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5 Reasons Why Playing Music On Your Auctions Is A Bummer Of An Idea


There are 147 million registered users on eBay, and tens of millions of those are desperately fighting to make sales on eBay. When trying to make their auction listings as powerful as possible, many sellers use ill-advised tactics. They think that if they entertain buyers, they are more likely to get a sale. And as the Internet becomes more multi-media, there are many temptations thrown in our way, especially the use of sound.

Using background music or sounds, unless you're selling music, is probably a bad idea. If you are going to include music or even an audio product pitch, you are wise to include a command panel that will allow the viewer to listen or not as she pleases. Do not! Do not! Do not! set up your auction listing so that a potential customer is greeted with loud music as soon as they click on your page. Here's why:

1. Potential buyers are there to see your Gucci handbag or Oakley sunglasses, not to be entertained. Making a buying decision is serious business and you to do not want to take their attention away from your merchandise. Instead, the entire focus of your page should be directed at whatever you are selling. Music is simply a distraction.

2. At this time, we cannot count on the quality of audio technology. Buyers have different browsers, different connections and possibly antiquated equipment. Even worse than unwanted music is unwanted music that sounds terrible, that is scratchy, too loud or of awful quality.

3. You will most likely not know what kind of music your perspective buyer wants to hear. If you are selling to teens you can be reasonably certain that they do not want to hear Big Band music. But can you know whether they prefer Eminem or Travis Twitt? Obviously not.

4. Consider the situation of your buyer. He might be prowling eBay while he is at work and is not supposed to be surfing the net. Sudden blaring music as the Vice-President of the company walks by is the last thing he wants. Or a Mom might have just gotten her colicky baby to sleep and when your music wakes up a cranky infant you can be certain you will never get a sale from that irate parent.

5. Audio files take longer to download than text. If your prospective customer has dialup instead of a high-speed connection, they will most likely be gone before your auction page has even loaded.

Ignore the temptation to make your auctions 'more exciting', and instead, concentrate every element on the page on your merchandise. The last thing you want to do is distract a serious buyer who might decide to purchase. Let them find their entertainment elsewhere!

Learn how to sell on eBay with 16 hours of online instruction taught by a 10 year eBay veteran. Own an eBay business instead of an eBay hobby.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Sun. January / 21 / 2018

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Winds of change with reverse auctions - Forbes India

Forbes India

Winds of change with reverse auctions
Forbes India
Wind power producers were always paid at a pre-determined rate for the power they produced (feed-in tariff). But this allowed producers who could develop a site as a monopoly to pad costs and accrue returns far in excess of what a utility could expect ...


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NewsBytes

6 Indian marquee players up for grabs at IPL Auctions
NewsBytes
With the IPL auctions around the corner, the BCCI has released the final list of players who will be available for auctions on January 27th and 28th. 16 marquee players will be up for grabs of the total 578 players at the auctions. Here is a detailed ...

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gulftoday.ae | Morocco probes dinosaur tail sold in Mexico auction - Gulf Today

gulftoday.ae | Morocco probes dinosaur tail sold in Mexico auction
Gulf Today
RABAT: Moroccan authorities have opened an inquiry into the origins of a dinosaur tail from the North African country sold at auction in Mexico, the culture ministry said. The four-metre-long (13-foot) fragment of an "Atlasaurus tail from the Jurassic ...

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Open-minded on spectrum sale timing, will await Trai report, says Department of Telecom - Financial Express

Financial Express

Open-minded on spectrum sale timing, will await Trai report, says Department of Telecom
Financial Express
The Department of Telecom (DoT) has kept an open mind on the timing of the next round of spectrum auction and will await regulator Trai's report before firming its views, says a top government official. The Telecom Regulatory Authority of India (Trai ...

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Open-minded on spectrum sale timing,will await TRAI report: DoT - Moneycontrol.com

Moneycontrol.com

Open-minded on spectrum sale timing,will await TRAI report: DoT
Moneycontrol.com
The Department of Telecom (DoT) has kept an open mind on the timing of the next round of spectrum auction and will await regulator TRAI's report before firming its views, says a top government official. The Telecom Regulatory Authority of India (TRAI ...

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Open-minded on spectrum sale timing,will await Trai report:DoT - Outlook India

Open-minded on spectrum sale timing,will await Trai report:DoT
Outlook India
New Delhi, Jan 21 The Department of Telecom (DoT) has kept an open mind on the timing of the next round of spectrum auction and will await regulator Trai's report before firming its views, says a top government official. The Telecom Regulatory ...

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Melbourne's outer suburbs get headstart on 2018 - NEWS.com.au

NEWS.com.au

Melbourne's outer suburbs get headstart on 2018
NEWS.com.au
CoreLogic state director for Victoria Geoff White said suburbs with a large amount of auctions as well as a high clearance rate were in a particularly strong position. “Those areas that have been at, or below, the Melbourne median house price have ...


IPL auction 2018: Sehwag backs Yuvraj Singh to make a strong comeback, reveals KXIP's favoured RTM picks - Sportskeeda (satire) (press release) (blog)

Sportskeeda (satire) (press release) (blog)

IPL auction 2018: Sehwag backs Yuvraj Singh to make a strong comeback, reveals KXIP's favoured RTM picks
Sportskeeda (satire) (press release) (blog)
He mainly chose the all-rounders as his hot picks ahead of the auction. He said, “Ben Stokes, Dwayne Bravo and Mitchell Starc are the international players everyone wants. I won't be surprised if Stokes goes for around $1.5 million. I expect the capped ...

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Carlisle Auctions adds new summer sale - The ClassicCars.com Journal (blog)

The ClassicCars.com Journal (blog)

Carlisle Auctions adds new summer sale
The ClassicCars.com Journal (blog)
“At Carlisle Auctions, we like to give every auction buyer and consigner the proper time to buy and sell their vehicles and that's why we are adding this event,” he added. “There couldn't be a better time of year than June 16 to add a 200-car ...


Salaam's mother thinks Heisman up for auction was stolen - CT Post

Salaam's mother thinks Heisman up for auction was stolen
CT Post
DENVER (AP) — As online bids for Rashaan Salaam's Heisman Trophy near $300,000, the mother of the former University of Colorado running back is convinced the trophy was stolen. Khalada Salaam told CBS Sports in a story published Friday that the family ...

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