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RSS Latest News - Blogging or Blagging?
The RSS latest news suggests that RSS can stand for 'Really
Simple Syndication', 'Rich Site Summary' or probably other
interpretations of the acronym. An RSS tool is one that can
deliver the technology where it is required.
RSS is simple technology that allows anyone to easily publish
information from their web sites on to alert subscribers to the
existence of new and fresh information. So what is an RSS
tool?
An RSS Tool
Using RSS, you as a publisher can also syndicate your
information to other web masters using the RSS technology.
Marketing articles are a well known source of traffic to web
sites, and delivering the message using an RSS is a very powerful
way to deliver traffic to your web site. (See the end of the page
for a link to marketing articles and RSS latest news).
The technology delivering RSS has been around for many years;
dating back to its earliest incarnation in 1997. The following
entities are known to be embracing and exploiting this
technology
? Google
? Yahoo
? Microsoft
? Amazon
? IBM
? Apple
? eBay
The question is, can you afford to be left behind?
What Tools Are Available?
The focus of this article is to look at RSS as a means of
delivering content to your web site, which, if done correctly, is
a means of getting targeted traffic. Once your site has been
spidered by the search engines, RSS can deliver fresh content by
means of taking feeds from other sites. As long as you choose
sites which have themed content, you will have regular fresh
themed content on your web site.
And the search engines will love it, period.
This is a very powerful weapon for you.
Blogging - What Is It?
An article on RSS would not be complete without mention of
Blogs. In many ways, Blogs are synonymous with RSS. A Blog is an
excellent medium for delivering RSS feeds.
In essence, a Blog is an online diary.
However, in marketing terms, it is also a means of delivering
keyword rich content to the search engines, pointing the spiders
to your web sites as you go. You may have heard the rumours that
it is possible to get a spider to visit your web site more
quickly using some of this technology?
Well, I can tell you, that this is absolutely true!
I tried these techniques on four separate and diverse web
sites, and in each case, I got the search engine spiders visiting
me within days. This would take months under normal
circumstances.
This is not a panacea for your business though. You still need
to deliver useful content and pre-sell your products effectively.
But Blogs and RSS are wonderful tools that are here to stay. You
really must get to grips with this technology in order to keep in
touch with the Internet marketing game.
Charlie Cory is a self taught Internet Entrepreneur. He seeks
out, tests and reports on new technology, to see what helps him
build his online business.
You can find Charlie at
Magical Internet
Marketing
MORE RESOURCES updated Sat. April / 20 / 2024
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