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Economic Recession or Not, You Must be Creative to Survive


Are we Really in an Economic Recession?

Some US statistics seem to indicate we are heading into one. If we are heading in that direction, what should we online marketers do about it?

Should we panic and give up our web sites, or just accept that we will get less business, and let it go at that. Doesn't sound like either plan is too brilliant.

If you are online in the Internet Marketing arena, perhaps their is an opportunity here. How about selling products on how to survive, and even expand your business despite the recession. This is a typical survival strategy and could be a big seller.

During the course of a year, there are periods that are slow. So, think a moment, what do we do at that time to get business?

We get creative and come up with plans to deal with the situation!

For example, in December for the last 2 years, we have seen a plethora of free giveaway programs. The purpose they serve is this. If you contribute a product to be given away, then you can gather the email addresses of hundreds or even thousands who want to download your bonus gift. A good way to expand your business in good times or bad.

The latest creation we have seen in the last few months, is the 'Firesale'phenomon. This is simply an excuse to bring in lots of money by creating a package of goods at discounts of up to 80%. Does it work? Well sure it does!

If you are selling $2,000 to $4,000 worth of product for $37 to $47 people see the value and jump on your offer. Ca-Ching goes the cash register.

Something that might happen if we do get into a real recession is that these vastly overpriced $1,000 products will come down to prices more affordable, thus benefiting more people. Not sure about that one, let me tell you.

If you belong to a few newsletters today, then you are surely being bombast-ed by new products every week, and great offers every day. Instead of just doing a quick delete, why not study the proposal, and learn from it how to be creative.

Marketers today ARE being creative. To get anywhere close to successful, you must do the same thing. Otherwise you will continue to make 3 or 4 sales a month and earn a pittance, along with 95% of all other online marketers.

Niche Markets is the ultimate solution

The trend today is to get away from good old fashioned Internet Marketing, and develop Niche markets. The most recession proof answer to the question of surviving a recession is to have several different Niche web businesses.

What could be better than a series of web sites in a small niche market selling affordable products. If one small niche can bring you just $300 to $500 a month, it is obviously not enough to live on.

But, if you have 3 niche markets each earning $500 per month, that is $1,500. Not bad. What if you have 10 sites each making $500, then the total of $5,000 a month is quite respectable. Now that is a reasonable amount to live on.

The best part of it is this. As trends change, like they do every year if not every few months, you may find one or two of your niches go dry. You may give them up. If you have to, it is not financially life threatening because of the backup position you have with all your other niche sites.

How many niche markets should you have? No easy answer to that one. Every individual case is different. Phil Wiley claims to have over 100 niche sites. In case you're not sure who Phil Wiley is, he is the author of the most renowned ebook on Niche Marketing called Mine Site Profits. You can read a good review at Best Affiliate Products at http://www.bestaffiliateproducts.com/minisiteprofits.html

Personally I am working on a couple of niche sites, and my first target is 10 sites. After that, who knows. As long as you find the products people want, recession or not, you will be a winner.

Go for it, build a few niche sites. You can't go wrong.

Copyright 2005

Fred Farah
Best Affiliate Products and Niche Market Strategies for Maximum Profits
Give yourself the edge, subscribe to
Niche Market Strategies Newsletter at:
Best Affiliate Products


Todays News by officejax surplus outletMORE AFFILIATE REVENUE RESOURCES updated Thu. May / 06 / 2021

Fox Reports Third Quarter Fiscal 2021 Net Income of $582 Million, Earnings per Share of $0.96 - PRNewswire
  1. Fox Reports Third Quarter Fiscal 2021 Net Income of $582 Million, Earnings per Share of $0.96  PRNewswire
  2. Fox Corp CEO Lachlan Murdoch: Fox won back ratings after second impeachment trial | TheHill  The Hill
  3. Fox sees Q3 profit gain despite sales dip after 2020 Super Bowl  New York Post
  4. Fox Ad Revenue Drags Without Super Bowl, Election Cycle  TheWrap
  5. Fox Tops Wall Street’s Quarterly Estimates And CEO Lachlan Murdoch Talks NFL Dealmaking, Streaming Strategy & More – Update  Deadline
  6. View Full Coverage on Google News

Bojoko urges fairness as report uncovers affiliate revenue share as low as 8% - iGaming Business
Bojoko urges fairness as report uncovers affiliate revenue share as low as 8%  iGaming Business

Catena Media acquires sports betting affiliate Lineups.com for $39.6m - SBC Americas
Catena Media acquires sports betting affiliate Lineups.com for $39.6m  SBC Americas

Nu Skin Enterprises Reports Record First-Quarter 2021 Results - KPVI News 6
Nu Skin Enterprises Reports Record First-Quarter 2021 Results  KPVI News 6

FOX's Fiscal Q3 Results Strong Despite Super Absence - Radio & Television Business Report
FOX's Fiscal Q3 Results Strong Despite Super Absence  Radio & Television Business Report

Better Collective buys Action Network for $240 million in a bid - Awful Announcing
Better Collective buys Action Network for $240 million in a bid  Awful Announcing

MultiBrief: How the changes in Amazon's affiliate program impact businesses - MultiBriefs Exclusive
MultiBrief: How the changes in Amazon's affiliate program impact businesses  MultiBriefs Exclusive

With Its Curated Affiliate Program, Vice Prioritizes Identity Over Profit - Adweek
With Its Curated Affiliate Program, Vice Prioritizes Identity Over Profit  Adweek

How much money finance influencers make from affiliate marketing - Business Insider
How much money finance influencers make from affiliate marketing  Business Insider

Southern Cross and Network 10 affiliate deal 'proceeding well' - The Australian Financial Review
Southern Cross and Network 10 affiliate deal 'proceeding well'  The Australian Financial Review

The Forces Behind Better Collective’s $240M Action Network Acquisition, And What The Future Holds - Sports Handle
The Forces Behind Better Collective’s $240M Action Network Acquisition, And What The Future Holds  Sports Handle

Publishers and Commerce 2021 - Insider Intelligence Trends, Forecasts & Statistics - eMarketer
Publishers and Commerce 2021 - Insider Intelligence Trends, Forecasts & Statistics  eMarketer

Vice is finally entering the affiliate space, but is drawing a firm line between edit and commerce - Digiday
Vice is finally entering the affiliate space, but is drawing a firm line between edit and commerce  Digiday

MDC Partners organic revenue drops but profits rise in Q1 | Advertising - Campaign Asia
MDC Partners organic revenue drops but profits rise in Q1 | Advertising  Campaign Asia

Oddspedia Widgets, a new way to increase the revenue of sports betting affiliates and publishers - AffiliateINSIDER - AffiliateINSIDER
Oddspedia Widgets, a new way to increase the revenue of sports betting affiliates and publishers - AffiliateINSIDER  AffiliateINSIDER

Kwik.insure rolls out affiliate program for Filipinos – The Manila Times - The Manila Times
Kwik.insure rolls out affiliate program for Filipinos – The Manila Times  The Manila Times

Hemisphere Media Group Announces First Quarter 2021 Financial Results - PRNewswire
Hemisphere Media Group Announces First Quarter 2021 Financial Results  PRNewswire

Meet Rachit Madan - an affiliate marketing expert whose smart work & dedication made him successful - DNA India
Meet Rachit Madan - an affiliate marketing expert whose smart work & dedication made him successful  DNA India

2021 Round Rock Express season preview: New league, new schedule and an Astros hangover - Austin American-Statesman
2021 Round Rock Express season preview: New league, new schedule and an Astros hangover  Austin American-Statesman

The Power of Optimising Your Affiliate Onboarding Process - PerformanceIN
The Power of Optimising Your Affiliate Onboarding Process  PerformanceIN

Zuckerberg To Content Creators: Quit Your Lousy Day Job 04/30/2021 - MediaPost Communications
Zuckerberg To Content Creators: Quit Your Lousy Day Job 04/30/2021  MediaPost Communications

The Future of Affiliate Marketing, Fintech, and Cryptocurrency - Influencive
The Future of Affiliate Marketing, Fintech, and Cryptocurrency  Influencive

The State of Affiliate Marketing & Campaign Management with Adam Riemer [Podcast] - Search Engine Journal
The State of Affiliate Marketing & Campaign Management with Adam Riemer [Podcast]  Search Engine Journal

NEW YORK TIMES : Management's Discussion and Analysis of Financial Condition and Results of Operations (form 10-Q) - marketscreener.com
NEW YORK TIMES : Management's Discussion and Analysis of Financial Condition and Results of Operations (form 10-Q)  marketscreener.com

Gains In Digital Publishing Revenue Signal Recovery For UK 04/28/2021 - MediaPost Communications
Gains In Digital Publishing Revenue Signal Recovery For UK 04/28/2021  MediaPost Communications

GiG Q1 revenue grows 64% thanks to record media returns - iGaming Business
GiG Q1 revenue grows 64% thanks to record media returns  iGaming Business

Affiliated Managers Group (AMG) Q1 2021 Earnings Call Transcript - The Motley Fool
Affiliated Managers Group (AMG) Q1 2021 Earnings Call Transcript  The Motley Fool

Flutter "Pleased" With Online Poker Performance Despite 8% Fall Last Quarter - Pokerfuse
Flutter "Pleased" With Online Poker Performance Despite 8% Fall Last Quarter  Pokerfuse

AMG Reports Financial and Operating Results for the First Quarter of 2021 - GlobeNewswire
AMG Reports Financial and Operating Results for the First Quarter of 2021  GlobeNewswire

That's Not a Moon, It's a Roundup of Star Wars Merch! • The Pop Insider - The Pop Insider
That's Not a Moon, It's a Roundup of Star Wars Merch! • The Pop Insider  The Pop Insider

Bojoko Asserts 'Contractual Security A Must' In Study On Fees Applied To Affiliates - Inkedin
Bojoko Asserts 'Contractual Security A Must' In Study On Fees Applied To Affiliates  Inkedin

Donnie Darko Sequel Made More Money Than Original Movie - Screen Rant
Donnie Darko Sequel Made More Money Than Original Movie  Screen Rant

Can affiliate marketing really boost your sales? - AffiliateINSIDER - AffiliateINSIDER
Can affiliate marketing really boost your sales? - AffiliateINSIDER  AffiliateINSIDER

Affiliate Tracking Software Market Share, Trends, Growth, Sales, Demand, Revenue, Size, Forecast and COVID-19 Impacts to 2014-2027 – KSU | The Sentinel Newspaper - KSU | The Sentinel Newspaper
Affiliate Tracking Software Market Share, Trends, Growth, Sales, Demand, Revenue, Size, Forecast and COVID-19 Impacts to 2014-2027 – KSU | The Sentinel Newspaper  KSU | The Sentinel Newspaper

In Conversation With Ace Affiliate Marketer and Founder of Verd Media Tamas Boruah on His Best Tips for Beginners - Influencive
In Conversation With Ace Affiliate Marketer and Founder of Verd Media Tamas Boruah on His Best Tips for Beginners  Influencive

Bay Area students to face verdict in Italian officer's death - Yahoo News
Bay Area students to face verdict in Italian officer's death  Yahoo News

After canceled 2020 season, Marlins affiliates ready to host minor-league games again - Miami Herald
After canceled 2020 season, Marlins affiliates ready to host minor-league games again  Miami Herald

Playa hair care expands distribution to professional salons - Glossy
Playa hair care expands distribution to professional salons  Glossy

Global Affiliate Channel Partner Program Market 2021 Future Scope, Industry Insight, Key players, Revenue Analysis and Forecast to 2026 – KSU | The Sentinel Newspaper - KSU | The Sentinel Newspaper
Global Affiliate Channel Partner Program Market 2021 Future Scope, Industry Insight, Key players, Revenue Analysis and Forecast to 2026 – KSU | The Sentinel Newspaper  KSU | The Sentinel Newspaper

NeoGenomics Reports 9% Revenue Growth to $116 Million in the First Quarter - StreetInsider.com
NeoGenomics Reports 9% Revenue Growth to $116 Million in the First Quarter  StreetInsider.com

Phillips 66 Partners: A Bright Future Ahead - Even Without DAPL - Seeking Alpha
Phillips 66 Partners: A Bright Future Ahead - Even Without DAPL  Seeking Alpha

Affiliate Program Software Market to Witness Huge Growth by 2028 | QualityUnit, Tipalti, LeadDyno, Offerslook – SoccerNurds - SoccerNurds
Affiliate Program Software Market to Witness Huge Growth by 2028 | QualityUnit, Tipalti, LeadDyno, Offerslook – SoccerNurds  SoccerNurds

‘We’ve barely scratched the surface’: How publishers are thinking about affiliate commerce in 2021 - Digiday
‘We’ve barely scratched the surface’: How publishers are thinking about affiliate commerce in 2021  Digiday

Blucora Inc (BCOR) Q1 2021 Earnings Call Transcript - Motley Fool
Blucora Inc (BCOR) Q1 2021 Earnings Call Transcript  Motley Fool

GiG CEO Richard Brown on Germany, Netherlands and US expansion - iGaming Business
GiG CEO Richard Brown on Germany, Netherlands and US expansion  iGaming Business

Holly Energy Partners L P : LP Management's Discussion and Analysis of Financial Condition and Results of Operations (form 10-Q) - marketscreener.com
Holly Energy Partners L P : LP Management's Discussion and Analysis of Financial Condition and Results of Operations (form 10-Q)  marketscreener.com

Self-Storage REITs Release Financial Results for First-Quarter 2021 - Inside Self-Storage
Self-Storage REITs Release Financial Results for First-Quarter 2021  Inside Self-Storage

Live Streaming Can Drive Affiliate Revenue - Practical Ecommerce
Live Streaming Can Drive Affiliate Revenue  Practical Ecommerce

Form 424B2 CITIGROUP INC - StreetInsider.com
Form 424B2 CITIGROUP INC  StreetInsider.com

Affiliate Market 2021-2026 Detailed Analysis and Growth Strategies, Regional an - Business-newsupdate.com
Affiliate Market 2021-2026 Detailed Analysis and Growth Strategies, Regional an  Business-newsupdate.com

US Cable Network Affiliate Revenue Down For The First Time In Q2 08/19/2020 - MediaPost Communications
US Cable Network Affiliate Revenue Down For The First Time In Q2 08/19/2020  MediaPost Communications

SJI Reports First Quarter 2021 Results - StreetInsider.com
SJI Reports First Quarter 2021 Results  StreetInsider.com

Publishers Look Beyond the Buy Button to Capitalize on Affiliate Revenue – Folio: - Folio Magazine
Publishers Look Beyond the Buy Button to Capitalize on Affiliate Revenue – Folio:  Folio Magazine

Affiliate Marketing Merchants: How to Generate More Profit - G2
Affiliate Marketing Merchants: How to Generate More Profit  G2

Livent Releases First Quarter 2021 Results | News | wfmz.com - WFMZ Allentown
Livent Releases First Quarter 2021 Results | News | wfmz.com  WFMZ Allentown

GGPoker Cuts Off Vanessa Kade Affiliate Revenue Over Anti-Bilzerian Stance - PokerTube
GGPoker Cuts Off Vanessa Kade Affiliate Revenue Over Anti-Bilzerian Stance  PokerTube

Using Affiliate Marketing to Increase Sales. How Does it Work? - Business 2 Community
Using Affiliate Marketing to Increase Sales. How Does it Work?  Business 2 Community

Publishers love getting affiliate revenue from their reviews. So is it okay for Amazon to pay to get more of those reviews upfront? - Nieman Journalism Lab at Harvard
Publishers love getting affiliate revenue from their reviews. So is it okay for Amazon to pay to get more of those reviews upfront?  Nieman Journalism Lab at Harvard

First Ever Affiliate Marketing Guide For Marketers Now Available - GlobeNewswire
First Ever Affiliate Marketing Guide For Marketers Now Available  GlobeNewswire

Fox's revenue rises on advertising, affiliate fees - MarketWatch
Fox's revenue rises on advertising, affiliate fees  MarketWatch

Amazon slashes commission rates for program that gives publishers a cut of sales - CNBC
Amazon slashes commission rates for program that gives publishers a cut of sales  CNBC

What Is Affiliate Marketing? A Guide To Success - Built In
What Is Affiliate Marketing? A Guide To Success  Built In

How Wired leveraged Cyber Week readers to increase subscription revenue - Digiday
How Wired leveraged Cyber Week readers to increase subscription revenue  Digiday

Do affiliate links undermine the marketing value of holiday gift guides? – RetailWire - RetailWire
Do affiliate links undermine the marketing value of holiday gift guides? – RetailWire  RetailWire

Affiliates, Amazon's Forgotten Marketing Channel - Marketplace Pulse
Affiliates, Amazon's Forgotten Marketing Channel  Marketplace Pulse

Publishers see higher traffic to commerce sections, but also face affiliate fee cuts - Digiday
Publishers see higher traffic to commerce sections, but also face affiliate fee cuts  Digiday

StoneMor Inc. -- Moody's upgrades StoneMor's CFR to B3, assigns B3 rating to senior secured notes; outlook remains stable - Yahoo Finance
StoneMor Inc. -- Moody's upgrades StoneMor's CFR to B3, assigns B3 rating to senior secured notes; outlook remains stable  Yahoo Finance

ViacomCBS's Q4 revenue rises to nearly $7 billion - MarketWatch
ViacomCBS's Q4 revenue rises to nearly $7 billion  MarketWatch

How a new order of commerce is increasingly coming to the rescue for publishers with advertising challenges - Digiday
How a new order of commerce is increasingly coming to the rescue for publishers with advertising challenges  Digiday

Airbnb ends affiliate program as it ramps up host recruitment marketing campaign - CNBC
Airbnb ends affiliate program as it ramps up host recruitment marketing campaign  CNBC

Affiliate marketing: How publishers earned in the pandemic - Press Gazette
Affiliate marketing: How publishers earned in the pandemic  Press Gazette

Image: Brand Affiliates 101: What Is Affiliate Marketing? - Business 2 Community
Image: Brand Affiliates 101: What Is Affiliate Marketing?  Business 2 Community

Beyond the boom and bust cycle: How The Sun grew and stabilized its e-commerce revenue haul - Digiday
Beyond the boom and bust cycle: How The Sun grew and stabilized its e-commerce revenue haul  Digiday

ViacomCBS Reports Q3 2020 Earnings Results - Business Wire
ViacomCBS Reports Q3 2020 Earnings Results  Business Wire

We Are Living In An Affiliate World - Forbes
We Are Living In An Affiliate World  Forbes

BuzzFeed Starts Selling Products Directly to Consumers - The Wall Street Journal
BuzzFeed Starts Selling Products Directly to Consumers  The Wall Street Journal

As Amazon soars during the pandemic, publishers that rely on it now feel left behind - CNBC
As Amazon soars during the pandemic, publishers that rely on it now feel left behind  CNBC

How 2020 Will Shape Future Affiliate Growth - PerformanceIN
How 2020 Will Shape Future Affiliate Growth  PerformanceIN

ViacomCBS Reports Q4 and Full Year 2020 Earnings Results - Business Wire
ViacomCBS Reports Q4 and Full Year 2020 Earnings Results  Business Wire

ViacomCBS' Q4 Gets Boost From Streamer Ads, Overall Revenue Hits $3.5 Billion 02/25/2021 - MediaPost Communications
ViacomCBS' Q4 Gets Boost From Streamer Ads, Overall Revenue Hits $3.5 Billion 02/25/2021  MediaPost Communications

Better Collective Q3 revenue up as non-affiliate income offsets low margins - iGaming Business
Better Collective Q3 revenue up as non-affiliate income offsets low margins  iGaming Business

‘Marketing at maximum intensity’: Publishers ready for rocketing ad spending from streamers in 2021 - Digiday
‘Marketing at maximum intensity’: Publishers ready for rocketing ad spending from streamers in 2021  Digiday

Fox Corp. Tops Wall Street Estimates, But Fiscal Q1 Revenue Rises Just 2% In Tough Climate - Deadline
Fox Corp. Tops Wall Street Estimates, But Fiscal Q1 Revenue Rises Just 2% In Tough Climate  Deadline

How Affiliate Marketing Can Boost Your Tech Startup's Revenue - Forbes
How Affiliate Marketing Can Boost Your Tech Startup's Revenue  Forbes

M&A activity leads to revenue and profit growth at Better Collective - iGaming Business
M&A activity leads to revenue and profit growth at Better Collective  iGaming Business

As Amazon Slashes Affiliate Referral Rates, Publishers Consider Alternatives - Forbes
As Amazon Slashes Affiliate Referral Rates, Publishers Consider Alternatives  Forbes

How businesses can use affiliate marketing to boost revenue generation - ZDNet
How businesses can use affiliate marketing to boost revenue generation  ZDNet

Spared for now, large publishers live in fear of Amazon commission cuts - Digiday
Spared for now, large publishers live in fear of Amazon commission cuts  Digiday

The 25 Best Affiliate Marketing Companies in 2019 - Small Business Trends
The 25 Best Affiliate Marketing Companies in 2019  Small Business Trends

Connexity Buys Skimlinks, Adding An Affiliate Network To Its Retail Marketing Toolkit - AdExchanger
Connexity Buys Skimlinks, Adding An Affiliate Network To Its Retail Marketing Toolkit  AdExchanger

How Hearst UK’s e-commerce revenue grew 322% during the second quarter - Digiday
How Hearst UK’s e-commerce revenue grew 322% during the second quarter  Digiday

How Has Affiliate Fraud Evolved To Rip Performance Marketers Off? - Forbes
How Has Affiliate Fraud Evolved To Rip Performance Marketers Off?  Forbes

25 Ways To Earn $100 Every Day Online - Forbes
25 Ways To Earn $100 Every Day Online  Forbes

Bookshop, a new startup, is offering publications bigger kickbacks than Amazon (and the thrill of battling Bezos) - Nieman Journalism Lab at Harvard
Bookshop, a new startup, is offering publications bigger kickbacks than Amazon (and the thrill of battling Bezos)  Nieman Journalism Lab at Harvard

FOX Reports First Quarter Fiscal 2021 Revenues Of $2.72 Billion - PRNewswire
FOX Reports First Quarter Fiscal 2021 Revenues Of $2.72 Billion  PRNewswire

The New York Times wants to test Wirecutter as a subscription product - Nieman Journalism Lab at Harvard
The New York Times wants to test Wirecutter as a subscription product  Nieman Journalism Lab at Harvard

ViacomCBS Gets Past Wall Street Q3 Estimates, But COVID-Hit Revenue Slips 9% - Deadline
ViacomCBS Gets Past Wall Street Q3 Estimates, But COVID-Hit Revenue Slips 9%  Deadline

The Pros and Cons of Using Affiliate Marketing to Boost Sales - ABCmoney.co.uk
The Pros and Cons of Using Affiliate Marketing to Boost Sales  ABCmoney.co.uk

How eve Sleep more than Doubled its Revenue Through the Power of Partnerships and Automation - PerformanceIN
How eve Sleep more than Doubled its Revenue Through the Power of Partnerships and Automation  PerformanceIN

Why Affiliate Marketers Need Ad Tracking Innovation Now - MarTech Series
Why Affiliate Marketers Need Ad Tracking Innovation Now  MarTech Series

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