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Got Blog?


In 1999 I asked my friends and colleagues if they blogged. The responses I received ranged from odd looks to questions about the blogging practice. The end results of my findings was "Blog" was a new term and not highly recognized. That was then, a half million blog users ago.

Blogs have become and I do believe will continue into their plight of greatness for sometime, until a new technology slides into place. For the time being, blogs are a great way to define who you are to your visitors and provide dynamic content that the search engines go nuts over.

Clogged email boxes and spam eaters have taken a dramatic effect on the once powerful email marketing tool. As email marketing loses its effect, marketers and small businesses are seeking ways to fulfill this lost art of communication between staff and customers. Blogging could be that much needed answer for you.

SO what is a blog?

Blogs are a time and date stamped, easy to search, web based journal or self publishing tool. Blogs can have a corporate style, but in most cases are written by one person in a relaxed, candid atmosphere. True personality usually shines threw in the opinions of the blog writer. You do not have to be a writer to produce a blog. Even so, many blogs owners become recognized as small journalists, as the writer speaks their mind or offers self analyzed materials on their preferred subject matters.

You may think at this point, that a blog does not sound like a business tool.

Let's take blogging into a business approach and see how we can benefit.

Problem:

Many marketing methods and advertising spiels fall on blind eyes and deaf ears across the net today with such a medium we have created where advertising is abundant and often shoved at us in every direction.

Solution:

Visitors will come to your blog of their free will to read your newest content of choice, giving you a higher ratio of targeted visits.

Problem:

Email marketing is losing ground. Overflowing email inboxes and spam filters that don't deliver your ezine.

Soultion:

Using your blog as a web based area for your product and service announcements and updates. When someone subscribes to your blog or RSS feed, they will receive automatic updates that include the headline, summery and URL of your new entries.

Bonus:

Email gets deleted ? Blogs get indexed in search engines!

Problem:

Internet marketing can be a nonpersonal medium, gaining trust becomes increasingly harder and more important to gain new customers.

Solution:

Blogging can give your visitors, existing and potential customers a great area to gain insight about the face you present to the world. If you're a small business owner to a large corporate business, you can benefit by giving your company or web site personality via blog.

Now let's take a look at blogs from another angle. Rss and/or live feed. You may be thinking, do I Really Need to Know About Rss?

Yes, but we are not going to give a full history of RSS here. What you need to know is that RSS is the "code" that underlies a blog. It includes a headline, a short summery of the entry and the URL of the page that the new story has been posted to. In order for users to subscribe to RSS feeds they will need to download a news aggregator. There are many available for free, we recommend NewsGator http://www.newsgator.com for its ease of use within Microsoft Outlook.

Visitors and other websites can syndicate your RSS feeds to their desktop, their email, newsreaders and on their own websites. Talk about getting the word around! Submitting your RSS feed, can get you listed in hundreds of new emerging RSS feed directories. Of course this will bring traffic to see what your feed is about to those looking to syndicate them to their own sites or readers. Also creating more links pointing to your site.

Let me touch on one of the most important features of a blog. Search engines love them. Most bots including google will visit and reindex blog pages daily. Yahoo will index your RSS free and quickly.

There are many ways and places you can begin your blogging journey. You should first decide if you want to house the blog on your site or let other sites manage your blog system. For this we recommend www.blogger.com, now owned by Google. The google toolbar has a one click Blog This button that can make blogging quick and painless. You can set the blogger.com blog files to ftp to your host for you so that your files are housed on your server. There are many blog services online today, and there are many free and low cost scripts that you can easily run your own blog from your site without the need of any other service provider.

If you would like to find out more about blogs and blog services we invite you to visit our resource section at http://www.masteradvertising.com.

We hope to provide many learning materials and resources for the online promoter using blogs and rss feeds for the online advertising medium.

About The Author

Dawn Wentworth has been providing insight to site promotion sense 1994. http://www.masteradvertising.com


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Thu. January / 23 / 2025

Broadcast Law Blog | David Oxenford, ESQ | Wilkinson Barker Knauer, LLP - Broadcast Law Blog
Broadcast Law Blog | David Oxenford, ESQ | Wilkinson Barker Knauer, LLP  Broadcast Law Blog

What Is an RSS Feed? - Lifewire
What Is an RSS Feed?  Lifewire

RSS Feeds - Conservation International
RSS Feeds  Conservation International

Heads Up – AWS News Blog RSS Feed Change - AWS Blog
Heads Up – AWS News Blog RSS Feed Change  AWS Blog

The Iconfactory Launches Project Tapestry, a Kickstarter Campaign to Create a Universal Inbox for RSS, Social Media, and More - MacStories
The Iconfactory Launches Project Tapestry, a Kickstarter Campaign to Create a Universal Inbox for RSS, Social Media, and More  MacStories

5 Inspirational Wedding Photographer Blogs to Follow - SLR Lounge
5 Inspirational Wedding Photographer Blogs to Follow  SLR Lounge

Reading us through Google Reader or RSS – here’s what to do to continue doing so - World Bank
Reading us through Google Reader or RSS – here’s what to do to continue doing so  World Bank

Science Speaks Blog - IDSA
Science Speaks Blog  IDSA

The podcast revolution - Harvard Gazette
The podcast revolution  Harvard Gazette

The Future of RSS is Textcasting - kottke.org
The Future of RSS is Textcasting  kottke.org

The Story of the First Podcast Feed - Podnews
The Story of the First Podcast Feed  Podnews

The Best RSS Feed Readers (Because the Internet Is a Mess) - WIRED
The Best RSS Feed Readers (Because the Internet Is a Mess)  WIRED

Military RSS Feeds - Military.com
Military RSS Feeds  Military.com

Home - Interconnections - The Equinix Blog - Equinix
Home - Interconnections - The Equinix Blog  Equinix

The top five RSS readers for keeping up with your news feeds - The Verge
The top five RSS readers for keeping up with your news feeds  The Verge

Follow your favorite news, blogs and webcomics without Twitter - Cult of Mac
Follow your favorite news, blogs and webcomics without Twitter  Cult of Mac

The Rise and Demise of RSS - VICE
The Rise and Demise of RSS  VICE

New Ways to Customize Your Facebook Feed - Meta Store
New Ways to Customize Your Facebook Feed  Meta Store

RRS Sir David Attenborough - British Antarctic Survey
RRS Sir David Attenborough  British Antarctic Survey

What is an RSS feed? Here’s why you should still use one - Digital Trends
What is an RSS feed? Here’s why you should still use one  Digital Trends

What’s New at AWS – Cloud Innovation & News - AWS Blog
What’s New at AWS – Cloud Innovation & News  AWS Blog

Add your blog to Security Creators Network - Security Boulevard
Add your blog to Security Creators Network  Security Boulevard

Google feed: feed your need to know - The Keyword
Google feed: feed your need to know  The Keyword

HAFNIUM targeting Exchange Servers with 0-day exploits - Microsoft
HAFNIUM targeting Exchange Servers with 0-day exploits  Microsoft

15 Companies That Really Get Corporate Blogging - SitePoint
15 Companies That Really Get Corporate Blogging  SitePoint

Meet unprecedented security challenges by leveraging MXDR services - Microsoft
Meet unprecedented security challenges by leveraging MXDR services  Microsoft

Read Salon's blogs in your RSS reader - Salon
Read Salon's blogs in your RSS reader  Salon

Planet Money - NPR
Planet Money  NPR

Should Feedly Be Your News Reader? - Lifewire
Should Feedly Be Your News Reader?  Lifewire

A quick and dirty guide to making custom feeds on Bluesky - Southern Fried Science
A quick and dirty guide to making custom feeds on Bluesky  Southern Fried Science

Twitterrific's team is back with Tapestry, an app for tracking social media, news, RSS and more - TechCrunch
Twitterrific's team is back with Tapestry, an app for tracking social media, news, RSS and more  TechCrunch

Announcement: new RSS feed launched - World Bank
Announcement: new RSS feed launched  World Bank

BBC Blogs - Technology + Creativity at the BBC - Round up: BBC iPlayer RSS feeds and the Ethical Dilemma Cafe - BBC
BBC Blogs - Technology + Creativity at the BBC - Round up: BBC iPlayer RSS feeds and the Ethical Dilemma Cafe  BBC

What is podcasting? - TechTarget
What is podcasting?  TechTarget

7 Best Feed Reader Apps for Linux Desktop [2024] - It's FOSS
7 Best Feed Reader Apps for Linux Desktop [2024]  It's FOSS

Krebs on Security – In-depth security news and investigation - Krebs on Security
Krebs on Security – In-depth security news and investigation  Krebs on Security

SCOTUSblog - Independent News & Analysis on the U.S. Supreme Court - SCOTUSblog
SCOTUSblog - Independent News & Analysis on the U.S. Supreme Court  SCOTUSblog

Site Updates: new blogs, iPhone app reviews, RSS feeds, more... - AppleInsider
Site Updates: new blogs, iPhone app reviews, RSS feeds, more...  AppleInsider

More Blogging From Meyocks Group - AgWired
More Blogging From Meyocks Group  AgWired

Yahoo Mail RSS Reader (Screenshots!) Integrates Blogs into Email - Search Engine Journal
Yahoo Mail RSS Reader (Screenshots!) Integrates Blogs into Email  Search Engine Journal

RSS must discard its anti-democratic-secular India agenda - The Indian Express
RSS must discard its anti-democratic-secular India agenda  The Indian Express

Posts tagged with "RSS" - MacStories
Posts tagged with "RSS"  MacStories

Madan Das – the RSS Leader who could say No - The Times of India
Madan Das – the RSS Leader who could say No  The Times of India

ACLU News & Commentary - ACLU
ACLU News & Commentary  ACLU

NCSC RSS feeds - National Cyber Security Centre
NCSC RSS feeds  National Cyber Security Centre

BBC Comedy Blog Feed - BBC
BBC Comedy Blog Feed  BBC

10 Great News Aggregator Websites You Should Check Out - Themeisle
10 Great News Aggregator Websites You Should Check Out  Themeisle

Lex Fridman Podcast - Lex Fridman
Lex Fridman Podcast  Lex Fridman

The Editors: RSS feeds for BBC News correspondent pages - BBC
The Editors: RSS feeds for BBC News correspondent pages  BBC

RSS is not just antithetical to Muslims, but to a democratic-secular India as well - The Indian Express
RSS is not just antithetical to Muslims, but to a democratic-secular India as well  The Indian Express

Narendra Modi behind anti-Gadkari campaign, blogs RSS ideologue - India Today
Narendra Modi behind anti-Gadkari campaign, blogs RSS ideologue  India Today

How to Find RSS Feed URLs for Websites or Blogs - Digital Information World
How to Find RSS Feed URLs for Websites or Blogs  Digital Information World

How to Automatically Post Blog Content on Threads App via RSS Feed Using IFTTT and Buffer (Without Spending A Dollar) - Digital Information World
How to Automatically Post Blog Content on Threads App via RSS Feed Using IFTTT and Buffer (Without Spending A Dollar)  Digital Information World

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