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OfficeJax modular office furniture systems cubicles partitions room dividers

Magnetic Signs: Where Do They Work Best?


Recently, a woman called to ask about replacing a magnetic sign she had purchased from another company. Her original sign had actually blown off the side of her car. I had visions of the sign flailing around in the wind and striking some poor motorist behind her or worse yet, some fellow on a motorcycle. I inquired as to whether she had tried to get her money back. But it seems the company refused to refund her money and worse yet, claimed it was her fault. Appallingly, they accused her of placing the sign on a dirty car surface.

Although surfaces should always be cleaned before any type of signage is placed on them, rarely should a magnetic sign "blow" off, if ever. The sign company that sold her the original magnetic probably made two glaring errors. 1) They used an inexpensive magnetic material not meant for vehicles, especially moving ones. The sign business is intensely competitive and some disreputable companies turn to cheap material for an edge. 2) They cut corners and I mean literally! They cut square corners instead of rounded corners. Rounded corners prevent the wind from "catching" an edge.

In fairness to the company, maybe they didn't know any better. There are tricks of the trade that can come only with experience. But that does not help the woman that lost her sign. And even though these companies don't last long because they loose repeat business, it agitates me to see a customer have a bad experience buying a sign.

So if you are off to buy a magnetic sign, concentrate on getting the right material. Make sure you ask for 30 mil thickness with rounded corners. And don't let them charge you for the rounding. It should be a standard!

Written by: Tony Nagy
Email: info@designasign.biz
To learn more about Magnetic signs and other types of signs please visit http://designasign.blogspot.com/ to purchase Magnets, Vinyl and just about every type of sign imaginable visit http://www.designasign.biz


Todays News by officejax free advertising and ad exchange solutionsAdvertising news reports resources updated Wed. December / 19 / 2018  


What you need to know in advertising today  Business Insider

Everything that you need to know in advertising today, from Pivotal's dire TV forecast to the CBS board's decision to deny Les Moonves' $120 million severance.


Borden Dairy hires Curiosity Advertising | Agency News  AdAge.com

Borden Dairy has hired Curiosity Advertising as its agency of record as the dairy company known for its Elsie the Cow character plans to kickstart its marketing.


Legal and Public Health Issues in Drug Advertising Pricing Examined  Medical Bag

Direct-to-consumer television advertising may not be the best place to provide cost information on prescription drugs and biologic products.


Independent Research Firm Names Celtra A Leader In Creative Advertising Technology Evaluation  PRNewswire

BOSTON, Dec. 18, 2018 /PRNewswire/ -- Today, Celtra announced that it was recognized as a Leader in "The Forrester Wave™: Creative Advertising ...


Facebook was manipulated by Russians, who used the same targeting tools that advertisers love  CNBC

The same tools that made Facebook effective for marketers enabled abuse by Russians.


Borden Names Curiosity Advertising as AOR  PRNewswire

DALLAS, Dec. 18, 2018 /PRNewswire/ -- Borden, a heritage American brand and leading U.S. dairy processer and distributor, today announced ...


Andrew Ng on AI regulation, online advertising, and self-driving cars  Business Insider

Andrew Ng, formerly of Google and Baidu, believes regulation is the key to growing the artificial-intelligence industry.


Tucker Carlson's Remarks on Immigration Influence Pacific Life to Suspend Advertising on His Show  TVNewser

Newport Beach Ca.,-based insurance company Pacific Life has decided to suspend advertising on Tucker Carlson Tonight in response to remarks the host ...


What Directors Need to Know About Digital Advertising Fraud  Forbes

In this digital age boards need new, independent verification systems to be sure their companies are getting true value digital spend for the shareholders.


Advertising's Glory Days Have Not Yet Ceased to Exist, and 2019 Will Continue to See More Upheaval  Adweek

As 2018 draws to a close, those who have been preaching the end of advertising probably have more than a little justification for a victory dance. With the ...


How Alexa Is Changing The Future Of Advertising  Forbes

Many wonder if Alexa voice ads are on the way, even as Amazon's Alexa advertising policy doesn't allow them. Whether the platform begins selling ads or not, ...


New Location-Based Features Are In Store for Snapchat Advertisers With Physical Locations  Adweek

Snapchat has a holiday present for retailers in the form of new location advertising features on its platform. “We have seen good performance with location ...


Google Debuts Pay For Conversions In Display Advertising 12/17/2018  MediaPost Communications

The option, released on Thursday, allows advertisers to choose to pay for conversions rather than clicks when using display campaigns. Paying for conversions ...


British industry watchdog bans sexist stereotypes in advertising  Fast Company

A new Advertising Standards Association code reflects what smart brands already know: Sexism doesn't (and shouldn't) sell.


Kan. man admits advertising 15-year-old for sex acts  Hays Post

WICHITA, KAN. – A Kansas man pleaded guilty Monday to federal sex trafficking charges, according to U.S. Attorney Stephen McAllister. Carter is being held in ...


CTV Advertising Is Booming And The TV Industry Is Rejoicing  Forbes

CTV is the portion of OTT that's watched on an actual TV set. These days, that's usually between 80% and 90% of all viewing, depending on the platform.


Midterm Elections and Digital Growth Has Advertising Surging  Hollywood Reporter

Midterm elections had a massively positive effect on media in 2018, helping advertising in the U.S. grow 7.5 percent to an all-time high $208 billion.


Amazon’s Holiday Toy Catalog Is Advertising Parents Actually Want  WIRED

With Toys R Us gone, those sales are up for grabs, and Amazon wants them. The digital-first company was already beating Toys R Us in market share.


Why smarter SSPs would be a boon to publishers and advertisers  Marketing Land

Supply-Side Platforms are perhaps the most undervalued and inherently powerful links in today's digital supply chain, and yet their current offerings do not fully ...


Camp Fire lawsuits target PG&E for advertising about its safety work  San Francisco Chronicle

Pacific Gas and Electric Co. misled the public about its efforts to maintain power equipment in a way that helps prevent wildfires, Camp Fire victims allege in a ...


How Savvy Advertising Helped Make Stereo Technology Mainstream  Smithsonian.com

Stereo demonstrations and colorful ads sold customers on the two-channel sound technology when it was introduced 60 years ago.


Digital Data Gives Billboard Owners More Reason to ‘Love a Good Traffic Jam’  The New York Times

The average one-way trip for commuters in the U.S. is close to a half-hour — plenty of time for marketers to target them in new ways through old media.


The Future of Video Advertising Is Artificial Intelligence  Entrepreneur

Imagine you're a video editor in 2019. You're handed a script and given thousands of shots to craft a 10-second pre-roll ad, promoted on social media to viewers ...


In-Feed Native Ads: Measuring Native Advertising  Forbes

The onset of native and *content*-based advertising solutions has presented the industry with a complex challenge.


Are Advertisers Losing Sight Of The Customer In The Digital Era?  Forbes

Post-financial crisis, the mindless embracing of digital by clients and the unscrupulous selling of digital by agencies put the offline world of advertising very much ...


AT&T's advertising walled garden  Business Insider

AT&T rolled out Xandr this fall with a vision of turning its data and premium *content* into an ad platform that could enable advertisers to buy across the TV industry ...


How to Craft an Influencer Marketing Strategy That Will Outperform Traditional Advertising  Adweek

The rise of influencer marketing can be credited to the fact that the most impactful advertising comes from the people in our lives. With reports like Nielsen's ...


London bans junk food advertising on public transportation  CNN

London Mayor Sadiq Khan said Friday that junk food advertising will be banned on the city's entire public transportation network from February, as part of a plan ...


DeltaDNA: In-game advertising becomes viable alternative to in-app purchases  VentureBeat

Free-to-play game developers are starting to view in-game ads as a genuine alternative to in-app purchases (IAPs), according to DeltaDNA.


After an ad boycott, Dollar Shave Club and others are back on Hannity  Fast Company

Dollar Shave Club, Office Depot, Cars.com, and other brands said they'd stop advertising with the controversial Fox News host last year. But once the social ...


5 Ways to Optimize PPC Advertising to Improve the Customer Experience  Search Engine Journal

Want to develop a relevant, sustainable, and scalable advertising strategy that prioritizes customer experience? Focus on these five key areas.


Jane Maas, a Pioneer for Women in Advertising, Dies at 86  The New York Times

A product of the “Mad Men” era who was once called “the real Peggy Olson,” she handled the revivifying “I Love New York” campaign and held top agency jobs.


‘Advertisers think it’s just like buying digital’: Myths of connected TV advertising  Digiday

This year connected TV overtook mobile as the screen on which the most digital video impressions were served. However, as the hype around streaming settles ...


Why The Digital Advertising Industry Needs An Ethics-By-Design Framework  AdExchanger

“Data-Driven Thinking” is written by members of the media community and contains *fresh* ideas on the digital revolution in media. Today's column is written by ...


Spotify takes swipe at Opera House advertising controversy  AdNews

Spotify has poked fun at the Opera House advertising controversy in a new billboard campaign.


Interactive ads will be the new face of display advertising  Nieman Journalism Lab at Harvard

"Ad impressions and CTR numbers will become things of the past sooner than you think."


PG&E Sued for Spending on Advertising Instead of Fire Safety  Bloomberg

PG&E Corp. was accused of putting its “reputation above public safety” in a lawsuit alleging that the power company spends too much on advertising and not ...


Denver online retailers caught in advertising sweep  The Denver Channel

A growing number of online retailers in Denver are accused of using misleading advertising practices, according to Denver's chapter of the Better Business ...


Congress May Have Fallen for Facebook’s Trap, but You Don’t Have To  The New York Times

Facebook has always sold data to advertisers, and it probably always will.


Amazon product ads evolution: A harbinger of Amazon local advertising?  Search Engine Land

Google is having a rough fourth quarter. October alone was a horrible month for one of the world's most highly regarded brands. On the eve of a major hardware ...


Townsquare Marketing and Advertising Solutions for Businesses in Boise, Idaho  KIDO Talk Radio

Local radio and digital advertising and marketing solutions for businesses in Boise, Idaho including website display and banner ads, celebrity influencers and ...


Amazon Advertising Options Guide: What Marketers Need to Know  Search Engine Journal

Thinking of advertising on Amazon? This guide will walk you through four ways to get your products in front of millions of shoppers.


Rideshare advertising startup Firefly launches with $21.5M in funding  TechCrunch

Firefly, a startup that allows rideshare drivers to make money through digital advertising, is officially launching today. It's also announced that it has raised $21.5 ...


4 Ways Agencies Can Be More Transparent in Their Advertising  Adweek

It's been said that sunlight is the best disinfectant, which is true, especially in advertising where clients are holding ad agencies' feet to the fire, demanding clarity ...


Youth internship scheme failing despite $2.5m advertising blitz  The Guardian

The government's youth internship scheme is failing to attract participants and businesses at a staggering rate, despite a $2.5m advertising blitz.


Santa Rosa approves CityBus advertising program, dropping ban  The Santa Rosa Press Democrat

The bus advertising program could generate up to $100000 in new revenue, city staff said.


Digital influencers have changed advertising. They're changing journalism, too.  Columbia Journalism Review

It's a newish term, used to describe social media users whose online clout enables them to engage with and advertise to their followers in more direct ways than ...


AdVent: Advertising agency professionals share their festive gripes  The Drum

Christmas is the time of giving and for goodwill but also it's a great time to moan too. As a result, The Drum Network asked member agencies what they hated ...


Jose Mourinho sacked: One-man car cleaning firm gets £1m free advertising as Man Utd give Jose the boot  The Sun

Manchester firm Auto Clean's brand beamed across world from back of the car the Old Trafford chief arrived in at the Aon Training Centre to learn of his ...


How Brands Can Use Digital Techniques to Improve Their TV Advertising  Adweek

Historically, brands have bought network television advertising for mass reach. The medium has long been known as the most effective way to drive large-scale ...


Guide to Advertising Technology  Columbia Journalism Review

Executive Summary | Key Findings | Introduction | Review of ads | Advertising's influence on news | Ads on social | The turn against advertising | Ads on search ...


CEO Eric Wheeler Builds 33Across To Solve Quality Issues For Automated Advertising  Forbes

33Across is focused on solving the challenge of consumer attention for automated advertising. Our 'Attention Platform' is the first programmatic solution to unify ...


Disney Just Gave Google a Big Advertising Win  The Motley Fool

Disney's growing digital video portfolio is going all-in on Google.


Searching for Transparency in Digital Advertising | New York Law Journal  Law.com

U.S. digital advertising revenues rose 21 percent in 2017 to a record $88 billion and social media advertising revenues—including Facebook, Twitter, Instagram ...


Advertising Fraud Falls Flat When Faced With Transparency: How Can Blockchain Help?  Forbes

Online Advertising is vitally important in today's world, but still incredibly shadowy. Advertising fraud runs wild due to lack of transparency, so perhaps it is time to ...


Maryland marijuana panel approves ban on cannabis advertising on billboards, radio, TV and other media  Baltimore Sun

The Maryland Medical Cannabis Commission voted unanimously Thursday to ban billboard, radio, TV and most online advertising by marijuana companies — a ...


This new deep fake video is both advertising and art  Fast Company

Award-winning British artist Gillian Wearing created a deep fake video of herself as part of her exhibition at the Cincinnati art Museum.


The Best Target For Addressable TV Advertising Is Not The One You Think  Forbes

As television advertising moves towards digital-style targeting, with the ability to serve up ads to people who fit a certain demographic profile, it's worthwhile to ...


12 area artists to have their work featured on Adams Outdoor Advertising billboards for ArtPop 2019  Allentown Morning Call

Twelve regional artists who work in mediums from acrylic to hand-cut stained glass and fiber have been chosen as the winners of the 5th annual ArtPop ...


Discovery: Advertising Impact Minimal, Buy The News  Seeking Alpha

Discovery's stock sold off sharply as its TV ratings dropped 11%. Advertising revenue growth guidance reduced to 2-3% from 3-5% for Q4 2018. The financial ...


AdTheorent Releases Advanced Predictive Technology For Advertisers 12/19/2018  MediaPost Communications

Advanced machine-learning tech company AdTheorent on Tuesday officially will launch a platform that relies on models to score and create unique advertising ...


Disney in Deal With Google on Advanced Advertising  Broadcasting & Cable

The Walt Disney Co.'s Direct-To-Consumer & International division has made a deal to use Google's advertising technology across Disney's digital properties.


Hogan communications director joins advertising and strategy firm that worked on Maryland governor's campaigns  Baltimore Sun

Maryland Gov. Larry Hogan's former communications director and deputy campaign manager is joining an Annapolis-based advertising and strategy firm that ...


Facebook testing search advertising as new revenue stream  Seeking Alpha

Facebook (FB +0.6%) is starting to test search ads, from its search bar and in Marketplace, in the U.S. and Canada. That squares off against AdWords from f.


Nintendo's Holiday Television Advertising Promotes Pokémon: Let's Go  Nintendo Life

The holiday season is now in full swing and VentureBeat reports Nintendo is once again in second place in terms of television advertising within the US.


Advertising has an aegism problem | Agency News  AdAge.com

In advertising, and at agencies in particular, it's rare employees ever reach retirement age. They're often squeezed out long before.


Fad or future? Video Advertising’s $28 Billion Question  MarTech Advisor

Online video advertising, especially on Facebook, has taken off dramatically in recent years, Kazu Takiguchi discusses whether there is a future in video ...


Farm Families of Mississippi advertising making an impact  Delta Farm Press

Mississippi Farm Bureau Federation Farm Families advertising campaign is making an impact with Miss., consumers.


Advertising's Next Frontier: Your Smart Home  Forbes

Advertising has created a new business model for many industries. As smart home technology becomes a standard, how will brands be exploring opportunities ...


US charges 8 in online advertising fraud scheme  Star Tribune

The U.S. Justice Department charged eight people Tuesday in connection with the takedown of two international cybercriminal rings that cost advertisers tens of ...


The state of advertising has never been better  Campaign US

Creativity and diversity-powered shops are leaving stifled and opaque agencies in their wake.. From Campaign US.


Facebook is still facing ‘intermittent’ outages for advertisers ahead of Black Friday and Cyber Monday  TechCrunch

One day after experiencing a massive outage across its ad network, Facebook, one of the most important online advertising platforms, is still seeing “intermittent” ...


Father sues McDonald's over 'advertising' of Happy Meals  BBC News

A Quebec father has launched a class-action lawsuit against McDonald's, alleging the company's Happy Meals break strict provincial laws against advertising to ...


Stricter rules on 'chugging' and advertising in city centre approved  Nottinghamshire Live

The Public Spaces Protection Order has been passed.


Why Is Facebook's Advertising Algorithm Rejecting Equal Pay?  Forbes

Are Facebook's advertising policies sexist? I examine one case where an employer included the phrase "equal pay" in a job advertisement, only to have the ad ...


Amazon, With Little Fanfare, Emerges as an Advertising Giant  The Wall Street Journal

Its push is happening online, on devices such as FireTV and on delivery boxes, challenging the big ad sellers, including Facebook, Google and TV networks.


A study analyzes the impact of targeted Facebook advertising on the election: It is estimated that it increased the number of Trump voters by 10 percent in 2016  Science Daily

Research has studied the effectiveness of micro-targeted political advertising on social media such as Facebook in the United States. The research concludes ...


Coinbase Slammed For Venezuela ZCash Airdrop Being an 'Advertising Strategy'  Bitcoinist

US cryptocurrency exchange Coinbase has received intense criticism for giving Venezuelan families a grand total of $1 per day - in altcoin ZCash, which it ...


This Year's Holiday Advertising Is Missing Something Important  Forbes

Festive stress is real, with one in three Americans expecting to have holiday burnout before December 25—but today's advertising rarely acknowledges it.


Amazon.com Is Getting Even More Serious About TV and Advertising  Motley Fool

The e-commerce giant starts taking a cut of third-party ad inventory and reportedly bids on 22 regional sports networks.


Selling Native Advertising? Here's What You Should Know - Folio:  Folio Magazine

Recently, MediaRadar published a trend report about native advertising. Every day, we see custom *content* weaving its way into just about every form of ...


5 Things Investors Need to Know About Amazon's Advertising Business  Motley Fool

While it holds a far smaller market share than either of the top two digital ad sellers, Amazon's growth rate in the space is staggering.


iHeartMedia Is Acquiring an Ad-Tech Startup to Expand Programmatic Audio Advertising  Adweek

iHeartMedia is acquiring the programmatic advertising startup Jelli to help it expand its digital advertising capabilities. The acquisition, which the company ...


Jane Maas, trailblazing woman in advertising’s era of ‘Mad Men,’ dies at 86  Washington Post

Called a “real-life Peggy Olson,” she was one of the first women to reach the industry's top ranks.


Iceland’s orang-utan sends grim message on TV advertising  Financial Times

The most successful television commercial this Christmas did not appear on television. The No Palm Oil ad from Iceland, the UK supermarket chain, featured a ...


Jane Maas and the Lasting, Honest Impact She Left On Advertising  Adweek

Tributes continue to pour in for Jane Maas, the advertising executive who came of age in the go-go '60s and became an industry powerhouse. Often dubbed as ...


Minneapolis' Olson advertising agency renamed as part of ICF Next  Star Tribune

Olson, a top name in Minneapolis advertising for more than 25 years, is about to fade away. The agency known in recent years as ICF Olson will soon become ...


UK betting firms back live sports advertising ban  The Guardian

Online gambling firms such as Bet365, William Hill and Ladbrokes agree ban amid fears of impact on children.


How Bipartisanship Could Affect the Advertising Industry Following the Midterms  Adweek

As the dust settles on the 2018 midterm elections, a few things have come into focus. One is that while this was maybe not a fully blue wave (depends on which ...


The hottest advertising trend of 2018? Billboards.  The Hustle

As other traditional advertising mediums flounder in the digital age, billboards have managed to thrive by adapting to the times.


Students offended by 'distasteful' sign advertising migrant caravan-themed sandwich  Washington Examiner

A restaurant near the campus of Clemson University has upset students. Their grave error? Naming one of its sandwiches the “Tijuana Chicken Sandwich.”


Strip club exposes N.J. ban on BYOB advertising as unconstitutional  NJ.com

Stiletto, a strip club with locations in Atlantic City and Carlstadt, filed a lawsuit challenging New Jersey's ban on BYOB advertising.


Snapchat Still Isn't Attracting Advertisers  Motley Fool

Snap is struggling to grow its advertiser base, which is key to its self-serve platform.


Multicultural Podcast Advertising Agency Helps Creators' Monetize Podcasts  Black Enterprise

In this interview with Gary Coichy, founder of Pod Digital Media, the first multicultural podcast network, find out how he is helping podcast creators monetize ...


Advertising Philanthropic Initiatives after They Bomb: Gates's New Embarrassment  Nonprofit Quarterly

December 11, 2018; LoHud.com. The New York Board of Regents should turn down a $225,000 Gates Foundation grant because it is a conflict of interest, writes ...


Advertising ID Consortium Enters Next Phase With LiveRamp’s First Bidstream Integration  AdExchanger

LiveRamp, dataxu and Index Exchange launched the first commercial proof of concept for the Advertising ID Consortium on Thursday. The product places ...


WPP advertising group to cut 3,500 jobs in £300m restructuring  The Guardian

WPP is to cut 3,500 jobs worldwide and shut or merge almost 200 offices as the embattled advertising group seeks to restructure after a torrid year that included ...


YouTube drops paywall from some Originals, explores advertising  Marketing Land

In a strategic about-face last week, YouTube announced it will drop the paywall from its Originals programming and make the shows available on the free ...


VUPD: Racist and homophobic flyers sent through external online advertising service  Vanderbilt University News

Flyers containing racist and homophobic language found on campus printers on Monday, Dec. 3, were sent through an online advertising *service* that claims it ...


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