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If you were to look through eBay, or any other online auction site for that matter, you would find that many people make some very basic mistakes. And, they repeat these mistakes over and over again. As indicated in my book "eBay Marketing Wholesale SourcePak" with a little common sense these mistakes are completely preventable. So to prevent you from making these very same mistakes I have put together the Top Ten Tips For Auction Success.
Always state what your shipping price will be. And, Do Not try to rip off your buyers by inflating the shipping price to increase your profit. Believe it or not, people do have a fair idea of what shipping costs should be. If they feel you are inflating your shipping price they will not bid on your item and may not look at any of your other auctions either from fear of being ripped off.
9. Customer Support
You must respond to all emails regarding your auctions. Yes, responding to emails is time consuming. But, if you don't, that potential bidder will look else ware for the product and you will have lost yourself a customer.
8. Reserve Price
Do your research on the price for your item. If you must use a reserve price keep it real. If you over price your item you will not get as many bids. And, while all good marketers know there is a time and place for the Reserve Auction, you may actually get more bids using no reserve pricing at all. Do your research to help you make this decision.
7. Item Condition
You must let bidders know what condition your item is in. Is it new and in it's packaging, or used but like new condition. Does it have any imperfections they should be made aware of. A potential bidders will want to know what condition your item is in before making any bids.
This could come under the heading Customer Service. If you have terms on your auction page that read something like this "Not Responsible For Item Once Shipped" or "Item Sold As Is" you will get less bidders for that auction. Be a responsible eBayer, have insurance on the item that your buyer can purchase. And be sure to have some sort of guarantee on your products.
One of the most important parts of your eBay Business. Feedback is a method eBay uses to allow buyers and sellers to record their experiences with each other. Then, others can check out the feedback of any eBayer they wish to deal with, to see if there has been any negative comments left. Therefore, it is extremely important to keep your feedback rating positive.
4. Auction Start/Close Time
You must plan your auction start/close time around the bidders you wish to attract to your auction. If the product you are selling appeals to the working woman, the best time to start/end your auction would be in the evening or on the weekend. Always create a profile on your product and what group of the population you are selling to.
3. Item Description
Not enough information or too much rambling of information will discourage people from bidding. So too will to many typos. Your item description must be clean and concise. Succinctly provide all the information required to describe the item sufficiently and create buyer interest.
You need to use an image on your auction page. Remember a picture is worth a 1000 words! Potential bidders will want to see what the item looks like before they make a bid. With digital cameras, being so affordable these days adding a image to your auction page is easier then ever. But, make sure the image is clear and well lit to show it's detail or any imperfections it may have. Also, keep the image at a reasonable pixel size so your auction page doesn't take to long to load.
This is the most important issue for getting more bidders to your auction page. You must include words that people will search on eBay. And, you must make your headline enticing, so potential bidders will click it. If you are selling an antique make-up table a headline saying old vanity table would not pull in a lot of bidders. But, if you said something like "Vintage Vanity Table - Mint Condition - Collectors Item" not only would you get more potential bidders to view your auction, you would also be using words people would search eBay for. Your auction title would appear in searches for Vintage, Vanity Tables, Collectors Items. Therefore, allowing even more potential bidders to see your headline.
Joe Clare is an active Netpreneur and eBayer! He is the author of numerous articles on how to make money online and be successful on eBay! Check out his latest Best Selling eBook "eBay Marketing Wholesale SourcePak" Your Passport to Success! at http://www.ebooksnsoftware.com
A DaVinci Masterpiece Auctions For $450 Million, Next Up A Renaissance Mansion in Rome
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Saudi tycoon auctions off 900 vehicles to clear debt
DAMMAM, Saudi Arabia: Thousands of people attended the first day of an auction of vehicles owned by indebted Saudi Arabian tycoon Maan al-Sanea and his company, a sale which officials say will go towards repaying about 18 billion riyals (US$4.8 billion ...
Middle man doing little auctioneers' bidding
Debt, death and divorce. It's this grim triumvirate that keeps the nation's auction houses in a steady supply of goods, says John-Paul Savant, the American chief executive of Auction Technology Group, the publisher of the industry title Antiques Trade ...
Market revs for property buying frenzy in biggest week of the year
A CoreLogic spokeswoman said the firm was currently tracking 3,689 capital city auctions this week, with 182 of those scheduled in Brisbane - a figure that was “likely to revise upwards as we collect results”. “We are expecting a pretty big week for ...
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NO RESERVES: Cars to go for a steal at auction
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BARGAIN hunters are set to descend on the Clayton's Towing car yard, as hundreds of vehicles go on the auction block for a steal. Some vehicles will be for parts only and don't come with keys, while others are in driving condition. The vehicles may ...
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Bids will be taken for a white, 2014 Tesla Model S P85+ with beige leather interior; a 2015 two-door, six-speed automatic BMW i8 Hybrid Supercar; a 2015, eight-speed automatic Land Rover Range Rover; and two custom luxury school buses that are both ...
Seattle bans online auctions for rental housing — for now
Online bidding for rentals — or eBay for housing, if you like — is rare in Seattle, but so was Uber and Airbnb once upon a time. Determined to not play the same game of regulatory catch-up, the Seattle City Council voted Monday to temporarily ...
WIBW News Now
WIBW Attracts Bidders From Afar To Farm Retirement Auction
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“Lean, clean and green John Deere tractors, a combine and equipment” was the special auction offering advertised on 580 WIBW radio. “Bidders came from 13 states, Kansas throughout the Midwest to the East Coast,” said Dave Webb of Webb & Associates ...
Christie's to auction rare watch once owned by Egyptian king
The watch is the cover lot for the auction on Friday, with the value of the sale expected to be announced on Saturday. King Farouk, Egypt's last king before a 1952 revolution overthrew the monarchy, was a collector of rare watches, a hobby inherited ...
Community Newspaper Group
New technology lets you bid on an auction from anywhere in the world
Community Newspaper Group
REALMARK has brought traditional auctions into the digital age, launching new technology to enable buyers to bid on auctions and follow their progress anywhere in the world. Buyers who are overseas, interstate, down south or simply have another ...
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