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Why Every Artist Needs a Blog & How to Create an Artist Blog


As an artist, the key to selling more artwork is maximizing its exposure. The internet is an increasingly popular tool for promoting original art, and if done properly, can be quite profitable.

One of the most effective (and free!) online marketing tools for artists is the blog. Artist blogs provide an easy way to display your art, discuss your creative process, post exhibition announcements and more. Best of all, blogs require no working knowledge of HTML and the search engines love their dynamic content.

What is a blog and how will it sell my art?

A "blog" is a web-based diary or journal. The author of a blog, also known as a "Blogger", publishes content on a regular basis about a focused topic. These regular postings typically provide a "community" feel by allowing site visitors to post feedback to your journal entries. This mode of communication can deepen relationships with potential art buyers, leading to increased sales.

Blogs also have the ability to archive all of your previous posts, dynamically creating an individual page for each journal entry. The feature is great for art buyers using search engines to find original art. For example, if you have a blog post describing a painting that you just completed of the Golden Gate Bridge at sunset and an art buyer in Florida goes to Google and searches for "painting of Golden Gate Bridge at sunset", there is a very good chance that your blog entry will appear pretty high in the rankings. Cha Ching!!

Many artists have felt the pain of email marketing losing its effect due to spam filters, junk email overloads and virus paranoia. Blogs provide a new way to communicate with clients, fans and industry professionals. This trend can support your email marketing efforts by allowing blog subscription options for site visitors so that they are notified whenever your blog is updated along with providing a permanent place on the web for all of your postings as opposed to newsletter emails that are typically deleted.

How to start a blog

To begin, visit some of these free blogging sites, all offering unique template options that even an artist can appreciate, image uploads and syndication ability.

If you're interesting in reviewing additional blog features, these sites require a small monthly fee to maintain.

Note to artists with MySpace accounts: MySpace provides members personal blogs, but it is important to know that MySpace blogs are not currently listed in search engines, which as noted above, is one of the main reasons to get a blog. While MySpace works to remedy this issue, it is recommended that you blog using a tool that is accessible to search engine spiders.

The title of your blog should be brief and to the point. You can get creative with your language in the blog description / tag line. A focused title will help with higher search engine rankings and make it clear to visitors what the blog is about.

For example, the title for ThePauper.com blog is "Diary of a Pauper". The blog description is "Rants and raves about the careers and lives of starving artists." The title is concise, stating exactly what it is, while the description is a bit more creative.

It's important to establish yourself as a professional working artist if you want to use your blog as a vehicle to sell your art. Blog theme involves the layout and color of the page, quality of the artwork images displayed and verbiage used for blog postings.

Select your blog template carefully and make a habit to review your blog from the perspective of a potential client. Is the page visually appealing? Do the images of your artwork provide a link to an extra large version to see detail? Does your content have a consistent theme?

Here's a good example of a working blog by mix engineer, Ken Lewis: http://protoolsmixing.com/blog.html

The content theme is exceptionally consistent, plus the colors and page layout match his website.

What's beautiful about blogs is that there are no rules on what to write, but if you want to attract and keep an audience, you might consider some of these suggestions.

Finally! Your blog looks great and has unique content. Now, depending on the blogging tool that you selected, follow the steps to publish it to the World Wide Web. Test the live URL that now houses your blog. If all of your graphics appear correctly and the copy is flawless, then you want to make sure that you promote your blog on your personal website, in your email signature and by word of mouth.

Using the tools you already have to spread the word while testing your dedication to frequent posting is the best way to get started. Part 2 of will unveil tons of ways to promote your blog online.

Kristin Royce is a search engine optimization and online marketing professional contributing online marketing and promotional content for artists to The Artrepreneur E-Zine and newsletter.

The Artrepreneur offers articles helping artists focus on proven techniques to accomplish any goal. Read More: http://www.theartrepreneur.com

Copyright © 2005 Arctic Mouse, Inc. All rights reserved.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Thu. November / 21 / 2019

What Happened to Tagging? - JSTOR Daily
What Happened to Tagging?  JSTOR Daily

Why you should start a podcast soon - Quartz
Why you should start a podcast soon  Quartz

Red viagra video - Are expired viagra pills safe - Reddit viagra - Laughlin Entertainer
Red viagra video - Are expired viagra pills safe - Reddit viagra  Laughlin Entertainer

HubSpot Marketing Hub Review & Rating - PCMag.com
HubSpot Marketing Hub Review & Rating  PCMag.com

The Rise and Demise of RSS - Motherboard
The Rise and Demise of RSS  Motherboard

Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl - The Guardian
Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl  The Guardian

Behind Blogging – Venues Are Slow To Utilize Blogs And Rss As Potential Marketing Tools - VenuesNow
Behind Blogging – Venues Are Slow To Utilize Blogs And Rss As Potential Marketing Tools  VenuesNow

Farewell to the blog - Politico
Farewell to the blog  Politico

What Is an RSS Feed? (+ How to Get Started) - G2
What Is an RSS Feed? (+ How to Get Started)  G2

As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current - ZDNet
As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current  ZDNet

NetNewsWire 5.0 RSS Reader Rebuilt from Scratch, Now Free and Open Source - WP Tavern
NetNewsWire 5.0 RSS Reader Rebuilt from Scratch, Now Free and Open Source  WP Tavern

Track RSS Feeds (Yes RSS) with Feedly – ProfHacker - Blogs - The Chronicle of Higher Education
Track RSS Feeds (Yes RSS) with Feedly – ProfHacker - Blogs  The Chronicle of Higher Education

WordPress vs. Wix: What's the Best Website Platform for Manufacturers? - ThomasNet News
WordPress vs. Wix: What's the Best Website Platform for Manufacturers?  ThomasNet News

My RSS feeds from a decade ago, a snapshot of gadget blogging when that was a thing - Boing Boing
My RSS feeds from a decade ago, a snapshot of gadget blogging when that was a thing  Boing Boing

Wanted: An enemy for RSS to help BJP grow in Tamil Nadu - Economic Times
Wanted: An enemy for RSS to help BJP grow in Tamil Nadu  Economic Times

Making it Easier than Ever to Integrate with Microsoft Azure IoT Hub and Azure Device Provisioning Service - Security Boulevard
Making it Easier than Ever to Integrate with Microsoft Azure IoT Hub and Azure Device Provisioning Service  Security Boulevard

'Ideology of socialism is not different from ideology of the RSS … People have reposed faith in BJP leadership' - Economic Times
'Ideology of socialism is not different from ideology of the RSS … People have reposed faith in BJP leadership'  Economic Times

Mohan Bhagwat, 6 Other RSS Functionaries Join Twitter - Outlook India
Mohan Bhagwat, 6 Other RSS Functionaries Join Twitter  Outlook India

Reform suggestions for Rashtriya Swayamsevak Sangh - Economic Times
Reform suggestions for Rashtriya Swayamsevak Sangh  Economic Times

Changes to Google Play's average ratings: what to expect and how to prepare - Gamasutra
Changes to Google Play's average ratings: what to expect and how to prepare  Gamasutra

Brandon Sheffield's Blog - Dreamcast 20th anniversary interview extravaganza - Gamasutra
Brandon Sheffield's Blog - Dreamcast 20th anniversary interview extravaganza  Gamasutra

Why Gurumurthy and RSS need a worldview - Economic Times
Why Gurumurthy and RSS need a worldview  Economic Times

9 Places to Share Your Blog Feed to Automatically Update Your Social Media Contacts - Search Engine Journal
9 Places to Share Your Blog Feed to Automatically Update Your Social Media Contacts  Search Engine Journal

Making People Understand And Care About Your Game - Gamasutra
Making People Understand And Care About Your Game  Gamasutra

RSS Feeds and How To Burn Them - Business 2 Community
RSS Feeds and How To Burn Them  Business 2 Community

Bhaskar Rao- Salt of the earth - Economic Times
Bhaskar Rao- Salt of the earth  Economic Times

Damien Yoccoz's Blog - How To Write A Kickass Game Description - Gamasutra
Damien Yoccoz's Blog - How To Write A Kickass Game Description  Gamasutra

Kibbles 'n' Bits 2/6/19: I have seen the Snappening and it is an RSS feed - Comics Beat
Kibbles 'n' Bits 2/6/19: I have seen the Snappening and it is an RSS feed  Comics Beat

Nathan Savant's Blog - Region-Based Narrative - Gamasutra
Nathan Savant's Blog - Region-Based Narrative  Gamasutra

What is RSS? And Is It Still Important? - Small Business Trends
What is RSS? And Is It Still Important?  Small Business Trends

Five years after Google conquered and abandoned RSS, the news-reader ecosystem is showing green shoots - Boing Boing
Five years after Google conquered and abandoned RSS, the news-reader ecosystem is showing green shoots  Boing Boing

The 10 Most Important SEO Strategies For Your WordPress Blog in 2019 - Forbes
The 10 Most Important SEO Strategies For Your WordPress Blog in 2019  Forbes

“The Linux of social media”—How LiveJournal pioneered (then lost) blogging - Ars Technica
“The Linux of social media”—How LiveJournal pioneered (then lost) blogging  Ars Technica

Growing Your Blog Using Email Marketing - Business 2 Community
Growing Your Blog Using Email Marketing  Business 2 Community

Bob Whitaker's Blog - NASA Historian considers Kerbal Space Program - Gamasutra
Bob Whitaker's Blog - NASA Historian considers Kerbal Space Program  Gamasutra

When Chidambaram was home minister and Narendra Modi & Amit Shah faced probes - Economic Times
When Chidambaram was home minister and Narendra Modi & Amit Shah faced probes  Economic Times

Josh Ge's Blog - Rebranding Difficulty Modes - Gamasutra
Josh Ge's Blog - Rebranding Difficulty Modes  Gamasutra

Victoria Tran's Blog - Fashion in Games: Why It Matters - Gamasutra
Victoria Tran's Blog - Fashion in Games: Why It Matters  Gamasutra

Why All Of Our Games Look Like Crap - Gamasutra
Why All Of Our Games Look Like Crap  Gamasutra

Pascal Luban's Blog - Mario Kart Tour: Gameplay: 1 - Onboarding: 0 - Gamasutra
Pascal Luban's Blog - Mario Kart Tour: Gameplay: 1 - Onboarding: 0  Gamasutra

On surviving Yahoo Pipes, Feedburner futures, and the subscription web - Diginomica
On surviving Yahoo Pipes, Feedburner futures, and the subscription web  Diginomica

No lynching please: Instead of coming out guns blazing against lynching, Bhagwat tangles himself in semantics - Economic Times
No lynching please: Instead of coming out guns blazing against lynching, Bhagwat tangles himself in semantics  Economic Times

Tumblr once sold for $1.1 billion. The owner of WordPress just bought the site for a fraction of that. - Houston Chronicle
Tumblr once sold for $1.1 billion. The owner of WordPress just bought the site for a fraction of that.  Houston Chronicle

Max Pears's Blog - Level Design for Combat - Gamasutra
Max Pears's Blog - Level Design for Combat  Gamasutra

Joris Dormans's Blog - Unexplored 2 Dev Blog: Tiles to Curves - Gamasutra
Joris Dormans's Blog - Unexplored 2 Dev Blog: Tiles to Curves  Gamasutra

Evgeny Dyabin's Blog - Cascadeur: character's pose prediction using 6 points - Gamasutra
Evgeny Dyabin's Blog - Cascadeur: character's pose prediction using 6 points  Gamasutra

A Few Simple Benefits of Using An RSS Feed - Business 2 Community
A Few Simple Benefits of Using An RSS Feed  Business 2 Community

The simple most difficult challenge of bringing Frostpunk to consoles - Gamasutra
The simple most difficult challenge of bringing Frostpunk to consoles  Gamasutra

Jeremy Alessi's Blog - PixelCast 1 - Gamasutra
Jeremy Alessi's Blog - PixelCast 1  Gamasutra

Iuliana U's Blog - Crowdfunding Without A Graphic Designer - Gamasutra
Iuliana U's Blog - Crowdfunding Without A Graphic Designer  Gamasutra

Modi's money pitch: To make investors come to India, focus relentlessly on economic competitiveness - Economic Times
Modi's money pitch: To make investors come to India, focus relentlessly on economic competitiveness  Economic Times

Imran Khan – Extremist politician or moderate cricketer? - Economic Times
Imran Khan – Extremist politician or moderate cricketer?  Economic Times

Uncommon Blogging Tactics Are Highly Effective, New Study Shows - Search Engine Journal
Uncommon Blogging Tactics Are Highly Effective, New Study Shows  Search Engine Journal

Security Bloggers Network - Security Boulevard
Security Bloggers Network  Security Boulevard

Rohit Sharma: The art of scoring runs with laziness and effortlessness - Economic Times
Rohit Sharma: The art of scoring runs with laziness and effortlessness  Economic Times

Inside the process of creating the score for Temtem: adaptive music. - Gamasutra
Inside the process of creating the score for Temtem: adaptive music.  Gamasutra

An enigma called Rahul Gandhi - Economic Times
An enigma called Rahul Gandhi  Economic Times

Jeremy Alessi's Blog - PixelCast 7, Pixels, Bears, and Sacrilegious Santa... - Gamasutra
Jeremy Alessi's Blog - PixelCast 7, Pixels, Bears, and Sacrilegious Santa...  Gamasutra

My Roblox Years: Dungeon Life and New Product Science - Gamasutra
My Roblox Years: Dungeon Life and New Product Science  Gamasutra

Claire Sh's Blog - I don't hate social media... - Gamasutra
Claire Sh's Blog - I don't hate social media...  Gamasutra

Catherine Fox's Blog - Beyond A Steel Sky - Dev Diary #2 - Gamasutra
Catherine Fox's Blog - Beyond A Steel Sky - Dev Diary #2  Gamasutra

The age of Hinduness: Modi has disavowed hard Hindutva for the humanism of 'Hinduness' - Economic Times
The age of Hinduness: Modi has disavowed hard Hindutva for the humanism of 'Hinduness'  Economic Times

'Mommy bloggers' study reveals factors that drive success in social influencer marketing - EurekAlert
'Mommy bloggers' study reveals factors that drive success in social influencer marketing  EurekAlert

Beto O’Rourke is blogging about the fog and blackberry cobbler. But is he running for president? - Washington Post
Beto O’Rourke is blogging about the fog and blackberry cobbler. But is he running for president?  Washington Post

Words as weapons of violence- none can beat the seculars - Economic Times
Words as weapons of violence- none can beat the seculars  Economic Times

Forget the cow, let's be wetland vigilantes - Economic Times
Forget the cow, let's be wetland vigilantes  Economic Times

Nadya Primak's Blog - Is a Game Development Degree Worth it? - Gamasutra
Nadya Primak's Blog - Is a Game Development Degree Worth it?  Gamasutra

Brad Wardell's Blog - Living with Vulkan and DirectX 12 - Gamasutra
Brad Wardell's Blog - Living with Vulkan and DirectX 12  Gamasutra

2 women show us the power of personal choice - Economic Times
2 women show us the power of personal choice  Economic Times

The Trump Modi tango: How the PM used Houston event to tactfully reset the India-US relationship - Economic Times
The Trump Modi tango: How the PM used Houston event to tactfully reset the India-US relationship  Economic Times

Modi's Guruvayur doctrine divides nation on geographical & religious grounds - Times of India
Modi's Guruvayur doctrine divides nation on geographical & religious grounds  Times of India

Want to Boost Your Game's ROI? Tap Into Your Community - Gamasutra
Want to Boost Your Game's ROI? Tap Into Your Community  Gamasutra

Ahmed Khalifa's Blog - Level Design Patterns in 2D Games - Gamasutra
Ahmed Khalifa's Blog - Level Design Patterns in 2D Games  Gamasutra

Happy 14th Blogiversary To Ann Althouse! - Outside The Beltway - Mobile Edition
Happy 14th Blogiversary To Ann Althouse!  Outside The Beltway - Mobile Edition

California's AB5 Labor Bill Will Greatly Affect Game Companies - Gamasutra
California's AB5 Labor Bill Will Greatly Affect Game Companies  Gamasutra

With the nullification of Article 370 and Article 35A, a historical blunder is corrected in Jammu and Kashmir - Economic Times
With the nullification of Article 370 and Article 35A, a historical blunder is corrected in Jammu and Kashmir  Economic Times

Why Jeff Bezos Went to Medium With His Message - The New York Times
Why Jeff Bezos Went to Medium With His Message  The New York Times

Scientific American Blogs Reminded People They Still Exist - By Scaremongering Vegetables And Promoting Supplements - Science 2.0
Scientific American Blogs Reminded People They Still Exist - By Scaremongering Vegetables And Promoting Supplements  Science 2.0

RSS chief's Hindutva motto seems to be: Down with lynching, long live vadh - COUNTERVIEW
RSS chief's Hindutva motto seems to be: Down with lynching, long live vadh  COUNTERVIEW

BJP's Pakistan conundrum - Economic Times
BJP's Pakistan conundrum  Economic Times

Junxue Li's Blog - Game events marketing walkthrough for service providers - Gamasutra
Junxue Li's Blog - Game events marketing walkthrough for service providers  Gamasutra

What matters more in academia: scholarship, or untrammelled fealty? The curious case of 're-evaluating' Romila Thapar - Times of India
What matters more in academia: scholarship, or untrammelled fealty? The curious case of 're-evaluating' Romila Thapar  Times of India

Thomas Bidaux's Blog - Crowdfunding and Tabletop Games: 2019 Mid-Year Update - Gamasutra
Thomas Bidaux's Blog - Crowdfunding and Tabletop Games: 2019 Mid-Year Update  Gamasutra

Turkey Invades Syria: Conflict with Kurds won't help end the Syrian crisis - Economic Times
Turkey Invades Syria: Conflict with Kurds won't help end the Syrian crisis  Economic Times

In defence of Azam Khan - Economic Times
In defence of Azam Khan  Economic Times

Louis McTague's Blog - The Importance of Definitions in Game Design - Gamasutra
Louis McTague's Blog - The Importance of Definitions in Game Design  Gamasutra

Chris Zukowski's Blog - The best slides I saw at GDC 2019 - Gamasutra
Chris Zukowski's Blog - The best slides I saw at GDC 2019  Gamasutra

How Rahul Gandhi exposed himself to criticism in the last 3 days - Economic Times
How Rahul Gandhi exposed himself to criticism in the last 3 days  Economic Times

Why I'm Not Pushing For Church Growth Any More - ChristianityToday.com
Why I'm Not Pushing For Church Growth Any More  ChristianityToday.com

The Kargil variant - Economic Times
The Kargil variant  Economic Times

Breath of the Wild Open World Analysis: Gravity to go Forward - Gamasutra
Breath of the Wild Open World Analysis: Gravity to go Forward  Gamasutra

Loot Box Design 2.0 – Complying with China's New Rules - Gamasutra
Loot Box Design 2.0 – Complying with China's New Rules  Gamasutra

Best blogging platforms of 2019 - TechRadar India
Best blogging platforms of 2019  TechRadar India

Consoles are resilient for now, but cloud gaming will create new dynamics and competition - Gamasutra
Consoles are resilient for now, but cloud gaming will create new dynamics and competition  Gamasutra

How single leaders will define the 2019 election: They could be decisive in battles for more than a third of the Lok Sabha seats - Economic Times
How single leaders will define the 2019 election: They could be decisive in battles for more than a third of the Lok Sabha seats  Economic Times

Pranab Mukherjee elucidates constitutional values to RSS, but did he also do an Advani on Congress? - Economic Times
Pranab Mukherjee elucidates constitutional values to RSS, but did he also do an Advani on Congress?  Economic Times

Expanding Midgar – Simple Solutions for Satisfying Postgame Content - Gamasutra
Expanding Midgar – Simple Solutions for Satisfying Postgame Content  Gamasutra

China at 70: A choice confronts the PRC - Economic Times
China at 70: A choice confronts the PRC  Economic Times

The ground is shifting: Modi's UNGA address highlighted terror threat, but the West may be losing interest - Economic Times
The ground is shifting: Modi's UNGA address highlighted terror threat, but the West may be losing interest  Economic Times

Kenneth Liu's Blog - Kliuless #51: Apple Arcade & Google Play Pass - Gamasutra
Kenneth Liu's Blog - Kliuless #51: Apple Arcade & Google Play Pass  Gamasutra

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