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How To Sell On eBay: Using Store Policies To Cement Your Credibility


In your quest to build credibility as an eBay seller, few things are more important than creating and following consistent store policies. Doing so will provide your customers with an attractive buying atmosphere, where they will feel safe making any transaction.

Whenever I create store policies--whether it be for an eBay business or an Internet business--I use one standard: I promise what I can reasonably deliver. And I deliver more than I promise as often as possible.

If I can reasonably offer to ship everything two days after payment, I will promise it. But if I get the chance to ship some items within one day, I take that opportunity to overdeliver.

Not only is this a more ethical approach--delivering or overdelivering on all promises--but it is also a more practical business strategy for the long-run.

Developing relationships with your customers is the best way to get repeat sales, testimonials, and positive feedback--the three pillars which will support your business and increase your cashflow.

You should extend this principle to other policies.

Create a return policy that stipulates when and for what reasons you will accept a return. Again, you will want to give the customer certain guarantees, but at the same time, you don't want to promise what you can't reasonably deliver.

For instance, you may want to stipulate that you will only accept returns if the item is broken. You may also want to add that you can only accept returns within 14 days of delivery.

In addition to a shipping and return policy, you will want to create a statement of quality assurance. When I used to sell jewelry on eBay, I promised my customers that the metals were solid, the gems were real, and everything was stamped.

It was relatively easy for me to prove this because all of my jewelry came with gemologist-certified appraisals; however, if you aren't selling something that can lend you credibility in a similar fashion, you will need to earn it in the form of testimonials and positive feedback.

. . .and this is precisely why it is so important for eBay sellers to create and follow store policies. Not only will this lend you credibility and subsequently encourage visitors to bid, but it will also prevent customers from making unfair complaints against you.

In addition to this, when you overdeliver, your customers will know it - and they will verify it with feedback and testimonials.

http://www.workathomerightnow.net/eBay.html Written by Isaiah Hull, author of "How to Profit on eBay In Seven Days Without Spending A Single Penny." For a limited time only you can get a pre-publication copy of his book for ONE-FOURTH the post-publication price!


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First online auction for unclaimed property - Crow River Media

Crow River Media

First online auction for unclaimed property
Crow River Media
Fahey Sales, Glencoe, is managing the Minnesota Department of Commerce's first online auction of unclaimed property from abandoned safe deposit boxes. The auction features jewelry, coins and collectible items, including a Joe Montana rookie sports card ...


First moonwalker Neil Armstrong's memorabilia heads for auction - India TV

India TV

First moonwalker Neil Armstrong's memorabilia heads for auction
India TV
The personal collection of Neil Armstrong, the first man to have set foot on the moon, is to be sold in a series of auctions later this year and in 2019. The artefacts on offer range from those associated with Armstrong's historic 1969 lunar landing to ...

and more »

10 Cleveland Indians items from the past up for auction - cleveland.com

cleveland.com

10 Cleveland Indians items from the past up for auction
cleveland.com
CLEVELAND, Ohio - Among the hundreds of items up for bidding via Lelands auctions are 10 nostalgic Cleveland Indians pieces all dating more than 60 years. Some go back more than 100 years. We include lot numbers if you want to read more about the ...


One giant sale: Neil Armstrong's collection goes to auction - Defiance Crescent News

One giant sale: Neil Armstrong's collection goes to auction
Defiance Crescent News
The personal collection of Armstrong, who died in his native Ohio in 2012, will be offered for sale in a series of auctions handled by Dallas-based Heritage Auctions, beginning Nov. 1-2 and continuing in May and November 2019. The collection includes a ...

and more »

Dubai collector to auction Star Wars action figures worth Dhs1 million - What's On

Dubai collector to auction Star Wars action figures worth Dhs1 million
What's On
Consider yourself a Star Wars fan? Well, you probably don't have anything on one anonymous Dubai resident who has put up their entire collection of Star Wars action figures for auction next month. The 33-piece collection, which features mint condition ...

and more »

Beef producers facing rising feed prices, lower sale prices at local auctions - Waco Tribune-Herald

Beef producers facing rising feed prices, lower sale prices at local auctions
Waco Tribune-Herald
COLLEGE STATION — A convergence of weather and market conditions have put a number of Texas beef producers in a tough spot, facing rising supplemental feed prices and lower sale prices at local auctions, according to Texas A&M AgriLife Extension ...


Dubai collector to auction world's rarest prototype Star Wars action figures - ArabianBusiness.com

ArabianBusiness.com

Dubai collector to auction world's rarest prototype Star Wars action figures
ArabianBusiness.com
A Dubai resident will auction the world's rarest Star Wars action figure prototypes next month in a sale that is estimated to raise as much as $360,000. The 33-piece collection belonging to the owner, who wishes to remain anonymous, includes the rarest ...

and more »

Sydney auction clearance rate rises to almost 60 per cent as buyers bid up scarce blue chip homes - Domain News

Domain News

Sydney auction clearance rate rises to almost 60 per cent as buyers bid up scarce blue chip homes
Domain News
Property buyers bid up the prices of scarce homes in Bondi, Mosman and other prized pockets of the city on the weekend. More confident bidding at auctions in blue chip areas helped to jump-start the Sydney weekend auction clearance rate. The ...

and more »

Armstrong's artifacts, momentos go to auction - Morning Journal News

Armstrong's artifacts, momentos go to auction
Morning Journal News
The personal collection of Armstrong, who died in his native Ohio in 2012, will be offered for sale in a series of auctions handled by Dallas-based Heritage Auctions , beginning Nov. 1-2 and continuing in May and November 2019. The collection includes ...

and more »

Get a look at the Neil Armstrong keepsakes headed to auction - ThisWeek Community News

ThisWeek Community News

Get a look at the Neil Armstrong keepsakes headed to auction
ThisWeek Community News
All of the memorabilia was authenticated by Sarasota-based Collectibles Authentication Guaranty, a grading and encapsulating service that pored over the Armstrong Family Collection, which is consigned to Heritage Auctions in Dallas ahead of a worldwide ...

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