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Surviving When Clients Aren't Rolling In


As the holiday season starts to settle in, the workload for many Micro-Businesses can slow down.

Service-based businesses in particular consider this a slow time of the year. But, in reality, it's a great time for us to step back and reconsider the direction of our businesses.

Here is our top 10 list of "to do" items to get your business ready for next year:

1. Catch up on Correspondence
Respond to or file any and all business correspondence. This includes snail mail, voice mail, and e-mail. This would also include invoices, bills, and business leads. Make sure that you are organized and ready for after the holiday season.

2. Make Major Business Purchases
Research those business purchases you've been considering for awhile. Now, you can divert some of your attention away from clients to concentrate on these items. Invest in yourself and your business with computer software upgrades, training, workshops or Web site updates and improvements. You might be able to get some good deals and deduct the purchases off this year's taxes.

3. Review Your Strategic Plan
Business plans and marketing plans are dynamic documents. They can change depending on your needs or your target market's needs. Now, you can reflect on where you've been. Start planning where you'd like to be with an eye toward challenging yourself to achieve bigger and better goals for next year.

4. Read the Latest News and Books
Now is a good time to keep up with trends in your industry as well as local business news. You can familiarize yourself with topics that affect your business and your clients. Also, there are probably a ton of business books you've been wanting to read. Set a goal to read 2 of them by the beginning of next year.

5. Plan Advertising Spots
Set up next season's advertising opportunities. Consider including a mixture of traditional print, radio, Internet, upcoming tradeshows or events. This time of year, many are focused on the holiday season and wait until it's too late to plan their advertising campaign. Also, if you commit now, you might be lucky enough to get a holiday discount off the usual rates.

6. Re-evaluate Memberships in Business Associations and Organizations
Do they provide support? Camaraderie? Education? Referrals? Customers? If they aren't helping you meet one of your goals, the cost of membership may not be worth it.

7. Look at Your Customer Mix
Make a list of the types of customers you've been marketing to. Then, make a list of your actual customers. Do you see some key differences? If so, it might be worth tweaking your marketing plan or even some of your products and services.

8. Commit to Expanding Your Marketing into 1 New Area
Do you want to start marketing online? Holding workshops? Sending mailings? Writing articles? Pick 1 new area and add that to your marketing mix for next year.

9. Consider Alliances with Other Businesses
It's difficult to do everything when you are a Micro-Business owner. Building alliances can save time and money for everyone involved. They allow you to work with businesses that: 1) have products/services that complement yours or 2) have a similar target market.

10. Take a Mental Break From Business
Most of all, enjoy this time to yourself. Take in a sunset. Go to holiday parties. Spend time with family and friends. And, be thankful for all the wonderful events from the past year!

Some Micro-Businesses look at slow business periods in a negative light. Instead, do the opposite. Take this time to reflect on the past year's highs and lows and begin to change the direction of your company to better position itself for the coming new year.

Brett and Leila Johnson own Data-Scribe(tm), a New Mexico-based firm empowering Micro-Businesses through technology, the written word & training. To get more tips like this, visit their Micro-Business E-Library or sign up for their Micro-Business Gazette at http://www.datascribe.biz.


Todays News by officejax free advertising and ad exchange solutionsMORE RESOURCES updated Thu. November / 21 / 2019
Fever home remedies: Adults, children, and infants - Medical News Today
Fever home remedies: Adults, children, and infants  Medical News Today

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Beat the cold: At home remedies for stuffy noses and sore throats  UNF Spinnaker

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Asymmetrical eyes: Causes, treatments, and home remedies  Medical News Today

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Essential Home Remedies For Mouth Ulcers  Femina

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Baking soda for constipation: Does it work?  Medical News Today

This Ayurvedic home remedy is excellent to treat dry cough - Times of India
This Ayurvedic home remedy is excellent to treat dry cough  Times of India

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Do Home Remedies Actually Work for Yeast Infections?  Health Essentials from Cleveland Clinic

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Tired of Dandruff? 5 Natural, Home Remedies to Dust the Flakes Away  The Better India

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These home remedies will help you erase bad breath  Pulse Nigeria

Best home remedies for a sore throat - Times of India
Best home remedies for a sore throat  Times of India

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Do you have dry skin? Try these 7 effective home remedies for happy skin  Times of India

7 Best Home Remedies to Soothe Itchy Skin - How to Relieve Itching - Prevention.com
7 Best Home Remedies to Soothe Itchy Skin - How to Relieve Itching  Prevention.com

Antibiotic Awareness Week: 6 Side-Effects Of Overuse Of Antibiotics And Home Remedies By Rujuta Diwekar That Can Be As Effective - NDTV News
Antibiotic Awareness Week: 6 Side-Effects Of Overuse Of Antibiotics And Home Remedies By Rujuta Diwekar That Can Be As Effective  NDTV News

The Best At-Home Remedies For Dry & Chapped Lips - Bustle
The Best At-Home Remedies For Dry & Chapped Lips  Bustle

Home Remedies: Essential Oils for Tired Legs - University Herald
Home Remedies: Essential Oils for Tired Legs  University Herald

Flaky eyebrows: Here are 7 natural ways to get rid of brows dandruff - Times of India
Flaky eyebrows: Here are 7 natural ways to get rid of brows dandruff  Times of India

What causes a stuffy nose and how to clear it out fast - INSIDER
What causes a stuffy nose and how to clear it out fast  INSIDER

Empowering Winter Health: At-Home Remedies to Support Your Clinical Care - Acupuncture Today
Empowering Winter Health: At-Home Remedies to Support Your Clinical Care  Acupuncture Today

Get a glowing skin with these amazing home remedies - TheHealthSite
Get a glowing skin with these amazing home remedies  TheHealthSite

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What causes wheezing? Know about its signs, treatment and home remedies to help ease your breathing  Times Now

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World Diabetes Day 2019: Control Your Blood Sugar Levels Naturally With These Effective Home Remedies  NDTV News

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6 Home Remedies for Cystic Acne That Work  YouBeauty

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Got Kidney Stone? Try Apple Cider Vinegar: Here's How It Works; Know The Right Method To Use  NDTV News

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How to use a neti pot and whether it's safe, according to doctors  Business Insider

3 Home Remedies For Boil - Guardian
3 Home Remedies For Boil  Guardian

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Knee Pain: Try THESE home remedies to treat this health problem  PINKVILLA

Chicken soup cure is no myth, with new research suggesting broth could fend off malaria - The Telegraph
Chicken soup cure is no myth, with new research suggesting broth could fend off malaria  The Telegraph

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Struggling with cough and cold? Try THESE home remedies for immediate relief  PINKVILLA

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Food Poisoning: Easy and effective home remedies to help cure it - Republic World  Republic World

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Follow these easy home remedies to clean glass utensils  News Track English

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8 Home Remedies to Get Rid of Stinky Dog Breath  Petside

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Follow these home remedies to prevent chopped fruits from deteriorating  News Track English

Top ten home remedies passed down through the generations - Wales Online
Top ten home remedies passed down through the generations  Wales Online

Fact or fiction? We're putting Grandma's remedies to the test - KENS5.com
Fact or fiction? We're putting Grandma's remedies to the test  KENS5.com

Patients With Runny Noses - Pharmacy Times
Patients With Runny Noses  Pharmacy Times

Home remedies for Pneumonia: Use these natural tips to help ease your symptoms - Times Now
Home remedies for Pneumonia: Use these natural tips to help ease your symptoms  Times Now

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Try these sickness home remedies this flu season  The Puyallup Post

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Natural Easy-To-Find Home Remedies for Treating Hair Loss  DA MAN Magazine

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Facial treatment: Home remedies and what to avoid after getting a facial done - Republic World  Republic World

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Need garden resources to plan for spring? Explore Travis County AgriLife Extension  austin360

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Dengue in Caribbean: How to treat the fever with home remedies?  WIC News

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Best Mole Removal Method Available on Amazon Now  INQUIRER.net

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What causes dry mouth? Prevention, treatment and 8 home remedies to ease the symptoms  Times Now

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White hair: Easy home remedies to reduce them at a very early stage - Republic World  Republic World

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These home remedies can control diabetes, will definitely improve your health  News Track English

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Delhi pollution: As air quality worsens, use these home remedies to treat a cough or sore throat from smog  Times Now

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Dealing with arthritis pain? 4 medicine-free ways to keep moving  Times of India

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New study finds traditional broth may have antimalarial properties  SBS

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Cold and cough DIY remedies to try this season  The Statesman

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How to remove blackheads naturally: Causes, prevention, home remedies to treat the condition once and for all  Times Now

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What is Gingivitis? Know about causes, symptoms and home remedies to fix the gum disease  Times Now

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Skincare problem before your big day? Try THESE home remedies to treat it before your wedding  PINKVILLA

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Are you suffering from swollen tonsils? Symptoms, causes, foods, prevention & home remedies  Times Now

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How to stop snoring naturally: 11 home remedies for sleep without snores  Times Now

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Hair Care: Here's how you can combat hair odour and get rid of the smell  PINKVILLA

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Breast Cancer Awareness Month: Home remedies to help ease treatment side-effects  TheHealthSite

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How To Harness The Placebo Effect When You Have A Cold  Lifehacker Australia

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Jagran New Media launches two new Amazon Alexa Skills in Hindi  afaqs

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How to prevent skin tags: Safe methods of removal  Pulse Nigeria

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What causes hiccups: Doctors find link to brain development  Atlanta Journal Constitution

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Suffering from dry eye syndrome? Causes, treatment and home remedies to ease the symptoms of dry eyes  Times Now

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Picky Eaters: Tips For Parents To Make Sure Kids Eat Healthy; 5 Interesting Lunch Ideas That Won't Fail  Doctor NDTV

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Home remedies for muscle cramps  WTOP

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6 best home remedies for lice  Medical News Today

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10 Home Remedies Proven To Get Rid Of A Cough Naturally  Version Weekly

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15 Home Remedies for Oily Skin  Greatist

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The best home remedies for laryngitis  Medical News Today

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4 natural ways to treat an itchy scalp at home  Pulse Live Kenya

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Home remedies for pigmentation  Medical News Today

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Home remedies for heat rash: 12 natural methods  Medical News Today

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10 Recipes for the Best Home Remedies to Fight Germs and Make You Feel Better  Parade

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Home remedies for chickenpox: How to get quick relief  Medical News Today

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7 home remedies for quick relief from gum pain  Medical News Today

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Shaking meditation: The easiest way to release stress in five minutes  Times of India

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Toddler cough remedies: 4 safe methods  Medical News Today

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Home Remedies 101  IOL

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Pregnancy acne: Treatments and home remedies  Medical News Today

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Natural home remedies for bad breath  Medical News Today

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Home remedies for kidney infection: Safety and effectiveness  Medical News Today

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10 Natural Remedies for Sore Throat — How to Cure a Sore Throat Fast  GoodHousekeeping.com

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How to get rid of pimples fast: Home remedies and prevention  Medical News Today

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Here are some ancient home remedies that are worth trying  Times of India

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Home remedies and natural treatments for gout  Medical News Today

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The best home remedies for cold and flu  Medical News Today

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7 Home Remedies for Sinus Infection Symptoms  Shape Magazine

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How to get rid of a blister: 5 natural home remedies  Medical News Today

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11 effective home remedies for arthritis  Medical News Today

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How to stop or manage heavy periods: Treatment and home remedies  Medical News Today

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Try 7 All-Natural Home Remedies For Fat Loss  Version Weekly

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The top 10 home remedies for acne, according to dermatologists  TODAY

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6 Milk Home Remedies You Didn't Know You Could Use — Including For Your Workouts And Sunburns  Bustle

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Home Remedies — short stories full of urgency and understanding  Financial Times

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Energize your chakras with magical healing power of reiki meditation  Times of India

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5 simple home remedies for diarrhea  Medical News Today

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Stomach burning: Causes, treatments, and home remedies  Medical News Today

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Home Remedies for Diarrhea  Reader's Digest

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Swollen gums: Causes, treatments, and home remedies  Medical News Today

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Boiling water burn: Symptoms, treatments, and home remedies  Medical News Today

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How to sleep better: Tips and home remedies  Medical News Today

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Do you have a stiff neck? These 5 simple home remedies will help you get rid of it super fast!  Times of India

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