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RSS - The Intelligent Marketing Medium


Are you new to RSS? If so here is a introduction to what RSS (Really Simple Syndication) is and how your website will benefit from offering an RSS feed to your visitor's.

RSS is a smooth channel of communication between publishers and visitor's. Since RSS has grown in recent popularity, more website owners are beginning to experiment with and use RSS feeds to deliver content in new and exciting ways. Usually RSS feeds contain news headlines and small content summaries. The summaries have just enough information to allow the visitor to decide whether he or she would be interested in reading the entire contents without overwhelming the visitor with excessive details. If the visitor is interested they can click on the headline in the RSS feed and access the website which has additional details.

RSS readers are software programs that run either client side or server side and their purpose is to aggregate multiple feeds, making it easy for visitor's to quickly and efficiently scan information contained within each feed. Feeds are usually themed, which allows visitor's to subscribe to feeds that are of interest to them.

In a time when spam filters are blocking much of the content visitor's have asked for, the biggest benefit to using RSS is that RSS gives publishers and readers the chance to connect, and for good ideas to be shared, without the clutter of unsolicited email messages. There is no opt-in or opt-out requirement. This means visitor's don't need to give out their email address and ultimately rules out any fear of receiving unsolicited email to the visitor's inbox. For the website owner using RSS to deliver their content nullifies any lingering doubts about whether their content is actually getting through to the visitor, which is an issue to consider when using traditional newsletter marketing.

What Kind of Information Can be Delivered in RSS Feeds?

Blog Feed
Many blogs are catalogued in an RSS feed, with each blog entry summarized as a feed item. This makes it easy for visitor's to scan blog posts for items of interest.

Article Feed
Articles are often placed into feeds to alert readers when new articles and content are available. The feed entry is typically an article summary or introduction. Readers can then ascertain if the article is of interest and read further.

Forum Feed
Many forums now have add-ons that allow participants to receive forum posts via RSS. The RSS feeds often will show the latest discussion topics; if users are interested they simply click to enter the forum to participate in the discussion. As the topic is updated they will see new entries in the RSS feed.

Schedule Feed
Schools, clubs and organizations will often use feeds to communicate meeting times, places and events that might be occurring. The RSS feeds are often used to publicize events, notify the community of schedule changes or meeting agendas.

Discounts / Specials Feed
Retail and online stores have begun using RSS feeds to deliver their latest specials and discounted offers. Some online retailers have taken this a step further, allowing users to create their own feeds based on keywords or phrases.

News Monitoring
Companies or individuals interested in receiving headline news based on a specific brand or keyword can use RSS feeds to monitor news sources.

Now that you know what RSS is and how it can be useful, let's cut to the chase and figure out how to cash in with RSS. By now you should be asking yourself this question: "Why should I implement RSS into my website and if I did, how would RSS increase my web traffic and profits?"

Here's a hint: Microsoft is integrating RSS support in the next version of its Internet Explorer and is making RSS an integral part of its long-awaited Longhorn operating system.

This is a tremendous opportunity for website owners who position themselves early on in the game (i.e. right now) by implementing RSS into their own websites. Once Windows Longhorn is released in late 2006 users will be able to find, subscribe to and read RSS feeds all the while having very little knowledge of how RSS works. Microsoft is helping to make RSS very user friendly.

Even major search engines such as Google, Yahoo and MSN are already supporting, spidering and/or showing RSS feeds.

A very good resource which you should visit if you're at all interested in setting up a successful RSS feed would be MarketingStudies.net which is operated by Rok Hrastnik. Specifically if you want to learn how to setup a RSS feed visit this page.

Learn how to do your own online marketing and save money with this free, easy-to-understand web marketing newsletter. Don't waste hours searching for your next, great Internet marketing strategy. Subscribe to The Profit Gazette Weekly Newsletter.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Tue. March / 26 / 2019

50 YouTubers, Bloggers, Podcasters, and Analysts you should follow for Apple's March Showtime Event - iMore
50 YouTubers, Bloggers, Podcasters, and Analysts you should follow for Apple's March Showtime Event  iMore

Apple's March 25 event is just around the corner and that means there'll not only be a lot to cover but a lot of people covering it. Here's who you need to follow.


New MSDN Blogs Broken - iProgrammer
New MSDN Blogs Broken  iProgrammer

Attention was drawn yesterday to the mess that Microsoft is making migrating the MSDN blogs to their new platform, when Eric Lippert tweeted that his blog had ...


The Rise and Demise of RSS - Motherboard
The Rise and Demise of RSS  Motherboard

About a decade ago, the average internet user might well have heard of RSS. Really Simple Syndication, or Rich Site Summary—what the acronym stands for ...


As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current - ZDNet
As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current  ZDNet

Finding Microsoft-authored product and strategy information is becoming increasingly challenging. Here are a few resources that might help.


Kibbles ‘n’ Bits 2/6/19: I have seen the Snappening and it is an RSS feed - Comics Beat
Kibbles ‘n’ Bits 2/6/19: I have seen the Snappening and it is an RSS feed  Comics Beat

Kibbles 'n' Bits 2/6/19: I have seen the Snappening and it is an RSS feed - The Beat.


Why Gurumurthy and RSS need a worldview - Economic Times
Why Gurumurthy and RSS need a worldview  Economic Times

Dear Gurumurthy, Intellectually, you are far ahead of RSS colleagues who think the story of Shiva placing an elephant's head on the decapitated Ganesha ...


The 10 Most Important SEO Strategies For Your WordPress Blog in 2019 - Forbes
The 10 Most Important SEO Strategies For Your WordPress Blog in 2019  Forbes

You can take your Wordpress SEO to the next level. Following are 10 ways to make sure your WordPress site and *content* are optimized to the fullest.


Track RSS Feeds (Yes RSS) with Feedly – ProfHacker - Blogs - The Chronicle of Higher Education
Track RSS Feeds (Yes RSS) with Feedly – ProfHacker - Blogs  The Chronicle of Higher Education

When Google Reader was retired in 2013, many people lost their favorite way to keep up with new posts from their favorite news websites and blogs.


Exploring 2018 R-bloggers & R Weekly Posts with Feedly & the ‘seymour’ package - Security Boulevard
Exploring 2018 R-bloggers & R Weekly Posts with Feedly & the ‘seymour’ package  Security Boulevard

Well, 2018 has flown by and today seems like an appropriate time to take a look at the landscape of R bloggerdom as seen through the eyes of readers of ...


Uncommon Blogging Tactics Are Highly Effective, New Study Shows - Search Engine Journal
Uncommon Blogging Tactics Are Highly Effective, New Study Shows  Search Engine Journal

A recent study on blogging in 2018 shows that the least common blogging tactics are most likely to be successful.


Brickfish Announces SocialPulse: Real-Time Social Listening Event - Associated Press
Brickfish Announces SocialPulse: Real-Time Social Listening Event  Associated Press

This *content* is a press release from our partner BusinessWire. The AP newsroom and editorial departments were not involved in its creation.


Five years after Google conquered and abandoned RSS, the news-reader ecosystem is showing green shoots - Boing Boing
Five years after Google conquered and abandoned RSS, the news-reader ecosystem is showing green shoots  Boing Boing

RSS was a revelation for blogging and online media; we got our first RSS feed in 2001 and I have relied heavily on RSS feeds to write this site (and stay ...


Weekend Reading – Rediscovering Blogging Edition – ProfHacker - Blogs - The Chronicle of Higher Education
Weekend Reading – Rediscovering Blogging Edition – ProfHacker - Blogs  The Chronicle of Higher Education

Blogs are back! At least, they seem to be making a resurgence as we try to disentangle ourselves from the predatory social media platforms that took all the ...


My RSS feeds from a decade ago, a snapshot of gadget blogging when that was a thing - Boing Boing
My RSS feeds from a decade ago, a snapshot of gadget blogging when that was a thing  Boing Boing

I chanced upon an ancient backup of my RSS feed subscriptions, a cold hard stone of data from my time at Wired in the mid-2000s. The last-modified date on the ...


The RSS isn't an NGO, it very much a government organisation - Times of India
The RSS isn't an NGO, it very much a government organisation  Times of India

Following the nation-wide police raids and arrests of several social activists – eerily reminiscent of an autocratic Indira Gandhi's Emergency – Rahul Gandhi ...


What's Behind the Teacher Strikes? Social Justice, Not Just Salaries - Inequality.org
What's Behind the Teacher Strikes? Social Justice, Not Just Salaries  Inequality.org

A new generation of union activists see their struggle as part of the fight for equitable resources for the communities in which they teach.


The Government Shutdown Expands the Ranks of 'Underwater Nation' - Inequality.org
The Government Shutdown Expands the Ranks of 'Underwater Nation'  Inequality.org

Unemployment is low, but federal employees are lining up at food banks. They aren't alone.


Immigrants Aren't the National Emergency - inequality.org
Immigrants Aren't the National Emergency  inequality.org

Communities like mine, in small-town Michigan, are told to blame immigrants when unchecked capitalism hurts us. We don't buy it.


RSS Glasnost? Mohan Bhagwat turns accommodative even as political Hindutva grows more strident - Times of India
RSS Glasnost? Mohan Bhagwat turns accommodative even as political Hindutva grows more strident  Times of India

The cordial note struck by RSS chief Mohan Bhagwat when talking about minorities and the political opposition is welcome relief at a time of extreme ...


How to: create a Slack alert bot for Parliament events - Online Journalism Blog
How to: create a Slack alert bot for Parliament events  Online Journalism Blog

Following a request on the Bureau Local Slack channel (join here) I created a tutorial on how to create a Slack bot which would post alerts whenever a new ...


Welcome to Starts With A Bang! - ScienceBlogs
Welcome to Starts With A Bang!  ScienceBlogs

Welcome to our new home on the web! For those of you who are longtime readers of Starts With A Bang!, I welcome you to our new location! And to those of you ...


Remember Blogs? (For Every Communicator Who's Felt Out Of Step) - ChristianityToday.com
Remember Blogs? (For Every Communicator Who's Felt Out Of Step)  ChristianityToday.com

A word of encouragement to everyone who's felt criticized or left behind when others move on to something new, cool or cutting edge.


Unsung RSS warriors of democracy - Times of India
Unsung RSS warriors of democracy  Times of India

Eighty-seven RSS swayamsewaks died fighting the Emergency. More than 80 thousand of them were jailed and suffered physical tortures. Many of them saw ...


What States Can Do to Reduce Poverty and Inequality Through Tax Policy - Inequality.org
What States Can Do to Reduce Poverty and Inequality Through Tax Policy  Inequality.org

State governments have many options for recouping the windfalls large corporations and the wealthy received through the 2017 Republican federal tax law.


Pranab Mukherjee elucidates constitutional values to RSS, but did he also do an Advani on Congress? - Times of India
Pranab Mukherjee elucidates constitutional values to RSS, but did he also do an Advani on Congress?  Times of India

Having moved from Prez to citizen, on Thursday Pranab Mukherjee turned philosopher-politician at the RSS headquarters in Nagpur. He reminded all present, ...


'The concept of Hindu rashtra is not theocratic … It's an adjective of the nation, not an objective' - Times of India
'The concept of Hindu rashtra is not theocratic … It's an adjective of the nation, not an objective'  Times of India

Rashtriya Swayamsevak Sangh (RSS) last week held a three-day conference to outline its world view. A lecture by its chief Mohan Bhagwat appeared to signal ...


What is RSS? And Is It Still Important? - Small Business Trends
What is RSS? And Is It Still Important?  Small Business Trends

What is RSS? We explain why RSS is not dying and why it is still important. For small business owners and bloggers, we explain the benefits of RSS feeds.


PixelFest 2018, Grant Shonkwiler of Fortnite, Doom, and Rage (Video) - Gamasutra
PixelFest 2018, Grant Shonkwiler of Fortnite, Doom, and Rage (Video)  Gamasutra

Grant Shonkwiler worked as a producer on Fortnite, Doom, and Rage. In this talk he chronicles his journey from college, to lead designer on small mobile games ...


What’s the Ideal Blog Post Length for SEO? - Search Engine Journal
What’s the Ideal Blog Post Length for SEO?  Search Engine Journal

It's commonly wondered, searched, and debated by anyone who works with website *content* and copy: What's the ideal blog post length for SEO? The answer ...


Jason Bakker's Blog - Fascination with the Obra Dinn - Gamasutra
Jason Bakker's Blog - Fascination with the Obra Dinn  Gamasutra

Having played Return of the Obra Dinn recently, I was inspired to write about historical settings, exploring themes, co-linear storytelling, and ships.


How often should you post new blog entries? - PR Daily - PR Daily
How often should you post new blog entries? - PR Daily  PR Daily

Should you post short, topical pieces at a high frequency, or is it better to have occasional posts with highly targeted information? The answer lies in between.


Michael Heron's Blog - 2019 - A Commitment to A Year of Depth - Gamasutra
Michael Heron's Blog - 2019 - A Commitment to A Year of Depth  Gamasutra

I intend for 2019 to be a year of depth - a chance to play all those games I have bought and never even looked at. No new hobbies. No new unnecessa.


O'Rourke blogs from road trip: 'Have been stuck lately. In and out of a funk' | TheHill - The Hill
O'Rourke blogs from road trip: 'Have been stuck lately. In and out of a funk' | TheHill  The Hill

Former Rep. Beto O'Rourke (D-Texas) is blogging from his road trip across the country, writing in his latest post that he has "been stuck lately ... in and out of a ...


Pranab Mukherjee's proposed address to RSS recruits is a good step - Times of India
Pranab Mukherjee's proposed address to RSS recruits is a good step  Times of India

Former president Pranab Mukherjee has accepted an invitation from RSS to address the organisation's recruits who are undergoing training at Nagpur.


9 Places to Share Your Blog Feed to Automatically Update Your Social Media Contacts - Search Engine Journal
9 Places to Share Your Blog Feed to Automatically Update Your Social Media Contacts  Search Engine Journal

Most of us are active at a number of social media sites. And I bet, we all have a blog (or several blogs). You are very likely to be eager to share what.


Start RSS Feeding Content Today With dlvr.it to Social Media [How-To] - Rocks Digital
Start RSS Feeding Content Today With dlvr.it to Social Media [How-To]  Rocks Digital

Let's talk about social media automation, RSS feeds & get a comprehensive how-to on dlvr.it. An RSS feeding tool to automate posts to your social media.


Josh Bycer's Blog - The Never-ending Challenge of Asymmetrical Design - Gamasutra
Josh Bycer's Blog - The Never-ending Challenge of Asymmetrical Design  Gamasutra

Asymmetrical game design can lead to some of the most unique experiences around, but it's also a never-ending challenge for designers to get even part.


An enigma called Rahul Gandhi - Times of India
An enigma called Rahul Gandhi  Times of India

The Minority Department in the Congress party organisation is charged to look after the affairs of minorities that include Muslims, Christians, Sikhs, Buddhists, ...


2018 Saveur Blog Award Winners | SAVEUR - Saveur Daily
2018 Saveur Blog Award Winners | SAVEUR  Saveur Daily

The readers and SAVEUR's editors have spoken: here are your winners for the 9th annual SAVEUR Blog Awards. Finalists flew in from as far as West Africa, ...


Lewis Denby's Blog - Why nobody cares about your indie game - Gamasutra
Lewis Denby's Blog - Why nobody cares about your indie game  Gamasutra

The top 5 reasons indie game marketing falls on deaf ears - and how to steer things back on track for your game!


My Parents’ Work-Life Balance: When Your Mom Is “Mommy Blogger” Heather Armstrong aka Dooce - Slate
My Parents’ Work-Life Balance: When Your Mom Is “Mommy Blogger” Heather Armstrong aka Dooce  Slate

In this series, kids (and not-exactly-kids-anymore) review how well their parents balance life and work. To nominate a potential subject, ideally between the ages ...


Joe Radak's Blog - Why I lost $42,500 making a VR game - Gamasutra
Joe Radak's Blog - Why I lost $42,500 making a VR game  Gamasutra

The discussion about how much a VR game costs to develop, and how VR really isn't that profitable for developers is a discussion running for nearly the past ...


Strong leader, a brittle virtue? If BJP suffers reverses in 2019, Modi's leadership qualities will be truly tested - Times of India
Strong leader, a brittle virtue? If BJP suffers reverses in 2019, Modi's leadership qualities will be truly tested  Times of India

Between 2004 and 2014, Bharatiya Janata Party (BJP) faced the 'no strong leader' problem. Party elder LK Advani's prime ministerial candidacy in 2009 and the ...


Dissonant, Divisive: Far from detente, Bhagwat ups Mandir pitch - Times of India
Dissonant, Divisive: Far from detente, Bhagwat ups Mandir pitch  Times of India

RSS chief Mohan Bhagwat had appeared to signal glasnost on the part of the hard right Hindutva organisation, with recent talk of accommodating minorities and ...


How to Use Supplemental Content to Get More Mileage from Big Content - Search Engine Journal
How to Use Supplemental Content to Get More Mileage from Big Content  Search Engine Journal

The sheer volume of platforms and devices your consumers are using to discover, consume, and interact with *content* online is staggering. Across social ...


[Post Mortem - 1 year later]: I managed to ship 6000 copies to stay in business - Gamasutra
[Post Mortem - 1 year later]: I managed to ship 6000 copies to stay in business  Gamasutra

One year ago I failed to ship 700 units to stay in business. Now I'm working on my next game after releasing a major update to the original one. A fai.


James Margaris's Blog - An Artifact Card Review - Gamasutra
James Margaris's Blog - An Artifact Card Review  Gamasutra

20 pages of thoughts on Artifact cards that begin with the letter 'A'


Ryan Darcey's Blog - Designing a Production Process: An Addendum - Gamasutra
Ryan Darcey's Blog - Designing a Production Process: An Addendum  Gamasutra

An addendum to my Designing a Production Process series that describes how to further utilize your issue tracking database to support it.


David Edery's Blog - Welcome to the world, Alphabear 2 - Gamasutra
David Edery's Blog - Welcome to the world, Alphabear 2  Gamasutra

A couple of years ago, we applied for an SBIR grant to the US Department of Education. Our explicit goal was to create a sequel to Alphabear that woul.


Enemy AI Design in Tom Clancy's The Division - Gamasutra
Enemy AI Design in Tom Clancy's The Division  Gamasutra

AI and Games is a crowdfunded YouTube series hosted on Patreon. If you enjoy reading this piece please consider supporting the show at www.patreon.com/ ...


Last blog standing, “last guy dancing”: How Jason Kottke is thinking about kottke.org at 20 - Nieman Journalism Lab at Harvard
Last blog standing, “last guy dancing”: How Jason Kottke is thinking about kottke.org at 20  Nieman Journalism Lab at Harvard

"I am like a vaudevillian. I'm the last guy dancing on the stage, by myself, and everyone else has moved on to movies and television."


Unai Cabezon's Blog - Solving interdimensional crimes - Gamasutra
Unai Cabezon's Blog - Solving interdimensional crimes  Gamasutra

A unique feature in Double Cross is its investigation system, unusual in action-platforming games. How did it come to be, and how did it evolve to the.


Reading by Gaslight: A look inside Sunless Skies' UI redesign - Gamasutra
Reading by Gaslight: A look inside Sunless Skies' UI redesign  Gamasutra

Hi, I'm Toby and I'm the lead on the User Interface redesign for Sunless Skies. This is a a major overhaul touching every element of the UI, so I wanted to give a ...


What Bandersnatch Teaches About the Illusion of Choice - Gamasutra
What Bandersnatch Teaches About the Illusion of Choice  Gamasutra

Black Mirror's Bandersnatch episode recently debuted, and offered viewers a lesson on the illusion of choice that developers have to deal with.


Jake Birkett's Blog - Using Steam reviews to estimate sales - Gamasutra
Jake Birkett's Blog - Using Steam reviews to estimate sales  Gamasutra

Back in 2014, before SteamSpy, I wrote this article about using Steam's review count to estimate sales. Then SteamSpy came along and we all used that instead.


Await the Ayodhya verdict: Why orchestrated attempt to pre-empt the judicial verdict subverts the rule of law - Times of India
Await the Ayodhya verdict: Why orchestrated attempt to pre-empt the judicial verdict subverts the rule of law  Times of India

Well-orchestrated public statements with high decibel levels seem to be polluting the environment as we await the Ayodhya title suit to be listed before an ...


How to Move Your NSFW Content Off Tumblr - Motherboard
How to Move Your NSFW Content Off Tumblr  Motherboard

How to export, move, or otherwise relocate all your sexy *content* from Tumblr.


Desert Child: How I Faked Everything and Hopefully Got Away with It - A Tragedy in 3(D) Acts - Gamasutra
Desert Child: How I Faked Everything and Hopefully Got Away with It - A Tragedy in 3(D) Acts  Gamasutra

Oscar Brittain and Akupara Games are releasing Desert Child on Switch, Xbox, PlayStation 4, and Steam December 11! Oscar hit us with the following tec.


Analysing indie game marketing trends: What you should know going into 2019 - Gamasutra
Analysing indie game marketing trends: What you should know going into 2019  Gamasutra

Observations from working on 50+ indie game marketing campaigns in 2018 - and some tips for how to give your game the best chance of success in 2019.


Josh Bycer's Blog - How Player Choice Can Backfire - Gamasutra
Josh Bycer's Blog - How Player Choice Can Backfire  Gamasutra

The recent gaffe surrounding Assassin's Creed Odyssey frames our talk today about how giving player choices can backfire if you're not careful.


Jake Birkett's Blog - How to choose what game to make next - Gamasutra
Jake Birkett's Blog - How to choose what game to make next  Gamasutra

I just got back from a trip to Boston where I took part in several roundtable discussions with indies and Valve that were mostly about how to make games that ...


Mistakes to Avoid When Starting your Blog with Kala McCrayer - EIN News
Mistakes to Avoid When Starting your Blog with Kala McCrayer  EIN News

Like anything in life, blogging requires some practice to perfect. Avoid these mistakes with Kala McCrayer.


Pavel Shylenok's Blog - Effective Game Design: Software Challenges - Gamasutra
Pavel Shylenok's Blog - Effective Game Design: Software Challenges  Gamasutra

Game design is the most important part of every game, but there are no specific tools for game designers. Dialogues must have a diagram-like layout to.


Tom Pugh's Blog - Level Design Tips and Tricks - Gamasutra
Tom Pugh's Blog - Level Design Tips and Tricks  Gamasutra

A selection of tips and tricks for Level Design development.


ISABELLE HIERHOLTZ's Blog - AR/VR investment stabilized in Q4 2018 - Gamasutra
ISABELLE HIERHOLTZ's Blog - AR/VR investment stabilized in Q4 2018  Gamasutra

Digi-Capital tracked AR/VR/computer vision startups raising over $6 billion in 2018. A deal volume decline in the first 3 quarters stabilized in Q4 an.


Pietro Polsinelli's Blog - Direction Tools For Your Game's Dialogues - Gamasutra
Pietro Polsinelli's Blog - Direction Tools For Your Game's Dialogues  Gamasutra

We present some concepts with which one can enrich the available toolset when writing and designing in-game dialogues, mostly inspired by comic design.


We may be on the cusp of an enlightened Hindu consensus - Times of India
We may be on the cusp of an enlightened Hindu consensus  Times of India

Political debates centred on ideas, if not ideology, are relatively uncommon in India. There are important interventions on tactics – particularly in relation to ...


Behind The AI of Horizon Zero Dawn (Part 1) - Gamasutra
Behind The AI of Horizon Zero Dawn (Part 1)  Gamasutra

In this first of two blogs I explore the AI decision making framework that enables the machine-animals of Horizon Zero Dawn to behave independently an.


Tim Merel's Blog - $5.7 billion games investment in 2018 doubles previous record - Gamasutra
Tim Merel's Blog - $5.7 billion games investment in 2018 doubles previous record  Gamasutra

Digi-Capital's Games Report Q1 2019 tracked games companies raising $5.7 billion in 2018, which was over twice the previous record investment from.


Switch & Phone – The Glass Age of Gaming - Gamasutra
Switch & Phone – The Glass Age of Gaming  Gamasutra

For several years, every game developer and their grandmother believed that tablets were the future of portable gaming. But tablets had a fundamental.


Why You Should Prefer a Blog Over Social Media - Fstoppers
Why You Should Prefer a Blog Over Social Media  Fstoppers

We live in the social media era and it is the preferred the marketing channel. Why should we talk about blogs? Here are some thoughts on giving more emphasis ...


A Few Simple Benefits of Using An RSS Feed - Business 2 Community
A Few Simple Benefits of Using An RSS Feed  Business 2 Community

If you spend much time online, it's likely you're aware of RSS feeds as a method of keeping up with blogs and websites. But what exactly is this technology? And ...


7 Super-Actionable Facebook Messenger Marketing Tips to Try Right Now - Business 2 Community
7 Super-Actionable Facebook Messenger Marketing Tips to Try Right Now  Business 2 Community

If you're new to using chatbots to broadcast messages in Facebook Messenger for up to 8x higher engagement rate than email, you've found the place to start.


Justin Reeve's Blog - Overcoming Genre - Gamasutra
Justin Reeve's Blog - Overcoming Genre  Gamasutra

In purely mechanical terms, Ni no Kuni 2 is basically a collection of minigames. You might expect this to spoil the overall experience, but something about Ni no ...


Pascal Luban's Blog - Quantitative design - How to define XP thresholds? - Gamasutra
Pascal Luban's Blog - Quantitative design - How to define XP thresholds?  Gamasutra

Increasing number of games include progression trees in their core gameplay experience. The question is how to compute the values associated with each.


Kenneth Liu's Blog - Kliuless #23: Company Strategy & Ownership Model - Gamasutra
Kenneth Liu's Blog - Kliuless #23: Company Strategy & Ownership Model  Gamasutra

Hi, my name is Kenny Liu, and I work in Revenue Strategy at Riot Games. Each week I compile a gaming industry insights newsletter that I share with other ...


Why Virginia's scandal-struck Democratic executives are likely to remain in power. - USAPP American Politics and Policy (blog)
Why Virginia's scandal-struck Democratic executives are likely to remain in power.  USAPP American Politics and Policy (blog)

The past two weeks have seen an upheaval in the politics of the Old Dominion State. What began as a disagreement over a late-term abortion bill in the state.


Lessons learned in game art production - Part II - Gamasutra
Lessons learned in game art production - Part II  Gamasutra

This article sums my experience in the production of two tiles: Conflict0:Shattered and Dead Body Falls. The article is divided in two parts and this.


Ram Mandir goes to the backburner. Again. - Times of India
Ram Mandir goes to the backburner. Again.  Times of India

The RSS and VHP have done well to withdraw from the Ram Mandir agitation till the Lok Sabha elections draw to a close. For one, the movement was finding ...


Malleable and manifold: How the shape-shifting Hanuman continues to serve all our purposes - Times of India
Malleable and manifold: How the shape-shifting Hanuman continues to serve all our purposes  Times of India

Yogi Adityanath may or may not have said that Hanuman was a Dalit, that portion of his speech is unclear. But he did set off a hectic ownership dispute in the ...


Rolling a Ball: Harder Than You Thought (part 2) - Gamasutra
Rolling a Ball: Harder Than You Thought (part 2)  Gamasutra

Part 2 – Force Is Actually Good… Sometimes. This is part two of a three part blog series on everything that I've discovered goes into making a ball roll well in ...


How A Small Cleavage Got PIXELMAN Censored On Google Play - Gamasutra
How A Small Cleavage Got PIXELMAN Censored On Google Play  Gamasutra

Our game PIXELMAN was removed from Google Play because it features a small cleavage.


Content Syndication Basics: Who, What, Where, When, Why & How - Search Engine Journal
Content Syndication Basics: Who, What, Where, When, Why & How  Search Engine Journal

Is *content* syndication right for you? Let's look at the basics of *content* syndication, what it is and isn't good for, and some tips for getting started.


8 Ways to Get (and Keep) Blog Readers - Backstage
8 Ways to Get (and Keep) Blog Readers  Backstage

If a blogger falls in a forest, and there's no one around to see it…will Google still pick up the feed? Ha! I crack myself up. For those of us who spend time blogging ...


Scanning the Iconic Treasury Al-Khazneh of Petra - Gamasutra
Scanning the Iconic Treasury Al-Khazneh of Petra  Gamasutra

I needed to give a presentation in Jordan on Photogrammetry, and I challenged myself to scan the iconic treasury Al-Khazneh of Petra, put it in a game.


Larry&Brandon GDU's Blog - My Time at Telltale Games - Gamasutra
Larry&Brandon GDU's Blog - My Time at Telltale Games  Gamasutra

I worked QA at Telltale games during Tales from the Borderlands, Game of Thrones, and Minecraft. I was a regular QA tester, and it was my first job in.


Joost van Dongen's Blog - Interior Mapping: rendering real rooms without geometry - Gamasutra
Joost van Dongen's Blog - Interior Mapping: rendering real rooms without geometry  Gamasutra

The recently released game Marvel's Spider-Man has interiors behind windows in many buildings. This looks great and it seems to be done using a rendering ...


Why do publishers leave Steam? A make-your-own-platform trend? - Gamasutra
Why do publishers leave Steam? A make-your-own-platform trend?  Gamasutra

Whenever I bring up big questions about the future of the games industry I can't help but feel like the village idiot. But I guess Thursday evening is as good a time ...


Why Jeff Bezos Went to Medium With His Message - The New York Times
Why Jeff Bezos Went to Medium With His Message  The New York Times

When people have something to say, they come to Medium, where they can say it at length,” a spokeswoman for the online platform said.


John Nelson Rose's Blog - The Order/Chaos Spectrum - Gamasutra
John Nelson Rose's Blog - The Order/Chaos Spectrum  Gamasutra

Many, many video games can be seen as the interplay between order and chaos. Some games are all about creating order from a chaotic play field, while others ...


Richard Wood's Blog - Retrospectives are powerful - do them more often! - Gamasutra
Richard Wood's Blog - Retrospectives are powerful - do them more often!  Gamasutra

Retrospectives are a powerful tool for Producers, but they're often underused. In this blog I outline how I run retrospectives and why I believe they'


Tony Mars's Blog - Free Game Kits 2019 - Gamasutra
Tony Mars's Blog - Free Game Kits 2019  Gamasutra

I want to share observations on why most projects from novice developers do not look very stylish. And the main problem that we noticed is the use of.


Joost van Dongen's Blog - The challenge of finding enough playtesters - Gamasutra
Joost van Dongen's Blog - The challenge of finding enough playtesters  Gamasutra

Finding playtesters who'll play your game weekly online is really difficult. But should you? This post discusses why you should not let the same peopl.


Mohan Bhagwat's relatively inclusive ideas can frame BJP's election campaign for 2019; it will rub off on the Opposition too - Times of India
Mohan Bhagwat's relatively inclusive ideas can frame BJP's election campaign for 2019; it will rub off on the Opposition too  Times of India

In a long speech in New Delhi yesterday, RSS supremo Mohan Bhagwat has struck a relatively inclusive position given his organisation's past legacy.


Link Outreach Emails: The Right and Wrong Approach - Business 2 Community
Link Outreach Emails: The Right and Wrong Approach  Business 2 Community

If you create *content* on any level, there's a good chance that you've received an email from someone asking for you to add one of their links to your site. This is a ...


Larry&Brandon GDU's Blog - Having a Vision with thatgamecompany Eric Koch - Gamasutra
Larry&Brandon GDU's Blog - Having a Vision with thatgamecompany Eric Koch  Gamasutra

When the folks over at thatgamecompany start moving on a new project hoping to follow up the success of their previous games Journey and Flower, there.


A Lifetime of Xbox Achievements - The Sad Thoughts of a Multi-Platform Gamer - Gamasutra
A Lifetime of Xbox Achievements - The Sad Thoughts of a Multi-Platform Gamer  Gamasutra

My darling beloved gifted me a Playstation 4 this last Christmas, something I didn't expect and to which I had to hand her - once again - the trophy of "Best Gift" ...


Why India should rejoice in the event of a Sheikh Hasina victory in crucial Bangladesh elections tomorrow - Times of India
Why India should rejoice in the event of a Sheikh Hasina victory in crucial Bangladesh elections tomorrow  Times of India

Bangladesh's 11th parliamentary poll tomorrow is not just an acid test for Prime Minister Sheikh Hasina. It is something India is closely watching and the world is ...


Promote Your Blog On The Web Using These 30 Tips - Small Business Trends
Promote Your Blog On The Web Using These 30 Tips  Small Business Trends

Are you looking for ways to promote your blog for more traffic and better rankings? Here is a list of over 30 on and offline ways to do that.


Working with Local Developers to Gain Experience in Games User Research - Gamasutra
Working with Local Developers to Gain Experience in Games User Research  Gamasutra

Games User Research (GamesUR) involves testing the player experience of digital games with real players in order to gain actionable insights and improve ...


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