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The Blog Revolution: How To Use Blogs to Generate Solid Web Profits


Blogs were originally only meant to be 'Web Logs', or personal journals for members of on-line communities to stay in touch, sort of like 'underground news media'. But, it didn't take long for net-repreneurs (internet entrepreneurs) to catch on to their popularity and to find ways to use them to make money. The human mind is infinitely creative and nothing really stays the same.

This awesome entrepreneurial spirit transmogrified Blogs into what they are today: very powerful marketing weapons that have almost made some other forms of advertising, redundant. It never ceases to surprise me how ingenious people are when it comes to finding new ways to generate cash flow, particularly in web marketing - what a power-house!! It leaves real-world business for dead (in my opinion).

Traditional safelists are becoming somewhat threadbare. Isn't it amazing how quickly business changes on the 'Net, and isn't it weird how safelist people 'spin their wheels' by posting, posting, posting, when most messages go to 'junk' in-boxes to be automatically deleted. You can send out a whole lot of messages with safelists, but only a tiny percentage are likely to be actually read by a real person. Maybe that's why email traffic is threatening to choke the Internet. Because of this, many canny web business people have now shifted to Blogs as their main tool for promotion. Many others, like me - who continue to believe that safelists have a role (when properly used) -have made Blogs a valuable extra facility in their marketing toolboxl.

Blogs have become so popular because they are so very user-friendly for advertising. They are practical, easy to set up and very convenient to use. Keeping content up to date is very easy for webmasters who otherwise would have to spend hours uploading and downloading files. Be warned, however, that setting up a 'Free' Blog, will mean you will have a lot of other people's ads on it (There's no such thing as a 'free lunch'). It's always worth paying because, yes, you get what you pay for.

Anyway, There are probably five key methods (and a whole lot more) you can use to ensure that Blogs pump up your web profits.

1. BLOGS ARE MAGNETS FOR SEARCH ENGINES: Go on, get on to Google and, whatever topic you search, you'll inevitably see that the search engines have thrown up a number of Blogs in the top ten results. This is because Blogs are constantly showing fresh, new and key word friendly content just like your web pages should; that's a Blog's very reason for being. Imagine the value to you of having your own Blog pop in the top end of search results. The ubiquitous search engines clamor to highlight fresh, appropriate content - they love it. Constantly re-newed and freshened Blogs leave stale, ageing (and rarely updated) web sites for dead.

2. BLOGS LOVE TO LINK TO EACH OTHER: Yes, Blogs love to stick together, creating networking 'heaven'. Just one link on your Blog could see visitors drop in from all over the place. Wow - visitors queueing to click your links; how powerful is that for an advertising and traffic generating system. Awesome.

3.YOUR CUSTOMERS WILL APPRECIATE REGULARLY HEARING FROM YOU: You see, Blogs today have this great 'comment' facility which means your people - your customers - can ask you questions and give you valuable feedback almost immediately. This is almost like a 'chat' system, and is quicker than email. Forget about having to manipulate your source codes, Blogs make this unnecessary. Blogs have an amazing comment system that allows your customers to immediately post feedbacks and queries. And that's what service on the net is all about today - quick responses, dependable advice and getting what you want, when you want. Now. And Blogs can do it.

4. PUMP UP YOUR ADSENSE PROFITS: If you're into Pay Per Click marketing, well Blogs are ideal for you. Then can stimulate even more regular traffic than your basic garden variety web site. Google AdSense, god bless 'em, even lets Blog owners show as many as three appropriate ads, and these must relate to your theme and content, on their Blog pages. It's Blogging marvelous!! Here's the key reason why your Blog should have a 'niche', a specific theme, a targeted audience. Take time to give some thought to this when you set up a Blog. What about AdSense? The more visitors - and they're likely only dropping in because of what you specifically offer - who click on your Blog's Adsense ads, the more income you can earn.

5. BLOGS ARE A DREAM FOR AFFILIATE MARKETERS: Like me, I just bet you are enrolled in more affiliate programs than you can count. The problem is how to continue to promote all of them. ANSWER - You can easily use Blog 'reviews'. Simply design each Blog entry around the particular affiliate program you want to focus on that day. Extol the virtues of the program, product, service or what-ever, give good advice about the PROs and the CONs (this objectivity impresses the hell out of potential buyers who are usually pleased with honesty) and include your affiliate link, almost as an after-thought. This is not hard-sell territory. This is the 'soft-sell' Most 21st century people run a mile from 'hard sellers' but they will take time to listen if they believe you are giving good, solid, valuable advice. Providing such good, valuable info encourages your people to come back for more. Hey, you don't even need to create an individual page for every affiliate program because Blogging makes this unnecessary. What a time saver!!

Whew. Blogs do get me a bit excited. And these tips are only the tip of the iceberg. I am sure you can be creative in the marketing use of your Blogs because they have enormous potential. Just check out the exponential growth of Blogs today and you'll see what I mean. If you want fresh Blog ideas, all you have to do is cruise through a few of them. Check out what the pros are doing and, do the same. Remember, imitation is the ultimate form of flattery.

Don't let anyone try to tell you that the bottom is falling out of web marketing. The awesome growth and popularity of Blogs shows that they could not be more wrong.

Happy Blogging!!

Contact Ross Storey with any feedback.
(Here's Some More Great Blogging Resources)

Ross Storey is an experienced public relations and marketing consultant who has been obsessed with web marketing, web design and the internet for more than a decade.

Become a 'Super Blogger'

Blog Biz for Beginners

(Copyright © 2005 Ross Storey Please feel free to use this article, so long as you keep this resource box intact)


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Thu. December / 05 / 2019

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What Happened to Tagging?  JSTOR Daily

Clomid vs herbs - Ttc clomid blog - Fertility diet menu uk - Laughlin Entertainer
Clomid vs herbs - Ttc clomid blog - Fertility diet menu uk  Laughlin Entertainer

Expired viagra - Side effects of expired viagra - Best place to buy viagra online reddit - Laughlin Entertainer
Expired viagra - Side effects of expired viagra - Best place to buy viagra online reddit  Laughlin Entertainer

Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl - The Guardian
Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl  The Guardian

Farewell to the blog - Politico
Farewell to the blog  Politico

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Is there a generic combivent - What is the drug combivent used for - What is combivent respimat prescribed for  Laughlin Entertainer

The Rise and Demise of RSS - Motherboard
The Rise and Demise of RSS  Motherboard

What Is an RSS Feed? (+ How to Get Started) - G2
What Is an RSS Feed? (+ How to Get Started)  G2

WordPress vs. Wix: What's the Best Website Platform for Manufacturers? - ThomasNet News
WordPress vs. Wix: What's the Best Website Platform for Manufacturers?  ThomasNet News

As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current - ZDNet
As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current  ZDNet

A checklist: 5 steps toward better blogging | 2019-08-31 - grbj.com
A checklist: 5 steps toward better blogging | 2019-08-31  grbj.com

Track RSS Feeds (Yes RSS) with Feedly - The Chronicle of Higher Education
Track RSS Feeds (Yes RSS) with Feedly  The Chronicle of Higher Education

The how and the why of law blogs - ABA Journal
The how and the why of law blogs  ABA Journal

The RSS sutras for the twenty-first century - Economic Times
The RSS sutras for the twenty-first century  Economic Times

Growing Your Blog Using Email Marketing - Business 2 Community
Growing Your Blog Using Email Marketing  Business 2 Community

Changes to Google Play's average ratings: what to expect and how to prepare - Gamasutra
Changes to Google Play's average ratings: what to expect and how to prepare  Gamasutra

Wanted: An enemy for RSS to help BJP grow in Tamil Nadu - Economic Times
Wanted: An enemy for RSS to help BJP grow in Tamil Nadu  Economic Times

Brandon Sheffield's Blog - Dreamcast 20th anniversary interview extravaganza - Gamasutra
Brandon Sheffield's Blog - Dreamcast 20th anniversary interview extravaganza  Gamasutra

How to Get the Most Out of Discord - Gamasutra
How to Get the Most Out of Discord  Gamasutra

Making People Understand And Care About Your Game - Gamasutra
Making People Understand And Care About Your Game  Gamasutra

“The Linux of social media”—How LiveJournal pioneered (then lost) blogging - Ars Technica
“The Linux of social media”—How LiveJournal pioneered (then lost) blogging  Ars Technica

17 Non-Negotiable Skills for Blog Writers in Any Business - Search Engine Journal
17 Non-Negotiable Skills for Blog Writers in Any Business  Search Engine Journal

9 Ways to Evaluate Guest Posting & Blog Outreach Services - Search Engine Journal
9 Ways to Evaluate Guest Posting & Blog Outreach Services  Search Engine Journal

Meet the New Blogger: Meghna Datta - Duke Today
Meet the New Blogger: Meghna Datta  Duke Today

The 10 Most Important SEO Strategies For Your WordPress Blog in 2019 - Forbes
The 10 Most Important SEO Strategies For Your WordPress Blog in 2019  Forbes

Damien Yoccoz's Blog - How To Write A Kickass Game Description - Gamasutra
Damien Yoccoz's Blog - How To Write A Kickass Game Description  Gamasutra

9 Places to Share Your Blog Feed to Automatically Update Your Social Media Contacts - Search Engine Journal
9 Places to Share Your Blog Feed to Automatically Update Your Social Media Contacts  Search Engine Journal

Josh Bycer's Blog - Pursuing Playability Part 1 -- Quality of Life - Gamasutra
Josh Bycer's Blog - Pursuing Playability Part 1 -- Quality of Life  Gamasutra

Reform suggestions for Rashtriya Swayamsevak Sangh - Economic Times
Reform suggestions for Rashtriya Swayamsevak Sangh  Economic Times

Avoid These 5 Blog Strategy & Creation Mistakes - Search Engine Journal
Avoid These 5 Blog Strategy & Creation Mistakes  Search Engine Journal

How to Use Guest Blogging for Natural Link Building - Search Engine Journal
How to Use Guest Blogging for Natural Link Building  Search Engine Journal

Scientific American Blogs Reminded People They Still Exist - By Scaremongering Vegetables And Promoting Supplements - Science 2.0
Scientific American Blogs Reminded People They Still Exist - By Scaremongering Vegetables And Promoting Supplements  Science 2.0

'Mommy bloggers' study reveals factors that drive success in social influencer marketing - EurekAlert
'Mommy bloggers' study reveals factors that drive success in social influencer marketing  EurekAlert

Mohan Bhagwat, 6 Other RSS Functionaries Join Twitter - Outlook India
Mohan Bhagwat, 6 Other RSS Functionaries Join Twitter  Outlook India

Bob Whitaker's Blog - NASA Historian considers Kerbal Space Program - Gamasutra
Bob Whitaker's Blog - NASA Historian considers Kerbal Space Program  Gamasutra

Nathan Savant's Blog - Region-Based Narrative - Gamasutra
Nathan Savant's Blog - Region-Based Narrative  Gamasutra

The simple most difficult challenge of bringing Frostpunk to consoles - Gamasutra
The simple most difficult challenge of bringing Frostpunk to consoles  Gamasutra

'Ideology of socialism is not different from ideology of the RSS … People have reposed faith in BJP leadership' - Economic Times
'Ideology of socialism is not different from ideology of the RSS … People have reposed faith in BJP leadership'  Economic Times

Joris Dormans's Blog - Unexplored 2 Dev Blog: Tiles to Curves - Gamasutra
Joris Dormans's Blog - Unexplored 2 Dev Blog: Tiles to Curves  Gamasutra

Josh Bycer's Blog - The Reality of Game Development - Gamasutra
Josh Bycer's Blog - The Reality of Game Development  Gamasutra

Ruben Torres Bonet's Blog - Unity UI: The Guru's UI Development Diagram - Gamasutra
Ruben Torres Bonet's Blog - Unity UI: The Guru's UI Development Diagram  Gamasutra

Blog or Podcast: What Best Helps the Entrepreneur? - Business 2 Community
Blog or Podcast: What Best Helps the Entrepreneur?  Business 2 Community

Beto O’Rourke is blogging about the fog and blackberry cobbler. But is he running for president? - Washington Post
Beto O’Rourke is blogging about the fog and blackberry cobbler. But is he running for president?  Washington Post

How Painting Works In Chicory: A Colorful Tale - Gamasutra
How Painting Works In Chicory: A Colorful Tale  Gamasutra

Pascal Luban's Blog - Mario Kart Tour: Gameplay: 1 - Onboarding: 0 - Gamasutra
Pascal Luban's Blog - Mario Kart Tour: Gameplay: 1 - Onboarding: 0  Gamasutra

My RSS feeds from a decade ago, a snapshot of gadget blogging when that was a thing - Boing Boing
My RSS feeds from a decade ago, a snapshot of gadget blogging when that was a thing  Boing Boing

Josh Ge's Blog - Rebranding Difficulty Modes - Gamasutra
Josh Ge's Blog - Rebranding Difficulty Modes  Gamasutra

Why All Of Our Games Look Like Crap - Gamasutra
Why All Of Our Games Look Like Crap  Gamasutra

Victoria Tran's Blog - Designing Communities for Kindness - Gamasutra
Victoria Tran's Blog - Designing Communities for Kindness  Gamasutra

Uncommon Blogging Tactics Are Highly Effective, New Study Shows - Search Engine Journal
Uncommon Blogging Tactics Are Highly Effective, New Study Shows  Search Engine Journal

RSS Feeds and How To Burn Them - Business 2 Community
RSS Feeds and How To Burn Them  Business 2 Community

SEO Critique of 3 Ecommerce Blogs - Practical Ecommerce
SEO Critique of 3 Ecommerce Blogs  Practical Ecommerce

Tumblr once sold for $1.1 billion. The owner of WordPress just bought the site for a fraction of that. - Houston Chronicle
Tumblr once sold for $1.1 billion. The owner of WordPress just bought the site for a fraction of that.  Houston Chronicle

Bhaskar Rao- Salt of the earth - Economic Times
Bhaskar Rao- Salt of the earth  Economic Times

James Margaris's Blog - Why Artifact Failed - Gamasutra
James Margaris's Blog - Why Artifact Failed  Gamasutra

Get More Traffic Now: 5 Secrets of the Most Popular Blogs - Search Engine Journal
Get More Traffic Now: 5 Secrets of the Most Popular Blogs  Search Engine Journal

A 3D View of How We Got Here - Gamasutra
A 3D View of How We Got Here  Gamasutra

6 Reasons Your Ecommerce Site Needs a Blog Booster Shot - Search Engine Journal
6 Reasons Your Ecommerce Site Needs a Blog Booster Shot  Search Engine Journal

Furore over languages: National Education Policy is an excellent document which needs encouragement, not politics - Economic Times
Furore over languages: National Education Policy is an excellent document which needs encouragement, not politics  Economic Times

Why Gurumurthy and RSS need a worldview - Economic Times
Why Gurumurthy and RSS need a worldview  Economic Times

Security Bloggers Network - Security Boulevard
Security Bloggers Network  Security Boulevard

Evgeny Dyabin's Blog - Cascadeur: character's pose prediction using 6 points - Gamasutra
Evgeny Dyabin's Blog - Cascadeur: character's pose prediction using 6 points  Gamasutra

My Roblox Years: Dungeon Life and New Product Science - Gamasutra
My Roblox Years: Dungeon Life and New Product Science  Gamasutra

That Outrageous Mommy Blogger Who Refuses to Stop Writing About Her Kid Highlights a Key Parent-Child Generational Gap - Slate
That Outrageous Mommy Blogger Who Refuses to Stop Writing About Her Kid Highlights a Key Parent-Child Generational Gap  Slate

Josh Bycer's Blog - How Onboarding Should be Applied to Tutorials - Gamasutra
Josh Bycer's Blog - How Onboarding Should be Applied to Tutorials  Gamasutra

Super Icon - The Long Slow Death of an Indie Studio - Gamasutra
Super Icon - The Long Slow Death of an Indie Studio  Gamasutra

Huffpost UK closes blog platform, launching opinion and personal sections - Press Gazette
Huffpost UK closes blog platform, launching opinion and personal sections  Press Gazette

Jamin Smith's Blog - The Big Game Branding 101 - Gamasutra
Jamin Smith's Blog - The Big Game Branding 101  Gamasutra

Niklas Gray's Blog - Data Structures Part 1: Bulk Data - Gamasutra
Niklas Gray's Blog - Data Structures Part 1: Bulk Data  Gamasutra

Ricardo Cuello's Blog - Music for Video Games: The Plan - Gamasutra
Ricardo Cuello's Blog - Music for Video Games: The Plan  Gamasutra

A Response to Cliffski's 10 Tips to 10X Your Indie Game Development Process - Gamasutra
A Response to Cliffski's 10 Tips to 10X Your Indie Game Development Process  Gamasutra

Want to Boost Your Game's ROI? Tap Into Your Community - Gamasutra
Want to Boost Your Game's ROI? Tap Into Your Community  Gamasutra

This Diwali, let Ram's spirit bring out best in Hindus - Economic Times
This Diwali, let Ram's spirit bring out best in Hindus  Economic Times

Inside the process of creating the score for Temtem: adaptive music. - Gamasutra
Inside the process of creating the score for Temtem: adaptive music.  Gamasutra

97-year-old Seattle blogger shares honest view on aging - KING5.com
97-year-old Seattle blogger shares honest view on aging  KING5.com

Creature in the Well Development with Bohdon Sayre - Gamasutra
Creature in the Well Development with Bohdon Sayre  Gamasutra

3 Strategies to Grow Gamers' Loyalty and Retention Rate - Gamasutra
3 Strategies to Grow Gamers' Loyalty and Retention Rate  Gamasutra

Utah's 'Queen of the Mommy Bloggers' went from superstar influencer to a hospital gurney. Her new book explains the experiment that tackled her depression. - Salt Lake Tribune
Utah's 'Queen of the Mommy Bloggers' went from superstar influencer to a hospital gurney. Her new book explains the experiment that tackled her depression.  Salt Lake Tribune

Best blogging platforms of 2019 - TechRadar India
Best blogging platforms of 2019  TechRadar India

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What is RSS? And Is It Still Important?  Small Business Trends

Claire Sh's Blog - I don't hate social media... - Gamasutra
Claire Sh's Blog - I don't hate social media...  Gamasutra

James Smith's Blog - Who's more popular: Mario or Brad Pitt? - Gamasutra
James Smith's Blog - Who's more popular: Mario or Brad Pitt?  Gamasutra

Damien Yoccoz's Blog - How Much Does Game Localization Cost? - Gamasutra
Damien Yoccoz's Blog - How Much Does Game Localization Cost?  Gamasutra

Louis McTague's Blog - The Importance of Definitions in Game Design - Gamasutra
Louis McTague's Blog - The Importance of Definitions in Game Design  Gamasutra

How to Make a Casual Mobile Game: Uprising - Project Structure - Gamasutra
How to Make a Casual Mobile Game: Uprising - Project Structure  Gamasutra

Rohit Sharma: The art of scoring runs with laziness and effortlessness - Economic Times
Rohit Sharma: The art of scoring runs with laziness and effortlessness  Economic Times

Brad Wardell's Blog - Living with Vulkan and DirectX 12 - Gamasutra
Brad Wardell's Blog - Living with Vulkan and DirectX 12  Gamasutra

5 Social Media Blogs That You Need To Know About In 2019 - Forbes
5 Social Media Blogs That You Need To Know About In 2019  Forbes

Ahmed Khalifa's Blog - Level Design Patterns in 2D Games - Gamasutra
Ahmed Khalifa's Blog - Level Design Patterns in 2D Games  Gamasutra

Admiring the Game Design in Hyper-Casual Games - Gamasutra
Admiring the Game Design in Hyper-Casual Games  Gamasutra

On surviving Yahoo Pipes, Feedburner futures, and the subscription web - Diginomica
On surviving Yahoo Pipes, Feedburner futures, and the subscription web  Diginomica

Which are the most commonly used Game Engines? - Gamasutra
Which are the most commonly used Game Engines?  Gamasutra

Thomas Bidaux's Blog - Crowdfunding and Tabletop Games: 2019 Mid-Year Update - Gamasutra
Thomas Bidaux's Blog - Crowdfunding and Tabletop Games: 2019 Mid-Year Update  Gamasutra

The age of Hinduness: Modi has disavowed hard Hindutva for the humanism of 'Hinduness' - Economic Times
The age of Hinduness: Modi has disavowed hard Hindutva for the humanism of 'Hinduness'  Economic Times

Ruben Torres Bonet's Blog - 3 Ways Unity Addressables Will Save Your Game - Gamasutra
Ruben Torres Bonet's Blog - 3 Ways Unity Addressables Will Save Your Game  Gamasutra

Nadya Primak's Blog - Is a Game Development Degree Worth it? - Gamasutra
Nadya Primak's Blog - Is a Game Development Degree Worth it?  Gamasutra

Kibbles ‘n’ Bits 2/6/19: I have seen the Snappening and it is an RSS feed - Comics Beat
Kibbles ‘n’ Bits 2/6/19: I have seen the Snappening and it is an RSS feed  Comics Beat

Chris Zukowski's Blog - The best slides I saw at GDC 2019 - Gamasutra
Chris Zukowski's Blog - The best slides I saw at GDC 2019  Gamasutra

When Chidambaram was home minister and Narendra Modi & Amit Shah faced probes - Economic Times
When Chidambaram was home minister and Narendra Modi & Amit Shah faced probes  Economic Times

Supreme Court scholars’ new paper sparks debate over influence of blogs, podcasts - Reuters
Supreme Court scholars’ new paper sparks debate over influence of blogs, podcasts  Reuters

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