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5 Ways to Drive Traffic Away from Your eBay Auction

eBay is a one-stop solution to any one who wants to make money online. Whether you just selling a few unwanted items from around your house or your want to develop a work from home business, eBay removes many of the obstacles for you. Not many other websites can help you drive targeted traffic towards your sales, process the order on your behalf and accept payment though paypal. All you need to do then is dispatch the item to your winning bidder.

And let's not forget the biggest advantage over selling on eBay. The majority of users have money in their hand just waiting to find the right item.

So if eBay's so great why would you want to drive traffic AWAY from your auctions?

Well there are a few reasons why you'd be better off selling from your own website, rather than though eBay. Firstly & most importantly, think of all the listing fees & final value fees you could save if everything you sold on eBay you could sell on your own website. Personally it would save me thousands of dollars per year alone in listing fees.

Secondly, you'll be protecting yourself from eBay policy change. Imagine you were selling thousands of ebooks weekly and then suddenly eBay policy changed to prevent any ebook listings.

Overnight your business would simply disappear & your income would vanish. It's the same with listing fees - A sudden hike in fees could wipe out your business & profit overnight.

With any business, especially an online one you need to safeguard yourself against measures that are out of your control. So by driving traffic away from your auctions to your own website you'll slowly start building up an alternative source of revenue. The following methods can be used on eBay. Some are on the borderline of eBay policy & you should check out any policy violation before using them. Saying that, a huge proportion of sellers use these on a daily basis.

1) Image Hosting

All the best sellers have auction templates developed to maintain a professional listing. And of course those sellers ALWAYS use images or graphics to accurately show the condition of the items their offering.

eBay itself allows you to upload the images to their servers, other commercial & free services are available. However really you want to store any images on your own server. Not only will search engine robots follow the links from your listings to your site (helping in improved visibility in any search engines), but many browsers will show the address of where the images are loading from in the status bar - For instance "Loading Image From http://www.visitmyshop.com" or "Waiting For http://www.visitmyshop.com". This is a great way for your visitors to see to become familiar with your site.

2) Feedback

Many sellers include their own website in the feedback comments they use. Strictly it is against eBay policy but many Powersellers use comments like "Thanks for your custom from http://www.Visitmyshop.com" as standard. This is perhaps one of the widely violated policies on eBay. I've never known of anyone receive a warning for this policy, but use it with caution as you could be the first.

3) Email Address.

eBay allows your listings to contain one email link address, in addition to the "Ask The Seller A Question Link" they already provide. Use the opportunity to show the an email account associated with your domain name for example sales@visitmyshop.com. The only condition about showing your email address is the one shown must also be your registered email account with eBay. Before you list it, make sure they match up.

4) About Me Page

eBay actually allows you to link to your own website from your About Me page, as long as the actual page does not directly offer to sell items. Therefore make it an information or about us page that you link to, BUT one where visitors can easily navigate to your catalog of items for sale. Additionally drive traffic to your About Me Page by including a link on every listings, for example "Click here to learn about me". An average basic shop on eBay will get over 1500 item views within a month. If you can drive just a small proportion of these to your about me page & then to your site you'll certainly see a difference in your non-eBay sales.

5) User Id

While eBay does not allow your user id to be that of an website, you should have it as closely to resembling your site name as possible. You CAN NOT attach .com, -com or *com to the end of your user id - this is strictly against eBay policy. However nothing would stop your id being VisitMyShop. The idea is to get your eBay visitors comfortable with dealing with you away from eBay.

I hope these tips help you drive traffic away from your auctions towards your site & lessens eBay's grip on your business. Remember, Ignorance is not an excuse eBay accept if you do violate their policy. While you initially get a warning for policy violation continuous offences may result in your account being suspended. Having said that, eBay mostly rely on policing from other users to enforce their policy so as long as no reports you should be in the clear.

Good luck with your eBay activity.

Copyright 2005 Auction Resource Network

Jason James is a 10 year Internet marketing veteran and an eBay Power Seller of 4 years. His website "The Auction Resource Network" reveals his inside secrets and sources that help him pocket over $10,000 a month on eBay.

Get your FREE 14 Day "eBay Secrets" eCourse here: http://www.auctionresourcenetwork.com

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Crow River Media

First online auction for unclaimed property
Crow River Media
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First moonwalker Neil Armstrong's memorabilia heads for auction
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Dubai collector to auction world's rarest prototype Star Wars action figures
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Livestock auction buyers lend great support to 4-H'ers
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Sydney auction clearance rate rises to almost 60 per cent as buyers bid up scarce blue chip homes
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Armstrong's artifacts, momentos go to auction
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  free online ebooks tips news how to articles home remedies Auction Information, Tips, Reports, & Articles:

Don't Be A Victim Of Online Auction Fraud
The Internet Fraud Complaint Center (IFCC) reported that last year 7.7 million dollars was lost through online auction scams.


Traditional Marketing Techniques for eBay Auction Ads
You know, I sort of giggle when I look at an ad on eBay that's just a black and white description of the item or product that's up for bid. It wasn't long ago at all that I would have done the exact same thing, but once I understood some traditional marketing techniques, not just been exposed to them; everything looked totally different.


How To Profit Using eBay's Saved Search Feature
Did you know that eBay will help you locate products you can buy cheap, then flip for a quick profit? No? Then listen up, because I am about to let you in on a little known feature of eBay that can literally stuff wads of cash in your wallet in less than 24 hours. This is an eBay tool that I use every day to locate products that I can buy and resell or buy cheap and keep for myself and my family.


Do You Sell Tires By Mail? Maybe You Should eBay
I just received an interesting email from eBay and it got me thinking..


Importing Products to Sell on eBay
The interesting thing about online buyers is they are extremely price sensitive. A survey done by Forrester Research shows that 73 percent of surveyed online buyers expect prices on the Internet to be cheaper than in stores.


Get Yourself A Piece of The eBay Pie
eBay is without a doubt the greatest internet marketing phenomenon of all time. Millions of people log on every minute and every second there are hundreds of items listed, sold and bought, and of course money is made.


Your eBay Username - What Does It Say About You?
Have you tried to register a decent eBay username and been frustrated at the poor names left available? With over 125 million people using eBay in 2004 it is understandable that a lot of the good ones have gone. How important is registering a good eBay username (User ID) anyway? Well that depends - you may be wanting to register a username for business use so getting the right one would be important.


Four Reasons Why You Should NEVER Use Animations In Your eBay Auctions
Inexperienced auction sellers, or those lacking in confidence, often want to make their auction listings more dramatic and exciting. They dread the possibility that buyers will be bored by their auction and turn away with indifference.


How to Sell on eBay Internationally without Risk
eBay allows you the opportunity to sell all over the world. It is exciting to communicate with a customer from England, Australia or Japan via email.


Negating Negative Feedback on eBay
Taking some pride in my one hundred percent positive feedback score on eBay, I was horrified to see a negative feedback appear against me. What had I done wrong? Had I overlooked an auction win and failed to deliver product as promised? Had I given poor, slow service? Was I rude to the auction winner? Certainly, if I had been guilty of any of these things, the negative feedback may have been deserved.


Use Auction Templates For eBay Success!
Auction templates are simply a must for successful online auction selling. One day I spent approximately 45 minutes writing a listing for an item that would make me about $5 in profit! I suddenly realized the stupidity of what I was doing.


Drop Shipping Is Your Perfect Home Based Business Solution
Drop Shipping Is Your Perfect Home Based Business Solution. Drop shipping is one of the greatest businesses to operate from home. With drop shipping you sell another company's products, use their warehouse and shipping facilities, and they provide you with the sales tools you need like product descriptions and images and more - free of charge! Drop shipping is great for small businesses because you can start with literally nothing & gradually increase to higher levels of success.


eBay - The Basics
I began selling on eBay in 1999 and have found it to be an enjoyable and profitable experience. I had owned a retail computer store for a few years and decided to close it.


How to Double or Even Triple Your Net Profit Selling on eBay
eBay Search tips and secrets: This is an example of how I used the eBay search tab to triple my sales and profit in 1 month! I had found a great supplier of computer liquidation products using my eBay Power seller Cloning techniques. I was excited to be selling over $1000 a day in these products (laptop parts and accessories).


Drop Shipping Your Way to Increased Profits
Drop shipping, for those who are unfamiliar with it, is a system whereby you promote the products of a particular manufacturer, take orders directly, and the manufacturer/source handles all the inventory and fulfillment functions for you. In a nutshell, here is the drop-ship system: -> You generate and accept the order.


How To Sell On eBay: The Money Is In The Back-End
Many people who sell on eBay completely neglect the follow-up process. They post an auction.


The Drop Shipping Business
You have suddenly found the perfect business and you are all geared up to make lots of money. You have see the ads about Drop shipping and it sounds great.


How To List Your Items On eBay
Listing your items on eBay can be very confusing if you don't know where to start. Here are a few tips on getting your items listed so that they sell.


5 Ways to Drive Traffic Away from Your eBay Auction
eBay is a one-stop solution to any one who wants to make money online. Whether you just selling a few unwanted items from around your house or your want to develop a work from home business, eBay removes many of the obstacles for you.


Fed Up With eBay?
For many people, their first experience of working online involves selling products on eBay. This was how I got started back in 1998 and I know countless other people that have done the same.

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