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Increase Business By Being Nice

I have been reading articles on increasing sales using search engine optimization as well as writing them for a very long time and I have not seen many which point out the best way to increase sales. The answer is obvious yet often overlooked; you just have to be as good to your customers as you would expect any other site owner to treat you.

Driving Customers to You - Your Car as a Marketing Vehicle

You can turn your vehicle into a rolling advertisement. Costs start at just a few dollars, and you can put your business name, slogan, phone number and web site URL in front of thousands of potential customers while you are driving along the freeway, stuck in traffic or even while you are parked.

Prove It! - Give Your Marketing and Advertising More Credibility

Your marketing and advertising won't be effective if your potential customers don't believe the claims you make. So how can you prove your that you can do what you say you can? Tone it down.

Not Another Calendar! - Choose Advertising Specialties That Sell

As I was searching through a kitchen drawer the other day, I found dozens of pens, pencils, letter openers, sticky-note pads, oversized paper clips, rulers, dental floss, calendars, magnets, what's-its and thing-a-ma-bobs, each with the name of a business on the front. In looking through my "collection" I discovered some things I love and use and others that I can't imagine why I picked them up.

The ONLY Type Of Advertising People LOVE!!

Can it be??? Is there advertising that people actually love? You bet there is! And you are already very aware of it. The type of advertising I'm referring to is promotional items, also known as advertising specialties.

Buying Radio? Read This and Don't Waste Your Money

Pay close attention and make it work the best for you. No doubt you've listened to, and then quickly deleted, messages from account execs from your local radio stations.

Finding Your Target Market

Achieving sales is probably the biggest challenge a web business owner has. It requires a balanced mix of the right products, competitive pricing, optimal web design, aggressive advertising and attracting the right online visitors.

Go Ahead I'm Listening

In today's fast paced environment, interaction with family and friends is often relegated to a few left over minutes here and there, leaving many people feeling isolated. Radio fills the gap.

Advertising Primer for Fast Learners

Advertising, when done well is a very effective way to increase your customer base and ultimately grow your bottom line. Many businesses have no idea how to advertise; they do a little bit here and a little bit there and end up saying that advertising doesn't work.

The Key To Marketing New Ideas!

Imagine tossing a pebble into a crystal clear pond on a still day, & watching the ripples make their way to the shore. A tiny cause has a massive effect.

3 Simple But Powerful Off-Line Advertising Strategies

There are several ways to advertise and get the word out about your business online and the best of them include free search engines, pay per click search engines, writing articles, utilizing press releases, doing joint ventures/ad co-ops, and posting to message boards and forums related to your target market. But one advertising method that's neglected by most online marketers is off-line advertising.

Don't Be a Secret Agent

This tactic of the game was hard for me to master and at first I failed many times. I carried my business cards only in my briefcase, because I thought they were only used in business.

Advertising on a Budget -- Part 2: Thinking Small

This is the second article of a three-part series. I'm illustrating the marketing challenges of a small business, Prescott Weddings.

Advertising on a Budget -- Part 3: Frequency, Frequency, Frequency

This is the third article of a three-part series. I'm illustrating the marketing challenges of Prescott Weddings.

The Online Equivalent of an Effective Newspaper Advertisement is FREE

Ask anybody who has been in business for a long enough and they will tell you how newspaper advertisements have for decades helped to build countless small businesses. The advantages of a newspaper advertisement are many, but what has attracted small business entrepreneurs for decades is the speed at which a struggling entrepreneur (short of funds as many starting small businesses always are, and looking for customers fast) is able to get a very quick response.

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Todays News by officejax free advertising and ad exchange solutionsMORE FREE ADVERTISING RESOURCES updated Wed. August / 21 / 2019

Climate facts subject to rules on partisan advertising in Canada  Science Magazine

Environmental charities and campaigners in Canada's upcoming federal election this fall say they are facing new restrictions on how they talk about climate ...


Tucker Carlson’s Fox News Show Loses More Advertisers  The New York Times

Mr. Carlson still attracts a large audience, but his statements about women, immigrants and race have prompted calls from activists for advertiser boycotts.


The rise of advertising activism in the Trump era  Axios

An increase in boycotts, threats and blacklists under the Trump administration is putting pressure on corporate America to be more selective with their marketing ...


Despite Its Risky Reputation, In-App Advertising Is More Popular Than Ever  Adweek

PubMatic's survey finds programmatic players seek refuge in private marketplaces.


Mondelēz Is 'Streamlining' Its Creative Advertising Model Under Two Main Global Agencies  Forbes

In an effort to become more consumer-centric, Mondelēz International is consolidating its creative advertising business with a new agency model.


Juul, Philip Morris sued for marketing to minors, deceptive advertising  CNET

It's one more criticism of the e-cigarette industry's effect on young people.


Banning hospital advertising could increase readmissions, study finds  Becker's Hospital Review

In response to ongoing discussions about a potential ban on hospital advertising, a new study suggests that putting an end to hospital ads could disrupt patient ...


Facebook Lets Users Prevent Targeted Advertising With New Tool  pymnts.com

Facebook announced it has launched a new privacy tool called Off-Facebook Activity so users can prevent their info from being sent for targeted advertising.


Twitter blocks state-controlled media outlets from advertising on its social network  TechCrunch

Twitter is now blocking state-run media outlets from advertising on its platform. The new policy was announced just hours after the company identified an ...


Seven takeaways from Zenith's Healthcare Advertising Expenditure Forecasts - Media News - MM&M  Medical Marketing and Media

For media folk, few annual research projects are as eagerly anticipated as Zenith's Healthcare Advertising Expenditure Forecasts. Published every August in ...


Twitter bans advertising from state-controlled news outlets  Engadget

Twitter announced today that it will no longer accept advertising from state-controlled news outlets. Those accounts will still be able to use the platform, but...


Baidu Warns on Advertising Business — WSJ  Morningstar.com

Search-engine giant cites China's economic downturn, tighter control over internet. By Shan Li and Maria Armental. This article is being republished as part of ...


MLB Uniform Advertisements Could Be On The Way  Forbes

Sleeve patches worn on the arms of players could serve as ad space, and some reports indicate that they could prove quite lucrative.


3 Ways Advertising on Facebook Can Increase Your Customer Retention  PRNewswire

NEW YORK, Aug. 20, 2019 /PRNewswire/ -- The rise of social media made it much easier for brands to build and maintain relationships with customers.


Resort fees: Bait and switch or false advertising? | Letters  Orlando Sentinel

Great editorial Tuesday (“Stop gouging hotel visitors”). I have long resented paying a resort fee for things I don't use. Are these hidden costs bait and switch, ...


Voices @ SVA: BFA Advertising Student Jaewoo Park  SVA Features

Over the last few weeks, SVA has highlighted students in our Voices se...


Mesmerize announces new advertising partnership with Davenport Citibus  Quad City Times

Mesmerize, a national leader in transit, point-of-care and place-based out-of-home advertising, has announced an expansion of its transit advertising portfolio ...


Planet Nine launches alternative to in-game advertising and digital currencies  VentureBeat

Planet Nine is launching a Ethereum-based alternative for monetizing games that emphasizes rewards for gamers, rather than microtransactions, in-app ...


Here's what you need to know in advertising and media this week  Business Insider

Hello! Welcome to the Advertising and Media Insider newsletter. First, a scoop: Senior reporter Lauren Johnson wrote that Nanigans, an early Facebook ...


The state of this! Twitter’s advertising ban is ideological & anti-democratic  RT

The news that Twitter is to ban 'state-controlled news media entities' from advertising on its platforms raises several worrying concerns which urgently need to be ...


Advertising icons real and imagined meet in a digital mural from the Clio Awards  AdAge.com

The interactive, annotated project celebrates 60 years of the show.


Apple delaying crack down on third-party analytics and advertising in kids apps  9to5Mac

For the last several months, Apple has been cracking down on third-party kids apps, specifically in regards to analytics and advertising.


Spate of Recent False Advertising Class Actions Take On Animal Treatment Label Claims  JD Supra

In the last few months, a handful of class actions have been filed challenging label claims regarding the treatment of the animals providing the food item in ...


What You Need to Know About Advertising on TikTok  Social Media Today

TikTok, the short-form mobile video app that's popular among Gen Z, has been rapidly growing its young user base, and as a result, marketers have been keenly ...


The Advertiser Embargo Against Tucker Carlson Is Working  New York Magazine

On August 7, the day after Tucker Carlson called America's white-supremacy problem “a hoax,” the Fox News host announced a weeklong trip “to the ...


Twitter to Block State-Run Media Outlets for Its Advertising Platform  MarTech Advisor

This policy will not apply to entities that are solely dedicated to entertainment, sports, and travel *content*. However, if the *content* is mixed with news, it will be ...


Is Huawei a Threat to Google's Advertising Business?  Market Realist

Huawei plans to launch its own mapping *service* as soon as this October. But Huawei's Map Kit will initially not be a consumer mapping *service*.


State audit targets lottery advertising  Gainesville Sun

The audit comes nearly a year after the lottery cut ties with a former city commissioner after learning he duped them out of $188000.


Twitter Bans Advertising From State-Controlled News Media 08/20/2019  MediaPost Communications

Escalating its brewing battle with the Chinese government, Twitter says it will no longer accept advertising from state-controlled news media entities. Along with ...


Scoppechio tops the advertising and PR firms list - Louisville Business First  Louisville Business First

There are 736 full time equivalent employees at the 23 advertising and pr firms on the annual list.


Class-action lawsuit against Tillamook creamery alleges misleading advertising  Statesman Journal

The company falsely claims its cows live on small farms on the coast, when most of its milk comes from a megadairy in eastern Oregon, the lawsuit says.


Oops, an electric car advertising budget wasted  www.electrive.com

In the UK, the Advertising Standards Authority (ASA) has ruled that a Volkswagen ad should not be broadcast on UK television according to new rules against ...


Twitter's 6-second rule means advertisers can pay for completed ad views  AdAge.com

It's the first time the platform has a way to buy ads that only costs brands when viewers watch the whole commercial, if it's a short one.


AI For Media, Marketing & Advertising 08/19/2019  MediaPost Communications

MediaPost is offering an innovative, new “blended learning” approach to continuing education for media, marketing and ad pros, starting with a course on ...


EE issues a formal complaint about Three's advertising of 'real 5G'  Telecoms Tech

UK mobile operator EE has issued a formal complaint to the advertising watchdog about rival Three over its 'real 5G' marketing.


Local 8-year-old influencer Bean Ervin signs advertising deal with Belk, hosts fashion show  Charlotte Agenda

What started as a normal personal Instagram account where proud mother of two Brittny Ervin shared cute photos of her kids, later launched into an influencer ...


BEER-WARE OF WHAT YOU SAY: Can my literally true ad still be false advertising?  Wisconsin Law Journal

If you're in the business of brewing (or any other advertising), be careful about trash talking the competition, even if what you are saying is "technically.


What’s Driving Amazon’s $10 Billion Advertising Business  Forbes

Amazon's Q2 earnings showed its advertising business is up 37% YOY. How has Amazon, seemingly overnight, created a booming advertising business off the ...


Supervisors approve advertising for bids on old mall property  WTOK

The Lauderdale County Board of Supervisors wants to build a fence around the recently purchased old Village Fair Mall to keep the public safe and to stop ...


Viacom-CBS Merger Could Boost Advertising Ambitions  The Wall Street Journal

The merger of CBS Corp. CBS.A 1.03% and Viacom Inc. VIA 2.24% creates a larger media company better positioned to pursue advanced advertising ...


chembid establishes first advertising opportunity for chemical suppliers  EPPM

chembid has recently expanded its *service* portfolio of premium services with its new Product Ads, an additional *service* that allows suppliers to highlight product ...


How TV News Advertisers Cope With Controversial Topics, Hosts 08/20/2019  MediaPost Communications

Decades ago, TV advertisers used to have what was called “hit lists” -- TV shows they weren't going to buy because of controversial, violent, inappropriate or ...


OVO Energy brand chief: 'we're making our marketing and advertising green'  PRWeek

Renewable energy brand OVO Energy has announced it will offset its carbon footprint on all future advertising and marketing campaigns in a bid to be a more ...


Vice, Facebook, Mediamonks, Accenture: Meet The Drum Advertising Awards 2019 judges  The Drum

head of creative strategy, EMEA. Marks is an experienced leader in brand building and marketing with a recent focus on entertainment, talent and *content*.


Judge trims Weight Watchers' false advertising case against upstart Noom  Reuters

A federal judge on Monday trimmed a false advertising lawsuit the weight-loss company WW International Inc (formerly Weight Watchers) brought against upstart ...


'Shooting,' 'Bomb,' 'Trump': Advertisers Blacklist News Stories Online  The Wall Street Journal

Like many advertisers, Fidelity Investments wants to avoid advertising online near controversial *content*. The Boston-based financial-services company has a ...


Advertisers boycott Australian radio host over Ardern sock comment  Financial Times

One of Australia's most prominent shock jocks has sparked an advertising boycott after telling his listeners that Australian prime minister Scott Morrison should ...


What in-game mobile advertising offers  Warc

Sponsorship has generally been the approach brands have taken with regards to gaming but they stand to gain more from targeted, in-game ads, according to ...


Oregon dairy cooperative Tillamook hit with false advertising class action  IEG Policy

Animal rights activists have served the Tillamook County Creamery Association with a class action lawsuit that alleges the Oregon-based dairy cooperative is ...


Nicky Lane joins TRBusiness in advertising & business development role  TRBusiness

TRBusiness is delighted to announce that experienced media professional, Nicky Lane, has joined the company in an advertising and business development ...


A Reality Check On Advertising Relevancy And Personalization  Forbes

Interest-based advertising in digital has transformed how consumers, brands and publishers interact. Lately however, as frequently happens among the ...


Twitter bans ‘state media’ from advertising… and guess who decides how they are defined  RT

As mainstream media outlets accused Twitter of allowing a Chinese news agency to advertise its reporting on the Hong Kong protests, the platform announced it ...


Real Talk With Nada Stirratt, The Face Of Facebook Advertising In North America  AdExchanger

As Facebook's VP of global marketing solutions in North America, Nada Stirratt is responsible for overseeing all of Facebook's managed *service* business with ...


CBS And Viacom Streaming Assets Offer Potent Blend Of Subscriptions And Advertising  Deadline

CBS and Viacom stand to become a bulked-up media player with arguably the industry's most diversified streaming portfolio.


This advertising CEO uses neuroscience to sell you stuff | How I Made It  Los Angeles Times

Jessica Hawthorne-Castro, 40, is chairwoman and chief executive of Hawthorne Direct, an 85-employee advertising agency that uses “neuromarketing” to ...


'Departures' Releases 30th Anniversary Issue, Reports Uptick In Advertising 08/20/2019  MediaPost Communications

Travel and lifestyle magazine Departures is celebrating its milestone 30th anniversary with an issue focused on visionary voices and sustainability.


Can Artificial Intelligence Eliminate Consumer Privacy Concerns For Digital Advertisers?  Forbes

With privacy concerns growing among consumers, the article explores the potential of video *content* and context data to replace conventional user-based data ...


Vast majority of Australians support ban on misleading political advertising  The Guardian

The vast majority of Australians (84%) support new laws to ban political parties and candidates from making “inaccurate and misleading” claims, according to a ...


Global Thought Leaders Coming to Johannesburg for Inaugural Advertising Week Africa  Africanews English

Advertising Week Africa (http://Africa.AdvertisingWeek.com/) – the very first African edition of the world's premier event for advertising, creative, entertainment, ...


Due Diligence, Understanding of Laws Is Important for Publishing Cannabis Advertisements | Corporate Counsel  Law.com

Cannabis lawyers say publishers seeking to advertise for cannabis brands should have an internal policy on what kind of advertising to accept and do due ...


Epic Games' Unreal Engine and Bidstack partner on in-game advertising  MobileMarketing Magazine

Fortnite maker Epic Games' Unreal Engine has teamed up with Bidstack, a native in-game advertising platform, to enable video game developers to monetise ...


Amazon Advertising: The 2019 Guide  Search Engine Journal

The giant has awoken. This is the year that Amazon Advertising begins to really accelerate as a new force in the world of digital advertising, and advertisers are ...


Microsoft buys retail advertising start-up PromoteIQ  CNBC

As Microsoft competes with Amazon in cloud, it also wants to offer a compelling tool for online product advertising.


Lee Jeans is doubling its digital advertising budget  Digiday

Lee Jeans is retooling its relationships with influencers to be more holistic and the company is doubling its digital budget.


Tucker Carlson's Commercial Breaks Tell The Real Story Of His Advertising Problems  HuffPost

Last year, Fox News' "Tucker Carlson Tonight" would feature more than 30 paid ads. In his Thursday show, there were only 13. Friday, there were just 11 ads.


How to use Amazon advertising’s dynamic bidding feature  Search Engine Land

Dynamic bidding is a feature that Amazon introduced early on in 2019 as a replacement for the original Amazon Bid+ modifier that Advertisers could use within ...


UK Advertising Watchdog Upholds Complaints Against BitMEX Bitcoin Promotion  CoinDesk

The U.K. Advertising Standards Authority (ASA) has upheld complaints over a bitcoin ad placed by crypto derivatives exchange BitMEX (HDR Global Trading).


Amazon and DSPs Foresee an Advertising Utopia in CTV  Adweek

The retail giant claims it's built a better streaming *service* for advertisers. But will fraudsters ruin the party?


Contextual Advertising Market Competitive Dynamics & Global Outlook 2025 by Top Key players like Google, Media.Net, Facebook, Microsoft, Amazon.com, AOI  Insta Newsletters

Global Contextual Advertising Market Size study, by Approach, by Type (Activity-Based Advertising, Location-Based Advertising), By Deployment Mode (Mobile ...


Tesla Is The King Of Social Media, No Need For An Advertising Budget  InsideEVs

Is it really true that there are no advertisements for Tesla's products? It might be more accurate to say that Tesla's advertising is provided by customers and fans, ...


Facebook's VP of advertising David Fischer on the marketer of the future  The Drum

Facebook's advertising chief, David Fischer believes the skills needed to succeed in marketing today will continue to be vital for the marketer of the future as they ...


'Everyone hates advertising and so we need new ways to cut through' - Digitas's Keith Byrne  Mumbrella Asia

Relying solely on smart art direction and clever copywriting is no longer enough, says Digitas's Keith Byrne as he makes a case for campaigns driven by data, ...


How Amazon Is Transforming Programmatic Advertising  Market Realist

On July 26, the Wall Street Journal first reported Amazon's deal with demand-side platforms the Trade Desk and Dataxu TouchPoint.


All advertisers to come under ASCI purview, rules Delhi district court  BusinessLine

The decisions taken by the Advertising Standards Council of India (ASCI) are applicable not only to advertisers who are its members but also non-members, ...


Agency vs In-house vs Freelancers: A Startup's Guide to Advertising Options  Entrepreneur

More *content* means more competition. The average consumer encounters about 5,000 advertisements every day, meaning attention spans are harder to garner ...


Texas Gun Store Criticized For Advertising 'Back To School' Firearms Sale  HuffPost

A Houston-area gun store and shooting range has been criticized for advertising a “back to school” firearms sale — less than two weeks after back-to-back mass ...


Facebook's Expanding Search Advertising  Motley Fool

More marketers can now place ads in Facebook's search results, but there's a catch.


Amazon Advances in the Digital Advertising Space  Market Realist

Amazon has also been gradually increasing its revenue exposure to the digital advertising business—and there's huge opportunity in the space.


BH: Second-half breakout ahead? | Truth in advertising  247Sports

Battle for starting spots? Waiting on a 5-star? All that and more for premium subscribers when they enter THE House!


Advertising agitated: Market's in trouble as brands and publishers squeeze services  ZDNet

Advertisers are saving huge sums by bringing programmatic advertising in-house, while publishers can potentially drive higher revenues through direct deals ...


Amobee launches connected TV advertising data marketplace  FierceVideo

Amobee is launching a data marketplace for connected TV advertising to provide brands and agencies with access to data for activation across connected TV ...


Facebook Watch Draws More Advertisers—Gradually  The Wall Street Journal

Advertisers are beginning to direct more money toward Facebook Watch, but the video-viewing platform remains far behind YouTube in revenue and audience.


ANALYSIS: Shrinking international advertising campaigns bite into Australian media earnings  AdNews

By Chris Pash | 20 August 2019. oOh!media's special trading update to inform the market of a “sharp” fall in advertising foreshadows more downgrades among ...


Advertisers Drop Fox News, Tucker Carlson After He Said White Supremacy's A 'Hoax'  HuffPost

Long John Silver's, SoFi and HelloFresh have joined the more than 20 brands who have stopped advertising with the Fox News show because of the host's rhe...


Russia demands Google stop advertising 'illegal' protests on YouTube  Engadget

Russia is intensifying its pressure on Google to censor political dissent in the country. Media overseer Roskomnadzor has sent a letter to Google insisting that...


Norwin considers advertising on its website  Tribune-Review

Norwin School District may use the popularity of its website to make money from digital advertising. The school board is considering hiring Thought Process ...


Seven West Media posts a $444 million loss in soft advertising market  AdNews

Impairments on the television licences and newspaper masthead carrying values.


Twitter to no longer accept advertising from state-controlled news media  CNA

SAN FRANCISCO: Social networking *service* Twitter on Monday (Aug 20) said it would no longer accept advertising from state-controlled news media. ...


WeQ Partners With TiKTok to Deliver Native Advertising Campaigns  Talking Influence

WeQ Influencers has partnered with TikTok to help brands and agencies deliver native advertising campaigns on the platform. Social marketing agency WeQ ...


Presidential candidate Tulsi Gabbard sues Google over suspended advertising account  CNBC

The Democratic presidential candidate claims the company stifled her speech when it suspended her campaign's advertising account.


Amazon’s high-flying advertising growth levels out  Marketing Land

Amazon's advertising business had it's second $3 billion quarter in the second quarter of 2019. (Or close to it — Amazon advertising revenues make up the ...


The Context of Contextual Advertising  G2

Contextual advertising works by only posting advertisements relevant to the *content* of the web page it's being hosted on. Makes sense, doesn't it? Learn more ...


West Fargo Public Schools victim of advertising scam  Valley News Live

Thursday morning the West Fargo Public School District, specifically Sheyenne High School and West Fargo High School, were being associated with a scam ...


US Advertising: Can Twitter Start to Capitalize on the Boom? %  Market Realist

Twitter capitalizes on strong US advertising as its advertising sales pike. There is more to come as Twitter addresses advertisers' transparency concern.


How to spruce up your advertising  The Standard

Advertisements are ubiquitous on radio and television, but not all that we see or hear achieves the desired impact. Some actually turn out to be an irritant rather ...


Amazon Is Looking to Put Advertising Data on a Blockchain  CoinDesk

Amazon is seeking to integrate parts of its advertising business with a blockchain. The Seattle-based e-commerce giant is looking for a senior software engineer ...


Is it time to pay more attention to Reddit? For advertisers focused on niche audiences, the answer is yes  Marketing Land

Once upon a time, Reddit was considered the “wild west” of the internet. The company's CEO Steve Huffman described it as a “dystopian Craigslist” – a term he ...


Kroger Is Upping Its Advertising Game  Fortune

Naming creative advertising agency DDB, as the grocer uses technology for a strong omnichannel business—in-store, online, delivery and in-store pickup.


Twitter to no longer accept advertising from Chinese state-controlled news media  Forex Factory

Social networking *service* Twitter on Monday (Aug 20) said it would no longer accept advertising from state-controlled news media. Twitter said in a statement ...


Brands Must Prepare For Advertising In A Cookie-Less World  AdExchanger

@Scott you are correct on all counts and these are some good objectives. The challenge is "how" since the entire open ad-tech / ID syncing space relies on ...


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free online ebooks tips news reports do it yourself how to articles home remedies  More advertising information related articles from the Advertising Information Channel:

Magnetic Business Cards: Make Your Marketing Message Stick
What is it about magnets that draw people to leave them on fridges and file cabinets for years at a time? Many people like to have the contact information handy for common service providers without flipping through a bulky phone book. Magnets are the perfect solution for being seen in this situation.


A Lunchtime Lesson on Print Advertising
I promise you'll be able to finish this article before you finish the first half of your PBJ. Are you sitting down? Good.


The Skinny on Billboards
Several years back the billboard people put a big picture of "Sharlene Wells, Miss America" on billboards all over town. She was everywhere.


Seven Ways to Waste Your Money on Yellow Pages Advertising
Each year there is a Yellow Pages arms race where competitors in each category are encouraged to out spend each other. There is only one winner in this arms race, and it is not you! Too many advertisers waste their money on Yellow Pages advertising without first considering their marketing strategy.


Adding Art to Business Spaces
Larger companies have learned that collecting art adds something special to its overall corporate image. An art collection may include art on display in waiting, or general areas.


A $40 Million Dollar Little Known Referral Strategy
Would you like to know how a car wash chain with only 12 locations has cleaned over 33,373,975 cars and has an annual revenue of over $40 Million (that is not a misprint) using little to no paid advertising? Well, sit forward because I'm about to tell you. The company name is "Car Spa" and here's how I discovered their brutally effective referral strategy.


Promote yourself on radio for free
Unless you have become extremely popular in your personal or business name, you likely need all of the marketing and promotion you can get. Now, you may say, of course, I'm aware of this, but who has the money? This a good and fair question.


What Happened? Troubleshooting Poor Response from Ad Campaigns
Too many small business owners today run ad campaigns that get little to no results, and they have no idea why. When you have the knowledge to troubleshoot the poor responses, you also have the knowledge to make the needed changes so that - next time - your sales improve! Let's take a look at the breakdown of an ad campaign, and how to determine what went wrong.


Improve Your Promotional Flyers And Improve Sales
Admittedly, I have not seen your advertising flyer. Then again, I probably don't have to.


What Does Your Business Card Say?
Business cards are the most underutilized and misunderstood marketing tool in business. Many people spend the bucks for cards and don't make an effort to get them into the hands of those who can hire them or buy from them.


Do I Need Raised Letter or Full Color Business Cards?
If you've been searching around for business cards that will best represent the image you want to portray for your business, then you've no doubt encountered many options. The Big Two, as I like to think of them, are "Raised Letter" and "Full Color.


5 Newspaper Advertising Myths Revealed
What I'm about to reveal are myths that most people think are 'true. 'They seem set in stone yet they are deadly to the advertiser.


See How to Advertise and Gain More Money to Blast Another Project
We have a Great News that we think that may interest you as a Business owner. It is about a Advertising Agency that are preparing to launch and incredible system to help business to earn constant cashflow.


Is there anything new under the sun? Here is how to find out if your bright idea is unique.
 "There's nothing new under the sun" is probably the one phrase no inventor wants to hear, seldom believes, and is always trying to prove wrong.  However, moving too quickly to prototype stage and first disclosure can turn out to be costly for the inventor who doesn't take the time to find out if his or her invention is already patented.


Media Planning: Smart Choices for Your Success
Media Planning for Smart people. You say you're ready to advertise. How are you going to choose whether to place your ad in the local newspaper or a national magazine? Why not do a radio spot or place a banner ad on a related company's website? Understanding the benefits and pitfalls of these different forms of media will help you get the most out of your advertising budget.


Advertising Through Moms
Moms have a very powerful influence on what their families eat, drink, wear, do, and buy. Moms are not only the driving force behind their families, but also the economy.


5 Reasons Why Headlines Are Crucial To Your Website's Success
Without a powerful headline, your message stands little chance of being noticed in an increasingly competitive marketplace. If your headline doesn't capture attention and pull prospects into your sales copy, than your marketing effort is a total waste of energy and resources.


3 Elements To A Deal-Sealing Classified Ad
Have you ever wondered why your perfectly fine classified ad fails to attract the attention you desire? There should be dozens-no, hundreds-of perspective buyers swamping your e-mail inbox with offers. After all, you are offering a mint baseball card, a vintage coat, pristine used car, those wholesale-priced sporting goods, and whatever other attractive items are in your inventory.


Advertising, Public Relations, Newsletters, and Newsletters for Your Small Business
If you own a small business you should consider ways to promote yourself through public relations to compliment you advertising regiment and keeping your name out in the public and in front of your best customers. There are many ways to keep yourself visible on top of your typical advertising choices.


Ads Don't Sell - People Do !
More about advertising by BIG Mike McDaniel Advertising is not a substitute for good sales technique and superb customer service. Inserting an ad in a handy newspaper to call attention to a line of goods will not sell those goods unless you can back it up with intelligent, well directed sales efforts in the store.

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