?" Have you ever been asked this question? Have you ever asked it yourself? Like most marketing communications questions there are no simple answers. After all, communication is a high level activity.

The TV Shoot, The Spoiled Brat, And A Painful Lesson


It was two days before our shoot. I was in the office with the client going over the story boards and filling him in on all the details for his latest television campaign.

A $40 Million Dollar Little Known Referral Strategy


Would you like to know how a car wash chain with only 12 locations has cleaned over 33,373,975 cars and has an annual revenue of over $40 Million (that is not a misprint) using little to no paid advertising? Well, sit forward because I'm about to tell you. The company name is "Car Spa" and here's how I discovered their brutally effective referral strategy.

Do You Really Need a Brochure?


Traditional brochures typically tell the story of your company, i.e.

How To Write Really Good Ads


All sales begin with some form of advertising. To build sales, this advertising must be seen or heard by potential buyers, and cause them to react to the advertising in some way.

Is Your Advertising... Sexy?


Ever hear the term 'sexy' advertising? It's not necessarily what you think. Sure, some people's idea of sexy advertising is hot babes in bikinis spraying beer all over each other, but that's overtly sexual and not what we're about to discuss here.

Change, or Reinforce?


Do you know about the distinction - and it's a useful one - between communication that tries to reinforce and communication that tries to get change? If you follow politics you'll already be familiar with this idea: Incumbents send messages that reinforce existing voter behavior, while challengers call for changes. Any thoughtful marketing communication (and political communication is marketing communication) will be strongly influenced by this distinction, which affects not only the content, but also the presentation, and perhaps even the medium.

The Only Bad Advertising Is No Advertising - Or Is It?


Depending on whom you ask, you will get told many "truths" about advertising. The question I have for you today is this - "Is the only bad advertising, no advertising?" Before we begin, it might help us to agree on what advertising is, so here's one definition: Advertising is the non-personal communication of an individual's paid persuasive information regarding products, and or services via various media.

The Benefits of Specific Advertising


The great Claude Hopkins (Author of Scientific Advertising) once said, "Platitudes and generalities roll off the human understanding like water from a duck. They leave no impression whatever.

5 Newspaper Advertising Myths Revealed


What I'm about to reveal are myths that most people think are 'true.' They seem set in stone yet they are deadly to the advertiser.

Radio and Television Ads: Clever Vs. Annoying


Ever heard or seen a radio or television commercial that you really liked and actually looked forward to hearing or seeing again only to be assaulted by another one so annoying it made you want to heave your radio or television out the window? What makes one commercial so enjoyable while others seem to be so abysmal? It's all in the ability to make the listener or viewer remember the ad in a creative, clever way and I'm about to give you some advice on how to do just that so read on! One of the most successful ways of creating clever ads is to add humor. Unfortunately that's not an easy thing to do as you have probably heard or seen many commercials try and fail.

Seven Ways to Waste Your Money on Yellow Pages Advertising


Each year there is a Yellow Pages arms race where competitors in each category are encouraged to out spend each other. There is only one winner in this arms race, and it is not you! Too many advertisers waste their money on Yellow Pages advertising without first considering their marketing strategy.

The Graphic Problem


Digital printing has revolutionized the sign industry. Current printers can reproduce an image at 1440 dpi (dots per inch) at virtually any size.

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Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Tue. March / 26 / 2019

Two Top Medical Groups Call for Soda Taxes and Advertising Curbs on Sugary Drinks  The New York Times

Two of the country's leading medical groups on Monday issued a call to arms against the soda industry, urging legislators and policymakers to embrace taxes, ...


Advanced Advertising: Panel Says Advanced Ads Have Place in OTT  Multichannel News

Despite the growing number of consumers switching to ad-free subscription streaming services, a group of advanced advertising executives told an industry ...


No Advertising, As Apple Announces New Video Subscription Service  AdExchanger

Apple entered the streaming and original *content* space with a flourish at a special upfront-like event in Cupertino on Monday. But while Oprah was there, ...


Advanced Advertising: Great Content Means Advertisers Have to Up Their Game  Broadcasting & Cable

Just as the *content* side of the business enjoys the peak TV era, marketers aim for the same level of performance with their ads. Julie Sterling, director of ...


Milan fashion houses are hitting the wrong advertising note | Opinion  Raleigh News & Observer

Milan fashion houses are finding that their dramatic styles and remarkable statements are looking threadbare. A recent Gucci advertisement for a blackface tunic ...


Advertising students focus on hot dogs for competition  The Business Journal

More than 20 students from Fresno State will be competing with more than 130 other colleges in the world's largest advertising competition. Set for Saturday at ...


Amazon's Next Move to Boost Its Advertising Business  Motley Fool

The e-commerce giant will ride the biggest trend in advertising in 2019.


The Republican introduces POP Network news and advertising video screens  MassLive.com

What makes POP Network special, said advertising director Mark A. French, is that it can tell retailers basic demographic information about who is watching the ...


Advertising scam targeting local businesses that support sports posters  Herald Review

The Grand Rapids Police Department is warning area businesses of a scam involving a group calling themselves Sports Media. Posing as an advertising ...


Trend reversed – No German royalty withholding tax on online advertising services  JD Supra

After German tax authorities in the state of Bavaria and others had begun to order some German companies, as part of ongoing audit procedures, to retroactively ...


Kovel's antiques: Advertising signs  Observer-Reporter

Advertising signs with bold-colored graphics, interesting product names and pictures of Uncle Sam and other patriotic designs sell for high prices. They sell best ...


Adobe: 5 big predictions for digital advertising  Business Insider

A new report from Adobe outlines the past 25 years of digital advertising and predicts future change in programmatic TV and more ad-tech consolidation.


On advertising, free speech and dreary Mondays | Opinion  Kykernel.com

I woke up this morning, put on my yellow rain jacket because the forecast called for rain, and went to the Kernel newsroom.


Why Pinterest Is The Future Of Advertising 03/25/2019  MediaPost Communications

Today, while Google tries to discern your interest with all kinds of powerful and sneaky algorithms, Pinterest has a much more honest and transparent equation: ...


United States Healthcare Advertising Market Report 2019: Trends, Share, Size, Growth, Opportunity and Forecasts 2018-2024  GlobeNewswire

Dublin, March 25, 2019 (GLOBE NEWSWIRE) -- The "US Healthcare Advertising Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast ...


How Mexican advertising featuring rich white people perpetuates racism and classism  The Conversation - UK

Mexican advertising often portrays that to be white is to be rich, while to be dark is to be poor.


Google Fined $1.7 Billion by E.U. for Unfair Advertising Rules  The New York Times

LONDON — European authorities on Wednesday fined Google 1.5 billion euros for antitrust violations in the online advertising market, continuing its efforts to ...


Verizon Is 'First & Only' with 5G? Advertising Arbiter Says Nope  Light Reading

Is Verizon the first and only carrier to 5G? Verizon says yes, but the National Advertising Division, a unit administered by the Better Business Bureau, says no.


Pinterest seeks to woo advertisers and international users as IPO looms - PR Daily  PR Daily

Pinterest is aiming attract future stockholders by convincing marketing partners it can help them pin big profits with consumers. The visual social media platform ...


Crisis management: When your celebrity advertising endorser generates negative publicity  EurekAlert

Researchers from the University of Connecticut and Free University of Berlin published new research in the INFORMS journal Management Science that ...


Facebook agrees to overhaul targeted advertising system for job, housing and loan ads after discrimination complaints  The Washington Post

Facebook on Tuesday agreed to overhaul its lucrative targeted advertising system to settle accusations that landlords, lenders and employers use the platform to ...


What Are Analysts Saying About Lamar Advertising Company (REIT)’s (NASDAQ:LAMR) Future?  Simply Wall St

Based on Lamar Advertising Company (REIT)'s (NASDAQ:LAMR) earnings update on 31 December 2018, analysts seem cautiously optimistic, with earnings ...


Clorox tells Lysol to clean up its act in false-advertising lawsuit  USA TODAY

Clorox is suing the maker of Lysol for false advertising and telling its competitor to come clean on its ads.


Asia’s AnyMind pulls in another $8M and expands into outdoor advertising  TechCrunch

Asia-focused marketing startup AnyMind Group has landed a further $8 million in funding to close out its Series B round and expand into new verticals.


Phillies Ace Aaron Nola to 'Pitch' for Yuengling in Advertising Gig Once Discouraged  NBC 10 Philadelphia

Phillies pitcher Aaron Nola announced his partnership as a brand ambassador with Yuengling Brewery Monday. This makes Nola one of the first active MLB ...


Advertising watchdog ends investigation into controversial ‘Michael Jackson is innocent’ posters  NME Live

The UK's advertising watchdog has announced the end of its investigation into posters claiming Michael Jackson is innocent of child sex abuse.


Apple started its Special Event with a trippy ode to Apple ads  Fast Company

How do you introduce an event that you explicitly call a “Special Event”? It needs to be pretty damned special, right? For Monday's corporate mass *service* ...


U.S. lawsuit on hotels' internet advertising moves forward  Reuters

A federal judge on Thursday rebuffed a request by hotel chains including Hyatt Hotels Corp, Marriott International Inc and Wyndham Hotel Group to throw out a ...


How is Snapchat's Advertising Business Doing?  eMarketer

Snapchat has been busy lately trying to woo marketers. While we predict that Snapchat will cross $1 billion in US net ad revenues in 2020, reaching this ...


YouTube is targeting TV advertisers with this year’s upfront pitch  Digiday

YouTube is focusing this year's upfront pitch on its most TV-like *content* in an effort to convince advertisers that it can compete with traditional TV.


Avengers: Endgame - AMC Theatres Advertising an Epic Runtime  CBR

AMC Theatres and Fandango are reporting a runtime for Avengers: Endgame that's epically long.


YouTube Facing Lawsuit That Alleges Toy Unboxing Videos Are “Abusive Advertising Practices” Aimed At Children  Tubefilter

A Brazilian lawsuit filed against YouTube's owner Google is raising questions about whether toy unboxing videos are manipulating kids — and whether similar ...


Facebook is going to stop letting advertisers target by race, gender, or age  MIT Technology Review

The firm spent $5 million yesterday settling three cases that claimed Facebook's practices allowed employers to illegally exclude women from being served ads ...


George P. Kell, a retired advertising agency copy director and outdoorsman, dies  Baltimore Sun

George P. Kell, a retired advertising agency copy director who earlier held posts with Project HOPE and a Washington, D.C., hospital, died March 16 from ...


Addressable TV Is Creating New Advertising Capabilities...And They Are Not Going Away  Forbes

For anyone interested in the future of advertising, the capabilities of connected television (CTV) cannot be ignored. CTV is defined by ad software provider ...


Advertising Week Europe briefing: 5 themes that will dominate the week  Digiday

Thousands of media and marketing professionals will descend on Piccadilly Circus, London this week for the seventh annual Advertising Week Europe. Across ...


In 2020, Native Advertising will be More Programmatic and Mobile - but Less Social  Social Media Today

A report, recently published by eMarketer, presents its predictions by juxtaposing 2018 numbers with 2020 estimates. It concludes that in 2020, native ...


Advertising for Japan's casinos to be limited to international arrival areas at travel hubs  The Japan Times

The government decided Tuesday it will only allow casino advertisements to be displayed in international arrival areas of air and sea terminals that are us.


Upper Funnel Advertising: How to Use Display & Video Ads to Boost Awareness  Search Engine Journal

Learn the common advertising tactics used to target customers at the top of the purchase funnel and build awareness of your brand, product, or *service* .


MannKind - Afrezza Scripts Still Flat Despite Advertising  Seeking Alpha

Afrezza scripts essentially flat week over week. MannKind 2019 advertising campaign has been active for 10 weeks. A request for more authorized shares at the ...


Why Social Commerce Is Becoming ‘The Ultimate Form Of Advertising’ For CMOs—And What’s On The Horizon  Forbes

The blur between *content* and commerce intensifies, and social-media platforms are working overtime to create opportunities for brands to turn consumers' ...


New Zealand shooting: Facebook faces advertising boycott over live-stream  CBS News

Two business associations in New Zealand say companies should stop advertising on Facebook after an anti-Islam terrorist used the platform to livestream his ...


Online now nearly half of global advertising spend: Zenith  Which-50

Online advertising spend is creeping slowly but surely towards the 50 per cent mark of total global ad spend, according to the latest forecasts by Zenith. It is now ...


Advertisers say Facebook outage led to 'chaos' in buying  AdAge.com

Facebook advertisers say the outage at the social network caused "chaos" in the market and cost them a whole day's work as they were frozen out of ads ...


A Few Pioneering Women Every Advertising Industry Pro Should Know  Forbes

As we celebrate Women's History Month and continue to work toward a more equal playing field for women behind the scenes and depicted on-screen, here's a ...


Hardware Stores Find "True Value" In Hyper-Local Advertising  Forbes

True Value Company is embracing a “marketing-as-a-*service*” model, offering hyper-local and highly targeted marketing to stores as part of a larger program to ...


Fox News' Tucker Carlson Continues to Lose Advertisers  Rolling Stone

On Wednesday morning, Fox News hosted advertisers at its New York headquarters for the first “upfronts” meeting in the network's history. The goal was to ...


The definitive guide to what’s in and out at Advertising Week Europe 2019  Digiday

Advertising Week Europe is here and with it comes four days of panels, parties and networking. To preview all the comings and goings, Digiday has compiled a ...


Advertising Week Europe Briefing: Audio’s coming of age  Digiday

Both the proliferation of smart speakers and the popularity of podcasts are pushing advertisers to think harder about audio. Advertisers are now seeing voice as ...


WWE Already Advertising Kofi Kingston's WWE Title Match At WrestleMania 35  Ringside News

Kofi Kingston fought hard for the chance to earn a WWE Title match and it has been taken away from him time and time again. Vince McMahon is really paying.


NBCUniversal, Sky team up to expand global advertising product  Reuters

(Reuters) - Comcast Corp is pooling the advertising power of its NBCUniversal and British-based Sky units to better target viewers worldwide, it said on Monday, ...


Do Ryan ToysReview and other YouTube unboxing videos exploit children?  Vox.com

This January, the public prosecutor's office in São Paulo, Brazil, announced it was suing Google, accusing its video-sharing platform YouTube of “engaging in ...


Sam Ehlinger noticed maroon advertising at Austin airport  KVUE.com

"Texas A&M advertising efforts (around the airport) proves their large insecurity about being the little brother in the State of Texas," Ehlinger tweeted.


Global Recruitment Advertising Annual Report 2019: Automation, Artificial Intelligence and ATSs are the Triple-A Must-Haves in Recruitment Advertising and Technology  PRNewswire

DUBLIN, March 25, 2019 /PRNewswire/ -- The "2019 Recruitment Advertising Annual Report" report has been added to ResearchAndMarkets.com's offering.


Setback in the Growth of Digital Advertising  TechiExpert.com

Mobvista, a leading technology platform providing mobile advertising and mobile analytics services to the app developers globally participated in the AdTech ...


Congress Moves to Ban Discriminatory Advertising on Social Media  Nextgov

Lawmakers also introduced bills to help both vets and the larger U.S. workforce navigate an increasingly tech-centric job market.


Some advertisers are quitting Facebook, chiding the company's 'despicable business model'  CNBC

Some businesses told CNBC they decided to stop advertising with Facebook and Instagram due to the company's user data and privacy scandals.


“We Don’t Have Any Advertising, So We Don’t Sell Any Data”: Can Netflix Take Over the World Without Turning Evil?  Vanity Fair

Netflix appears to be making a strategic calculation by describing itself as an “entertainment company.” Silicon Valley, after all, has become synonymous with the ...


Advertisements will soon sprout up at Fall River's Government  Turn to 10

Selling space in city hall. Visitors to Fall River's Government Center will soon see advertisements inside. The mayor sees the move as a money generator for the ...


McDonald’s U.K. Mocks All Other Coffee Advertising in Its Amusing Ode to Simplicity  Adweek

When you think “gourmet coffee,” a few scenes are likely to come to mind: a meticulous barista sampling from a veritable chemistry set, perhaps. Or maybe ...


EU regulators fine Google $1.7 billion in online advertising case  Kennebec Journal & Morning Sentinel

BRUSSELS — European Union regulators have fined Google $1.7 billion for abusing its dominant role in online advertising, the third big antitrust penalty they've ...


Late-Night Trend: Advertisers Making Deals That Affect the Content of Shows — An Example Is Tonight's 'Tonight' Show  Television Week

Tonight's installment of NBC's “Tonight Show starring Jimmy Fallon” will veer away from the usual format, dispensing with the opening monologue and the ...


Petco lets the dogs out in first work from Anomaly  AdAge.com

Petco is not pussyfooting around its new mission to remove all artificial ingredients from its pet food. The message is howled out loud and clear in "Cleaning ...


AirAsia Blasted for “Sexist Advertising” By Leftist Women's Group in Australia – CTN News  Chiang Rai Times

The airline drew widespread criticism on social media, where it was branded “sexist” and accused of promoting sex tourism in a string of posts. Share on ...


Advertising Week Europe briefing: Broadcasters slowly unite against platform threats  Digiday

At Advertising Week Europe, it seems broadcasters may be showing a more collective front against platform threats.


What Radio Can Learn From Online Advertising?  Radio Ink

Borrell Associates offered a thumbnail sketch of its recently held Local Online Advertising Conference during a Wednesday afternoon webinar. It was clear that ...


Teikametrics adds hourly bidding optimization for Amazon advertising  Search Engine Land

Boston-based Teikametrics announced the addition of an hourly bidding solution for Amazon advertisers using Teikametrics Flywheel campaign optimization ...


You're being used to steal $50 billion in digital advertising  Fast Company

A new report says digital ad fraud is bigger–and more sophisticated–than the industry is prepared to deal with.


Advertising Week Europe briefing: Influencer marketing under pressure to show results  Digiday

Chatter among advertisers, publishers, agencies and influencers at Advertising Week Europe indicated that influencer marketing is finally growing up and ...


Clorox sues Lysol maker for false advertising  MarketWatch

The Clorox Company CLX on Wednesday said it filed a lawsuit against Reckitt Benckiser Group PLC RBGLY, saying that company's ads falsely claim its Lysol...


Trading Nation: Facebook's targeted advertising business  CNBC

Mark Tepper of Strategic Wealth Partners discusses Facebook's headwinds with CNBC's Mike Santoli.


WATCH: How to make the most of your advertising platform  Inman.com

Listen in to learn top strategies for advertising online and how to make the most of the platforms available to you from Nextdoor's Lauren Nemeth, Zillow's Curt ...


Little Rock Advertising & Promotion Commission files lawsuit against Uber Eats  Arkansas Times

Uber Eats has yet to comply with City of Little Rock law, says the Little Rock Advertising & Promotion Commission. The Little Rock A&P Commission, ...


Digital out-of-home advertising is fracturing into many channels  MarTech Today

Digital out-of-home advertising is evolving so far beyond just being video billboards that, like mobile, the channel category may soon split into multiple channels.


Blockchain for the Advertising Industry  Law.com

While inflated expectations abound the advertising industry is emerging as one of the more immediate substantive and compelling use cases for blockchain ...


Adomni Launches First-of-its-Kind Platform Providing Audience Analytics for Digital Out-Of-Home Advertisers  PRNewswire

LAS VEGAS, March 25, 2019 /PRNewswire/ -- Adomni, an open online platform to find and buy digital out-of-home (DOOH) advertising, today announced a ...


Clever Advertising Creatively Encourages Denver to Conserve Water  My Modern Met

How do you encourage people to use less water? This was a quandary that Denver Water hired the creative agency Sukle to help solve. For over a decade, they ...


DuckDuckGo CEO testifies: Privacy legislation isn’t ‘anti-advertising’  Search Engine Land

DuckDuckGo Founder and CEO Gabriel Weinberg testified Tuesday morning before the Senate Judiciary Committee on online privacy. The committee was ...


The big 'tech-tonic' shift: As Amazon begins to break the advertising duopoly – what's left for anyone else?  Marketing Tech

Sitting on mounds of data, Amazon has long been murmured as a contender with the power to disrupt the dominance of Google and Facebook in digital ...


Has the Native Advertising Market Matured?  eMarketer

The typical native display ad is mobile, social and purchased programmatically—and that's not expected to change over the next couple years, as the native ad ...


At least 34 advertisers have stopped advertising on Tucker Carlson's Fox News show in recent months after the host's controversial comments. Here's the list.  Business Insider

Tucker Carlson is embroiled in controversy yet again after the progressive media watchdog Media Matters released recordings of his calls into the shock-jock ...


Location-based Search Advertising Market Price Archives  Business Herald

The tailor-made study probes into the current and future trends of that are likely to shape the development of the Location-based Search Advertising Industry to ...


Apple's announcement is more advertisement than pivot, analyst says  CNBC

CNBC's "Power Lunch" team breaks down Apple's new *service* packages with Ed Lee, reporter with The New York Times, and Walter Piecyk, managing director ...


Without Major Sponsors, Tucker Carlson's Show Leans on Fox News "House" Ads  Hollywood Reporter

'Tucker Carlson Tonight,' besieged by social media backlash, is increasingly filling commercial breaks with in-house ads and direct-response brand spots.


FTC finalizes settlement with student loan refinancer SoFi over deceptive advertising  TechCrunch

The FTC announced this morning it has approved the final consent order with online student loan refinancer SoFi, which resolves the allegations around SoFi's ...


Bing Ads Removed 900 Million Bad Advertisements In 2018 03/26/2019  MediaPost Communications

The massive amount of search advertisements removed by Bing, as well as Google, in the past year demonstrates the need to clean up the web to provide ...


Walmart Wants a Piece of Amazon's Blockbuster Advertising Growth  Motley Fool

Trying to follow the e-commerce giant's lead, the retail giant is reorienting strategy to build its digital ad business.


INNOCEAN USA Awarded 24 American Advertising Federation Awards  PR Web

Huntington Beach, CA – Thursday night, INNOCEAN USA once again was the big winner at the Orange County American Advertising Awards: “The Addys”.


Talking Cat App Should Keep Quiet on Advertising, CARU Recommends  JD Supra

A mobile application that features a talking cat and is geared toward children must clearly disclose its advertising *content*, must delete inappropriate ads in the ...


NBCUniversal, Sky unveil joint advertising solutions  L.A. Biz

The move marks the first joint advertising initiative since NBCUniversal's parent company Comcast Corp. acquired Sky six months ago for $39 billion.


Battling Bans, China’s Huawei Goes on an Advertising Offensive  The Wall Street Journal

As a challenge to key U.S. allies seeking to block it from rollouts of 5G networks, China's Huawei Technologies Co. unleashed an edgy ad campaign. The ads ...


BE Exclusive: Creativity at test as FSSAI pushes new advertising norms  ETBrandEquity.com

Under the new proposed framework, food brands are prohibited to advertise or make claim undermining the products of other manufacturers.


How streaming impacts digital advertising and consumer entertainment  TechRepublic

Streaming opens up new marketing avenues and revenue potential and is reshaping consumer entertainment in the process.


How do you make money from podcasts? The pros and cons of advertising and subscriptions  Recode

Jacob Weisberg and Bethany McLean from Pushkin Industries and Marshall Williams from Ad Results Advertising discuss the booming audio biz on the latest ...


JC Decaux and the City Melbourne in fight over Telstra payphone advertising  mUmBRELLA*

The City of Melbourne is in a fight with JC Decaux and Telstra after the council claimed the companies' large format payphone ad displays could cost the.


For The First Time, Digital Advertising Will Surpass Traditional Ad Spending  WBUR

Total digital spending on advertising will surpass traditional ad spending for the first time. Here & Now media analyst John Carroll assesses the impact.


MillerCoors Is Suing Anheuser-Busch Over Recent Advertisements  The Inquisitr News

Two beer companies are going at in a major marketing war. Major beer companies MillerCoors and Anheuser-Busch have been rivals for years, always trying to ...


3 ways to lower your Amazon advertising ACoS  Search Engine Land

Amazon's advertising revenue topped $10B in 2018, creeping up right behind Facebook and Google, as the third largest ad platform in the U.S. The analysts ...


Fox News Host Jeanine Pirro Loses Advertisers Amid Backlash  Hollywood Reporter

Fox News host Jeanine Pirro's Saturday night show has already lost at least four corporate advertisers after she said on her March 9 broadcast that Muslim ...


Advertising with Eastern Shore Radio  Shore Daily News

Why advertise on WESR? Because we have been serving and reflecting Accomack and Northampton Counties for over 60 years. We offer very affordable ...


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10 Ways to Advertise Your Business For Free!
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Joint Ventures Increase Profits Quickly
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The Only Bad Advertising Is No Advertising - Or Is It?
Depending on whom you ask, you will get told many "truths" about advertising. The question I have for you today is this - "Is the only bad advertising, no advertising?" Before we begin, it might help us to agree on what advertising is, so here's one definition: Advertising is the non-personal communication of an individual's paid persuasive information regarding products, and or services via various media.


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Today's online marketplace is extremely competitive. People want to market their products and services with the most cost effective manner possible.


Advertising, Public Relations, Newsletters, and Newsletters for Your Small Business
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Why Your Ads Aren't Working
The president of a manufacturing company recently asked me, "Why isn't my advertising working?" Have you ever been asked this question? Have you ever asked it yourself? Like most marketing communications questions there are no simple answers. After all, communication is a high level activity.


A Lesson In Advertising From The Eighteenth Century
Back in the 1760s, the great Dr Samuel Johnson delivered himself of the dictum that 'promise, large promise is the soul of advertising'. It's a good thought, a great thought; and I contend that what was true then is equally true today.


Create Your Own Business Cards, Part 2
This is the second part of creating your own business card. If you missed the first one, let me know: mailto:webmistress@janes-place.


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The opportunities for getting free advertising for your product or services are only limited by your imagination and energy. There are so many proven ways to promote without cost it's truly mind-boggling!  Here are ten proven methods.


How To Make A Fortune With FREE Advertising!
How To Gain FREE Advertising That Will Make You Rich! Okay-Just What Exactly Is "Free Advertising"???Before I get into the specifics of actually HOW to get free advertising - it's important for you to completely understand exactly what free advertising is. "Free Advertising" is any mention, listing or "blurb" about your product in a magazine, newsletter, book, manual, directory etc.

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