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Real Estate Marketing with RSS


RSS (Really Simple Syndication) is an increasingly popular marketing method to syndicate real estate website content for clients and prospective clients. RSS enables distribution of website content to third-party websites and RSS news readers.

Newsreader (or feedreader) use is growing rapidly. Newsreader software allows users to grab RSS feeds from various sites and display them to read and use. If you have a My Yahoo! or My MSN page, then chances are, you are already using RSS! The customized items you choose for those pages are syndicated RSS feeds from various news and information sources.

For real estate agents and professionals, RSS has many uses. For example, someone looking for a house or a place to rent can simply use an agent's RSS feed to keep up with the latest listings. If they see an interesting item, they can click directly to the website for more information. Mortgage brokers can quickly and easily alert RSS subscribers of rate changes or other news.

Some other uses for real estate RSS feeds include: featured homes and commercial properties, rental properties, announcing open houses, virtual tours, mortgage rates, news & announcements, and e-newsletters.

RSS is extremely targeted because it is user-controlled and, unlike e-mail, it has a 100% delivery rate. Unfortunately, e-mail is quickly losing its marketing power due to e-mail filters and recent anti-spam legislation. Also, an RSS feed is simpler to maintian than an e-mail list. There is no address lists to maintain and no software needed to send messages, and no risk of spam problems.

RSS can also help with the marketing of your website though traditional search engines.

Because your website (through RSS feeds) has more "fresh" content, your website will be indexed more frequently by search engine spiders. Therefore, anything that you add to your website will be picked up by search engines that much faster.

RSS is a growing technology that should be taken seriously. Start early and reap the benefits of RSS marketing today!

S.R. Daley is the web developer for http://www.myrealtyfeed.com, a service that allows real estate professionals to create, maintain and promote multiple RSS feeds with a simple web interface.

This article may be republished without changing the content and the bio box.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Mon. January / 21 / 2019

The Rise and Demise of RSS  Motherboard

About a decade ago, the average internet user might well have heard of RSS. Really Simple Syndication, or Rich Site Summary—what the acronym stands for ...


Exploring 2018 R-bloggers & R Weekly Posts with Feedly & the ‘seymour’ package  Security Boulevard

Well, 2018 has flown by and today seems like an appropriate time to take a look at the landscape of R bloggerdom as seen through the eyes of readers of ...


Consume Wisely – How to Deal with Too Much Content  Business 2 Community

I know that a piece of *content* about too much *content* is kind of ironic, but hear me out. With every company out there putting out blog after blog, reading all the ...


Why Gurumurthy and RSS need a worldview  Economic Times

Dear Gurumurthy, Intellectually, you are far ahead of RSS colleagues who think the story of Shiva placing an elephant's head on the decapitated Ganesha ...


Uncommon Blogging Tactics Are Highly Effective, New Study Shows  Search Engine Journal

A recent study on blogging in 2018 shows that the least common blogging tactics are most likely to be successful. Orbit Media Studio surveyed 1000+ bloggers ...


As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current  ZDNet

Finding Microsoft-authored product and strategy information is becoming increasingly challenging. Here are a few resources that might help.


The RSS isn't an NGO, it very much a government organisation  Times of India

Following the nation-wide police raids and arrests of several social activists – eerily reminiscent of an autocratic Indira Gandhi's Emergency – Rahul Gandhi ...


Tryst with RSS: Pranab's 'historic' Nagpur address sets off ripples, here's how the debate can move forward  Times of India

Pranab Mukherjee's landmark address at RSS headquarters at Nagpur continues to send ripples across the polity, with Congress leaders divided about its ...


Track RSS Feeds (Yes RSS) with Feedly – ProfHacker - Blogs  The Chronicle of Higher Education

When Google Reader was retired in 2013, many people lost their favorite way to keep up with new posts from their favorite news websites and blogs.


5 Ways You Can Drive More Organic (Yes, FREE!) Traffic with Chatbots  Search Engine Journal

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Unsung RSS warriors of democracy  Times of India

Eighty-seven RSS swayamsewaks died fighting the Emergency. More than 80 thousand of them were jailed and suffered physical tortures. Many of them saw ...


Why Pranab should meet RSS, and give them a lesson in Hinduness  Times of India

The strength of Hinduism is its flexibility. It is because of this quality that we have survived the millennia though the much more powerful — and much less ...


Pranab Mukherjee elucidates constitutional values to RSS, but did he also do an Advani on Congress?  Times of India

Having moved from Prez to citizen, on Thursday Pranab Mukherjee turned philosopher-politician at the RSS headquarters in Nagpur. He reminded all present, ...


Pranab Mukherjee's proposed address to RSS recruits is a good step  Times of India

Former president Pranab Mukherjee has accepted an invitation from RSS to address the organisation's recruits who are undergoing training at Nagpur.


Pranab da chale RSS  Times of India

The Rashtriya Swayamsevak Sangh (RSS) has invited former President Pranab Mukherjee to be the chief guest at the concluding function of “Tritiya Varsh Varg” ...


My RSS feeds from a decade ago, a snapshot of gadget blogging when that was a thing  Boing Boing

I chanced upon an ancient backup of my RSS feed subscriptions, a cold hard stone of data from my time at Wired in the mid-2000s. The last-modified date on the ...


Five years after Google conquered and abandoned RSS, the news-reader ecosystem is showing green shoots  Boing Boing

RSS was a revelation for blogging and online media; we got our first RSS feed in 2001 and I have relied heavily on RSS feeds to write this site (and stay ...


‘The concept of Hindu rashtra is not theocratic … It’s an adjective of the nation, not an objective’  Times of India

Rashtriya Swayamsevak Sangh (RSS) last week held a three-day conference to outline its world view. A lecture by its chief Mohan Bhagwat appeared to signal ...


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Ram Mandir gambit: BJP must refrain from taking the legislative route for India's and its own sake  Times of India

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GOD.AG The Free Blogging Platform Open to Voices from the Right  PRNewswire

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What is RSS? And Is It Still Important?  Small Business Trends

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On a cold December night in 1994, muffled voices and thuds rent the air at Latex Guest House in Thiruvananthapuram, where a couple of Intelligence Bureau ...


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Why the Sabarimala verdict is an act of social engineering  Economic Times

The Supreme Court verdict in the Sabarimala temple case has created profound disquiet in southern India. Contrary to cosmopolitan wisdom that viewed the ...


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Back in 2014, before SteamSpy, I wrote this article about using Steam's review count to estimate sales. Then SteamSpy came along and we all used that instead.


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ANOTHER DAY, ANOTHER Irish blogging scandal. A minority of Irish bloggers have been criticised by an Instagram account for appearing to sell clothes that ...


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Hindu nationalists have long dreamt of a Greater India. They aspire to rebuild a nation matching the size and glory of ancient India – Akhand Bharat (Undivided ...


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Graveyard Keeper: How the graphics effects are made  Gamasutra

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A couple of years ago, we applied for an SBIR grant to the US Department of Education. Our explicit goal was to create a sequel to Alphabear that woul.


Josh Ge's Blog - How to Make a Roguelike  Gamasutra

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This Dalit anger is going to change Indian politics forever  Times of India

Dalit anger is more about their 'Samman' (honour) than the Supreme Court verdict. Even the worst enemies of the government accept that no one has done so ...


Equal in Sabarimala: SC rules against patriarchy in religion  Times of India

Supreme Court has allowed women of all ages entry into Sabarimala temple, overruling a tradition that believed menstruating women distracted the shrine's ...


Josh Bycer's Blog - The Problems of Mobile Strategy Game Design  Gamasutra

Command and Conquer Rivals is the latest in the strategy genre to show up on mobile, but it also represents the biggest problem with trying to simplif.


Using 6 Principles of Persuasion to Increase Conversions  Search Engine Journal

While the tools and features used to run successful marketing campaigns are ever-changing, there are six timeless principles of persuasion that can be used to ...


The time machine trap: Asia’s most prosperous countries are not squeamish about borrowing from the West  Times of India

We live in unusual times. Just a few years ago, the idea of Rashtriya Swayamsevak Sangh chief Mohan Bhagwat giving a 55-minute lecture on the Indian ...


Start RSS Feeding Content Today With dlvr.it to Social Media [How-To]  Rocks Digital

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A three-part deep-dive into Weather Factory's merchandise experience: how we set up the shop, what the numbers were in Month 1, and some pitfalls to w.


BJP’s green chilli recipe: Too much Hindutva in the menu burns customers and makes them flee  Times of India

Once upon a time there was an Indian restaurant. One day, the chef decided to add half a green chilli to a plate of daal. Customers loved it. They left all the other ...


Exclude the creamy layer in reservations, abolish quota in promotions  Times of India

Advocates appearing for states and SC/ST employees have argued in the Supreme Court that its 2006 Nagraj judgment, putting a spoke in quota for promotion, ...


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[Post Mortem - 1 year later]: I managed to ship 6000 copies to stay in business  Gamasutra

One year ago I failed to ship 700 units to stay in business. Now I'm working on my next game after releasing a major update to the original one. A fai.


Swami Agnivesh Blames RSS, BJP Yuva Morcha For Mob Attack  Outlook India

Self-proclaimed spiritual and social activist Swami Agnivesh was allegedly attacked by a mob in Jharkhand's Pakur district.


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The recently released game Marvel's Spider-Man has interiors behind windows in many buildings. This looks great and it seems to be done using a rendering ...


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Twibble Automatically Tweets Blog Posts or RSS Feeds On a Schedule  Lifehacker

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