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Get Your Mailing Noticed - Seven Tips for Effective Direct Mail Pieces


When sending mail to clients and potential clients, make your mailing stand out from the stacks of "junk mail" they receive. Here are a few easy ways to get their attention.

Hand address the envelope. Pre-printed labels scream "mass mailing." Addressing by hand adds a personal touch.

Use a bright post card or envelope.

Put stamps on the envelope, instead of using a meter.

Even better, use old stamps. Visit a stamp shop or show in your town to pick up old, unused postage stamps. You can often buy old sheets of stamps for face value or below. Look for stamps with themes that relate to your business.

Include "teaser copy" on the envelope. Get them to open and read it by promising startling news, an exciting offer, or other enticement. Then, deliver on your promise.

Send post cards instead of envelopes. With all the copy right there in front of them, recipients will have to read it.

Keep a consistent look for repeat mailings. Your audience should recognize your mailings, catalogs, newsletters, post cards or other communications on sight.

Some people believe that email has made "snail mail" communications obsolete, but that is certainly not true. Make your mailings interesting and attractive (and target the right audience), and you will discover how effective mail can be.

Copyright Cathy Stucker. As the Idea Lady, Cathy Stucker can help you attract customers and make yourself famous with inexpensive and free marketing ideas. Get free tips, articles and more at http://www.IdeaLady.com/.


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Mon. June / 21 / 2021
Emergency Toothache Relief: Home Remedies, OTC Remedies - Healthline
Emergency Toothache Relief: Home Remedies, OTC Remedies  Healthline

Why mosquito bites itch and 5 home remedies to soothe the pain - Business Insider India
Why mosquito bites itch and 5 home remedies to soothe the pain  Business Insider India

Home remedies: What really works - WPLG Local 10
Home remedies: What really works  WPLG Local 10

Age-old remedies to fix an upset stomach - Times of India
Age-old remedies to fix an upset stomach  Times of India

Mommy Minute: Some home remedies are rooted in science - ABC27
Mommy Minute: Some home remedies are rooted in science  ABC27

This Straw Is Designed to Instantly Cure Hiccups - Smithsonian Magazine
This Straw Is Designed to Instantly Cure Hiccups  Smithsonian Magazine

Swollen Feet from Sunburn: Home Remedies and When to Seek Medical Help - Healthline
Swollen Feet from Sunburn: Home Remedies and When to Seek Medical Help  Healthline

Dangerous Home Remedies: Taking Apple Cider Vinegar To Cure Heartburn Can Be Counterproductive - TheHealthSite
Dangerous Home Remedies: Taking Apple Cider Vinegar To Cure Heartburn Can Be Counterproductive  TheHealthSite

Effective Home Remedies for Acid Reflux, Plus Other Tips to Manage Acid Reflux - Flipboard
Effective Home Remedies for Acid Reflux, Plus Other Tips to Manage Acid Reflux  Flipboard

Say goodbye to all your skin problems this monsoon with these home remedies - PINKVILLA
Say goodbye to all your skin problems this monsoon with these home remedies  PINKVILLA

How to Treat an Infected Wound Naturally: 7 Things to Try - Healthline
How to Treat an Infected Wound Naturally: 7 Things to Try  Healthline

How to Regain Your Sense of Smell Naturally: 4 Recommended Methods - Healthline
How to Regain Your Sense of Smell Naturally: 4 Recommended Methods  Healthline

Know All About Using Natural Home Remedies For Dry Cough - Femina
Know All About Using Natural Home Remedies For Dry Cough  Femina

Home remedies to treat dry cough - Bangalore Mirror
Home remedies to treat dry cough  Bangalore Mirror

These are the home remedies we swear by for bug bite itching - RVtravel.com
These are the home remedies we swear by for bug bite itching  RVtravel.com

How to get rid of Acne: Best home remedies for smooth skin - Times of India
How to get rid of Acne: Best home remedies for smooth skin  Times of India

Want a Full Head of Healthy Hair? Try This Indian Hair Care Routine - Healthline
Want a Full Head of Healthy Hair? Try This Indian Hair Care Routine  Healthline

Sore throat and cold? Try this simple home remedy for relief - The Indian Express
Sore throat and cold? Try this simple home remedy for relief  The Indian Express

5 home remedies for sunburn blisters, according to a dermatologist - Business Insider India
5 home remedies for sunburn blisters, according to a dermatologist  Business Insider India

6 Best UTI (Urinary Tract Infection) Home Remedies 2021 - Greatist
6 Best UTI (Urinary Tract Infection) Home Remedies 2021  Greatist

5 Home remedies to get rid of dandruff instantly - PINKVILLA
5 Home remedies to get rid of dandruff instantly  PINKVILLA

Protect yourself from scorching heat by following these home remedies - Lokmat
Protect yourself from scorching heat by following these home remedies  Lokmat

Weird gadget may cure hiccups, early study suggests - Livescience.com
Weird gadget may cure hiccups, early study suggests  Livescience.com

3 Hair butter or mask & home remedies to control frizzy hair by an expert for healthy hair - PINKVILLA
3 Hair butter or mask & home remedies to control frizzy hair by an expert for healthy hair  PINKVILLA

How to Stop Snoring - Health Essentials from Cleveland Clinic
How to Stop Snoring  Health Essentials from Cleveland Clinic

Tonsil cyst: Definition, treatment, and related conditions - Medical News Today
Tonsil cyst: Definition, treatment, and related conditions  Medical News Today

Follow these home remedies to get rid of white hair - India TV News
Follow these home remedies to get rid of white hair  India TV News

Home remedy for the win! - The New Indian Express
Home remedy for the win!  The New Indian Express

How to Cure Blurry Vision Naturally: What Will and Won't Work - Healthline
How to Cure Blurry Vision Naturally: What Will and Won't Work  Healthline

Natural Remedies for Vaginal Itching - Verywell Health
Natural Remedies for Vaginal Itching  Verywell Health

Desperate for COVID Care, Unauthorized Immigrants Resort to Unproven Drugs - Good Times Weekly
Desperate for COVID Care, Unauthorized Immigrants Resort to Unproven Drugs  Good Times Weekly

Sales of OTC Remedies for Colds & Coughs Climb as Face Mask Sales Decline - PRNewswire
Sales of OTC Remedies for Colds & Coughs Climb as Face Mask Sales Decline  PRNewswire

Five home remedies to treat breathlessness - Times of India
Five home remedies to treat breathlessness  Times of India

Treatment for Herpes and Genital Herpes - Healthline
Treatment for Herpes and Genital Herpes  Healthline

Home Remedies That Can Ensure A Termite-Free Home - Influencive
Home Remedies That Can Ensure A Termite-Free Home  Influencive

How to stop insect bites itching - 4 quick at-home remedies - Daily Express
How to stop insect bites itching - 4 quick at-home remedies  Daily Express

Tulsi DIY home remedies to unlock its ANCIENT secrets for hair growth and dandruff free scalp - PINKVILLA
Tulsi DIY home remedies to unlock its ANCIENT secrets for hair growth and dandruff free scalp  PINKVILLA

How to Keep Your Hands Looking Young - Health Essentials from Cleveland Clinic
How to Keep Your Hands Looking Young  Health Essentials from Cleveland Clinic

Scientists create new straw as an 'instant cure for hiccups' - New York Post
Scientists create new straw as an 'instant cure for hiccups'  New York Post

A straw to stop hiccups - Cosmos Magazine
A straw to stop hiccups  Cosmos Magazine

Researchers describe a new science-based intervention for hiccups - News-Medical.Net
Researchers describe a new science-based intervention for hiccups  News-Medical.Net

How to Get Rid of Oily Skin: 21 Home Remedies and Products 2021 - Cosmopolitan
How to Get Rid of Oily Skin: 21 Home Remedies and Products 2021  Cosmopolitan

Demand for browntail moth remedies spikes as pests' rash spreads in central Maine - Kennebec Journal and Morning Sentinel
Demand for browntail moth remedies spikes as pests' rash spreads in central Maine  Kennebec Journal and Morning Sentinel

'Black fungus' (mucormycosis) and COVID-19: Myths and facts - Medical News Today
'Black fungus' (mucormycosis) and COVID-19: Myths and facts  Medical News Today

Why Ayurveda gained a lot of popularity since Covid-19 - Times of India
Why Ayurveda gained a lot of popularity since Covid-19  Times of India

6 simple steps to beat summer allergies around the home - Nanaimo Bulletin
6 simple steps to beat summer allergies around the home  Nanaimo Bulletin

Know from Swami Ramdev home remedies to get rid of headache - India TV News
Know from Swami Ramdev home remedies to get rid of headache  India TV News

Rubber Bullet Wound Severity, How They're Treated, Precautions - Healthline
Rubber Bullet Wound Severity, How They're Treated, Precautions  Healthline

Why dipping mango in water is the best advice for acne-free skin? - Times of India
Why dipping mango in water is the best advice for acne-free skin?  Times of India

Foods to Avoid During a Shingles Attack & What Foods May Help - Healthline
Foods to Avoid During a Shingles Attack & What Foods May Help  Healthline

Saffron DIY Masks: Level up your glow game with the gift of nature - PINKVILLA
Saffron DIY Masks: Level up your glow game with the gift of nature  PINKVILLA

Check Out These Effective Home Remedies to get rid of Hairfall instantly - BOL News
Check Out These Effective Home Remedies to get rid of Hairfall instantly  BOL News

Coronavirus home remedies: Treatment options and when to seek help - Medical News Today
Coronavirus home remedies: Treatment options and when to seek help  Medical News Today

Pinkvilla's GLOW UP Challenge: The Skincare week: Multani mitti to aloe vera: Radiance boosting home remedies - PINKVILLA
Pinkvilla's GLOW UP Challenge: The Skincare week: Multani mitti to aloe vera: Radiance boosting home remedies  PINKVILLA

Covid-19 stories: I got married amidst a pandemic - Hindustan Times
Covid-19 stories: I got married amidst a pandemic  Hindustan Times

Home Remedies for Pneumonia - Verywell Health
Home Remedies for Pneumonia  Verywell Health

Home Remedies Using Apple Cider Vinegar | INTEGRIS - Integris - Integris
Home Remedies Using Apple Cider Vinegar | INTEGRIS - Integris  Integris

Home Remedies for Postnasal Drip: What Works, What Doesn't - Healthline
Home Remedies for Postnasal Drip: What Works, What Doesn't  Healthline

11 natural remedies for acid reflux - Medical News Today
11 natural remedies for acid reflux  Medical News Today

Natural and Home Remedies for Sheep and Goats | Latest News in Livestock & Animal Husbandry | lancasterfarming.com - Lancaster Farming
Natural and Home Remedies for Sheep and Goats | Latest News in Livestock & Animal Husbandry | lancasterfarming.com  Lancaster Farming

12 natural at-home remedies for arthritis - Medical News Today
12 natural at-home remedies for arthritis  Medical News Today

15 GERD home remedies: Diet, herbs, posture, and more - Medical News Today
15 GERD home remedies: Diet, herbs, posture, and more  Medical News Today

Home Remedies for Shingles (Herpes Zoster) - Verywell Health
Home Remedies for Shingles (Herpes Zoster)  Verywell Health

Home Remedies for Chest Pain - Heart Disease - Verywell Health
Home Remedies for Chest Pain - Heart Disease  Verywell Health

Home remedies no match for serious eye diseases - Healio
Home remedies no match for serious eye diseases  Healio

2 Your Health: Home remedies backed by science - WCBD News 2
2 Your Health: Home remedies backed by science  WCBD News 2

Home Remedies for Bronchitis - Verywell Health
Home Remedies for Bronchitis  Verywell Health

Home Remedies for Wheezing - Verywell Health
Home Remedies for Wheezing  Verywell Health

Centre to increase pace of Covid-19 vaccination in July-August: Amit Shah - ETHealthworld.com
Centre to increase pace of Covid-19 vaccination in July-August: Amit Shah  ETHealthworld.com

6 home remedies for asthma - Medical News Today
6 home remedies for asthma  Medical News Today

5 ways hay fever sufferers manage their symptoms in the North East - The Northern Echo
5 ways hay fever sufferers manage their symptoms in the North East  The Northern Echo

Home Remedies for Yeast Infections - Verywell Health
Home Remedies for Yeast Infections  Verywell Health

10 home remedies to get relief from cough - Times of India
10 home remedies to get relief from cough  Times of India

Arthritis in the Neck Home Remedies - Verywell Health
Arthritis in the Neck Home Remedies  Verywell Health

Home Remedies for Chest Congestion - Bronchitis - Verywell Health
Home Remedies for Chest Congestion - Bronchitis  Verywell Health

5 Home Remedies for Poison Ivy Rashes You Should Know-And When to See a Doctor - Health.com
5 Home Remedies for Poison Ivy Rashes You Should Know-And When to See a Doctor  Health.com

Home Remedies for Ear Infections - Verywell Health
Home Remedies for Ear Infections  Verywell Health

5 of the best home remedies for chafing - Medical News Today
5 of the best home remedies for chafing  Medical News Today

Baby Cough and Chest Congestion Home Remedies - Verywell Health
Baby Cough and Chest Congestion Home Remedies  Verywell Health

These home remedies are backed by science - WJXT News4JAX
These home remedies are backed by science  WJXT News4JAX

Oily skin: Natural remedies to make at home - Medical News Today
Oily skin: Natural remedies to make at home  Medical News Today

5 Home Remedies for Psoriasis to Relieve Symptoms - Parade
5 Home Remedies for Psoriasis to Relieve Symptoms  Parade

Home Remedies for Toddler Ear Infections - Verywell Health
Home Remedies for Toddler Ear Infections  Verywell Health

9 home remedies for burning feet - Medical News Today
9 home remedies for burning feet  Medical News Today

Easy home remedies to cure sore throat - The Indian Express
Easy home remedies to cure sore throat  The Indian Express

Home remedies that really worked | | hendersonvillestandard.com - Hendersonville Standard
Home remedies that really worked | | hendersonvillestandard.com  Hendersonville Standard

Home Remedies That Work - WebMD
Home Remedies That Work  WebMD

Your Healthy Family: Home Remedies Backed by Science - KOAA.com Colorado Springs and Pueblo News
Your Healthy Family: Home Remedies Backed by Science  KOAA.com Colorado Springs and Pueblo News

16 Simple Home Remedies for Dry Eyes - Parade
16 Simple Home Remedies for Dry Eyes  Parade

Saltwater Rinse Benefits for Oral Health and How to Make It - Healthline
Saltwater Rinse Benefits for Oral Health and How to Make It  Healthline

Heat Rash On Face: Symptoms, Treatments, and Home Remedies - Healthline
Heat Rash On Face: Symptoms, Treatments, and Home Remedies  Healthline

15 Best Home Remedies for Heartburn Relief: Natural Ways to Get Rid of Heartburn - Parade
15 Best Home Remedies for Heartburn Relief: Natural Ways to Get Rid of Heartburn  Parade

Tired of Cough Drops? Try These 5 Home Remedies for Cough - EcoWatch
Tired of Cough Drops? Try These 5 Home Remedies for Cough  EcoWatch

6 Home Remedies for Yeast Infections That Actually Work - Greatist
6 Home Remedies for Yeast Infections That Actually Work  Greatist

Coronavirus: Ayurvedic home remedies for mild COVID symptoms (cough, fever and tiredness), by an Ayurvedi - Times of India
Coronavirus: Ayurvedic home remedies for mild COVID symptoms (cough, fever and tiredness), by an Ayurvedi  Times of India

Home remedies for common cold - Times of India
Home remedies for common cold  Times of India

Home remedies for insomnia: 9 options - Medical News Today
Home remedies for insomnia: 9 options  Medical News Today

Add some scepticism to Covid home remedies - Deccan Herald
Add some scepticism to Covid home remedies  Deccan Herald

Redness around nose: Causes, treatment, home remedies, and more - Medical News Today
Redness around nose: Causes, treatment, home remedies, and more  Medical News Today

11 Home Remedies for Rheumatoid Arthritis & 3 Treatment Options - MedicineNet
11 Home Remedies for Rheumatoid Arthritis & 3 Treatment Options  MedicineNet

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