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Got Blog?


In 1999 I asked my friends and colleagues if they blogged. The responses I received ranged from odd looks to questions about the blogging practice. The end results of my findings was "Blog" was a new term and not highly recognized. That was then, a half million blog users ago.

Blogs have become and I do believe will continue into their plight of greatness for sometime, until a new technology slides into place. For the time being, blogs are a great way to define who you are to your visitors and provide dynamic content that the search engines go nuts over.

Clogged email boxes and spam eaters have taken a dramatic effect on the once powerful email marketing tool. As email marketing loses its effect, marketers and small businesses are seeking ways to fulfill this lost art of communication between staff and customers. Blogging could be that much needed answer for you.

SO what is a blog?

Blogs are a time and date stamped, easy to search, web based journal or self publishing tool. Blogs can have a corporate style, but in most cases are written by one person in a relaxed, candid atmosphere. True personality usually shines threw in the opinions of the blog writer. You do not have to be a writer to produce a blog. Even so, many blogs owners become recognized as small journalists, as the writer speaks their mind or offers self analyzed materials on their preferred subject matters.

You may think at this point, that a blog does not sound like a business tool.

Let's take blogging into a business approach and see how we can benefit.

Problem:

Many marketing methods and advertising spiels fall on blind eyes and deaf ears across the net today with such a medium we have created where advertising is abundant and often shoved at us in every direction.

Solution:

Visitors will come to your blog of their free will to read your newest content of choice, giving you a higher ratio of targeted visits.

Problem:

Email marketing is losing ground. Overflowing email inboxes and spam filters that don't deliver your ezine.

Soultion:

Using your blog as a web based area for your product and service announcements and updates. When someone subscribes to your blog or RSS feed, they will receive automatic updates that include the headline, summery and URL of your new entries.

Bonus:

Email gets deleted ? Blogs get indexed in search engines!

Problem:

Internet marketing can be a nonpersonal medium, gaining trust becomes increasingly harder and more important to gain new customers.

Solution:

Blogging can give your visitors, existing and potential customers a great area to gain insight about the face you present to the world. If you're a small business owner to a large corporate business, you can benefit by giving your company or web site personality via blog.

Now let's take a look at blogs from another angle. Rss and/or live feed. You may be thinking, do I Really Need to Know About Rss?

Yes, but we are not going to give a full history of RSS here. What you need to know is that RSS is the "code" that underlies a blog. It includes a headline, a short summery of the entry and the URL of the page that the new story has been posted to. In order for users to subscribe to RSS feeds they will need to download a news aggregator. There are many available for free, we recommend NewsGator http://www.newsgator.com for its ease of use within Microsoft Outlook.

Visitors and other websites can syndicate your RSS feeds to their desktop, their email, newsreaders and on their own websites. Talk about getting the word around! Submitting your RSS feed, can get you listed in hundreds of new emerging RSS feed directories. Of course this will bring traffic to see what your feed is about to those looking to syndicate them to their own sites or readers. Also creating more links pointing to your site.

Let me touch on one of the most important features of a blog. Search engines love them. Most bots including google will visit and reindex blog pages daily. Yahoo will index your RSS free and quickly.

There are many ways and places you can begin your blogging journey. You should first decide if you want to house the blog on your site or let other sites manage your blog system. For this we recommend www.blogger.com, now owned by Google. The google toolbar has a one click Blog This button that can make blogging quick and painless. You can set the blogger.com blog files to ftp to your host for you so that your files are housed on your server. There are many blog services online today, and there are many free and low cost scripts that you can easily run your own blog from your site without the need of any other service provider.

If you would like to find out more about blogs and blog services we invite you to visit our resource section at http://www.masteradvertising.com.

We hope to provide many learning materials and resources for the online promoter using blogs and rss feeds for the online advertising medium.

About The Author

Dawn Wentworth has been providing insight to site promotion sense 1994. http://www.masteradvertising.com


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Sat. May / 08 / 2021

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Margaret Josephs Doesn't Regret Yelling At Her Husband Joe Benigno on RHONJ: 'I Hold Everyone Accountable, Even My Husband'  AllaboutTRH.com

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Kary Brittingham Divorcing Husband Eduardo After 12 Years of Marriage  AllaboutTRH.com

Return of the RSS reader » Nieman Journalism Lab - Nieman Journalism Lab at Harvard
Return of the RSS reader » Nieman Journalism Lab  Nieman Journalism Lab at Harvard

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Hey now lets users create blogs and newsletters right from their emails  The Verge

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Virtual Tour Guide/Historical Blogger Enhancing the Boston and the Savannah Region Experience for Tourists  PRNewswire

19 Microblogging Platforms that Let You Blog Anywhere, Anytime - Adweek
19 Microblogging Platforms that Let You Blog Anywhere, Anytime  Adweek

The Rise and Demise of RSS - Motherboard
The Rise and Demise of RSS  Motherboard

26 Blogging Stats to Help Improve the Conversion Rate of Your Blog [Infographic] - Social Media Today
26 Blogging Stats to Help Improve the Conversion Rate of Your Blog [Infographic]  Social Media Today

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Link to the Original Articles in your RSS Feeds  Digital Inspiration

RSS bets on small shakhas in hinterland to make it big in TN - The Times of India Blog
RSS bets on small shakhas in hinterland to make it big in TN  The Times of India Blog

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'I'm the patient now' | Maryland ER doctor blogs about breast cancer journey  WUSA9.com

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eBay Kills Affiliate Tool that Drives Traffic to Seller Listings  EcommerceBytes

What is RSS? And Is It Still Important? - Small Business Trends
What is RSS? And Is It Still Important?  Small Business Trends

Plano teen creates blog about mental health | News | starlocalmedia.com - Star Local Media
Plano teen creates blog about mental health | News | starlocalmedia.com  Star Local Media

WordPress wants to help more people into blogging - TechRadar
WordPress wants to help more people into blogging  TechRadar

As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current - ZDNet
As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current  ZDNet

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RSS Feeds and How To Burn Them  Business 2 Community

Will there be peace between India and Pakistan? - The Times of India Blog
Will there be peace between India and Pakistan?  The Times of India Blog

A Few Simple Benefits of Using An RSS Feed - Business 2 Community
A Few Simple Benefits of Using An RSS Feed  Business 2 Community

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What Happened to Tagging?  JSTOR Daily

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RSS’s standardised Hinduism – Part 3  Times of India

Mike Marrone's Blog - Game Dev Digest Issue #74 - Visuals and Math - Gamasutra
Mike Marrone's Blog - Game Dev Digest Issue #74 - Visuals and Math  Gamasutra

What Is an RSS Feed? (+ How to Get Started) - G2
What Is an RSS Feed? (+ How to Get Started)  G2

RSS is the greatest enemy of Hinduism - Times of India
RSS is the greatest enemy of Hinduism  Times of India

Coffman named 2020-2021 member manager of YALSA's blog, The Hub - ala.org
Coffman named 2020-2021 member manager of YALSA's blog, The Hub  ala.org

Packers-Saints Week 3 Live Blog - Packers.com - Packers.com
Packers-Saints Week 3 Live Blog - Packers.com  Packers.com

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Pinarayi’s midnight rendezvous  The Times of India Blog

How to Auto-Post your Blog Updates to Twitter - Digital Inspiration
How to Auto-Post your Blog Updates to Twitter  Digital Inspiration

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The eccentric economic ideology of RSS and BJP – Part 2  Times of India

Contract Killers: What developers should eliminate from their publishing agreement (part 1) - Gamasutra
Contract Killers: What developers should eliminate from their publishing agreement (part 1)  Gamasutra

Matt Smith's Blog - The Rapid Prototyping Game - Gamasutra
Matt Smith's Blog - The Rapid Prototyping Game  Gamasutra

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Start RSS Feeding Content Today With dlvr.it to Social Media [How-To]  Rocks Digital

Manusmriti, maya and Hindutva’s other ghosts - The Times of India Blog
Manusmriti, maya and Hindutva’s other ghosts  The Times of India Blog

Google AdSense Ads in RSS Feeds - First Impressions & Screenshots - Digital Inspiration
Google AdSense Ads in RSS Feeds - First Impressions & Screenshots  Digital Inspiration

Forego the self-righteousness: Both Indian liberals and the new right need to introspect and re-examine their - The Times of India Blog
Forego the self-righteousness: Both Indian liberals and the new right need to introspect and re-examine their  The Times of India Blog

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It begins with a phone call: India-US ties enter the Biden era  The Times of India Blog

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The four reasons why Indian liberals are a fast-disappearing species  The Times of India Blog

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Time has come for an all-India Muslim party  The Times of India Blog

Why Google killed off Google Reader: It was self-defense – Gigaom - GigaOM
Why Google killed off Google Reader: It was self-defense – Gigaom  GigaOM

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8 Ways to Get (And Keep) Blog Readers  Backstage

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Move FeedBurner RSS Feeds From One Account to Another  Digital Inspiration

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How to Submit a Podcast to Apple Podcasts, Google Podcasts, and Spotify in 2021  Voices.com

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Jack Pritz's Blog - Dead by Daylight's Engagement Cycle  Gamasutra

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These Muslim Bloggers Have Helped Me Redefine Beauty on My Terms  Allure

How to Write a Successful Blog - Digital Inspiration
How to Write a Successful Blog  Digital Inspiration

What Hindutva trolls can learn from Gandhi - The Times of India Blog
What Hindutva trolls can learn from Gandhi  The Times of India Blog

2019 Saveur Blog Award Winners - Saveur
2019 Saveur Blog Award Winners  Saveur

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India’s language conundrum: The National Education Policy has skirted elegantly a political minefield. But t  The Times of India Blog

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14 ways to gain attention for your law blog  Real Lawyers Have Blogs

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Is there a bigger agenda behind drug probe against Bollywood stars?  The Times of India Blog

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My Own Personal Extinction - Scientific American Blog Network  Scientific American

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WordPress vs. Wix: What's the Best Website Platform for Manufacturers?  ThomasNet News

Web 100: Best law blogs - ABA Journal
Web 100: Best law blogs  ABA Journal

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5 Indisputable Reasons Why You Need a Blogging Strategy  Social Media Today

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The RSS sutras for the twenty-first century  Times of India

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How to Migrate your Blog from Blogger to WordPress  Digital Inspiration

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Josh Bycer's Blog - What Everyone Gets Wrong about Soulslike Design  Gamasutra

A return to blogs (finally? sort of?) » Nieman Journalism Lab - Nieman Journalism Lab at Harvard
A return to blogs (finally? sort of?) » Nieman Journalism Lab  Nieman Journalism Lab at Harvard

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XML – RSS  Business Blog Consulting

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On surviving Yahoo Pipes, Feedburner futures, and the subscription web  Diginomica

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Om Tandon's Blog - How to Crack the Match 3 Code?- Part 1  Gamasutra

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Intel's CES 2021 Press Event: The Future of Intel (A Live Blog, 1pm PT)  AnandTech

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Making That Shift from Blogger to WordPress  Digital Inspiration

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Best blogging platforms of 2021  TechRadar

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How to Read More and Become an Expert Blogger in 30 Days  Business 2 Community

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Chris Zukowski's Blog - Why people aren't buying your game  Gamasutra

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How to Set Up a Subscription Podcast on BlueHost - Chron.com  Chron.com

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Publish your Blog to Amazon Kindle & Earn Revenue  Digital Inspiration

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How (And Why) To Launch Your Financial Institution's New Blog  The Financial Brand

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Add Inside Higher Ed content to your site  Inside Higher Ed

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Reform suggestions for Rashtriya Swayamsevak Sangh  Times of India

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Agriculture’s watershed moment: New farm bills will unshackle 43% of India’s workforce that is engaged in  The Times of India Blog

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How to Move your Blogger Blog on Custom Domain to WordPress  Digital Inspiration

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Wanted: An enemy for RSS to help BJP grow in Tamil Nadu  Times of India

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12 ways to automate and systemise 95% of your blog promotion strategy  Econsultancy

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‘Hindutva is not divisive, not anti-Muslim … RSS will abide by the Supreme Court judgment on Ayodhya’  Times of India

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Lee Odden  Business Blog Consulting

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100 Best RSS Feeds to Follow Engineering News  SociableBlog

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The RSS isn’t an NGO, it very much a government organisation  Times of India

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Blogs:  Gamasutra

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How to: publish your blog to Kindle | How to succeed in journalism  Journalism.co.uk

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Why so few Muslims in the union cabinet  The Times of India Blog

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Why BJP needs Nehru-Gandhi ‘dynasty’ more than Congress  The Times of India Blog

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12 Ways to Earn Money and Authority by Blogging  Social Media Today

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Farmer agitation: Use iron fist in a velvet glove  The Times of India Blog

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Link Outreach Emails: The Right and Wrong Approach  Business 2 Community

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11 Amazing Affiliate Marketing Blogs  Search Engine Journal

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This day, 75 years ago: Contrary to dogma RSS did take part in the freedom movement, including Quit India move  Times of India

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Introducing Circuit Breaker, a new gadget blog from The Verge  The Verge

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Data for journalists: understanding XML and RSS  Online Journalism Blog

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‘Ideology of socialism is not different from ideology of the RSS … People have reposed faith in BJP leader  Times of India

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Timeline: The Life of the Blog  NPR

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Real-Time RSS Feeds Coming Soon to Your Favorite Feed Reader  Search Engine Journal

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How Nehru Helps the RSS  Economic Times

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The top 5 diet & nutrition trends of 2020  The Times of India Blog

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5 Tips For Giving Your Readers Their Best RSS UX  Search Engine Journal

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‘The concept of Hindu rashtra is not theocratic … It’s an adjective of the nation, not an objective’  Times of India

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50 Ways to Promote and Market your Blog Posts  Business 2 Community

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Content Syndication Basics: Who, What, Where, When, Why & How  Search Engine Journal

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Why FeedDemon is Better Than Google Reader  Digital Inspiration

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