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Affiliate Marketing Pros and Cons


Want an online business with a win-win opportunity for both the merchant and the publisher? Try investing your money, time and effort in affiliate marketing business and be overwhelmed by the profit you'll get out of it. It has been written in almost all articles about affiliate marketing that it is among the greatest ways to earn money online.

For those who didn't know what it is, affiliate marketing is a cooperative effort between the merchants and online publishers or affiliates, whereby an affiliate is rewarded for every visitor or customer provided through his effort. The moment a customer is gained, a part of the profit from that customer will go to the affiliate as a commission. This compensation, otherwise known as affiliate commission may be based on a fixed value for each visit (pay-per-click), registration (pay-per-lead), or a commission for every purchaser (pay-per-sale).

This business has proven to be very beneficial. Among the advantages that you'll enjoy from affiliate marketing business are you become your own boss, which means no one will dictate you when and what to do; it gives you income 24/7 regardless of your location and what you're doing; you have the freedom to enjoy your life and flexibility of working for yourself; it can supplement your retirement; you can start even if all you have is a shoe string budget; you can live where you want and stay engage in this business; you can get as much or as little as you want; you can work for a very minimal time; you can work at home; you take a break or a vacation the moment you want it while continuously earning money; and a lot more pros.

However, let me just remind you that it also has its downside. The old adage that says nothing in this world is perfect is also true in online marketing business. And that's the reason why this page is created - to give you the affiliate marketing pros and cons.

Let's start with the pros.

To the Merchant. Affiliate marketing offers the merchant a wider place to sell their product and services. More websites will naturally provide you more customers and will create more sales. This is particularly true if the sites that you have chosen are in their niche marketing.

The only thing that's left for the merchant to do is to look for affiliate sites where your merchandise is a good fit and where your target customers usually visit. Another advantage that a merchant can get from affiliate marketing is that they can gain more and more customers without spending valuable time in searching out for them. The banner ads on your affiliate website might draw interest and drive the visitor to click on your website. Also, different consumers coming from various websites can provide the merchant a good idea regarding consumer trends and demands.

To the Affiliate Marketer. This kind of business has proved to be an easy way to create additional income for their website. The marketing banners that they stuffed under content help in making their site look good. And these banners may create instant sales wherein, they can get a commission.

Above all, the affiliate can have extra income from his or her website without investing something in making his own product and without worrying about customer support, book keeping, and ecommerce. Here in affiliate marketing, the merchant handles it all. The affiliate just needs to promote and resell the product.

To the Customers. The benefit that a customer could get out of affiliate marketing is obvious - they get an answer to their problem that they may not have found without the help of the affiliate's website. That's if, and only if the merchandise or service gives what it says it will.

That's how advantageous affiliate marketing is. But lets be aware that this online business also have some disadvantages. Just like any other businesses, this one also involves shady and even illegal practices. And we feel the need to share it with you.

To the Advertisers/Merchants. The merchant may suffer from high commission costs as well as costly set up and maintenance fees that are usually caused by lots of affiliate facilitators. And sometimes the affiliates engage in false advertising and misleading the customer in order to get commission. This means that some affiliates sometimes make claims and promises regarding the product and services which are completely wrong or they extremely exaggerate it. When this happen, the merchant usually suffers complaints and they definitely lose potential consumer.

To the Publisher/Affiliates. Sometimes unscrupulous and dishonest merchants just close down programs without informing the affiliates. And worse, they leave without paying commissions. There are also some merchants who attract new affiliates by promising high commissions then after a week or two, they dramatically drop those commission rates. Aside from that, when hijackers interfere, affiliates typically don't get just commission, it goes to the hijacker instead.

Moreover, the shady and illegal practices involved in this kind of business include false advertising, unlawful use of trade names, logos, or other branding, spamming and hijacking.

In spite of those disadvantages, affiliate marketing is still considered as one of the best ways to make money online. We just have to understand that in any thing that human do, especially if money is involved, there will always be cheaters and people who will be engaged in illegal means. And you shouldn't be one of them. Keep in mind that it is always right and advisable to act ethically and legally; work hard to make your customers and business partners trust you and always see to it that you go beyond your customer's expectations.

Discover how you can create a turnkey internet marketing system that builds massive downline for you, attracts hungry prospects automatically, and generates income non-stop, 24 hours a day, 7 days a week!

Find out more here: Visit How To Become Successful today!


Todays News by officejax surplus outletMORE AFFILIATE REVENUE RESOURCES updated Fri. May / 07 / 2021

AMC Networks U.S. Ad Revenue Drops 7 Percent - Hollywood Reporter
AMC Networks U.S. Ad Revenue Drops 7 Percent  Hollywood Reporter

ViacomCBS (VIAC) Q1 Earnings Top Estimates, Revenues Rise Y/Y - Yahoo Finance
  1. ViacomCBS (VIAC) Q1 Earnings Top Estimates, Revenues Rise Y/Y  Yahoo Finance
  2. ViacomCBS Adds 6M Global Streaming Subs in Quarter, Driven by Paramount+, to Reach 36M  Hollywood Reporter
  3. ViacomCBS Adds 6M Streaming Subs In Q1, Streaming Ad Revenue Up 62% YoY 05/06/2021  MediaPost Communications
  4. ViacomCBS Just Reported Strong Earnings. Here Are the Numbers to Know.  Barron's
  5. ViacomCBS streaming revenue up 65% |  Advanced Television
  6. View Full Coverage on Google News

ViacomCBS Reports Q1 2021 Earnings Results - StreetInsider.com
ViacomCBS Reports Q1 2021 Earnings Results  StreetInsider.com

Bojoko urges fairness as report uncovers affiliate revenue share as low as 8% - iGaming Business
Bojoko urges fairness as report uncovers affiliate revenue share as low as 8%  iGaming Business

Gannett Announces First Quarter 2021 Results - Business Wire
Gannett Announces First Quarter 2021 Results  Business Wire

Fox Reports Third Quarter Fiscal 2021 Net Income of $582 Million, Earnings per Share of $0.96 - PRNewswire
Fox Reports Third Quarter Fiscal 2021 Net Income of $582 Million, Earnings per Share of $0.96  PRNewswire

05/07/21: HGTV takes "Two Steps Home" - cynopsis.com
05/07/21: HGTV takes "Two Steps Home"  cynopsis.com

MultiBrief: How the changes in Amazon's affiliate program impact businesses - MultiBriefs Exclusive
MultiBrief: How the changes in Amazon's affiliate program impact businesses  MultiBriefs Exclusive

With Its Curated Affiliate Program, Vice Prioritizes Identity Over Profit - Adweek
With Its Curated Affiliate Program, Vice Prioritizes Identity Over Profit  Adweek

How much money finance influencers make from affiliate marketing - Business Insider
How much money finance influencers make from affiliate marketing  Business Insider

Affiliate Software Market Growth 2021 Size, Share, Analysis and Prediction by Leading Players, Its Application and Types with Region By 2028 – KSU | The Sentinel Newspaper - KSU | The Sentinel Newspaper
Affiliate Software Market Growth 2021 Size, Share, Analysis and Prediction by Leading Players, Its Application and Types with Region By 2028 – KSU | The Sentinel Newspaper  KSU | The Sentinel Newspaper

Better Collective buys Action Network for $240 million in a bid - Awful Announcing
Better Collective buys Action Network for $240 million in a bid  Awful Announcing

Vice is finally entering the affiliate space, but is drawing a firm line between edit and commerce - Digiday
Vice is finally entering the affiliate space, but is drawing a firm line between edit and commerce  Digiday

Catena Media acquires sports betting affiliate Lineups.com for $39.6m - SBC Americas
Catena Media acquires sports betting affiliate Lineups.com for $39.6m  SBC Americas

Publishers and Commerce 2021 - Insider Intelligence Trends, Forecasts & Statistics - eMarketer
Publishers and Commerce 2021 - Insider Intelligence Trends, Forecasts & Statistics  eMarketer

Sugar Land Skeeters' first season as Houston Astros' Triple-A affiliate expected to boost local economy - Community Impact Newspaper
Sugar Land Skeeters' first season as Houston Astros' Triple-A affiliate expected to boost local economy  Community Impact Newspaper

House Lawmaker To Convene Privacy Roundtables 05/07/2021 - MediaPost Communications
House Lawmaker To Convene Privacy Roundtables 05/07/2021  MediaPost Communications

Nu Skin Reports $677 Million in Revenue for First Quarter of 2021 - Direct Selling News
Nu Skin Reports $677 Million in Revenue for First Quarter of 2021  Direct Selling News

Owner for fitness location at Herndon's Worldgate files for bankruptcy - Washington Business Journal - Washington Business Journal
Owner for fitness location at Herndon's Worldgate files for bankruptcy - Washington Business Journal  Washington Business Journal

Oddspedia Widgets, a new way to increase the revenue of sports betting affiliates and publishers - AffiliateINSIDER - AffiliateINSIDER
Oddspedia Widgets, a new way to increase the revenue of sports betting affiliates and publishers - AffiliateINSIDER  AffiliateINSIDER

Southern Cross and Network 10 affiliate deal 'proceeding well' - The Australian Financial Review
Southern Cross and Network 10 affiliate deal 'proceeding well'  The Australian Financial Review

Hemisphere Media Group Announces First Quarter 2021 Financial Results - PRNewswire
Hemisphere Media Group Announces First Quarter 2021 Financial Results  PRNewswire

The Power of Optimising Your Affiliate Onboarding Process - PerformanceIN
The Power of Optimising Your Affiliate Onboarding Process  PerformanceIN

The reality of revenue share - iGaming Business
The reality of revenue share  iGaming Business

Oversight Board Punts Final Trump Ban Decision Back To Facebook, Upholds Initial Access Block 05/05/2021 - MediaPost Communications
Oversight Board Punts Final Trump Ban Decision Back To Facebook, Upholds Initial Access Block 05/05/2021  MediaPost Communications

Zuckerberg To Content Creators: Quit Your Lousy Day Job 04/30/2021 - MediaPost Communications
Zuckerberg To Content Creators: Quit Your Lousy Day Job 04/30/2021  MediaPost Communications

The State of Affiliate Marketing & Campaign Management with Adam Riemer [Podcast] - Search Engine Journal
The State of Affiliate Marketing & Campaign Management with Adam Riemer [Podcast]  Search Engine Journal

MDC Partners organic revenue drops but profits rise in Q1 - PR Week
MDC Partners organic revenue drops but profits rise in Q1  PR Week

Instagram Developing Creator Monetization Tools Including Shops, Branded Content Marketplace, Affiliate Links - Tubefilter
Instagram Developing Creator Monetization Tools Including Shops, Branded Content Marketplace, Affiliate Links  Tubefilter

TEGNA Names Elliott Moore President and General Manager at KYTX in Tyler, Texas - Business Wire
TEGNA Names Elliott Moore President and General Manager at KYTX in Tyler, Texas  Business Wire

Affiliated Managers Group (AMG) Tops Q1 EPS by 4c, Revenues Beat - StreetInsider.com
Affiliated Managers Group (AMG) Tops Q1 EPS by 4c, Revenues Beat  StreetInsider.com

AMG Reports Financial and Operating Results for the First Quarter of 2021 - GlobeNewswire
AMG Reports Financial and Operating Results for the First Quarter of 2021  GlobeNewswire

Affiliate Software Market Technological Innovations and Future Opportunities by Top Companies: QualityUnit, Tipalti, LeadDyno, Offerslook, Scaleo, Tapfiliate – FLA News - FLA News
Affiliate Software Market Technological Innovations and Future Opportunities by Top Companies: QualityUnit, Tipalti, LeadDyno, Offerslook, Scaleo, Tapfiliate – FLA News  FLA News

Nu Skin Enterprises Inc (NUS) Q1 2021 Earnings Call Transcript - Motley Fool
Nu Skin Enterprises Inc (NUS) Q1 2021 Earnings Call Transcript  Motley Fool

Bojoko Asserts 'Contractual Security A Must' In Study On Fees Applied To Affiliates - Inkedin
Bojoko Asserts 'Contractual Security A Must' In Study On Fees Applied To Affiliates  Inkedin

Affiliate Tracking Software Market Share, Trends, Growth, Sales, Demand, Revenue, Size, Forecast and COVID-19 Impacts to 2014-2027 – KSU | The Sentinel Newspaper - KSU | The Sentinel Newspaper
Affiliate Tracking Software Market Share, Trends, Growth, Sales, Demand, Revenue, Size, Forecast and COVID-19 Impacts to 2014-2027 – KSU | The Sentinel Newspaper  KSU | The Sentinel Newspaper

888 Reports Continual Poker Growth in Q1 2021, Confirms US Expansion in "Next Couple of Months" - Pokerfuse
888 Reports Continual Poker Growth in Q1 2021, Confirms US Expansion in "Next Couple of Months"  Pokerfuse

Investview (“INVU”) Announces Series of Transformational - GlobeNewswire
Investview (“INVU”) Announces Series of Transformational  GlobeNewswire

New HBO Max AVOD To Cost $9.99 Per Month 04/29/2021 - MediaPost Communications
New HBO Max AVOD To Cost $9.99 Per Month 04/29/2021  MediaPost Communications

Flutter "Pleased" With Online Poker Performance Despite 8% Fall Last Quarter - Pokerfuse
Flutter "Pleased" With Online Poker Performance Despite 8% Fall Last Quarter  Pokerfuse

That's Not a Moon, It's a Roundup of Star Wars Merch! • The Pop Insider - The Pop Insider
That's Not a Moon, It's a Roundup of Star Wars Merch! • The Pop Insider  The Pop Insider

Jacksonville Jumbo Shrimp, city reach deal on lease extension - Jacksonville Daily Record
Jacksonville Jumbo Shrimp, city reach deal on lease extension  Jacksonville Daily Record

‘We’ve barely scratched the surface’: How publishers are thinking about affiliate commerce in 2021 - Digiday
‘We’ve barely scratched the surface’: How publishers are thinking about affiliate commerce in 2021  Digiday

Nu Skin Enterprises, Inc. (NUS) CEO Ritch Wood on Q1 2021 Results - Earnings Call Transcript - Seeking Alpha
Nu Skin Enterprises, Inc. (NUS) CEO Ritch Wood on Q1 2021 Results - Earnings Call Transcript  Seeking Alpha

Live Streaming Can Drive Affiliate Revenue - Practical Ecommerce
Live Streaming Can Drive Affiliate Revenue  Practical Ecommerce

ATSG homes in on 767 conversions amid sluggish passenger market - Cargo Facts
ATSG homes in on 767 conversions amid sluggish passenger market  Cargo Facts

10 Things to Know about Second Draw PPP Loans as Updated for the Economic Aid Act and the ARP Act - Update #5 - JD Supra
10 Things to Know about Second Draw PPP Loans as Updated for the Economic Aid Act and the ARP Act - Update #5  JD Supra

05/06/21: Disney+ shifts Loki debut - cynopsis.com
05/06/21: Disney+ shifts Loki debut  cynopsis.com

US Cable Network Affiliate Revenue Down For The First Time In Q2 08/19/2020 - MediaPost Communications
US Cable Network Affiliate Revenue Down For The First Time In Q2 08/19/2020  MediaPost Communications

Affiliate Market Size Analysis Grow with Significant CAGR by 2028 | Key Organizations – Amazon, Tradedoubler, Alibaba, Rakuten, AWIN, EBay, etc – Clark County Blog - Clark County Blog
Affiliate Market Size Analysis Grow with Significant CAGR by 2028 | Key Organizations – Amazon, Tradedoubler, Alibaba, Rakuten, AWIN, EBay, etc – Clark County Blog  Clark County Blog

Bay Area students to face verdict in Italian officer's death - Yahoo News
Bay Area students to face verdict in Italian officer's death  Yahoo News

Publishers Look Beyond the Buy Button to Capitalize on Affiliate Revenue – Folio: - Folio Magazine
Publishers Look Beyond the Buy Button to Capitalize on Affiliate Revenue – Folio:  Folio Magazine

Affiliate Marketing Merchants: How to Generate More Profit - G2
Affiliate Marketing Merchants: How to Generate More Profit  G2

Using Affiliate Marketing to Increase Sales. How Does it Work? - Business 2 Community
Using Affiliate Marketing to Increase Sales. How Does it Work?  Business 2 Community

GGPoker Cuts Off Vanessa Kade Affiliate Revenue Over Anti-Bilzerian Stance - PokerTube
GGPoker Cuts Off Vanessa Kade Affiliate Revenue Over Anti-Bilzerian Stance  PokerTube

Publishers love getting affiliate revenue from their reviews. So is it okay for Amazon to pay to get more of those reviews upfront? - Nieman Journalism Lab at Harvard
Publishers love getting affiliate revenue from their reviews. So is it okay for Amazon to pay to get more of those reviews upfront?  Nieman Journalism Lab at Harvard

Amazon slashes commission rates for program that gives publishers a cut of sales - CNBC
Amazon slashes commission rates for program that gives publishers a cut of sales  CNBC

Fox's revenue rises on advertising, affiliate fees - MarketWatch
Fox's revenue rises on advertising, affiliate fees  MarketWatch

What Is Affiliate Marketing? A Guide To Success - Built In
What Is Affiliate Marketing? A Guide To Success  Built In

How Wired leveraged Cyber Week readers to increase subscription revenue - Digiday
How Wired leveraged Cyber Week readers to increase subscription revenue  Digiday

Do affiliate links undermine the marketing value of holiday gift guides? – RetailWire - RetailWire
Do affiliate links undermine the marketing value of holiday gift guides? – RetailWire  RetailWire

Affiliates, Amazon's Forgotten Marketing Channel - Marketplace Pulse
Affiliates, Amazon's Forgotten Marketing Channel  Marketplace Pulse

ViacomCBS's Q4 revenue rises to nearly $7 billion - MarketWatch
ViacomCBS's Q4 revenue rises to nearly $7 billion  MarketWatch

How a new order of commerce is increasingly coming to the rescue for publishers with advertising challenges - Digiday
How a new order of commerce is increasingly coming to the rescue for publishers with advertising challenges  Digiday

Airbnb ends affiliate program as it ramps up host recruitment marketing campaign - CNBC
Airbnb ends affiliate program as it ramps up host recruitment marketing campaign  CNBC

Image: Brand Affiliates 101: What Is Affiliate Marketing? - Business 2 Community
Image: Brand Affiliates 101: What Is Affiliate Marketing?  Business 2 Community

Affiliate marketing: How publishers earned in the pandemic - Press Gazette
Affiliate marketing: How publishers earned in the pandemic  Press Gazette

Publishers see higher traffic to commerce sections, but also face affiliate fee cuts - Digiday
Publishers see higher traffic to commerce sections, but also face affiliate fee cuts  Digiday

Beyond the boom and bust cycle: How The Sun grew and stabilized its e-commerce revenue haul - Digiday
Beyond the boom and bust cycle: How The Sun grew and stabilized its e-commerce revenue haul  Digiday

ViacomCBS Reports Q3 2020 Earnings Results - Business Wire
ViacomCBS Reports Q3 2020 Earnings Results  Business Wire

ViacomCBS Reaches 19.2 Million U.S. Paid Streaming Subs, Ad Revenue Grows - Hollywood Reporter
ViacomCBS Reaches 19.2 Million U.S. Paid Streaming Subs, Ad Revenue Grows  Hollywood Reporter

We Are Living In An Affiliate World - Forbes
We Are Living In An Affiliate World  Forbes

BuzzFeed Starts Selling Products Directly to Consumers - The Wall Street Journal
BuzzFeed Starts Selling Products Directly to Consumers  The Wall Street Journal

How 2020 Will Shape Future Affiliate Growth - PerformanceIN
How 2020 Will Shape Future Affiliate Growth  PerformanceIN

As Amazon soars during the pandemic, publishers that rely on it now feel left behind - CNBC
As Amazon soars during the pandemic, publishers that rely on it now feel left behind  CNBC

ViacomCBS Reports Q4 and Full Year 2020 Earnings Results - Business Wire
ViacomCBS Reports Q4 and Full Year 2020 Earnings Results  Business Wire

Better Collective Q3 revenue up as non-affiliate income offsets low margins - iGaming Business
Better Collective Q3 revenue up as non-affiliate income offsets low margins  iGaming Business

Fox Corp. Tops Wall Street Estimates, But Fiscal Q1 Revenue Rises Just 2% In Tough Climate - Deadline
Fox Corp. Tops Wall Street Estimates, But Fiscal Q1 Revenue Rises Just 2% In Tough Climate  Deadline

‘Marketing at maximum intensity’: Publishers ready for rocketing ad spending from streamers in 2021 - Digiday
‘Marketing at maximum intensity’: Publishers ready for rocketing ad spending from streamers in 2021  Digiday

How Affiliate Marketing Can Boost Your Tech Startup's Revenue - Forbes
How Affiliate Marketing Can Boost Your Tech Startup's Revenue  Forbes

M&A activity leads to revenue and profit growth at Better Collective - iGaming Business
M&A activity leads to revenue and profit growth at Better Collective  iGaming Business

As Amazon Slashes Affiliate Referral Rates, Publishers Consider Alternatives - Forbes
As Amazon Slashes Affiliate Referral Rates, Publishers Consider Alternatives  Forbes

The 25 Best Affiliate Marketing Companies in 2019 - Small Business Trends
The 25 Best Affiliate Marketing Companies in 2019  Small Business Trends

How businesses can use affiliate marketing to boost revenue generation - ZDNet
How businesses can use affiliate marketing to boost revenue generation  ZDNet

Spared for now, large publishers live in fear of Amazon commission cuts - Digiday
Spared for now, large publishers live in fear of Amazon commission cuts  Digiday

How Has Affiliate Fraud Evolved To Rip Performance Marketers Off? - Forbes
How Has Affiliate Fraud Evolved To Rip Performance Marketers Off?  Forbes

Connexity Buys Skimlinks, Adding An Affiliate Network To Its Retail Marketing Toolkit - AdExchanger
Connexity Buys Skimlinks, Adding An Affiliate Network To Its Retail Marketing Toolkit  AdExchanger

For Influencers, Affiliate Revenue Is Next to Disappear - The Business of Fashion
For Influencers, Affiliate Revenue Is Next to Disappear  The Business of Fashion

25 Ways To Earn $100 Every Day Online - Forbes
25 Ways To Earn $100 Every Day Online  Forbes

Bookshop, a new startup, is offering publications bigger kickbacks than Amazon (and the thrill of battling Bezos) - Nieman Journalism Lab at Harvard
Bookshop, a new startup, is offering publications bigger kickbacks than Amazon (and the thrill of battling Bezos)  Nieman Journalism Lab at Harvard

FOX Reports First Quarter Fiscal 2021 Revenues Of $2.72 Billion - PRNewswire
FOX Reports First Quarter Fiscal 2021 Revenues Of $2.72 Billion  PRNewswire

The New York Times wants to test Wirecutter as a subscription product - Nieman Journalism Lab at Harvard
The New York Times wants to test Wirecutter as a subscription product  Nieman Journalism Lab at Harvard

ViacomCBS Gets Past Wall Street Q3 Estimates, But COVID-Hit Revenue Slips 9% - Deadline
ViacomCBS Gets Past Wall Street Q3 Estimates, But COVID-Hit Revenue Slips 9%  Deadline

How eve Sleep more than Doubled its Revenue Through the Power of Partnerships and Automation - PerformanceIN
How eve Sleep more than Doubled its Revenue Through the Power of Partnerships and Automation  PerformanceIN

Why Affiliate Marketers Need Ad Tracking Innovation Now - MarTech Series
Why Affiliate Marketers Need Ad Tracking Innovation Now  MarTech Series

After Growing Commerce Sales by 67% Last Year, BuzzFeed Eyes a ‘Digital Shopping Mall’ - Adweek
After Growing Commerce Sales by 67% Last Year, BuzzFeed Eyes a ‘Digital Shopping Mall’  Adweek

J.Crew Pulled Its Affiliate Marketing Program, But It Could Backfire - Morning Brew
J.Crew Pulled Its Affiliate Marketing Program, But It Could Backfire  Morning Brew

During COVID, Affiliate Marketing Is Emerging As a Cost-effective Channel For Brands - Entrepreneur
During COVID, Affiliate Marketing Is Emerging As a Cost-effective Channel For Brands  Entrepreneur

Fox Corp. Ad Revenue Jumps 14 Percent, Driven by Fox News, Record Political Ads at TV Stations - Hollywood Reporter
Fox Corp. Ad Revenue Jumps 14 Percent, Driven by Fox News, Record Political Ads at TV Stations  Hollywood Reporter

What You Need to Know About Affiliate Marketing - BBN Times
What You Need to Know About Affiliate Marketing  BBN Times

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