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How Yahoos Recent Facelift Can Mean More Traffic To Your Site


It even surprised me.

Yes, even though I have been pointing out the possibility since July, and was forced by demand to release my study findings before my book was even half finished, I was shocked when I heard the news as well.

You see, I was sure we were at least a year off from this glorious day.

The News

Yahoo has had a little facelift, which you've probably read about by now. The real news is more important for your site - the "My Yahoo!" page looks different too.

On September 28, 2004, surfers who logged in to their personalized Yahoo area saw an announcement explaining the RSS and Atom files that show updated information to a website as content feeds, effectively pushing news feeds into the mainstream.

The new look to this section of Yahoo was presented as a full page ad to every single account holder upon first log in that day, and even now, there remains a notice posted.

When I logged into my page in the "My Yahoo!" section, I saw a big difference in the number of feeds left to choose from, as well as in the way they were presented.

Currently, the RSS module boasts "150,000 sources". If your site isn't one of them, its crucial that you act now. If you have one and you're not getting the results you'd like from your set-up, there are small changes you can implement that will make a huge difference in your listing.

Best results aren't as easy as submitting your feed now, but you're still within the window of opportunity - if you do it properly.

What the News Could Mean For Your Site If You Act Now

One of my clients recently called this "the back door into Yahoo". Whether that statement is accurate as far as getting included, or receiving an increase in rankings within Yahoo's search engine via your feed, depends on your site, and whether you create your feed correctly.

If you could use a daily stream of traffic from even a small portion of Yahoo's estimated 20 million users, this could be your final wake-up call. You'll want to learn how to create a feed that gets well listed immediately.

Currently, the RSS module boasts "150,000 sources". Yahoo will still need hundreds, perhaps thousands more, even if it only intends to list the "creme de la creme" of the submissions it gets. Being in that group is as easy as submitting your feed.

Being at the top of the list isn't. However, you're still within the window of opportunity if you take the time to learn how to do this properly. You can get free details on how to do that at helpmerss.com .

"My Yahoo!" RSS Headline module Coming Out of Beta?

If I had to guess, I'd say all signs point to yes. When that happens, Yahoo's RSS/Atom directory will likely contain only those who added their feeds early. New feeds seeking to be included will probably face stricter standards.

If you don't have one yet don't worry, because it's never been easier to make one. If you can cut and paste, there are tools all over the Net that will show you how- some will even generate the file for you.

However, there are still certain guidelines you need to follow with your feed to get a good result out of Yahoo - it's not as simple as adding your feed now that there are more competing listings.

Yahoo is still accepting new sources for RSS feeds. Readers of my last book state that they are getting excellent results following my instructions, though initial inclusion no longer occurs at the same rate. Plenty of markets have few feeds available, or none at all. Your site could fill that void.

That means you still have a chance at a first page ranking. The traffic I get on a daily basis from My Yahoo readers alone sounds like I just like to brag.

And I do, but that's hardly the point.

The point is, there's no place you can even go to buy the caliber of exposure to the quality of audience that reads feeds. The typical audience that accesses information by feed are also blog readers. A study this summer estimated that the 69.3% of blog readers are aged 29-50, and that 40% of this audience are people who have household incomes greater than $90,000.

The type of surfer that would subscribe to your feed has pre-qualified themselves as a lead, with a certain level of understanding and interest in your topic, often on a professional level. And if you don't spend every post hitting them over the head with your sales pitch, they can be both loyal and interactive.

(If you do, they'll unsubscribe from your feed faster than you can spell s-p-a-m.)

And if you're in the business of providing information you can use, in a way that shows how you can solve their problem, it's like preaching to the converted. If your product solves their problem, and you show that you deserve the trust of this subscriber, you'll also find the route to a sale an increasingly downward slope.

The bottom line - this is the power surfer's favorite toy. And if your content appeals to them, you need to learn how to play.

Learn how Tinu saw a 75% increase in both traffic and sales from feeds at http://freetraffictip.com/rssbook . For free reprint rights to her articles (and a potential $500 bribe) send a blank email to moneyarticles@freetraffictip.com .


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Mon. October / 14 / 2019

Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl - The Guardian
Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl  The Guardian

Farewell to the blog - Politico
Farewell to the blog  Politico

G.O.P.-Led Senate Panel Affirms Russia Attacked Election, and Urges Action - The New York Times
G.O.P.-Led Senate Panel Affirms Russia Attacked Election, and Urges Action  The New York Times

The Rise and Demise of RSS - Motherboard
The Rise and Demise of RSS  Motherboard

What Is an RSS Feed? (+Examples and Instructions for Getting Started) - G2
What Is an RSS Feed? (+Examples and Instructions for Getting Started)  G2

As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current - ZDNet
As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current  ZDNet

NetNewsWire 5.0 RSS Reader Rebuilt from Scratch, Now Free and Open Source - WP Tavern
NetNewsWire 5.0 RSS Reader Rebuilt from Scratch, Now Free and Open Source  WP Tavern

Track RSS Feeds (Yes RSS) with Feedly – ProfHacker - Blogs - The Chronicle of Higher Education
Track RSS Feeds (Yes RSS) with Feedly – ProfHacker - Blogs  The Chronicle of Higher Education

WordPress vs. Wix: What's the Best Website Platform for Manufacturers? - ThomasNet News
WordPress vs. Wix: What's the Best Website Platform for Manufacturers?  ThomasNet News

Mohan Bhagwat, 6 Other RSS Functionaries Join Twitter - Outlook India
Mohan Bhagwat, 6 Other RSS Functionaries Join Twitter  Outlook India

Wanted: An enemy for RSS to help BJP grow in Tamil Nadu - Times of India
Wanted: An enemy for RSS to help BJP grow in Tamil Nadu  Times of India

'Ideology of socialism is not different from ideology of the RSS … People have reposed faith in BJP leadership' - Times of India
'Ideology of socialism is not different from ideology of the RSS … People have reposed faith in BJP leadership'  Times of India

Reform suggestions for Rashtriya Swayamsevak Sangh - Times of India
Reform suggestions for Rashtriya Swayamsevak Sangh  Times of India

Increase Your Business Visibility with These 4 LinkedIn Tools - Business 2 Community
Increase Your Business Visibility with These 4 LinkedIn Tools  Business 2 Community

My RSS feeds from a decade ago, a snapshot of gadget blogging when that was a thing - Boing Boing
My RSS feeds from a decade ago, a snapshot of gadget blogging when that was a thing  Boing Boing

Why Gurumurthy and RSS need a worldview - Economic Times
Why Gurumurthy and RSS need a worldview  Economic Times

Kibbles 'n' Bits 2/6/19: I have seen the Snappening and it is an RSS feed - Comics Beat
Kibbles 'n' Bits 2/6/19: I have seen the Snappening and it is an RSS feed  Comics Beat

A checklist: 5 steps toward better blogging | 2019-08-31 - grbj.com
A checklist: 5 steps toward better blogging | 2019-08-31  grbj.com

Growing Your Blog Using Email Marketing - Business 2 Community
Growing Your Blog Using Email Marketing  Business 2 Community

The 10 Most Important SEO Strategies For Your WordPress Blog in 2019 - Forbes
The 10 Most Important SEO Strategies For Your WordPress Blog in 2019  Forbes

Security Bloggers Network - Security Boulevard
Security Bloggers Network  Security Boulevard

What is RSS? And Is It Still Important? - Small Business Trends
What is RSS? And Is It Still Important?  Small Business Trends

“The Linux of social media”—How LiveJournal pioneered (then lost) blogging - Ars Technica
“The Linux of social media”—How LiveJournal pioneered (then lost) blogging  Ars Technica

RSS Feeds and How To Burn Them - Business 2 Community
RSS Feeds and How To Burn Them  Business 2 Community

When Chidambaram was home minister and Narendra Modi & Amit Shah faced probes - Times of India
When Chidambaram was home minister and Narendra Modi & Amit Shah faced probes  Times of India

Australian and British bloggers held in Iran named - BBC News
Australian and British bloggers held in Iran named  BBC News

Five years after Google conquered and abandoned RSS, the news-reader ecosystem is showing green shoots - Boing Boing
Five years after Google conquered and abandoned RSS, the news-reader ecosystem is showing green shoots  Boing Boing

9 Places to Share Your Blog Feed to Automatically Update Your Social Media Contacts - Search Engine Journal
9 Places to Share Your Blog Feed to Automatically Update Your Social Media Contacts  Search Engine Journal

How to Get the Most Out of Discord - Gamasutra
How to Get the Most Out of Discord  Gamasutra

Rohit Sharma: The art of scoring runs with laziness and effortlessness - Times of India
Rohit Sharma: The art of scoring runs with laziness and effortlessness  Times of India

Akshay Kumar's string of successes invokes the dominant national mood of post-2014 India - Times of India
Akshay Kumar's string of successes invokes the dominant national mood of post-2014 India  Times of India

A Few Simple Benefits of Using An RSS Feed - Business 2 Community
A Few Simple Benefits of Using An RSS Feed  Business 2 Community

Bob Whitaker's Blog - NASA Historian considers Kerbal Space Program - Gamasutra
Bob Whitaker's Blog - NASA Historian considers Kerbal Space Program  Gamasutra

Joris Dormans's Blog - Unexplored 2 Dev Blog: Tiles to Curves - Gamasutra
Joris Dormans's Blog - Unexplored 2 Dev Blog: Tiles to Curves  Gamasutra

What matters more in academia: scholarship, or untrammelled fealty? The curious case of 're-evaluating' Romila Thapar - Times of India
What matters more in academia: scholarship, or untrammelled fealty? The curious case of 're-evaluating' Romila Thapar  Times of India

Iuliana U's Blog - Crowdfunding Without A Graphic Designer - Gamasutra
Iuliana U's Blog - Crowdfunding Without A Graphic Designer  Gamasutra

NetEase drives mobile games business in Japan while Tencent builds presence in emerging markets - Gamasutra
NetEase drives mobile games business in Japan while Tencent builds presence in emerging markets  Gamasutra

Why All Of Our Games Look Like Crap - Gamasutra
Why All Of Our Games Look Like Crap  Gamasutra

'Mommy bloggers' study reveals factors that drive success in social influencer marketing - EurekAlert
'Mommy bloggers' study reveals factors that drive success in social influencer marketing  EurekAlert

Is Rahul Gandhi on the same page as Imran Khan? - Times of India
Is Rahul Gandhi on the same page as Imran Khan?  Times of India

Happy 14th Blogiversary To Ann Althouse! - Outside The Beltway - Mobile Edition
Happy 14th Blogiversary To Ann Althouse!  Outside The Beltway - Mobile Edition

How Rahul Gandhi exposed himself to criticism in the last 3 days - Times of India
How Rahul Gandhi exposed himself to criticism in the last 3 days  Times of India

Svyatoslav Cherkasov's Blog - Porting Graveyard Keeper to consoles and mobiles - Gamasutra
Svyatoslav Cherkasov's Blog - Porting Graveyard Keeper to consoles and mobiles  Gamasutra

Why Narendra Modi govt could scrap Article 370 - Times of India
Why Narendra Modi govt could scrap Article 370  Times of India

Claire Sh's Blog - I don't hate social media... - Gamasutra
Claire Sh's Blog - I don't hate social media...  Gamasutra

Uncommon Blogging Tactics Are Highly Effective, New Study Shows - Search Engine Journal
Uncommon Blogging Tactics Are Highly Effective, New Study Shows  Search Engine Journal

Accept or not, Chandrayaan-2 has proved the existence of God again - Times of India
Accept or not, Chandrayaan-2 has proved the existence of God again  Times of India

Pippin Barr's Blog - What Would Mavis Beacon Do? Punish You. - Gamasutra
Pippin Barr's Blog - What Would Mavis Beacon Do? Punish You.  Gamasutra

Ahmed Khalifa's Blog - Level Design Patterns in 2D Games - Gamasutra
Ahmed Khalifa's Blog - Level Design Patterns in 2D Games  Gamasutra

Why Jeff Bezos Went to Medium With His Message - The New York Times
Why Jeff Bezos Went to Medium With His Message  The New York Times

The Kargil variant - Times of India
The Kargil variant  Times of India

Scientific American Blogs Reminded People They Still Exist - By Scaremongering Vegetables And Promoting Supplements - Science 2.0
Scientific American Blogs Reminded People They Still Exist - By Scaremongering Vegetables And Promoting Supplements  Science 2.0

How to become a science blogger – your 4-step guide - Nanowerk
How to become a science blogger – your 4-step guide  Nanowerk

Next step: A West Bank in Kashmir? - Times of India
Next step: A West Bank in Kashmir?  Times of India

How to Make a Casual Mobile Game: Uprising - Project Structure - Gamasutra
How to Make a Casual Mobile Game: Uprising - Project Structure  Gamasutra

Modi's Guruvayur doctrine divides nation on geographical & religious grounds - Times of India
Modi's Guruvayur doctrine divides nation on geographical & religious grounds  Times of India

What will Amit Shah do next? - Times of India
What will Amit Shah do next?  Times of India

Louis McTague's Blog - The Importance of Definitions in Game Design - Gamasutra
Louis McTague's Blog - The Importance of Definitions in Game Design  Gamasutra

Stanislav Costiuc's Blog - Bloodborne: What Defines Responsive Controls - Gamasutra
Stanislav Costiuc's Blog - Bloodborne: What Defines Responsive Controls  Gamasutra

Start RSS Feeding Content Today With dlvr.it to Social Media [How-To] - Rocks Digital
Start RSS Feeding Content Today With dlvr.it to Social Media [How-To]  Rocks Digital

Brandon Sheffield's Blog - Dreamcast 20th anniversary interview extravaganza - Gamasutra
Brandon Sheffield's Blog - Dreamcast 20th anniversary interview extravaganza  Gamasutra

Damien Yoccoz's Blog - How To Create A Perfect Localization Kit - Gamasutra
Damien Yoccoz's Blog - How To Create A Perfect Localization Kit  Gamasutra

5 Social Media Blogs That You Need To Know About In 2019 - Forbes
5 Social Media Blogs That You Need To Know About In 2019  Forbes

Will poaching legislators help or harm BJP? - Times of India
Will poaching legislators help or harm BJP?  Times of India

Welcome to Starts With A Bang! - ScienceBlogs
Welcome to Starts With A Bang!  ScienceBlogs

Tips & Tricks to manage Open Game Development - Gamasutra
Tips & Tricks to manage Open Game Development  Gamasutra

Chris Zukowski's Blog - The best slides I saw at GDC 2019 - Gamasutra
Chris Zukowski's Blog - The best slides I saw at GDC 2019  Gamasutra

On surviving Yahoo Pipes, Feedburner futures, and the subscription web - Diginomica
On surviving Yahoo Pipes, Feedburner futures, and the subscription web  Diginomica

Five cool things about the design of Dragon Bridge - Gamasutra
Five cool things about the design of Dragon Bridge  Gamasutra

Max Pears's Blog - Shape Theory in Level Design - Gamasutra
Max Pears's Blog - Shape Theory in Level Design  Gamasutra

Those tiny drops that make our rainbow - Times of India
Those tiny drops that make our rainbow  Times of India

BJP plays the long game: Reclaiming the 'Idea of India' for the next century - Times of India
BJP plays the long game: Reclaiming the 'Idea of India' for the next century  Times of India

The age of Hinduness: Modi has disavowed hard Hindutva for the humanism of 'Hinduness' - Times of India
The age of Hinduness: Modi has disavowed hard Hindutva for the humanism of 'Hinduness'  Times of India

As Article 370 goes down, so does the opposition? - Times of India
As Article 370 goes down, so does the opposition?  Times of India

Best blogging platforms of 2019 - TechRadar
Best blogging platforms of 2019  TechRadar

An enigma called Rahul Gandhi - Times of India
An enigma called Rahul Gandhi  Times of India

What Happens When Game Artists Design a Mural - Gamasutra
What Happens When Game Artists Design a Mural  Gamasutra

The Future is Bloodless! China Bans Blood in Video Games - Gamasutra
The Future is Bloodless! China Bans Blood in Video Games  Gamasutra

How single leaders will define the 2019 election: They could be decisive in battles for more than a third of the Lok Sabha seats - Times of India
How single leaders will define the 2019 election: They could be decisive in battles for more than a third of the Lok Sabha seats  Times of India

2 women show us the power of personal choice - Times of India
2 women show us the power of personal choice  Times of India

Meet some of Charleston's most popular bloggers and social media influencers - Charleston Post Courier
Meet some of Charleston's most popular bloggers and social media influencers  Charleston Post Courier

More Than 50,000 NSFW Tumblr Blogs Were Archived by the Partiko Team This Week - PRNewswire
More Than 50,000 NSFW Tumblr Blogs Were Archived by the Partiko Team This Week  PRNewswire

Words as weapons of violence- none can beat the seculars - Times of India
Words as weapons of violence- none can beat the seculars  Times of India

Like NRC, the Citizenship Amendment Bill is flawed in conception. Proceed with caution - Times of India
Like NRC, the Citizenship Amendment Bill is flawed in conception. Proceed with caution  Times of India

Await the Ayodhya verdict: Why orchestrated attempt to pre-empt the judicial verdict subverts the rule of law - Times of India
Await the Ayodhya verdict: Why orchestrated attempt to pre-empt the judicial verdict subverts the rule of law  Times of India

Jan Benes's Blog - Optimizing Project Hospital - Gamasutra
Jan Benes's Blog - Optimizing Project Hospital  Gamasutra

Vasburg E''s Blog - Don't Browse ArtStation Too Much - Gamasutra
Vasburg E''s Blog - Don't Browse ArtStation Too Much  Gamasutra

FAQ on a bill (S1629) proposing The Protecting Children from Abusive Games Act - Gamasutra
FAQ on a bill (S1629) proposing The Protecting Children from Abusive Games Act  Gamasutra

A climate of fear: It helps autocracy – but those who disagree should persist past our cowardice - Times of India
A climate of fear: It helps autocracy – but those who disagree should persist past our cowardice  Times of India

Why Google killed off Google Reader: It was self-defense - GigaOM
Why Google killed off Google Reader: It was self-defense  GigaOM

Matias Kindermann's Blog - Designing Catch Huntermann, World's Best Detective - Gamasutra
Matias Kindermann's Blog - Designing Catch Huntermann, World's Best Detective  Gamasutra

Breath of the Wild Open World Analysis: Gravity to go Forward - Gamasutra
Breath of the Wild Open World Analysis: Gravity to go Forward  Gamasutra

Consoles are resilient for now, but cloud gaming will create new dynamics and competition - Gamasutra
Consoles are resilient for now, but cloud gaming will create new dynamics and competition  Gamasutra

Changes to Google Play's average ratings: what to expect and how to prepare - Gamasutra
Changes to Google Play's average ratings: what to expect and how to prepare  Gamasutra

Imran Khan's toxic tweet-tan-trums - Times of India
Imran Khan's toxic tweet-tan-trums  Times of India

How to come up with new game ideas - Gamasutra
How to come up with new game ideas  Gamasutra

From Air to Unity: The monstrous cloud editor under our bed - Gamasutra
From Air to Unity: The monstrous cloud editor under our bed  Gamasutra

Designing a planet-scale real-world AR platform - Gamasutra
Designing a planet-scale real-world AR platform  Gamasutra

Catherine Fox's Blog - Beyond A Steel Sky - Dev Diary #1 - Gamasutra
Catherine Fox's Blog - Beyond A Steel Sky - Dev Diary #1  Gamasutra

Diego Ricchiuti's Blog - Magic Arena is not Magic the Gathering - Gamasutra
Diego Ricchiuti's Blog - Magic Arena is not Magic the Gathering  Gamasutra

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