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How Do Your Customer View Your Pet Business?


There are thousands of local and online Pet Stores but most people only know about Petco and PetsMart. The reason these businesses have succeed is because of consistent advertising so the customer does not forget their name (brand). Branding is the key to success of any business regardless of size.

A brand is your organization's personality. Without a brand you're only a small business. You need to start with targeting your potential customer base. If you provide a Pet Sitting service, make sure people in your area know about you. Try to take advantage of all possible advertising opportunities. Have good references ready for potential customers. People feel more comfortable with the businesses who provide customer feedbacks.

Try different marketing strategies before you decide on one. Measure your advertising performance periodically and make changes accordingly. Try to advertise on media that provide you longer visibility. For example, it is better to advertise in Yellow Pages or Online Business Directory who provide one year listing than your one time ad in the Newspaper.

Other thing you could do is, study marketing strategies for big businesses who are successful. You may not be able to spend same money as big businesses but it could give you enough information to make the right marketing decisions. Based on the Overture keyword tool, there were 3,95,015 searches performed for the keyword "Pet Supply" in the month of May 2005. This information is to give you an idea that people are looking for your products or services, but they should be able to find you. This can be done with branding your business.

Courtesy of Petboro.com - Gateway to the local pet community!


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE PETS INFORMATION RESOURCES updated Sun. May / 09 / 2021

Multiple people, pets displaced after 2 homes catch fire in Troy - WDTN.com
Multiple people, pets displaced after 2 homes catch fire in Troy  WDTN.com

Champlin Park Student Inventor Creates Wheelchairs for Pets - ccxmedia.org
Champlin Park Student Inventor Creates Wheelchairs for Pets  ccxmedia.org

Creative Acres Sanctuary founder says owners are giving up 'pandemic pets' as they head back to work - The Denver Channel
Creative Acres Sanctuary founder says owners are giving up 'pandemic pets' as they head back to work  The Denver Channel

Pets of the Week 5/9/21 | News | thetimes-tribune.com - Scranton Times-Tribune
Pets of the Week 5/9/21 | News | thetimes-tribune.com  Scranton Times-Tribune

Vegan couple banned from owning pets after feeding their severely malnourished puppies a meat-free diet - Insider
Vegan couple banned from owning pets after feeding their severely malnourished puppies a meat-free diet  Insider

Second Chance opens online auction to help pets in need - WWLP.com
Second Chance opens online auction to help pets in need  WWLP.com

PETS OF THE WEEK | Lifestyle | djournal.com - Northeast Mississippi Daily Journal
PETS OF THE WEEK | Lifestyle | djournal.com  Northeast Mississippi Daily Journal

Will heat burn your pet's feet? It depends - Moscow-Pullman Daily News
Will heat burn your pet's feet? It depends  Moscow-Pullman Daily News

Pet of the Week - Roanoke Times
Pet of the Week  Roanoke Times

Shelter pets find new forever homes thanks to recent adoption events - 69News WFMZ-TV
Shelter pets find new forever homes thanks to recent adoption events  69News WFMZ-TV

How at-home euthanasia can provide comfort to pets and owners - The Washington Post
How at-home euthanasia can provide comfort to pets and owners  The Washington Post

Pets of the week: Bonded cats looking for a home together - Duluth News Tribune
Pets of the week: Bonded cats looking for a home together  Duluth News Tribune

Pets meant to bring companionship during pandemic are being brought back to animal rescues - WRGB
Pets meant to bring companionship during pandemic are being brought back to animal rescues  WRGB

Pets of the week: Bud is a bundle of energy. Snow Biscuit is super friendly - MLive.com
Pets of the week: Bud is a bundle of energy. Snow Biscuit is super friendly  MLive.com

Sit! Stay! Don’t be sad! How to protect your pet from separation anxiety - The Guardian
Sit! Stay! Don’t be sad! How to protect your pet from separation anxiety  The Guardian

Preventing Your Pets From Getting Lost - NBC New York
Preventing Your Pets From Getting Lost  NBC New York

Cold Noses: Adoptable Pets of the Week - The Florida Times-Union
Cold Noses: Adoptable Pets of the Week  The Florida Times-Union

Some People Are Abandoning Pets Adopted During the Pandemic as States Reopen and People Go Back to Work - Inside Edition
Some People Are Abandoning Pets Adopted During the Pandemic as States Reopen and People Go Back to Work  Inside Edition

Exotic pets are in the spotlight at expo in Chesapeake - 13newsnow.com WVEC
Exotic pets are in the spotlight at expo in Chesapeake  13newsnow.com WVEC

‘Pet anxiety is real’: More employers willing to allow pandemic-pets when staff return to the office - Digiday
‘Pet anxiety is real’: More employers willing to allow pandemic-pets when staff return to the office  Digiday

Galveston County Animal Resource Center pets of the week - Galveston County Daily News
Galveston County Animal Resource Center pets of the week  Galveston County Daily News

Points for Pets: Fleas, environmental allergies could be culprit for cat dermatitis - WV News
Points for Pets: Fleas, environmental allergies could be culprit for cat dermatitis  WV News

Pets in brief, May 6, 2021 | Paws | santafenewmexican.com - Santa Fe New Mexican
Pets in brief, May 6, 2021 | Paws | santafenewmexican.com  Santa Fe New Mexican

Residents, pets escape blaze at Adamsburg apartment building, but 8 people left homeless - TribLIVE
Residents, pets escape blaze at Adamsburg apartment building, but 8 people left homeless  TribLIVE

Teachers struggle to care for class pets during pandemic - LimaOhio.com
Teachers struggle to care for class pets during pandemic  LimaOhio.com

1 person seriously injured, several pets dead in NC apartment fire - CBS17.com
1 person seriously injured, several pets dead in NC apartment fire  CBS17.com

The Pet Shop: The changes we make for our pets - Greensboro News & Record
The Pet Shop: The changes we make for our pets  Greensboro News & Record

San Antonio Pets Alive! is overflowing with animals, administrators say; fosters and adopters needed - KSAT San Antonio
San Antonio Pets Alive! is overflowing with animals, administrators say; fosters and adopters needed  KSAT San Antonio

In Seattle, the pandemic separates pets from owners — but there's help - Crosscut
In Seattle, the pandemic separates pets from owners — but there's help  Crosscut

Okie from Muskogee: Benge does her part caring for rescue pets - Muskogee Daily Phoenix
Okie from Muskogee: Benge does her part caring for rescue pets  Muskogee Daily Phoenix

‘Melon seedlings make good pets’: how lockdown made us love houseplants - The Guardian
‘Melon seedlings make good pets’: how lockdown made us love houseplants  The Guardian

Here's why you should clean and replace your pet's toys - Journal Times
Here's why you should clean and replace your pet's toys  Journal Times

Galveston Island Humane Society pets of the week - Galveston County Daily News
Galveston Island Humane Society pets of the week  Galveston County Daily News

Michelle and Barack Obama Mourn the Death of Beloved Dog Bo: He 'Was a Constant, Comforting Presence' - PEOPLE
Michelle and Barack Obama Mourn the Death of Beloved Dog Bo: He 'Was a Constant, Comforting Presence'  PEOPLE

PET OF THE WEEK: Shiner - Odessa American
PET OF THE WEEK: Shiner  Odessa American

How to keep your pet from making a mess - WDIV ClickOnDetroit
How to keep your pet from making a mess  WDIV ClickOnDetroit

How Losing a Pet Can Make You Stronger - The New York Times
How Losing a Pet Can Make You Stronger  The New York Times

China's netizens call for crackdown after "blind box" pet rescue - Reuters
China's netizens call for crackdown after "blind box" pet rescue  Reuters

Humane society seeking drivers to help pets find homes out of state - WHNT News 19
Humane society seeking drivers to help pets find homes out of state  WHNT News 19

The time has come to start training the pets for your return to work - CNN
The time has come to start training the pets for your return to work  CNN

Looking for a home: Adoptable pets in Lane County - The Register-Guard
Looking for a home: Adoptable pets in Lane County  The Register-Guard

Colorado Springs area pet organizations | Lifestyle | gazette.com - Colorado Springs Gazette
Colorado Springs area pet organizations | Lifestyle | gazette.com  Colorado Springs Gazette

PET OF THE WEEK: Garfield - Odessa American
PET OF THE WEEK: Garfield  Odessa American

Pet boarding facilities inundated with requests from Covid-affected families - Hindustan Times
Pet boarding facilities inundated with requests from Covid-affected families  Hindustan Times

Wild Magpie Knew Exactly What This Family Needed | The Dodo Soulmates - The Courier-Express
Wild Magpie Knew Exactly What This Family Needed | The Dodo Soulmates  The Courier-Express

Young-Williams Pet of the Week: Slash - WATE 6 On Your Side
Young-Williams Pet of the Week: Slash  WATE 6 On Your Side

Eugenia 'Jean' A. Waters, had pet ministry - CapeGazette.com
Eugenia 'Jean' A. Waters, had pet ministry  CapeGazette.com

Tampa Bay area pets hoping to be adopted - Tampa Bay Times
Tampa Bay area pets hoping to be adopted  Tampa Bay Times

Want to adopt a pet this weekend? For $25, you can become a Dog or Cat Mom (or Dad) this Mother's Day weekend - KPRC Click2Houston
Want to adopt a pet this weekend? For $25, you can become a Dog or Cat Mom (or Dad) this Mother's Day weekend  KPRC Click2Houston

The Unshakeable Interspecies Bond of Pet Moms - Vogue
The Unshakeable Interspecies Bond of Pet Moms  Vogue

Paws Abilities, a locally-owned pet store, now open on 41st Street - KELOLAND.com
Paws Abilities, a locally-owned pet store, now open on 41st Street  KELOLAND.com

Pet photos from USA TODAY readers to brighten your day - USA TODAY
Pet photos from USA TODAY readers to brighten your day  USA TODAY

Stolen pet dies shortly after return - WILX-TV
Stolen pet dies shortly after return  WILX-TV

Empty the Shelters: Help pets find forever homes this week - WOODTV.com
Empty the Shelters: Help pets find forever homes this week  WOODTV.com

Vote 4 the Best: Pets - Voting - WDIV ClickOnDetroit
Vote 4 the Best: Pets - Voting  WDIV ClickOnDetroit

‘The Traveling Zoo’: Life on the Road, With Pets at Their Side - The New York Times
‘The Traveling Zoo’: Life on the Road, With Pets at Their Side  The New York Times

Pet Expert on Microchipping Cats and Dogs: It's 'the Safest Way to Find and Keep Your Pets' - PEOPLE
Pet Expert on Microchipping Cats and Dogs: It's 'the Safest Way to Find and Keep Your Pets'  PEOPLE

Annual city of Enid pet clinic set for next week - Enid News & Eagle
Annual city of Enid pet clinic set for next week  Enid News & Eagle

How To Add A Tamagotchi Pet To Your MacBook Touch Bar - Screen Rant
How To Add A Tamagotchi Pet To Your MacBook Touch Bar  Screen Rant

Man allegedly killing pets has St. Louis neighborhood up in arms - CBS News
Man allegedly killing pets has St. Louis neighborhood up in arms  CBS News

Animals stolen from Preuss Pets in Lansing - WLNS
Animals stolen from Preuss Pets in Lansing  WLNS

Adopt A Pet From Joliet Area Shelters: New Pets Added This Week - Joliet, IL Patch
Adopt A Pet From Joliet Area Shelters: New Pets Added This Week  Joliet, IL Patch

PET TALK: Getting a cat to take its medicine can be difficult - Houston Chronicle
PET TALK: Getting a cat to take its medicine can be difficult  Houston Chronicle

Red-tailed boa found suffering in Taney County; MDC warns against dumping unwanted pets - KY3
Red-tailed boa found suffering in Taney County; MDC warns against dumping unwanted pets  KY3

My friend set up a GoFundMe to pay for her sick pet, instead of getting a refund on our vacation. I canceled the trip. Who’s right? - MarketWatch
My friend set up a GoFundMe to pay for her sick pet, instead of getting a refund on our vacation. I canceled the trip. Who’s right?  MarketWatch

Like father, like son; Tommy Engle carries on father's pet care legacy - Cleburne Times-Review
Like father, like son; Tommy Engle carries on father's pet care legacy  Cleburne Times-Review

Pet Of The Week: Ranger - Patch.com
Pet Of The Week: Ranger  Patch.com

10 Eco-Friendly Pet Products to Help You Celebrate Earth Day with Your Cat or Dog - PEOPLE
10 Eco-Friendly Pet Products to Help You Celebrate Earth Day with Your Cat or Dog  PEOPLE

National Adopt a Shelter Pet Day: 40 essentials for new pet owners - New York Post
National Adopt a Shelter Pet Day: 40 essentials for new pet owners  New York Post

More people are returning their ‘pandemic pet’ to shelters - WOWK 13 News
More people are returning their ‘pandemic pet’ to shelters  WOWK 13 News

Has your pet packed on some pandemic pounds? - Kingsport Times News
Has your pet packed on some pandemic pounds?  Kingsport Times News

Tampa Bay area pets hope to share their love with you - Tampa Bay Times
Tampa Bay area pets hope to share their love with you  Tampa Bay Times

Tampa Bay area pets looking for loving homes - Tampa Bay Times
Tampa Bay area pets looking for loving homes  Tampa Bay Times

CBS3 Pet Project: Why Do Dogs Chase, Bark At Vacuums? - CBS Philly
CBS3 Pet Project: Why Do Dogs Chase, Bark At Vacuums?  CBS Philly

Are our pets fueling climate change and environmental hazards? - Vox
Are our pets fueling climate change and environmental hazards?  Vox

Over 40 Percent of Pet Parents Look at Their Cat or Dog as a 'Starter Child,' Survey Finds - PEOPLE
Over 40 Percent of Pet Parents Look at Their Cat or Dog as a 'Starter Child,' Survey Finds  PEOPLE

Meet the Plus-Size Orphan Pets That Are Seeking New Homes and Healthier Routines in California - PEOPLE
Meet the Plus-Size Orphan Pets That Are Seeking New Homes and Healthier Routines in California  PEOPLE

5 arrested after Lady Gaga's dog walker shot, pets kidnapped: Police - ABC News
5 arrested after Lady Gaga's dog walker shot, pets kidnapped: Police  ABC News

Pet of the Week: Mack - South Bend Tribune
Pet of the Week: Mack  South Bend Tribune

Pet of the Week: Gracie | | dailyindependent.com - The Independent
Pet of the Week: Gracie | | dailyindependent.com  The Independent

Henrico offering $10 rabies shots during pet clinic - WWBT NBC12 News
Henrico offering $10 rabies shots during pet clinic  WWBT NBC12 News

Adoptable Pets of the Week: Dana - San Clemente Times
Adoptable Pets of the Week: Dana  San Clemente Times

Pet of the Week: Inky - Q13 FOX (Seattle)
Pet of the Week: Inky  Q13 FOX (Seattle)

Humane Society president discusses the surge of pet ownership during the pandemic — and what animals can teach us - The Washington Post
Humane Society president discusses the surge of pet ownership during the pandemic — and what animals can teach us  The Washington Post

Naomi Watts loves being woken by her pet dog - Inside NoVA
Naomi Watts loves being woken by her pet dog  Inside NoVA

ABC 27's Pet of the Week: Willow - WTXL ABC 27
ABC 27's Pet of the Week: Willow  WTXL ABC 27

Pet Supplies Plus Supports National Pet ID Week Through Discounted Microchipping - PRNewswire
Pet Supplies Plus Supports National Pet ID Week Through Discounted Microchipping  PRNewswire

Pets of the Week: April 15, 2021 - WSIL TV
Pets of the Week: April 15, 2021  WSIL TV

German 'dead fraudster' exposed by pet poodle in Majorca - BBC News
German 'dead fraudster' exposed by pet poodle in Majorca  BBC News

ANIMAL WELFARE – Adopt a pet | News | stwnewspress.com - Stillwater News Press
ANIMAL WELFARE – Adopt a pet | News | stwnewspress.com  Stillwater News Press

Pawsome Pets: These elementary students started up their own in-school dog treat shop - Gainesville Times
Pawsome Pets: These elementary students started up their own in-school dog treat shop  Gainesville Times

Pet of the Week for May 8, 2021: Lynn - Columbus Telegram
Pet of the Week for May 8, 2021: Lynn  Columbus Telegram

Pet Adoption Event Planned At South Bay Ralphs Locations - Patch.com
Pet Adoption Event Planned At South Bay Ralphs Locations  Patch.com

BISSELL Pet Foundation hosts adoption event in West Michigan - Fox17
BISSELL Pet Foundation hosts adoption event in West Michigan  Fox17

Pet Wise: Grooming pets provides health and safety benefits - Baltimore Sun
Pet Wise: Grooming pets provides health and safety benefits  Baltimore Sun

Petco Love Launches Game-Changing Centralized Solution To Help Reunite Lost Pets With Their Families - PRNewswire
Petco Love Launches Game-Changing Centralized Solution To Help Reunite Lost Pets With Their Families  PRNewswire

Photos: A look at presidential pets through the years - Journal Times
Photos: A look at presidential pets through the years  Journal Times

Cleveland APL Pet of the Weekend: Martin, a loveable 9-year-old domestic shorthair cat - News 5 Cleveland
Cleveland APL Pet of the Weekend: Martin, a loveable 9-year-old domestic shorthair cat  News 5 Cleveland

Steve Dale’s Pet World 5/9/2021 | Closing the loophole on banning the sale of dogs, cats, and rabbits at pet stores in IL - WGN Radio
Steve Dale’s Pet World 5/9/2021 | Closing the loophole on banning the sale of dogs, cats, and rabbits at pet stores in IL  WGN Radio

Pet of the week: Beau and Toby - Portsmouth Daily Times
Pet of the week: Beau and Toby  Portsmouth Daily Times

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