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Auction Seller Guide To Success


When its time to clean-up around the house, some people have a hard time deciding what to keep and what to throw out. What they need is an incentive.

How about collecting cash from stuff that was collecting dust?

You can do this by auctioning-off your unwanted or no longer needed items on eBay. eBay is the largest online market place of its kind. If you are considering this, then you need to gain some basic knowledge of the listing process.

Here is a 10-item checklist to go over before you begin selling:

1. Look at Other Seller Listings

Do a search for your item. See how other sellers list the same or similar item. Take mental note of the category, the title, the description, the photo and the pricing.

2. Choose the Most Appropriate Category

Make sure your item is in the most appropriate category. Avoid placing it in a category where it doesn't belong. List your item in the wrong category, and people looking for your item will not find it. Let eBay suggest the category for you, if you are unsure which category your item belongs.

3. Write an Accurate Title for Your Listing

Make it easy for buyers to find your item in a search by writing a precise title of it. Be as exact and detailed as possible so your item can show up in broad keyword searches too. Avoid using hype words like "Best," "Great," or "Fantastic." Putting these words in the title will not help buyers find your item because they don't type in these types of words in their searches.

4. Set Your Price Low

Entice your buyers by starting at a low price. Set a reserve price in your listings so you don't have to sell it when the auction ends at too low of a price for you to make a profit.

5. Give Plenty of Time for Your Auction

Let as many people as possible see your auction. Set the duration for five or seven days so weekend buyers will have a chance to bid on your item too.

6. Show a Photo of Your Item

Take a digital photo of your item and post it with your listing. Let your buyers see what they are bidding on. Allow the photo to help you sell it. Having to see something first before you buy it is only natural. Apply this same principle to online auctions. Buying a digital camera is a good investment these days and instructions on loading pictures up to the eBay site are simple enough that there really is no excuse not to have a picture.

7. Give Buyers Plenty of Payment Options

Make it easy for the buyer to pay. Providing as many payment options as available is better. Place in your item listing your own merchant account or credit card processor information. Sign up with Paypal if you don't have your own merchant account. Let buyers pay by check or money order if you don't provide payment through Paypal or credit cards. Including all payment options leaves no buyers behind.

8. Be Clear on Shipping and Handling Information

Avoid troubles or negative seller feedback by stating upfront your shipping costs. Mention this clearly in your listing. Include your return policy.

9. Give Contact Information

Gain the buyer's trust by freely stating your contact information. List your email, phone number or mailing address.

10. Keep on Testing

Review the auctions that have ended. Learn from the wins and losses. Try changing the category, title, description or price if it didn't sell. Testing the individual elements in the auction process is critical to your goal of becoming a successful auction seller.

(c) Leroy Chan - All Rights reserved

Discover the "Insider Tricks" to making money on eBay. Visit Leroy Chan's site, Auction Seller Guide to receive a free 12-part auction selling course.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Sun. January / 26 / 2020

BTS’ Tour Microphones Sell for $83,000 at MusiCares Auction - Rolling Stone
BTS’ Tour Microphones Sell for $83,000 at MusiCares Auction  Rolling Stone

BTS's Mics Sold For Astonishing Price At Grammy Week Charity Auction - soompi
BTS's Mics Sold For Astonishing Price At Grammy Week Charity Auction  soompi

JFC Silent Auctions to be Available Virtually - IDEX Online
JFC Silent Auctions to be Available Virtually  IDEX Online

Wyatt Earp’s ‘Vendetta Ride’ Shotgun to Sell at Heritage Auctions in Dallas - NBC 5 Dallas-Fort Worth
Wyatt Earp’s ‘Vendetta Ride’ Shotgun to Sell at Heritage Auctions in Dallas  NBC 5 Dallas-Fort Worth

Leake Auctions sells $17M of vehicles in Scottsdale - AZ Big Media
Leake Auctions sells $17M of vehicles in Scottsdale  AZ Big Media

Social media updates from 2020 Naples Winter Wine Festival auction - Naples Daily News
Social media updates from 2020 Naples Winter Wine Festival auction  Naples Daily News

Kansas land up for auction was site of 1870s serial slayings Posted Jan 26, 2020 - hays Post
Kansas land up for auction was site of 1870s serial slayings Posted Jan 26, 2020  hays Post

Mecum Auctions offers 1,750 motorcycles at South Point - Las Vegas Review-Journal
Mecum Auctions offers 1,750 motorcycles at South Point  Las Vegas Review-Journal

Thai officials accidentally auction off car loaded with amphetamine - BBC News
Thai officials accidentally auction off car loaded with amphetamine  BBC News

Centennial couple says the owner of a shuttered auction gallery still owes them money - The Denver Channel
Centennial couple says the owner of a shuttered auction gallery still owes them money  The Denver Channel

More than 100 vehicles available at state surplus auction - ABC6OnYourSide.com
More than 100 vehicles available at state surplus auction  ABC6OnYourSide.com

Mecum Auctions kicks off annual motorcycle auction - KLAS - 8 News Now
Mecum Auctions kicks off annual motorcycle auction  KLAS - 8 News Now

2020 Scottsdale Auctions by the Numbers: Biggest Sellers, Trends + More - Automobile
2020 Scottsdale Auctions by the Numbers: Biggest Sellers, Trends + More  Automobile

Jerry Brown concerned by Sotheby's auction of his dad's rare JFK papers - POLITICO
Jerry Brown concerned by Sotheby's auction of his dad's rare JFK papers  POLITICO

Auction At Closed Tampa Bike Shop May Signal Decline In Bicycling - Tampa, FL Patch
Auction At Closed Tampa Bike Shop May Signal Decline In Bicycling  Tampa, FL Patch

Online Wine Auctions: A Beginner’s Guide - Wall Street Journal
Online Wine Auctions: A Beginner’s Guide  Wall Street Journal

More than 100 vehicles up for bid at Ohio surplus auction - 13abc Action News
More than 100 vehicles up for bid at Ohio surplus auction  13abc Action News

Three Incredible Supercars from the 2020 RM Sotheby’s Scottsdale Auctions - Forbes
Three Incredible Supercars from the 2020 RM Sotheby’s Scottsdale Auctions  Forbes

Wheeling Health Right to Host 27th Chef's Auction - Wheeling Intelligencer
Wheeling Health Right to Host 27th Chef's Auction  Wheeling Intelligencer

Waseca residents partner up to host auctions for Officer Arik Matson; date set for March 14 - KEYC
Waseca residents partner up to host auctions for Officer Arik Matson; date set for March 14  KEYC

Gold-seated toilet among Frank Sinatra items up for auction - ABC News
Gold-seated toilet among Frank Sinatra items up for auction  ABC News

Muskie Booster Club Plays to Win with 30th Cake Auction - Discover Muscatine
Muskie Booster Club Plays to Win with 30th Cake Auction  Discover Muscatine

Livestock auctions | News - Cadillac News
Livestock auctions | News  Cadillac News

JFK letters to former Calif. governor head to auction - fox5sandiego.com
JFK letters to former Calif. governor head to auction  fox5sandiego.com

Basketball HOF to Auction Enshrinement Plaques of Michael Jordan, Shaq, More - Bleacher Report
Basketball HOF to Auction Enshrinement Plaques of Michael Jordan, Shaq, More  Bleacher Report

Denver auction oddities included $2.3M suit of armor, painting by Lancaster artist - LancasterOnline
Denver auction oddities included $2.3M suit of armor, painting by Lancaster artist  LancasterOnline

Notes of Sarawak, India star in Spink New York auction - Coin World
Notes of Sarawak, India star in Spink New York auction  Coin World

Amish Acres auction gaining local and national interest - WSBT-TV
Amish Acres auction gaining local and national interest  WSBT-TV

Public auctions often fetch more for in-demand properties - St. Augustine Record
Public auctions often fetch more for in-demand properties  St. Augustine Record

Arizona Car Week 2020: 4 car auctions to see in the Valley this week - ABC15 Arizona
Arizona Car Week 2020: 4 car auctions to see in the Valley this week  ABC15 Arizona

Late actor Paul Walker's vehicles garner $2.33 million at Arizona auction - Reuters
Late actor Paul Walker's vehicles garner $2.33 million at Arizona auction  Reuters

Design royalty is all atwitter about the Prince of Chintz auction - The Washington Post
Design royalty is all atwitter about the Prince of Chintz auction  The Washington Post

Princess Diana's Audi 80 Cabriolet Heading to Auction - autoevolution
Princess Diana's Audi 80 Cabriolet Heading to Auction  autoevolution

Bipartisan Bill Would Ban Reverse Auctions for Federal Construction Contracts - GovExec.com
Bipartisan Bill Would Ban Reverse Auctions for Federal Construction Contracts  GovExec.com

Christie’s Has Cancelled Plans for a Middle Eastern Art Auction in Dubai, Citing a Lack of Top-Quality Works - artnet News
Christie’s Has Cancelled Plans for a Middle Eastern Art Auction in Dubai, Citing a Lack of Top-Quality Works  artnet News

104 Vehicles Available at State Surplus Auction Saturday – WKTN- A division of Home Town Media - WKTN Radio
104 Vehicles Available at State Surplus Auction Saturday – WKTN- A division of Home Town Media  WKTN Radio

Rare '48 Tucker is just one of the million-dollar-plus cars up for auction this weekend - Yahoo Finance
Rare '48 Tucker is just one of the million-dollar-plus cars up for auction this weekend  Yahoo Finance

‘Mona Lisa of Mustangs,’ Raced in ‘Bullitt,’ Sets Auction Record - The New York Times
‘Mona Lisa of Mustangs,’ Raced in ‘Bullitt,’ Sets Auction Record  The New York Times

Wisconsin fur: Finnish auction house takes over Stoughton mink trading hub - Madison.com
Wisconsin fur: Finnish auction house takes over Stoughton mink trading hub  Madison.com

Latunski's home foreclosed, up for auction - WILX-TV
Latunski's home foreclosed, up for auction  WILX-TV

Former California Gov. Jerry Brown surprised by auction of father's JFK letters | TheHill - The Hill
Former California Gov. Jerry Brown surprised by auction of father's JFK letters | TheHill  The Hill

NBA's Sacramento Kings partner with ConsenSys to launch sports gear auctions on Ethereum - The Block Crypto
NBA's Sacramento Kings partner with ConsenSys to launch sports gear auctions on Ethereum  The Block Crypto

Watch the 2020 National Western Stock Show Junior Livestock Auction - 9News.com KUSA
Watch the 2020 National Western Stock Show Junior Livestock Auction  9News.com KUSA

Chicago developer Hilco’s $240 million bid wins auction for bankrupt Philadelphia refinery - The Philadelphia Inquirer
Chicago developer Hilco’s $240 million bid wins auction for bankrupt Philadelphia refinery  The Philadelphia Inquirer

One year after kidney transplant, 9-year-old auctions prize-winning swine at Manatee County Fair - FOX 13 Tampa Bay
One year after kidney transplant, 9-year-old auctions prize-winning swine at Manatee County Fair  FOX 13 Tampa Bay

Sotheby's Auctions Impressionist Paintings Recovered From Nazi Looting; Watercolors by JFK Also Go to Auction - Hyperallergic
Sotheby's Auctions Impressionist Paintings Recovered From Nazi Looting; Watercolors by JFK Also Go to Auction  Hyperallergic

How retailers can make more money in online auctions - EurekAlert
How retailers can make more money in online auctions  EurekAlert

Lake County supervisors discuss tax defaulted land auctions - Lake County Record-Bee
Lake County supervisors discuss tax defaulted land auctions  Lake County Record-Bee

Vintage Ford Bronco sells for $650,000 at auction for Alzheimer’s Association - KTVI Fox 2 St. Louis
Vintage Ford Bronco sells for $650,000 at auction for Alzheimer’s Association  KTVI Fox 2 St. Louis

McGavock auctions off Patrick Mahomes firefighter helmet for Lubbock families of first responders - KLBK | KAMC | EverythingLubbock.com
McGavock auctions off Patrick Mahomes firefighter helmet for Lubbock families of first responders  KLBK | KAMC | EverythingLubbock.com

Police accidentally auction off car with big stash of drugs hidden in its bumper - Boing Boing
Police accidentally auction off car with big stash of drugs hidden in its bumper  Boing Boing

Paddle Auction in Dexter, blood drive in Lawrenceville and more on the Community Bulletin Board - WWTI - InformNNY.com
Paddle Auction in Dexter, blood drive in Lawrenceville and more on the Community Bulletin Board  WWTI - InformNNY.com

Hidalgo County to hold surplus auction in Mission - KGBT-TV
Hidalgo County to hold surplus auction in Mission  KGBT-TV

mmWave auction poised to resume, on path to $6B - FierceWireless
mmWave auction poised to resume, on path to $6B  FierceWireless

Site where Bloody Benders killed victims is up for auction - The Topeka Capital-Journal
Site where Bloody Benders killed victims is up for auction  The Topeka Capital-Journal

Frank Sinatra auction: Gold-seated toilet, piano, clock among items from Chairman Suite at the former Golden Nugget Casino - CBS News
Frank Sinatra auction: Gold-seated toilet, piano, clock among items from Chairman Suite at the former Golden Nugget Casino  CBS News

16th-Century Suit of Armor with Royal 'DNA' Commands $270600 at Auction - The Mercury
16th-Century Suit of Armor with Royal 'DNA' Commands $270600 at Auction  The Mercury

Auction of Auburn Hills Golf Club called off - Roanoke Times
Auction of Auburn Hills Golf Club called off  Roanoke Times

From an Iconic Italian Racing Bike to a Revolutionary Harley: 4 Standout Motorcycles Star at the Mecum Auctions - Robb Report
From an Iconic Italian Racing Bike to a Revolutionary Harley: 4 Standout Motorcycles Star at the Mecum Auctions  Robb Report

Yahoo Auctions introduces repair insurance - AIM Group
Yahoo Auctions introduces repair insurance  AIM Group

Dogpatch's time's up; auction set to sell park - Northwest Arkansas Democrat-Gazette
Dogpatch's time's up; auction set to sell park  Northwest Arkansas Democrat-Gazette

Preview: The 2020 Las Vegas Motorcycle Auctions - New Atlas
Preview: The 2020 Las Vegas Motorcycle Auctions  New Atlas

'Gilbert Sale Yard' changes name to 'Wrightz Auction Co.' - KCHA News
'Gilbert Sale Yard' changes name to 'Wrightz Auction Co.'  KCHA News

Donald Trump’s DNA Is Up for Sale in New York Auction, Anonymous Group Says - CCN.com
Donald Trump’s DNA Is Up for Sale in New York Auction, Anonymous Group Says  CCN.com

Bugatti, Aston Martin, and other historic cars to sell at auction that could generate $60 million - Yahoo Finance
Bugatti, Aston Martin, and other historic cars to sell at auction that could generate $60 million  Yahoo Finance

Phoebe Waller-Bridge Auctions Golden Globes Tuxedo on Ebay to Aid Australia Fires - Hollywood Reporter
Phoebe Waller-Bridge Auctions Golden Globes Tuxedo on Ebay to Aid Australia Fires  Hollywood Reporter

Ultra-Rare New Stratos Could Fetch $1 Million At Auction - Motor1
Ultra-Rare New Stratos Could Fetch $1 Million At Auction  Motor1

Here’s Jalen Hurts’ Alabama-Oklahoma helmet auction results, viral video with kids at Senior Bowl - AL.com
Here’s Jalen Hurts’ Alabama-Oklahoma helmet auction results, viral video with kids at Senior Bowl  AL.com

EVE Online Player Bids $40,000 In Charity Auction For Rare Ship - Kotaku
EVE Online Player Bids $40,000 In Charity Auction For Rare Ship  Kotaku

Hidalgo County hosting surplus auction on vehicles, equipment this weekend - KGBT-TV
Hidalgo County hosting surplus auction on vehicles, equipment this weekend  KGBT-TV

7 Interior Designers Shop the Mario Buatta Auction - Architectural Digest
7 Interior Designers Shop the Mario Buatta Auction  Architectural Digest

The first example of the new 2020 Chevrolet Corvette Stingray just sold at auction for $3 million - Business Insider
The first example of the new 2020 Chevrolet Corvette Stingray just sold at auction for $3 million  Business Insider

Ex-Gov. Brown objects to auction of JFK items - NWAOnline
Ex-Gov. Brown objects to auction of JFK items  NWAOnline

Important Abraham Lincoln presentation sword to be auctioned by Central Mass Auctions - PRNewswire
Important Abraham Lincoln presentation sword to be auctioned by Central Mass Auctions  PRNewswire

Variety of vintage race cars sell well in Arizona auctions - RACER
Variety of vintage race cars sell well in Arizona auctions  RACER

Mustang From Famed ‘Bullitt’ Car Chase Heads to Auction - The New York Times
Mustang From Famed ‘Bullitt’ Car Chase Heads to Auction  The New York Times

PHOTO OF THE DAY: ON THE AUCTION BLOCK - Freemansd
PHOTO OF THE DAY: ON THE AUCTION BLOCK  Freemansd

Heritage Charity Auction Settles with EEOC in Employment Discrimination Suit - The National Law Review
Heritage Charity Auction Settles with EEOC in Employment Discrimination Suit  The National Law Review

Lionel Train Auction Draws Bidders from Across US - businessjournaldaily.com
Lionel Train Auction Draws Bidders from Across US  businessjournaldaily.com

Walrus skin notes from Russia top Heritage auction estimates - Coin World
Walrus skin notes from Russia top Heritage auction estimates  Coin World

Annual EMS chili supper, silent auction to be Feb. 22 - HNGnews.com
Annual EMS chili supper, silent auction to be Feb. 22  HNGnews.com

Rare Books &c. at Auction This Week - Fine Books & Collections Magazine
Rare Books &c. at Auction This Week  Fine Books & Collections Magazine

Modi to put loss-making Air India back on the auction block - Nikkei Asian Review
Modi to put loss-making Air India back on the auction block  Nikkei Asian Review

Kings Island hosts a First Riders Auction - Loveland Magazine
Kings Island hosts a First Riders Auction  Loveland Magazine

Paintings, jewelry owned by Marylou Whitney head to auction - Times Union
Paintings, jewelry owned by Marylou Whitney head to auction  Times Union

British North America rarities highlight Feb. 28-29 Eastern Auctions sale - Linn's Stamp News
British North America rarities highlight Feb. 28-29 Eastern Auctions sale  Linn's Stamp News

Paintings Made by JFK Among a Memorabilia Auction Asking $1.5 Million - Observer
Paintings Made by JFK Among a Memorabilia Auction Asking $1.5 Million  Observer

Wellness Place Opens Sponsorships, Donation Opportunities and Ticket Sales to Gala Auction - NewsRadio 560 KPQ - KPQ
Wellness Place Opens Sponsorships, Donation Opportunities and Ticket Sales to Gala Auction - NewsRadio 560 KPQ  KPQ

Manny Medina will auction his Coral Gables estate - Miami Herald
Manny Medina will auction his Coral Gables estate  Miami Herald

1956 Mantle Jersey Brings $649,250 in Mile High Auction - Sports Collectors Daily
1956 Mantle Jersey Brings $649,250 in Mile High Auction  Sports Collectors Daily

Madrala Players Mixer & Silent Auction | Art, Music and Theater - Coos Bay World
Madrala Players Mixer & Silent Auction | Art, Music and Theater  Coos Bay World

PLCB restaurant auction open to bidders - Central Penn Business Journal
PLCB restaurant auction open to bidders  Central Penn Business Journal

EBlock and Auction Edge Announce Strategic Partnership, Helping Power Independent Auctions into the Future - PRNewswire
EBlock and Auction Edge Announce Strategic Partnership, Helping Power Independent Auctions into the Future  PRNewswire

Ever Dreamed of Owning Your Own MBTA Car? Now You Can - nbcboston.com
Ever Dreamed of Owning Your Own MBTA Car? Now You Can  nbcboston.com

Barrett-Jackson Celebrates Highest-Grossing Auction in 49-Year History With Over $141 Million in No Reserve Sales - Yahoo Finance
Barrett-Jackson Celebrates Highest-Grossing Auction in 49-Year History With Over $141 Million in No Reserve Sales  Yahoo Finance

All eyes on Scottsdale; Ahead of Arizona auctions, classic car market dips - Phoenix Business Journal
All eyes on Scottsdale; Ahead of Arizona auctions, classic car market dips  Phoenix Business Journal

1970 Porsche 914/6 GT Sold for $1M at Auction Becomes Most Expensive 914 Ever - The Drive
1970 Porsche 914/6 GT Sold for $1M at Auction Becomes Most Expensive 914 Ever  The Drive

Amish community in Florida auctions quilts, raises $300K for Haiti relief - Boston 25 News
Amish community in Florida auctions quilts, raises $300K for Haiti relief  Boston 25 News

Barrett-Jackson: Corvette charity car goes for $3 million at auction - AZCentral
Barrett-Jackson: Corvette charity car goes for $3 million at auction  AZCentral

U.S. millimeter wave auction reaches more than $7B - FierceWireless
U.S. millimeter wave auction reaches more than $7B  FierceWireless

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