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RSS or 'Really Simple Syndication' is not just for Blogs and News sites. Every website can benefit from this newly popular technology. The term 'syndication' is what throws a lot of people off the track. Syndication is like news articles, isn't it?
Well it can be. But think of it like this. If you had a bricks-and-mortar store and decided to carry a new product line, how would you let people know? You could advertise of course, but a better and free alternative is to send a news release to the local paper. Their business section may carry your announcement free of charge.
Now back to our cyber-store in virtual space. If you add a new web page, or make substantial changes to existing pages, how do you let your customers (both former and future) know? You can email your former customers, but spam blocking software will prevent half of them from getting your message. And keeping track of mailing lists, unsubscribe requests and address changes is nothing short of a nightmare.
Instead, post a news release using RSS. Interested customers will have their newsreader programs watching for your announcements, and will get the news as soon as you send it out. The announcement will include a link to the new or changed page, and your customer can click on it if they are interested. True, fewer will click through than might read an email from you -- but those who do will arrive at your site in a much more receptive frame of mind. And those email readers still need to click through to your site to see your new page anyhow.
If you make frequent additions or changes to your site you should have your own RSS feed. Check out these sites to learn how to make your own feed:
Making An RSS Feed
http://searchenginewatch.com/sereport/article.php/2175271 How To Get Your Web Site Content Syndicated
Or you might want to try these programs to format your information, so you can post it to your website:
ListGarden RSS Feed Generator Program
Windows, Mac OS X, or Linux, open source
Create RSS Feed file on-line to copy and post to your site.
But what if you don't often make changes or additions to your site? There is a new site that offers a solution to that problem. Shared RSS provides feed by TOPIC rather than publisher. So you simply post your message in the appropriate topic category (there are thousands to choose from) and share your feed with others publishing on the same topic. It is a free service that you certainly should use if you do not publish your own feed.
Wouldn't that mean (I can hear someone object) that I would be sharing a feed with my competition? Well yes, but that isn't a bad thing. It's like all those antique stores that congregate in the same part of town -- shoppers flock there and wander store to store, to the benefit of all.
Don't kid yourself, customers already know about your competition. For every customer of yours who visits their sites because they found an RSS link on your site, you will receive one, two or three visits from potential customers who found your information on an RSS link they discovered on your competitors site, or in a catalog of RSS feeds. The benefit far outweighs the risk.
And RSS feeds are not just for business. If other sites submit to the shared feed they will bring with them more people interested in that topic, who may become your future customers.
No, RSS is not just for Blogs anymore! Start your own or submit to a shared feed, either way you can only benefit.
The following article may be freely reprinted in digital formats or print, so long as the 'about the author' box is left intact. If placed online or in a medium supporting live links, the links should be activated.
About The Author
Andrew J. Morris is the owner and creator of SharedRSS -- a website that allows all website owners to syndicate their newly added material for FREE. http://www.sharedrss.com/
Make Money with Your Own Blog
Well, basically, setting up a blog means that you are creating a little space of your own on the Internet where you can make posts about anything that interests you. Of course, if you are going to be blogging on a variety of topics, the best way to make money with it would be to have different blogs for different topics otherwise your blog will be just one big jumbled mess that nobody would want to read about.
Top 6 Reasons for Having a RSS Feed - Come and Explore the Possibilities!
Getting traffic to your website can be hard. No one just randomly types in "make lots of money online quickly and from home".
Blogging Is Not Important - Its Crucial
It has been established that having a 'blog' helps your web site gain visitors and higher rankings in search engines. But a small study which I have just completed shows that blogging is much more important than this.
Blogs like all forms of writing are an art form that takes knowledge and practice to do well. Writing? Blogs? Blogs are on-line journals where people express themselves through writing.
Sales Marketing: Secrets To Using Blogs (Online Diaries) To Increase Your sales And Profits
These days, everybody is blogging.How about you?You can incorporate blogging into your sales marketing and achieve more success.
RSS Feeds Just Got Better!
We all know that in the world of online internet marketing we need our sites to get good quality targeted traffic on a daily basis. Whether we are just trying to improve our web site traffic just in general or as a specific need to increase our revenue from affiliate programs and adsense the life blood of our business is and always will be quality laser targeted visitors.
How Can RSS Feeds Help Your Online Business?
So who should I use RSS Feeds? How can it help with my online business?1. RSS Feeds allow you to deliver your newsletter/message directly to the desktop of your subscribers and readers, BYPASSING email.
Fun Free Feed Tools For Both The Publisher And The Reader
As you've probably been reading, there are basically three problems many webmasters have with web feeds (that is, among those who are already familiar with them on a basic level).The three concerns I hear the most are:"How do I deal with the bandwidth hit?""Is there a way to include information that isn't in the automated resource I use to populate my feed without touching any code?"and"Where can I find a cost-effective, simple way to display feeds on my site?"Say Goodbye to Bandwidth Overages with FeedBurnerhttp://feedburner.
Blogging Can Improve Your Search Engine Ranking
Search engines are after one thing - providing their users with the most relevant and up to date information to match the search term that was used. Search engine results are no good to users when the information doesn't relate to the search term.
What are Blogs and How Do You Profit from Them?
'Blogs' or 'Blogging' have existed for several years and there are still many people who don't know what one is and how important it is to making you money.A blog is a web log.
To Blog Or Not To Blog
Web logs, commonly referred to as "blogs," represent all the rage right now in online publishing.Not really a newsletter or traditional html page publishing, blogs resemble more of a web-based diary where the creator records their thoughts, posts links, or responds to questions.
RSS Works: Hard Metrics to Prove It
Marketers are constantly asking if RSS marketing works and if this can be proved.It's time to take a look at some real-life RSS metrics from real-life marketers.
The Full Circle of RSS Marketing Power
RSS is a many-in-one marketing & publishing tool, although unfortunately most marketers still fail to understand this powerful concept. While RSS does provide a number of benefits when used for each individual marketing function, best results are achieved when it is fully integrated in your internet marketing strategy.
Displaying RSS Feeds on Websites
Displaying RSS RSS offers webmasters a unique opportunity to display fresh content on websites. While publishing an RSS feed is a great way to generate site interest and increase communication, syndicating and displaying feeds from related relevant sources can also generate interest, increase traffic and improve search engine ranking.
RSS for Bloggers
While syndication has many applications, we will deal specifically with its use for blog content and some technical information will be included at the end of this article.If you have any interest in blogs or weblogs as a publishing format, then you have undoubtedly come across the term R.
Start Blogging Now: 10 Reasons Why You Really Need a Blog for Your Business
1. It is perfect for creating a web presence for independent professionals who have something to say and who need people to get to know them and what they can do for them.
The Real Bloggers Must Come From Another Planet - I Can't Find Any Here On Earth
What in the world is up with the world of blogs? Blogs are meant to be this great new technology where people can share their ideas and interests with others around the globe. As far as I'm concerned the state of blogs is one of chaos, confusion, and anti-interactivity.
The Language of Blogs
I read over a lot of blogs each week, casually surfing one or two of the blog exchanges I belong.I realized yesterday that I seldom read the whole entry unless it's very short.
Blood Test for Your Blog?
Are you contributing to one of the estimated 36.1 million (and growing) blogs online? Or are you thinking of entering the fray and starting to publish a blog for your small or home business? Make sure you are publishing the right type of blog for your kind of business, or all that writing time will have been for naught.
What Consumers Need To Know About RSS Feeds
Feeds are simple, really. What's even more exciting is that they are extremely easy to use, and even better, they are completely safe from Viruses, being Spammed or receiving Junk Mail.
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