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What Is Most Important - Copy Or Picture?


When, some little time ago now, I first descended upon the advertising scene, we were a good deal more concerned than most people seem to be today about the nature of the business we found ourselves in. We were always holding debates - in the saloon bar of the Coach & Horses in New Bond Street, to be tiresomely precise - about the meaning of advertising, the significance of advertising, and the past, present and future of advertising. And an unconscionably serious lot we no doubt were. Not to mention drunk.

Among the hardy perennials of our debates was the relevance of sex in advertising, and also the question of whether the copy element in ads was more important than the visual or vice versa.

Of course, these were the days when it was possible for agency personnel to slope off round the pub during working hours and nobody on the management side of things turned so much as a hair at our absence. Just so long as the work got done on time, nobody gave so much as a tinker's cuss whether you were doing it in the office or down at the dog track. These days, agencies are a little more sanguine in their approach to creative people; and I recently heard of a designer being sacked on the spot for turning up at a client meeting wearing jeans - and I kid you not.

But back to our hardy perennials. The 'sex in advertising' question was a hotly debated topic, mainly because the copywriters and designers in my milieu were always anxious to attend the relevant photo-shoots, and not because sex was liable to help sell anything. Thus, we were constantly coming up with speculative ad campaigns that featured semi-clad females so that we might catch a glimpse of a naked thigh or better. Few of these concepts saw the light of day, but it was always worth a try.

As to the copy versus pic argument, this has still not been resolved to this day. Then, as now, I was on the side of the angels, holding that around 80 per cent of ads could, at a pinch, do without illustrations, whereas only about 2 per cent could do without words. (In regard to the other 18 per cent, you can make your own arrangements.)

Such an argument, as you'd expect, was met with widespread alarm by the designers, who saw that I was presaging their redundancy. Then as now, they would do everything they could to give their illustrations the prominence they thought they deserved. This usually resulted in a design in which the pic took up four-fifths of the ad, while the copy was relegated to eight-point solid and rendered practically illegible.

My attitude, obviously, was simply a debating stance - true though it undoubtedly is. I am not suggesting for a moment that 8 out of 10 ads should be wholly typographical. But if you take a dispassionate look around you, you might agree with me that a whole lot of ads (and brochures and websites, too, come to that) carry pictures for pictures' sake; and that in quite a few cases the pictures, far from helping the transmission of a message, actually hinder it.

The biggest offenders in this respect are what might be describes as semi-industrial ads. Just leaf through a trade mag (or brochure or website) and you'll see irrelevance in illustration well carried out. You'll see, for instance, pictures of the factory or, as they call it these days, the production operation. You'll see pics of two obvious male models in white coats staring idiotically at a computer screen or a blueprint. And you'll see pics of two obvious male models, plus a female model, in white coats staring idiotically at a computer screen. The female is included in the latter pic because the designer had originally planned for her to be shot with her clothes off.

Here's what I think. With today's wonderful digital photography opportunities, with an instant replay of whatever has been shot, one might hope that illustrations in ads, brochures and websites might be made more relevant. They might actually show the product in action - demonstration is, after all, the soul of advertising. But, no, we still get pics which have nothing what'soever to do with the product or its benefits.

I don't mind admitting that there can be few people in the whole wide world who know less about photography than I do. What I do know, however, is that promotional material is far better off without an illustration if that illustration does not augment the sales message. So, in this respect, copy is more important than illustration.

Mind you, there is a lot of copy around that doesn't augment the sales message either. But that's another story.

About The Author

Patrick Quinn is an award winning copywriter with 40 years' experience of the advertising business in London, Miami, Dublin and Edinburgh.

He publishes a FREE online monthly newsletter, AdBriefing, designed for those who have a very real interest in producing good advertising. Subscriptions are available at: http://www.adbriefing.com

[email protected]


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Mon. April / 12 / 2021

Car advertising process evolves with pandemic - Automotive News
Car advertising process evolves with pandemic  Automotive News

Jun Group Launches Self-Service Advertising Platform for SMBs - GlobeNewswire
Jun Group Launches Self-Service Advertising Platform for SMBs  GlobeNewswire

LTN Global Creates Universal Signaling Solution for National Linear Addressable TV Advertising - Sports Video Group
LTN Global Creates Universal Signaling Solution for National Linear Addressable TV Advertising  Sports Video Group

3 Ways to Earn Money with Advertising - BBN Times
3 Ways to Earn Money with Advertising  BBN Times

Outlook on the Digital OOH Advertising Global Market to 2026 - by Format Type, Application, End-user and Region - ResearchAndMarkets.com - Yahoo Finance
Outlook on the Digital OOH Advertising Global Market to 2026 - by Format Type, Application, End-user and Region - ResearchAndMarkets.com  Yahoo Finance

How Sir Martin Sorrell Hijacked The Radical Revolution In Advertising - Forbes
How Sir Martin Sorrell Hijacked The Radical Revolution In Advertising  Forbes

The Future Of Mobile Advertising Is Privacy-First – It's Time To Get Onboard With Apple's SKAdNetwork - AdExchanger
The Future Of Mobile Advertising Is Privacy-First – It's Time To Get Onboard With Apple's SKAdNetwork  AdExchanger

Massachusetts Joins the Digital Advertising Tax Wave - Lexology
Massachusetts Joins the Digital Advertising Tax Wave  Lexology

Google’s Secret ‘Project Bernanke’ Revealed in Texas Antitrust Case - The Wall Street Journal
Google’s Secret ‘Project Bernanke’ Revealed in Texas Antitrust Case  The Wall Street Journal

Charter Hit With $19 Million Fine for False Advertising About Windstream Bankruptcy - Telecompetitor
Charter Hit With $19 Million Fine for False Advertising About Windstream Bankruptcy  Telecompetitor

Tim Cook Says Apple is 'Not Against Digital Advertising' Ahead of iOS 14.5 Launch With App Tracking... - MacRumors
Tim Cook Says Apple is 'Not Against Digital Advertising' Ahead of iOS 14.5 Launch With App Tracking...  MacRumors

Advertisers’ Questions Persist as Google Opens FLoCs to External Trials - Adweek
Advertisers’ Questions Persist as Google Opens FLoCs to External Trials  Adweek

Ninth Circuit Dismisses “100% Natural” Chicken Advertising Case | Ervin Cohen & Jessup LLP - JDSupra - JD Supra
Ninth Circuit Dismisses “100% Natural” Chicken Advertising Case | Ervin Cohen & Jessup LLP - JDSupra  JD Supra

BBB National Programs Adds FTC Veteran Mamie Kresses as Vice President, Children's Advertising Review Unit (CARU) - Inside NoVA
BBB National Programs Adds FTC Veteran Mamie Kresses as Vice President, Children's Advertising Review Unit (CARU)  Inside NoVA

Advertisers spent $240 billion on mobile ads last year: report - The Hindu
Advertisers spent $240 billion on mobile ads last year: report  The Hindu

Coachella Valley's Biggest Advertising Agency Is a Force to Be Reckoned With - Locale Magazine
Coachella Valley's Biggest Advertising Agency Is a Force to Be Reckoned With  Locale Magazine

Despite a Year of Challenges, New Opportunities in TV, Streaming and Advertising Take Center Stage at TVOT LIVE! Spring 2021, a Uniquely Social Event - WFMZ Allentown
Despite a Year of Challenges, New Opportunities in TV, Streaming and Advertising Take Center Stage at TVOT LIVE! Spring 2021, a Uniquely Social Event  WFMZ Allentown

What's with all the blank spaces on our site? We're making room for our new advertising partner. - Greater Greater Washington
What's with all the blank spaces on our site? We're making room for our new advertising partner.  Greater Greater Washington

Zigma8: Iranian Creative Advertising Agency Wins Among International Rivals - Tehran Times
Zigma8: Iranian Creative Advertising Agency Wins Among International Rivals  Tehran Times

Chrome users, see if Google is tracking you with new targeted advertising - Mashable
Chrome users, see if Google is tracking you with new targeted advertising  Mashable

Ex-Advertising Agency Executives Launch a Minority-Owned Cannabis & Spirits Platform - Ganjapreneur
Ex-Advertising Agency Executives Launch a Minority-Owned Cannabis & Spirits Platform  Ganjapreneur

Germany tightens up rules around advertising 'junk food' to children - just-food.com
Germany tightens up rules around advertising 'junk food' to children  just-food.com

Buying Weed Means a Consumer Has More Money, Is Good Advertising Target - Bloomberg
Buying Weed Means a Consumer Has More Money, Is Good Advertising Target  Bloomberg

Understanding Federal Regulations Governing CBD Advertising - Benzinga
Understanding Federal Regulations Governing CBD Advertising  Benzinga

Advertising Authority Asks Apple to Stop Using the Term ‘Far Beyond HDR’ to Describe Its Pro Display XDR Color Range - Wccftech
Advertising Authority Asks Apple to Stop Using the Term ‘Far Beyond HDR’ to Describe Its Pro Display XDR Color Range  Wccftech

Judge Connolly Denies Defendant’s Motion For Summary Judgment On Plaintiff’s False Advertising Claims Under The Lanham Act And Delaware Deceptive Trade Practices Act - JD Supra
Judge Connolly Denies Defendant’s Motion For Summary Judgment On Plaintiff’s False Advertising Claims Under The Lanham Act And Delaware Deceptive Trade Practices Act  JD Supra

Out-of-home Advertising Market : Global Industry Analysis, Size, Share, Growth, Trends, and Forecasts 2021-2027 – KSU | The Sentinel Newspaper - KSU | The Sentinel Newspaper
Out-of-home Advertising Market : Global Industry Analysis, Size, Share, Growth, Trends, and Forecasts 2021-2027 – KSU | The Sentinel Newspaper  KSU | The Sentinel Newspaper

Pure Michigan Regional Advertising Campaign Launches For Spring And Summer - WSGW
Pure Michigan Regional Advertising Campaign Launches For Spring And Summer  WSGW

Advertising analytics platform DoubleVerify sets terms for $340 million IPO - Renaissance Capital
Advertising analytics platform DoubleVerify sets terms for $340 million IPO  Renaissance Capital

First Day Life Permanently Discontinues Certain Advertising Claims for Daily Enrichment Multivitamin Following National Advertising Division Challenge - PRNewswire
First Day Life Permanently Discontinues Certain Advertising Claims for Daily Enrichment Multivitamin Following National Advertising Division Challenge  PRNewswire

MeWe Names Hollywood Veteran Jeffrey Edell CEO of Zero-Advertising Social Media Service - Yahoo Finance
MeWe Names Hollywood Veteran Jeffrey Edell CEO of Zero-Advertising Social Media Service  Yahoo Finance

Buzzfeed UK revenue falls as pandemic hits digital advertising - City A.M.
Buzzfeed UK revenue falls as pandemic hits digital advertising  City A.M.

Judge orders Charter to pay $19M to Windstream in false advertising suit - FierceTelecom
Judge orders Charter to pay $19M to Windstream in false advertising suit  FierceTelecom

Global Search Engine Advertising Services Market 2021 Trending Research Report | Google Ads (formerly AdWords), Serpstat, Bing Ads, Marin Software, WordStream Advisor – ROUGH Magazine - ROUGH Magazine
Global Search Engine Advertising Services Market 2021 Trending Research Report | Google Ads (formerly AdWords), Serpstat, Bing Ads, Marin Software, WordStream Advisor – ROUGH Magazine  ROUGH Magazine

UK Advertising Standard’s Authority and Social Media Influencers - The National Law Review
UK Advertising Standard’s Authority and Social Media Influencers  The National Law Review

How to Boost Online Advertising Market 2021 – Industry Scenario, Strategies, Growth Factors And Forecast 2025 – KSU | The Sentinel Newspaper - KSU | The Sentinel Newspaper
How to Boost Online Advertising Market 2021 – Industry Scenario, Strategies, Growth Factors And Forecast 2025 – KSU | The Sentinel Newspaper  KSU | The Sentinel Newspaper

Advertising Market Research Report Covers, Future Trends, Past, Present Data and Deep Analysis 2021-2027 – WPP, Omnicom Group, Dentsu Inc., PublicisGroupe, IPG – KSU | The Sentinel Newspaper - KSU | The Sentinel Newspaper
Advertising Market Research Report Covers, Future Trends, Past, Present Data and Deep Analysis 2021-2027 – WPP, Omnicom Group, Dentsu Inc., PublicisGroupe, IPG – KSU | The Sentinel Newspaper  KSU | The Sentinel Newspaper

We Mail America.com Launches, Delivering Comprehensive and Data-Driven Advertising Solutions - EIN News
We Mail America.com Launches, Delivering Comprehensive and Data-Driven Advertising Solutions  EIN News

What Advertising’s Top Leaders Are Saying About Cannes Lions Going Online-Only for 2021 - Adweek
What Advertising’s Top Leaders Are Saying About Cannes Lions Going Online-Only for 2021  Adweek

What is Market size & Growth Rate in Context Advertising Market? – KSU | The Sentinel Newspaper - KSU | The Sentinel Newspaper
What is Market size & Growth Rate in Context Advertising Market? – KSU | The Sentinel Newspaper  KSU | The Sentinel Newspaper

Door to Door Advertising Market Professional Survey, Finanacial Overview, Emerging Applications - The Courier
Door to Door Advertising Market Professional Survey, Finanacial Overview, Emerging Applications  The Courier

Faux stamps printed on Burdock Blood Bitters cards - Linn's Stamp News
Faux stamps printed on Burdock Blood Bitters cards  Linn's Stamp News

Proposed advertising tax gets resistance from eastern panhandle small business - WDVM 25
Proposed advertising tax gets resistance from eastern panhandle small business  WDVM 25

Canadian Honda Civic Advertisement Is Delightfully Short And Funny - Motor1
Canadian Honda Civic Advertisement Is Delightfully Short And Funny  Motor1

Town of Natick Advertising For Public Safety Dispatchers - framinghamsource.com
Town of Natick Advertising For Public Safety Dispatchers  framinghamsource.com

IAB Internet Advertising Revenue Report for 2020 Shows 12.2% Increase in Digital Advertising, Despite COVID-19 Economic Impacts - PRNewswire
IAB Internet Advertising Revenue Report for 2020 Shows 12.2% Increase in Digital Advertising, Despite COVID-19 Economic Impacts  PRNewswire

Nearly $1M advertising campaign targets high-risk Milwaukeeans averse to Covid-19 vaccine - Milwaukee Business Journal - Milwaukee Business Journal
Nearly $1M advertising campaign targets high-risk Milwaukeeans averse to Covid-19 vaccine - Milwaukee Business Journal  Milwaukee Business Journal

FDIC Re-opens RFI on Signage, Advertising Requirements | ABA Banking Journal - ABA Banking Journal
FDIC Re-opens RFI on Signage, Advertising Requirements | ABA Banking Journal  ABA Banking Journal

Impact Of COVID-19 On Digital Advertising Market 2021 Industry Challenges Business Overview And Forecast Research Study 2030 – KSU | The Sentinel Newspaper - KSU | The Sentinel Newspaper
Impact Of COVID-19 On Digital Advertising Market 2021 Industry Challenges Business Overview And Forecast Research Study 2030 – KSU | The Sentinel Newspaper  KSU | The Sentinel Newspaper

Lamont Signals Openness to Taxing Digital Advertisers, Hears Concerns - CT Examiner
Lamont Signals Openness to Taxing Digital Advertisers, Hears Concerns  CT Examiner

Online Advertising Platform Market Set for Rapid Expansion during Forecast Period 2020-2027 |Facebook, Google, Wordstream, Sizmek, Marin Software - The Courier
Online Advertising Platform Market Set for Rapid Expansion during Forecast Period 2020-2027 |Facebook, Google, Wordstream, Sizmek, Marin Software  The Courier

Wix's Negative Advertising Campaign Falls Flat with WordPress Developers and Professionals - WP Tavern
Wix's Negative Advertising Campaign Falls Flat with WordPress Developers and Professionals  WP Tavern

Tesla starts advertising Model 3 with 93 miles of range on its website in Canada - Electrek
Tesla starts advertising Model 3 with 93 miles of range on its website in Canada  Electrek

Programmatic Display Advertising Market By Key Players (Centro Inc., Between Digital, AppNexus Inc., Rubicon Project Inc.); Based on 2020 COVID-19 Pandemic Disease – KSU | The Sentinel Newspaper - KSU | The Sentinel Newspaper
Programmatic Display Advertising Market By Key Players (Centro Inc., Between Digital, AppNexus Inc., Rubicon Project Inc.); Based on 2020 COVID-19 Pandemic Disease – KSU | The Sentinel Newspaper  KSU | The Sentinel Newspaper

Maryland’s New Tax – The Nation's First State Tax on Digital Advertising - JD Supra
Maryland’s New Tax – The Nation's First State Tax on Digital Advertising  JD Supra

Cannabis Creative Wins 2021 Internet Advertising Competition (IAC) Award for Best Advertising Online - PRNewswire
Cannabis Creative Wins 2021 Internet Advertising Competition (IAC) Award for Best Advertising Online  PRNewswire

Amazon Just Passed a Major Milestone in the Digital Advertising Market - The Motley Fool
Amazon Just Passed a Major Milestone in the Digital Advertising Market  The Motley Fool

Location Based Advertising Market 2021 New Innovations, Technology And Research – Facebook Inc., Foursquare, Google, Proximus Mobility – KSU | The Sentinel Newspaper - KSU | The Sentinel Newspaper
Location Based Advertising Market 2021 New Innovations, Technology And Research – Facebook Inc., Foursquare, Google, Proximus Mobility – KSU | The Sentinel Newspaper  KSU | The Sentinel Newspaper

Search Advertising Software Market 2021- Key Strategy, Revenue, Opportunity and Key Trends -2026 | WordStream, AdWords, Kenshoo Infinity Suite – KSU | The Sentinel Newspaper - KSU | The Sentinel Newspaper
Search Advertising Software Market 2021- Key Strategy, Revenue, Opportunity and Key Trends -2026 | WordStream, AdWords, Kenshoo Infinity Suite – KSU | The Sentinel Newspaper  KSU | The Sentinel Newspaper

Substantiating Advertising Claims in Three Steps: A How-To Checklist for Advertisers - Lexology
Substantiating Advertising Claims in Three Steps: A How-To Checklist for Advertisers  Lexology

Clarence Saunders — Advertising Genius - Memphis Magazine
Clarence Saunders — Advertising Genius  Memphis Magazine

Omnicom PSA contest will advocate increased representation of Asians in advertising - AdAge.com
Omnicom PSA contest will advocate increased representation of Asians in advertising  AdAge.com

Search Engine Advertising Services Market Insights – Growth, Challenges and Future Scope to 2026| Google Ads (formerly AdWords), Serpstat, Bing Ads – KSU | The Sentinel Newspaper - KSU | The Sentinel Newspaper
Search Engine Advertising Services Market Insights – Growth, Challenges and Future Scope to 2026| Google Ads (formerly AdWords), Serpstat, Bing Ads – KSU | The Sentinel Newspaper  KSU | The Sentinel Newspaper

Pinterest (PINS) Set to Roll Out Advertising Platform in Brazil - Yahoo Finance
Pinterest (PINS) Set to Roll Out Advertising Platform in Brazil  Yahoo Finance

Impossible Foods Launches First National Advertising Campaign, "We Are Meat" - Business Wire
Impossible Foods Launches First National Advertising Campaign, "We Are Meat"  Business Wire

Internet Ad Spending Market Online Video Advertising Market 2021 New Business Strategy Analysis by Top Competitors –Mars Media Group, AdColony, Doubleclick Bid Manager – KSU | The Sentinel Newspaper - KSU | The Sentinel Newspaper
Internet Ad Spending Market Online Video Advertising Market 2021 New Business Strategy Analysis by Top Competitors –Mars Media Group, AdColony, Doubleclick Bid Manager – KSU | The Sentinel Newspaper  KSU | The Sentinel Newspaper

Microsoft Advertising’s New Rollout & More Digital Marketing News - Search Engine Journal
Microsoft Advertising’s New Rollout & More Digital Marketing News  Search Engine Journal

General Motors Vows to Send More Advertising Dollars to Black-Owned Media Companies - The Wall Street Journal
General Motors Vows to Send More Advertising Dollars to Black-Owned Media Companies  The Wall Street Journal

Friday Sector Laggards: Metals & Mining, Advertising Stocks - Nasdaq
Friday Sector Laggards: Metals & Mining, Advertising Stocks  Nasdaq

What Search Marketers Need to Know About Instacart Advertising - Search Engine Journal
What Search Marketers Need to Know About Instacart Advertising  Search Engine Journal

iOS 14.5 Ad Tracking opt-in feature could change mobile advertising - Shacknews
iOS 14.5 Ad Tracking opt-in feature could change mobile advertising  Shacknews

Sean Combs Criticizes General Motors For Insufficient Advertising In Black-Owned Media - GM Authority
Sean Combs Criticizes General Motors For Insufficient Advertising In Black-Owned Media  GM Authority

Roseville Businesses Eligible for Free Advertising Services - Roseville Today
Roseville Businesses Eligible for Free Advertising Services  Roseville Today

Why Connected TV Isn't As Complicated As Advertisers Think - AdExchanger
Why Connected TV Isn't As Complicated As Advertisers Think  AdExchanger

Microsoft Ads Rolls Out a Slew of New Features - Search Engine Journal
Microsoft Ads Rolls Out a Slew of New Features  Search Engine Journal

Microsoft to Auto Apply Ad Suggestions: What Advertisers Should Know - Search Engine Journal
Microsoft to Auto Apply Ad Suggestions: What Advertisers Should Know  Search Engine Journal

Promoting violence through advertising and eulogising it too? - ETBrandEquity.com
Promoting violence through advertising and eulogising it too?  ETBrandEquity.com

How Covid-19 Supercharged the Advertising ‘Triopoly’ of Google, Facebook and Amazon - The Wall Street Journal
How Covid-19 Supercharged the Advertising ‘Triopoly’ of Google, Facebook and Amazon  The Wall Street Journal

US advertising employment increased by 2,200 jobs in March - AdAge.com
US advertising employment increased by 2,200 jobs in March  AdAge.com

This Group Wants to ‘Ban Surveillance Advertising’ - WIRED
This Group Wants to ‘Ban Surveillance Advertising’  WIRED

Social Media Advertising Market Is The Second Biggest Market Within Digital Advertising - PRNewswire
Social Media Advertising Market Is The Second Biggest Market Within Digital Advertising  PRNewswire

Amazon will present for the first time at NewFronts, a major digital advertising event - CNBC
Amazon will present for the first time at NewFronts, a major digital advertising event  CNBC

With NFL Deal, Amazon Accelerates Its Streaming-TV Advertising Ambitions - The Wall Street Journal
With NFL Deal, Amazon Accelerates Its Streaming-TV Advertising Ambitions  The Wall Street Journal

Social Media Advertising 101 - Media, Telecoms, IT, Entertainment - United States - Mondaq News Alerts
Social Media Advertising 101 - Media, Telecoms, IT, Entertainment - United States  Mondaq News Alerts

Advertising Going Back For The Future: The Upside Of A Post-IDFA World - AdExchanger
Advertising Going Back For The Future: The Upside Of A Post-IDFA World  AdExchanger

Barge displaying advertisements sets sail in Volusia County - WKMG News 6 & ClickOrlando
Barge displaying advertisements sets sail in Volusia County  WKMG News 6 & ClickOrlando

Rise and Decline of Adobe's Advertising Business 2021 - Business Insider
Rise and Decline of Adobe's Advertising Business 2021  Business Insider

‘A Reckoning for the Advertising Industry’: The Death of Third-Party Tracking Opens New Opportunities for Retailers - Retail TouchPoints
‘A Reckoning for the Advertising Industry’: The Death of Third-Party Tracking Opens New Opportunities for Retailers  Retail TouchPoints

Is online advertising about to crash, just like the property market did in 2008? - The Guardian
Is online advertising about to crash, just like the property market did in 2008?  The Guardian

Telegram App Is Booming but Needs Advertisers—and $700 Million Soon - The Wall Street Journal
Telegram App Is Booming but Needs Advertisers—and $700 Million Soon  The Wall Street Journal

Google Answers Advertisers Burning Questions About FLoC - Search Engine Journal
Google Answers Advertisers Burning Questions About FLoC  Search Engine Journal

What Digital Advertising Gets Wrong - Harvard Business Review
What Digital Advertising Gets Wrong  Harvard Business Review

How targeted advertising is impacted under Virginia’s CDPA - MarTech Today
How targeted advertising is impacted under Virginia’s CDPA  MarTech Today

The New Realities of Advertising During COVID-19 - Total Retail
The New Realities of Advertising During COVID-19  Total Retail

How a stay-at-home year accelerated three trends in the advertising industry - CNBC
How a stay-at-home year accelerated three trends in the advertising industry  CNBC

From The Experts: Media And Advertising In 2021 - Forbes
From The Experts: Media And Advertising In 2021  Forbes

Best Advertising Agencies for 2021 - Investopedia
Best Advertising Agencies for 2021  Investopedia

Advertisers, Skip the Platitudes in 2021 - Harvard Business Review
Advertisers, Skip the Platitudes in 2021  Harvard Business Review

Is the internet advertising economy about to implode? - TechCrunch
Is the internet advertising economy about to implode?  TechCrunch

Facebook Touts The Benefits Of Personalized Advertising In New Ad Campaign - AdExchanger
Facebook Touts The Benefits Of Personalized Advertising In New Ad Campaign  AdExchanger

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