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12 Reasons Why You Need A Blog


"Why Should I Blog? I Simply Don't Get It"

This post on a popular discussion forum set me thinking - and I came up with 12 reasons you should blog.

Read them and get started on your blog. Or better still, go get your blog up and running and THEN come back and read this :)

#1 - You Do Not Need To Know HTML

One of the biggest hurdles many hopeful website creators face is they don't know to design a webpage. Blogs overcome this - all you do is type into a box, and the blog software automatically converts it into a webpage and publishes it on the World Wide Web for anyone to see.

#2 - You Are 'Forced' To Keep Your Content Fresh

Blogs are essentially online diaries. It doesn't make sense to write in your diary every month or two. Similarly, running a blog itself 'forces' you to update it often. And refreshing your blog often makes it more useful to readers and consumers - and by extension, to search engines who are in the business of presenting *their* clients with valuable resources.

#3 - Your Blog Is AUTOMATICALLY Optimized For Search Engines

Search engines love fresh content. But that's not the only way blogs are powerful tools to rank high. Indeed, most blogs are structured to offer a high degree of search engine optimization.

All sections of your blog are linked together. The terms used as link 'anchors' are keyword-optimized. Categories can be created to host themed content. Navigating through your blog is intuitive. Archives can be customized, and generate hundreds of pages of content that act as 'search engine spider bait'.

#4 - You Get A Built-In Linking Structure

With very few exceptions, most blogs are structured to be a tightly integrated network of links - to other sections of your blog! It's quite easy for a visitor to get 'lost' within your blog... without ever leaving it.

Calendars link to posts on specific dates. 'Recent Post' listings point to your freshest content. Archives connect all your earlier posts. Search boxes let browsers look for certain kinds of content. And it all happens automatically, without you spending hours on creating a link structure or sitemap!

#5 - You Generate Multiple Content-Rich Pages

Every post you make on your blog is content. And by intelligently setting up your archiving preferences, you can turn each post into many different forms of content, each on a page of its own. Blog regularly for a few months, and you could end up having a 100+ page website - all filled with relevant, keyword-optimized, themed content!

#6 - You Can Keyword-Optimize Your Blog Extensively

All parts of your blog's template can be customized. And a very powerful way to do it is by inserting relevant keywords. It's a do-it-once job that will give you ongoing benefits for as the life of your blog. You can include keywords in your blog title, description, blog post headings, trackback links, comment invitations, archive titles, and category names.

#7 - You Create An Online Community

If your blog is on a specific theme, you can build a loyal readership and develop an online community. You can even take it a notch higher by tying it in with a forum or membership site. Ask for comments, suggestions, ideas and feedback, or invite reader participation. Pretty soon, your blog will be growing organically - even if you don't write a lot!

#8 - You Initiate Conversations With Readers

Of course, the first step is yours - to initiate a dialog with readers. You could do it with your blog post, asking a question or by inviting comments and interaction. Your blog will be read by an audience that's already interested in your subject or theme. This conversation will be priceless to you, the blog owner.

#9 - Your 'Inbound Link' Process - Trackbacks

Blogging is about distributed conversations online. Links are an integral part of such an informal network. Trackbacks are a kind of blog technology that make it possible - and simple! Your blog will benefit from the inbound links a trackback will bring, and you'll also get extra traffic from other sources.

#10 - You Can Syndicate Your Content Easily

Getting readers for your content is good. Getting your content out where many more readers can see it is GREAT! Syndication (via RSS feeds) is built in to most blogging platforms, giving you a quick and easy way to get a wide readership for your blog posts.

#11 - You're Creating Stuff Search Engines LOVE

Search engines exist to offer their audience a compilation of the best resources on a subject or keyword. Your blog is the answer to a search engine's prayers! By sticking to a theme and presenting the content in an organized, structured, intuitively connected pattern, your blog will be appealing to search engines in a way only a very professionally planned and designed website can ever hope to be.

#12 - You Get 'Alternate' Traffic Sources

Remember what we saw about blogs being linked and networked together? Bloggers like to share opinions with others. And when they 'talk' about you, they are going to point to your site, or a post on your blog, to show their readers what they mean. They become 'alternate' traffic sources - for YOU!

Other tools like blog rolls, furls, favorite bloggers and more can drive sporadic - but sometimes big floods - of traffic your way. And best of all, it's effortless and costs you nothing!

Not yet convinced? Well, then maybe blogging isn't quite your cup of tea. But if you trust me, try it - you just might be pleasantly surprised.

Dr.Mani Sivasubramanian is author of 'Blog Profit Ideas Exposed - 33 Ways To Profit From Blogs" - http://www.BlogProfits.com - and 'How To Profit From RSS Feeds" - http://www.RSS-Marketing.com and publishes 8 different 'niche' blogs and has been reporting on marketing with blogs and RSS feeds since 2001.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Wed. May / 12 / 2021

John Mueller Relaunches His Old Blog - Search Engine Roundtable
John Mueller Relaunches His Old Blog  Search Engine Roundtable

Lala Kent Says Season 9 of Vanderpump Rules Will Be 'Very Different' From Past Seasons - The Real Housewives | News. Dirt. Gossip. - AllaboutTRH.com
Lala Kent Says Season 9 of Vanderpump Rules Will Be 'Very Different' From Past Seasons - The Real Housewives | News. Dirt. Gossip.  AllaboutTRH.com

How Brian Douglas' Team of 10 Developer Advocates Supports Github's 56 Million Developers - ProgrammableWeb
How Brian Douglas' Team of 10 Developer Advocates Supports Github's 56 Million Developers  ProgrammableWeb

Return of the RSS reader » Nieman Journalism Lab - Nieman Journalism Lab at Harvard
Return of the RSS reader » Nieman Journalism Lab  Nieman Journalism Lab at Harvard

Hey now lets users create blogs and newsletters right from their emails - The Verge
Hey now lets users create blogs and newsletters right from their emails  The Verge

Gillmor Gang: Grifters Paradise - TechCrunch
Gillmor Gang: Grifters Paradise  TechCrunch

Virtual Tour Guide/Historical Blogger Enhancing the Boston and the Savannah Region Experience for Tourists - PRNewswire
Virtual Tour Guide/Historical Blogger Enhancing the Boston and the Savannah Region Experience for Tourists  PRNewswire

19 Microblogging Platforms that Let You Blog Anywhere, Anytime - Adweek
19 Microblogging Platforms that Let You Blog Anywhere, Anytime  Adweek

The Rise and Demise of RSS - Motherboard
The Rise and Demise of RSS  Motherboard

26 Blogging Stats to Help Improve the Conversion Rate of Your Blog [Infographic] - Social Media Today
26 Blogging Stats to Help Improve the Conversion Rate of Your Blog [Infographic]  Social Media Today

RSS bets on small shakhas in hinterland to make it big in TN - The Times of India Blog
RSS bets on small shakhas in hinterland to make it big in TN  The Times of India Blog

'I'm the patient now' | Maryland ER doctor blogs about breast cancer journey - WUSA9.com
'I'm the patient now' | Maryland ER doctor blogs about breast cancer journey  WUSA9.com

eBay Kills Affiliate Tool that Drives Traffic to Seller Listings - EcommerceBytes
eBay Kills Affiliate Tool that Drives Traffic to Seller Listings  EcommerceBytes

What is RSS? And Is It Still Important? - Small Business Trends
What is RSS? And Is It Still Important?  Small Business Trends

Plano teen creates blog about mental health | News | starlocalmedia.com - Star Local Media
Plano teen creates blog about mental health | News | starlocalmedia.com  Star Local Media

Will there be peace between India and Pakistan? - The Times of India Blog
Will there be peace between India and Pakistan?  The Times of India Blog

Michael Wagner's Blog - Marketing for Indie Devs: Market Research - Gamasutra
Michael Wagner's Blog - Marketing for Indie Devs: Market Research  Gamasutra

A Few Simple Benefits of Using An RSS Feed - Business 2 Community
A Few Simple Benefits of Using An RSS Feed  Business 2 Community

RSS Feeds and How To Burn Them - Business 2 Community
RSS Feeds and How To Burn Them  Business 2 Community

As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current - ZDNet
As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current  ZDNet

What Happened to Tagging? - JSTOR Daily
What Happened to Tagging?  JSTOR Daily

RSS’s standardised Hinduism – Part 3 - Times of India
RSS’s standardised Hinduism – Part 3  Times of India

What Is an RSS Feed? (+ How to Get Started) - G2
What Is an RSS Feed? (+ How to Get Started)  G2

Mike Marrone's Blog - Game Dev Digest Issue #74 - Visuals and Math - Gamasutra
Mike Marrone's Blog - Game Dev Digest Issue #74 - Visuals and Math  Gamasutra

Why Nintendo's Switch continues to see so much success - Gamasutra
Why Nintendo's Switch continues to see so much success  Gamasutra

RSS is the greatest enemy of Hinduism - Times of India
RSS is the greatest enemy of Hinduism  Times of India

Cision PR Newswire's Beyond Bylines Blog Featured in Feedspot's List of Top Journalism Blogs - PRNewswire
Cision PR Newswire's Beyond Bylines Blog Featured in Feedspot's List of Top Journalism Blogs  PRNewswire

Trz ask's Blog - What's new in Espresso Tycoon? - Gamasutra
Trz ask's Blog - What's new in Espresso Tycoon?  Gamasutra

Pinarayi’s midnight rendezvous - The Times of India Blog
Pinarayi’s midnight rendezvous  The Times of India Blog

How a former Detroit Pistons blogger — Ohio's Jason Preston — became March Madness star - Detroit Free Press
How a former Detroit Pistons blogger — Ohio's Jason Preston — became March Madness star  Detroit Free Press

Coffman named 2020-2021 member manager of YALSA's blog, The Hub - ala.org
Coffman named 2020-2021 member manager of YALSA's blog, The Hub  ala.org

The Two Successes Every Game Studio Needs to Reach - Gamasutra
The Two Successes Every Game Studio Needs to Reach  Gamasutra

Packers-Saints Week 3 Live Blog - Packers.com - Packers.com
Packers-Saints Week 3 Live Blog - Packers.com  Packers.com

How to Auto-Post your Blog Updates to Twitter - Digital Inspiration
How to Auto-Post your Blog Updates to Twitter  Digital Inspiration

How do you get 'More..' recommendations on Steam? - Gamasutra
How do you get 'More..' recommendations on Steam?  Gamasutra

The eccentric economic ideology of RSS and BJP – Part 2 - Times of India
The eccentric economic ideology of RSS and BJP – Part 2  Times of India

Google AdSense Ads in RSS Feeds - First Impressions & Screenshots - Digital Inspiration
Google AdSense Ads in RSS Feeds - First Impressions & Screenshots  Digital Inspiration

Manusmriti, maya and Hindutva’s other ghosts - The Times of India Blog
Manusmriti, maya and Hindutva’s other ghosts  The Times of India Blog

PM Modi should hold firm against protesting farmers: Bloomberg - The Times of India Blog
PM Modi should hold firm against protesting farmers: Bloomberg  The Times of India Blog

Start RSS Feeding Content Today With dlvr.it to Social Media [How-To] - Rocks Digital
Start RSS Feeding Content Today With dlvr.it to Social Media [How-To]  Rocks Digital

Khela Shesh: Didi just another sacrifice in Modi’s Ashwamedha - The Times of India Blog
Khela Shesh: Didi just another sacrifice in Modi’s Ashwamedha  The Times of India Blog

The four reasons why Indian liberals are a fast-disappearing species - The Times of India Blog
The four reasons why Indian liberals are a fast-disappearing species  The Times of India Blog

Why does Fortnite stand out among the follow-up games of Battle Royale games? - Gamasutra
Why does Fortnite stand out among the follow-up games of Battle Royale games?  Gamasutra

Time has come for an all-India Muslim party - The Times of India Blog
Time has come for an all-India Muslim party  The Times of India Blog

Level Design Analysis: Oxenfurt level in The Witcher 3: Wild Hunt - Gamasutra
Level Design Analysis: Oxenfurt level in The Witcher 3: Wild Hunt  Gamasutra

How to Write a Successful Blog - Digital Inspiration
How to Write a Successful Blog  Digital Inspiration

Why Google killed off Google Reader: It was self-defense – Gigaom - GigaOM
Why Google killed off Google Reader: It was self-defense – Gigaom  GigaOM

8 Ways to Get (And Keep) Blog Readers - Backstage
8 Ways to Get (And Keep) Blog Readers  Backstage

How to Submit a Podcast to Apple Podcasts, Google Podcasts, and Spotify in 2021 - Voices.com
How to Submit a Podcast to Apple Podcasts, Google Podcasts, and Spotify in 2021  Voices.com

Move FeedBurner RSS Feeds From One Account to Another - Digital Inspiration
Move FeedBurner RSS Feeds From One Account to Another  Digital Inspiration

Kibbles ‘n’ Bits 2/6/19: I have seen the Snappening and it is an RSS feed - Comics Beat
Kibbles ‘n’ Bits 2/6/19: I have seen the Snappening and it is an RSS feed  Comics Beat

These Muslim Bloggers Have Helped Me Redefine Beauty on My Terms - Allure
These Muslim Bloggers Have Helped Me Redefine Beauty on My Terms  Allure

2019 Saveur Blog Award Winners - Saveur
2019 Saveur Blog Award Winners  Saveur

14 ways to gain attention for your law blog - Real Lawyers Have Blogs
14 ways to gain attention for your law blog  Real Lawyers Have Blogs

Web 100: Best law blogs - ABA Journal
Web 100: Best law blogs  ABA Journal

My Own Personal Extinction - Scientific American Blog Network - Scientific American
My Own Personal Extinction - Scientific American Blog Network  Scientific American

WordPress vs. Wix: What's the Best Website Platform for Manufacturers? - ThomasNet News
WordPress vs. Wix: What's the Best Website Platform for Manufacturers?  ThomasNet News

Is there a bigger agenda behind drug probe against Bollywood stars? - The Times of India Blog
Is there a bigger agenda behind drug probe against Bollywood stars?  The Times of India Blog

The RSS sutras for the twenty-first century - Times of India
The RSS sutras for the twenty-first century  Times of India

5 Indisputable Reasons Why You Need a Blogging Strategy - Social Media Today
5 Indisputable Reasons Why You Need a Blogging Strategy  Social Media Today

How to Migrate your Blog from Blogger to WordPress - Digital Inspiration
How to Migrate your Blog from Blogger to WordPress  Digital Inspiration

India’s language conundrum: The National Education Policy has skirted elegantly a political minefield. But t - The Times of India Blog
India’s language conundrum: The National Education Policy has skirted elegantly a political minefield. But t  The Times of India Blog

A return to blogs (finally? sort of?) » Nieman Journalism Lab - Nieman Journalism Lab at Harvard
A return to blogs (finally? sort of?) » Nieman Journalism Lab  Nieman Journalism Lab at Harvard

Intel's CES 2021 Press Event: The Future of Intel (A Live Blog, 1pm PT) - AnandTech
Intel's CES 2021 Press Event: The Future of Intel (A Live Blog, 1pm PT)  AnandTech

Making That Shift from Blogger to WordPress - Digital Inspiration
Making That Shift from Blogger to WordPress  Digital Inspiration

How to Set Up a Subscription Podcast on BlueHost - Chron.com - Chron.com
How to Set Up a Subscription Podcast on BlueHost - Chron.com  Chron.com

How to Read More and Become an Expert Blogger in 30 Days - Business 2 Community
How to Read More and Become an Expert Blogger in 30 Days  Business 2 Community

Chris Zukowski's Blog - Why people aren't buying your game - Gamasutra
Chris Zukowski's Blog - Why people aren't buying your game  Gamasutra

Publish your Blog to Amazon Kindle & Earn Revenue - Digital Inspiration
Publish your Blog to Amazon Kindle & Earn Revenue  Digital Inspiration

Facebook refused to remove anti-Muslim posts to not upset Modi govt: WSJ - The Times of India Blog
Facebook refused to remove anti-Muslim posts to not upset Modi govt: WSJ  The Times of India Blog

Add Inside Higher Ed content to your site - Inside Higher Ed
Add Inside Higher Ed content to your site  Inside Higher Ed

How (And Why) To Launch Your Financial Institution's New Blog - The Financial Brand
How (And Why) To Launch Your Financial Institution's New Blog  The Financial Brand

Best blogging platforms of 2021 - TechRadar
Best blogging platforms of 2021  TechRadar

Reform suggestions for Rashtriya Swayamsevak Sangh - Times of India
Reform suggestions for Rashtriya Swayamsevak Sangh  Times of India

What Hindutva trolls can learn from Gandhi - The Times of India Blog
What Hindutva trolls can learn from Gandhi  The Times of India Blog

Agriculture’s watershed moment: New farm bills will unshackle 43% of India’s workforce that is engaged in - The Times of India Blog
Agriculture’s watershed moment: New farm bills will unshackle 43% of India’s workforce that is engaged in  The Times of India Blog

How to Move your Blogger Blog on Custom Domain to WordPress - Digital Inspiration
How to Move your Blogger Blog on Custom Domain to WordPress  Digital Inspiration

‘Hindutva is not divisive, not anti-Muslim … RSS will abide by the Supreme Court judgment on Ayodhya’ - Times of India
‘Hindutva is not divisive, not anti-Muslim … RSS will abide by the Supreme Court judgment on Ayodhya’  Times of India

12 ways to automate and systemise 95% of your blog promotion strategy - Econsultancy
12 ways to automate and systemise 95% of your blog promotion strategy  Econsultancy

Wanted: An enemy for RSS to help BJP grow in Tamil Nadu - Times of India
Wanted: An enemy for RSS to help BJP grow in Tamil Nadu  Times of India

RSS’s choice of shorts as uniform indicates a belief in British power - Economic Times
RSS’s choice of shorts as uniform indicates a belief in British power  Economic Times

About Contributor Lee Odden - Business Blog Consulting
About Contributor Lee Odden  Business Blog Consulting

The RSS isn’t an NGO, it very much a government organisation - Times of India
The RSS isn’t an NGO, it very much a government organisation  Times of India

Blogs: - Gamasutra
Blogs:  Gamasutra

100 Best RSS Feeds to Follow Engineering News - SociableBlog
100 Best RSS Feeds to Follow Engineering News  SociableBlog

XML – RSS - Business Blog Consulting
XML – RSS  Business Blog Consulting

How to: publish your blog to Kindle | How to succeed in journalism - Journalism.co.uk
How to: publish your blog to Kindle | How to succeed in journalism  Journalism.co.uk

Why so few Muslims in the union cabinet - The Times of India Blog
Why so few Muslims in the union cabinet  The Times of India Blog

A student’s perspective on the New Education Policy, 2020 - The Times of India Blog
A student’s perspective on the New Education Policy, 2020  The Times of India Blog

12 Ways to Earn Money and Authority by Blogging - Social Media Today
12 Ways to Earn Money and Authority by Blogging  Social Media Today

Link Outreach Emails: The Right and Wrong Approach - Business 2 Community
Link Outreach Emails: The Right and Wrong Approach  Business 2 Community

Introducing Circuit Breaker, a new gadget blog from The Verge - The Verge
Introducing Circuit Breaker, a new gadget blog from The Verge  The Verge

Farmer agitation: Use iron fist in a velvet glove - The Times of India Blog
Farmer agitation: Use iron fist in a velvet glove  The Times of India Blog

11 Amazing Affiliate Marketing Blogs - Search Engine Journal
11 Amazing Affiliate Marketing Blogs  Search Engine Journal

​Temple run: New India Parivar drops Kashi-Mathura? - The Times of India Blog
​Temple run: New India Parivar drops Kashi-Mathura?  The Times of India Blog

This day, 75 years ago: Contrary to dogma RSS did take part in the freedom movement, including Quit India move - Times of India
This day, 75 years ago: Contrary to dogma RSS did take part in the freedom movement, including Quit India move  Times of India

‘Ideology of socialism is not different from ideology of the RSS … People have reposed faith in BJP leader - Times of India
‘Ideology of socialism is not different from ideology of the RSS … People have reposed faith in BJP leader  Times of India

Timeline: The Life of the Blog - NPR
Timeline: The Life of the Blog  NPR

Real-Time RSS Feeds Coming Soon to Your Favorite Feed Reader - Search Engine Journal
Real-Time RSS Feeds Coming Soon to Your Favorite Feed Reader  Search Engine Journal

Why BJP needs Nehru-Gandhi ‘dynasty’ more than Congress - The Times of India Blog
Why BJP needs Nehru-Gandhi ‘dynasty’ more than Congress  The Times of India Blog

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