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12 Reasons Why You Need A Blog


"Why Should I Blog? I Simply Don't Get It"

This post on a popular discussion forum set me thinking - and I came up with 12 reasons you should blog.

Read them and get started on your blog. Or better still, go get your blog up and running and THEN come back and read this :)

#1 - You Do Not Need To Know HTML

One of the biggest hurdles many hopeful website creators face is they don't know to design a webpage. Blogs overcome this - all you do is type into a box, and the blog software automatically converts it into a webpage and publishes it on the World Wide Web for anyone to see.

#2 - You Are 'Forced' To Keep Your Content Fresh

Blogs are essentially online diaries. It doesn't make sense to write in your diary every month or two. Similarly, running a blog itself 'forces' you to update it often. And refreshing your blog often makes it more useful to readers and consumers - and by extension, to search engines who are in the business of presenting *their* clients with valuable resources.

#3 - Your Blog Is AUTOMATICALLY Optimized For Search Engines

Search engines love fresh content. But that's not the only way blogs are powerful tools to rank high. Indeed, most blogs are structured to offer a high degree of search engine optimization.

All sections of your blog are linked together. The terms used as link 'anchors' are keyword-optimized. Categories can be created to host themed content. Navigating through your blog is intuitive. Archives can be customized, and generate hundreds of pages of content that act as 'search engine spider bait'.

#4 - You Get A Built-In Linking Structure

With very few exceptions, most blogs are structured to be a tightly integrated network of links - to other sections of your blog! It's quite easy for a visitor to get 'lost' within your blog... without ever leaving it.

Calendars link to posts on specific dates. 'Recent Post' listings point to your freshest content. Archives connect all your earlier posts. Search boxes let browsers look for certain kinds of content. And it all happens automatically, without you spending hours on creating a link structure or sitemap!

#5 - You Generate Multiple Content-Rich Pages

Every post you make on your blog is content. And by intelligently setting up your archiving preferences, you can turn each post into many different forms of content, each on a page of its own. Blog regularly for a few months, and you could end up having a 100+ page website - all filled with relevant, keyword-optimized, themed content!

#6 - You Can Keyword-Optimize Your Blog Extensively

All parts of your blog's template can be customized. And a very powerful way to do it is by inserting relevant keywords. It's a do-it-once job that will give you ongoing benefits for as the life of your blog. You can include keywords in your blog title, description, blog post headings, trackback links, comment invitations, archive titles, and category names.

#7 - You Create An Online Community

If your blog is on a specific theme, you can build a loyal readership and develop an online community. You can even take it a notch higher by tying it in with a forum or membership site. Ask for comments, suggestions, ideas and feedback, or invite reader participation. Pretty soon, your blog will be growing organically - even if you don't write a lot!

#8 - You Initiate Conversations With Readers

Of course, the first step is yours - to initiate a dialog with readers. You could do it with your blog post, asking a question or by inviting comments and interaction. Your blog will be read by an audience that's already interested in your subject or theme. This conversation will be priceless to you, the blog owner.

#9 - Your 'Inbound Link' Process - Trackbacks

Blogging is about distributed conversations online. Links are an integral part of such an informal network. Trackbacks are a kind of blog technology that make it possible - and simple! Your blog will benefit from the inbound links a trackback will bring, and you'll also get extra traffic from other sources.

#10 - You Can Syndicate Your Content Easily

Getting readers for your content is good. Getting your content out where many more readers can see it is GREAT! Syndication (via RSS feeds) is built in to most blogging platforms, giving you a quick and easy way to get a wide readership for your blog posts.

#11 - You're Creating Stuff Search Engines LOVE

Search engines exist to offer their audience a compilation of the best resources on a subject or keyword. Your blog is the answer to a search engine's prayers! By sticking to a theme and presenting the content in an organized, structured, intuitively connected pattern, your blog will be appealing to search engines in a way only a very professionally planned and designed website can ever hope to be.

#12 - You Get 'Alternate' Traffic Sources

Remember what we saw about blogs being linked and networked together? Bloggers like to share opinions with others. And when they 'talk' about you, they are going to point to your site, or a post on your blog, to show their readers what they mean. They become 'alternate' traffic sources - for YOU!

Other tools like blog rolls, furls, favorite bloggers and more can drive sporadic - but sometimes big floods - of traffic your way. And best of all, it's effortless and costs you nothing!

Not yet convinced? Well, then maybe blogging isn't quite your cup of tea. But if you trust me, try it - you just might be pleasantly surprised.

Dr.Mani Sivasubramanian is author of 'Blog Profit Ideas Exposed - 33 Ways To Profit From Blogs" - http://www.BlogProfits.com - and 'How To Profit From RSS Feeds" - http://www.RSS-Marketing.com and publishes 8 different 'niche' blogs and has been reporting on marketing with blogs and RSS feeds since 2001.


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Fri. January / 24 / 2020

Debbie McMurtry Celebrates 10 Years on Staff for RSS Feeds Service Provider - StreetInsider.com
Debbie McMurtry Celebrates 10 Years on Staff for RSS Feeds Service Provider  StreetInsider.com

A return to blogs (finally? sort of?) - Nieman Journalism Lab at Harvard
A return to blogs (finally? sort of?)  Nieman Journalism Lab at Harvard

The Death of the Good Internet Was an Inside Job - The New Republic
The Death of the Good Internet Was an Inside Job  The New Republic

My views, my events: Zoho Chief Vembu asserts after tweet rage over RSS event - ETtech.com
My views, my events: Zoho Chief Vembu asserts after tweet rage over RSS event  ETtech.com

Understanding the Role of a Technical SEO Audit - Search Engine Journal
Understanding the Role of a Technical SEO Audit  Search Engine Journal

eTravel World: Travel Technology boosts the online travel market - WebWire
eTravel World: Travel Technology boosts the online travel market  WebWire

Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl - The Guardian
Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl  The Guardian

Farewell to the blog - Politico
Farewell to the blog  Politico

What Happened to Tagging? - JSTOR Daily
What Happened to Tagging?  JSTOR Daily

A Farewell to Feministing and the Heyday of Feminist Blogging - The New York Times
A Farewell to Feministing and the Heyday of Feminist Blogging  The New York Times

WordPress vs. Wix: What's the Best Website Platform for Manufacturers? - ThomasNet News
WordPress vs. Wix: What's the Best Website Platform for Manufacturers?  ThomasNet News

As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current - ZDNet
As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current  ZDNet

Brandon Sheffield's Blog - Dreamcast 20th anniversary interview extravaganza - Gamasutra
Brandon Sheffield's Blog - Dreamcast 20th anniversary interview extravaganza  Gamasutra

A checklist: 5 steps toward better blogging | 2019-08-31 - grbj.com
A checklist: 5 steps toward better blogging | 2019-08-31  grbj.com

The Rise and Demise of RSS - Motherboard
The Rise and Demise of RSS  Motherboard

The RSS sutras for the twenty-first century - Economic Times
The RSS sutras for the twenty-first century  Economic Times

‘Hindutva is not divisive, not anti-Muslim … RSS will abide by the Supreme Court judgment on Ayodhya’ - Economic Times
‘Hindutva is not divisive, not anti-Muslim … RSS will abide by the Supreme Court judgment on Ayodhya’  Economic Times

Could Blogging Boost Your Ecommerce SEO? - Practical Ecommerce
Could Blogging Boost Your Ecommerce SEO?  Practical Ecommerce

NetNewsWire 5.0 RSS Reader Rebuilt from Scratch, Now Free and Open Source - WP Tavern
NetNewsWire 5.0 RSS Reader Rebuilt from Scratch, Now Free and Open Source  WP Tavern

Changes to Google Play's average ratings: what to expect and how to prepare - Gamasutra
Changes to Google Play's average ratings: what to expect and how to prepare  Gamasutra

Attorney-Discipline Blogger and Blog Network Owned by Pepperdine Law Dean Hit With Defamation Suit | The Recorder - Law.com
Attorney-Discipline Blogger and Blog Network Owned by Pepperdine Law Dean Hit With Defamation Suit | The Recorder  Law.com

Sweat Equity: Still blogging away on LGBTQ topics, but it's not big money - Pittsburgh Post-Gazette
Sweat Equity: Still blogging away on LGBTQ topics, but it's not big money  Pittsburgh Post-Gazette

How to Use Guest Blogging to Build Relationships - Search Engine Journal
How to Use Guest Blogging to Build Relationships  Search Engine Journal

What Is an RSS Feed? (+ How to Get Started) - G2
What Is an RSS Feed? (+ How to Get Started)  G2

How to Overcome the 3 Biggest Blogging Challenges - Search Engine Journal
How to Overcome the 3 Biggest Blogging Challenges  Search Engine Journal

Track RSS Feeds (Yes RSS) with Feedly - The Chronicle of Higher Education
Track RSS Feeds (Yes RSS) with Feedly  The Chronicle of Higher Education

9 Places to Share Your Blog Feed to Automatically Update Your Social Media Contacts - Search Engine Journal
9 Places to Share Your Blog Feed to Automatically Update Your Social Media Contacts  Search Engine Journal

25+ Unique Blog Post Ideas to Engage Your Readers - Search Engine Journal
25+ Unique Blog Post Ideas to Engage Your Readers  Search Engine Journal

Chris Zukowski's Blog - How Steam users see your game - Gamasutra
Chris Zukowski's Blog - How Steam users see your game  Gamasutra

Victoria Tran's Blog - The $0 Marketing Game Guide - Gamasutra
Victoria Tran's Blog - The $0 Marketing Game Guide  Gamasutra

The how and the why of law blogs - ABA Journal
The how and the why of law blogs  ABA Journal

Making People Understand And Care About Your Game - Gamasutra
Making People Understand And Care About Your Game  Gamasutra

After Tumblr NSFW ban, these adult communities are rising - Fast Company
After Tumblr NSFW ban, these adult communities are rising  Fast Company

Max Pears's Blog - Engaging Level Design for Combat - Pt 3 - Gamasutra
Max Pears's Blog - Engaging Level Design for Combat - Pt 3  Gamasutra

The simple most difficult challenge of bringing Frostpunk to consoles - Gamasutra
The simple most difficult challenge of bringing Frostpunk to consoles  Gamasutra

Growing Your Blog Using Email Marketing - Business 2 Community
Growing Your Blog Using Email Marketing  Business 2 Community

What Does A Healthy Publisher/Developer Relationship Looks Like (With Real Contract Details!) - Gamasutra
What Does A Healthy Publisher/Developer Relationship Looks Like (With Real Contract Details!)  Gamasutra

Meet the New Blogger: Meghna Datta - Duke Today
Meet the New Blogger: Meghna Datta  Duke Today

Cision PR Newswire's Beyond Bylines Blog Featured in Feedspot's List of Top Journalism Blogs - PRNewswire
Cision PR Newswire's Beyond Bylines Blog Featured in Feedspot's List of Top Journalism Blogs  PRNewswire

‘Ideology of socialism is not different from ideology of the RSS … People have reposed faith in BJP leader - Economic Times
‘Ideology of socialism is not different from ideology of the RSS … People have reposed faith in BJP leader  Economic Times

Burak Tezateser's Blog - Steam has a lack of data scientists - Gamasutra
Burak Tezateser's Blog - Steam has a lack of data scientists  Gamasutra

Max Pears's Blog - Engaging Level Design for Combat - Pt 2 - Gamasutra
Max Pears's Blog - Engaging Level Design for Combat - Pt 2  Gamasutra

Unity Scene Hierarchy: Catch that Performance Thief! (Part 2) - Gamasutra
Unity Scene Hierarchy: Catch that Performance Thief! (Part 2)  Gamasutra

Alex Pine's Blog - Methods of creating invisible tutorials - Gamasutra
Alex Pine's Blog - Methods of creating invisible tutorials  Gamasutra

Ruben Torres Bonet's Blog - Unity UI: The Guru's UI Development Diagram - Gamasutra
Ruben Torres Bonet's Blog - Unity UI: The Guru's UI Development Diagram  Gamasutra

Andrew Yoder's Blog - The Door Problem of Combat Design - Gamasutra
Andrew Yoder's Blog - The Door Problem of Combat Design  Gamasutra

Josh Bycer's Blog - The Reality of Game Development - Gamasutra
Josh Bycer's Blog - The Reality of Game Development  Gamasutra

David D'Angelo's Blog - King Knight's Map: Building Secret Paths - Gamasutra
David D'Angelo's Blog - King Knight's Map: Building Secret Paths  Gamasutra

Wanted: An enemy for RSS to help BJP grow in Tamil Nadu - Economic Times
Wanted: An enemy for RSS to help BJP grow in Tamil Nadu  Economic Times

How to get on the front page of imgur - Gamasutra
How to get on the front page of imgur  Gamasutra

Ariel Marcelo Madril's Blog - Unlocking Unity Animator's interruption full power - Gamasutra
Ariel Marcelo Madril's Blog - Unlocking Unity Animator's interruption full power  Gamasutra

How to Get the Most Out of Discord - Gamasutra
How to Get the Most Out of Discord  Gamasutra

A 3D View of How We Got Here - Gamasutra
A 3D View of How We Got Here  Gamasutra

Jon Ingold's Blog - Designing Investigate Conversations - Gamasutra
Jon Ingold's Blog - Designing Investigate Conversations  Gamasutra

David D'Angelo's Blog - Shovel Knight Showdown: Chester's Choice - Gamasutra
David D'Angelo's Blog - Shovel Knight Showdown: Chester's Choice  Gamasutra

Procedural texturing for hand-painted stylized character pipelines - Gamasutra
Procedural texturing for hand-painted stylized character pipelines  Gamasutra

How Painting Works In Chicory: A Colorful Tale - Gamasutra
How Painting Works In Chicory: A Colorful Tale  Gamasutra

17 Non-Negotiable Skills for Blog Writers in Any Business - Search Engine Journal
17 Non-Negotiable Skills for Blog Writers in Any Business  Search Engine Journal

Enough with the Pak obsession. True patriotism isn’t about bashing others - Economic Times
Enough with the Pak obsession. True patriotism isn’t about bashing others  Economic Times

RSS Feeds and How To Burn Them - Business 2 Community
RSS Feeds and How To Burn Them  Business 2 Community

Simon Carless's Blog - Steam's 'Follower' counts - hidden in plain sight. - Gamasutra
Simon Carless's Blog - Steam's 'Follower' counts - hidden in plain sight.  Gamasutra

Eliza developer Matthew Burns on stress, choices that matter, and language of games - Gamasutra
Eliza developer Matthew Burns on stress, choices that matter, and language of games  Gamasutra

Frank Zhang's Blog - Building a Fantasy VR World in Unity - Gamasutra
Frank Zhang's Blog - Building a Fantasy VR World in Unity  Gamasutra

Damien Yoccoz's Blog - How To Write A Kickass Game Description - Gamasutra
Damien Yoccoz's Blog - How To Write A Kickass Game Description  Gamasutra

Simon Carless's Blog - Nintendo Switch: A Discoverability Followup - Gamasutra
Simon Carless's Blog - Nintendo Switch: A Discoverability Followup  Gamasutra

Catherine Fox's Blog - Beyond A Steel Sky - Dev Diary #2 - Gamasutra
Catherine Fox's Blog - Beyond A Steel Sky - Dev Diary #2  Gamasutra

A Postmortem. Making Games Is Easy. Selling Them, Not So Much. - Gamasutra
A Postmortem. Making Games Is Easy. Selling Them, Not So Much.  Gamasutra

How we combined film and comics to create the noir aesthetic of Interrogation - Gamasutra
How we combined film and comics to create the noir aesthetic of Interrogation  Gamasutra

Inside the process of creating the score for Temtem: adaptive music. - Gamasutra
Inside the process of creating the score for Temtem: adaptive music.  Gamasutra

Kenneth Liu's Blog - Kliuless #54: A Decade of LoL - Gamasutra
Kenneth Liu's Blog - Kliuless #54: A Decade of LoL  Gamasutra

My Roblox Years: Dungeon Life and New Product Science - Gamasutra
My Roblox Years: Dungeon Life and New Product Science  Gamasutra

Joris Dormans's Blog - Unexplored 2 Dev Blog: Tiles to Curves - Gamasutra
Joris Dormans's Blog - Unexplored 2 Dev Blog: Tiles to Curves  Gamasutra

Steam Indie Game Sales Numbers - Battle Royale Tycoon - Gamasutra
Steam Indie Game Sales Numbers - Battle Royale Tycoon  Gamasutra

Justin Popa's Blog - Community-driven development - Gamasutra
Justin Popa's Blog - Community-driven development  Gamasutra

Nuvi Acquires Social Healthcare Leader Banyan - Associated Press
Nuvi Acquires Social Healthcare Leader Banyan  Associated Press

Gafgar Davallius's Blog - Satisfactory: Network Optimizations - Gamasutra
Gafgar Davallius's Blog - Satisfactory: Network Optimizations  Gamasutra

Super Icon - The Long Slow Death of an Indie Studio - Gamasutra
Super Icon - The Long Slow Death of an Indie Studio  Gamasutra

Why All Of Our Games Look Like Crap - Gamasutra
Why All Of Our Games Look Like Crap  Gamasutra

Neil Schneider's Blog - What Client-to-Cloud REALLY Means - Gamasutra
Neil Schneider's Blog - What Client-to-Cloud REALLY Means  Gamasutra

iOS/Android/Steam sales case study: Golf Peaks - Gamasutra
iOS/Android/Steam sales case study: Golf Peaks  Gamasutra

Indie Postmortem: Sydney Hunter and the Curse of the Mayan (2019) - Gamasutra
Indie Postmortem: Sydney Hunter and the Curse of the Mayan (2019)  Gamasutra

Chris Solarski's Blog - The Golden Age of Video Games - Gamasutra
Chris Solarski's Blog - The Golden Age of Video Games  Gamasutra

Verizon selling blogging site Tumblr to WordPress owner - Inc.
Verizon selling blogging site Tumblr to WordPress owner  Inc.

Evgeny Dyabin's Blog - Cascadeur: character's pose prediction using 6 points - Gamasutra
Evgeny Dyabin's Blog - Cascadeur: character's pose prediction using 6 points  Gamasutra

BJP: Winning at What Cost? - Economic Times
BJP: Winning at What Cost?  Economic Times

Jamin Smith's Blog - The Big Game Branding 101 - Gamasutra
Jamin Smith's Blog - The Big Game Branding 101  Gamasutra

Time to call out Hindutva: Democratic India was founded on freedom, but the two nation theory is diametrically - Economic Times
Time to call out Hindutva: Democratic India was founded on freedom, but the two nation theory is diametrically  Economic Times

Ramez Al-Tabbaa's Blog - Going Indie in Syria - Gamasutra
Ramez Al-Tabbaa's Blog - Going Indie in Syria  Gamasutra

Victoria Tran's Blog - Designing Communities for Kindness - Gamasutra
Victoria Tran's Blog - Designing Communities for Kindness  Gamasutra

Niklas Gray's Blog - Data Structures Part 2: Indices - Gamasutra
Niklas Gray's Blog - Data Structures Part 2: Indices  Gamasutra

Josh Ge's Blog - Rebranding Difficulty Modes - Gamasutra
Josh Ge's Blog - Rebranding Difficulty Modes  Gamasutra

The Indie Dev's Guide to the Chinese Market - Gamasutra
The Indie Dev's Guide to the Chinese Market  Gamasutra

Did Activision CEO just confirm Overwatch and World of Warcraft on mobile? - Gamasutra
Did Activision CEO just confirm Overwatch and World of Warcraft on mobile?  Gamasutra

Epic Games' attempt to go fee-free on Google Play indicates disappointing Android performance - Gamasutra
Epic Games' attempt to go fee-free on Google Play indicates disappointing Android performance  Gamasutra

SEO Critique of 3 Ecommerce Blogs - Practical Ecommerce
SEO Critique of 3 Ecommerce Blogs  Practical Ecommerce

Ruben Torres Bonet's Blog - Unity Addressables: The Final Quiz Analysis - Gamasutra
Ruben Torres Bonet's Blog - Unity Addressables: The Final Quiz Analysis  Gamasutra

It’s not black and white: If you really care about secularism in India, understand both Hindus and Muslims - Economic Times
It’s not black and white: If you really care about secularism in India, understand both Hindus and Muslims  Economic Times

Miniclip's 8 Ball Pool: A melting pot of skill & chance based gratification-Part 1 - Gamasutra
Miniclip's 8 Ball Pool: A melting pot of skill & chance based gratification-Part 1  Gamasutra

The Trump Modi tango: How the PM used Houston event to tactfully reset the India-US relationship - Economic Times
The Trump Modi tango: How the PM used Houston event to tactfully reset the India-US relationship  Economic Times

How commercial video games are designed to develop players' skills - Gamasutra
How commercial video games are designed to develop players' skills  Gamasutra

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