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Why Its a BAD Idea To Promote Hot Selling Products on eBay


Do a quick search on Google, Yahoo, or your favorite auction resource site, and you'll quickly discover there are several software programs targeted to vendors who want to promote hot selling products on eBay.

The infatuation with hot selling products exists because sellers believe if you target items that have a robust sales pattern, you'll have a better chance at profiting on eBay. This is both true and false.

Yes... hot selling products can improve your bottom line. But unfortunately by the time the average eBay seller (a) realizes what the hot selling products are, (b) purchases stock to sell on eBay, and (c) actually puts the items up for sale, the demand is already being met by other eBay sellers who probably started the hot selling product trend some time ago.

Not only that, with thousands of people also having access to the same hot selling product lists, you'll have to contend with other eBay vendors who have the exact same ideas that you do. So you'll be up against the original sellers who are currently feeding the demand, AND doing the tango with newer sellers who have jumped on the same hot selling product bandwagon that you did.

Okay maybe this won't happen to you.

But suppose it does.

What if competition becomes so great that prices start dipping below the wholesale cost that you paid for the item? (It happens all the time on eBay.) And what if you lose $100, $200, or even $1,000 on inventory that you thought would be flying off the shelf? Suddenly that hot selling item is looking rather cold sitting in your garage collecting dust.

So if not hot selling products on eBay, then what?

Do what the majority of PowerSellers do. Sell what you want, instead of what's hot. Repeat after me, "Every day ordinary items sell extremely well on eBay... Every day ordinary items sell extremely well on eBay... Every day ordinary items sell extremely well on eBay." Allow this to become your mantra, because it is very much true.

I know this from first-hand experience as I analyze top sellers instead of hot products. And my research has continuously shown me that mediocre products don't necessarily translate into mediocre sales.

For instance, there's a seller right now who clears about $1,000-$2,000 a week selling magnets. And that's AFTER eBay and PayPal fee's. Another seller promotes homemade CD's to a specific audience and clears $900-$2,000 a week. A few sellers make $500-$700+ a week - after expenses - promoting public domain information. And the cool thing about public domain information is that anybody can sell it because it's free. So that's pure profit by selling something they never paid for. Talk about the ultimate arbitrage opportunity!

The ultimate key in succeeding no matter what product you end up selling, is to build a successful strategy. To figure out 'how' to profitably market what you have, instead of chasing after the next great thing. Because once you have the strategy part down, you can sell anything on eBay and make it a hot seller to your bank account.

Alexis Dawes is a student of eBay sales strategies, instead of hot selling products. She's the developer behind Auction Seller Analyzer, a Windows-based application that inspects eBay sellers auctions to determine the winning strategies they're using. You can get more information about Auction Seller Analyzer at (http://www.AuctionSellerAnalyzer.com).


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Sat. February / 27 / 2021

ACV Auctions, Backed by SoftBank, Files to Go Public - Barron's
ACV Auctions, Backed by SoftBank, Files to Go Public  Barron's

Wholesale car auction platform ACV Auctions files for a $100 million IPO - Renaissance Capital
Wholesale car auction platform ACV Auctions files for a $100 million IPO  Renaissance Capital

Platinum Luxury Auctions Sells Posh Apt on NYC's 5th Avenue at 14-Bidder Luxury Auction® - PRNewswire
Platinum Luxury Auctions Sells Posh Apt on NYC's 5th Avenue at 14-Bidder Luxury Auction®  PRNewswire

Vehicle Marketplace ACV Auctions Details IPO Plans - Morningstar.com
Vehicle Marketplace ACV Auctions Details IPO Plans  Morningstar.com

Effects of Transporting Cattle on Auction Prices - Drovers Magazine
Effects of Transporting Cattle on Auction Prices  Drovers Magazine

Selected Western livestock auctions | Livestock Auctions - Capital Press
Selected Western livestock auctions | Livestock Auctions  Capital Press

Treasury Yields Just Spiked After a Brutal 7-Year Auction. Here's What It Means. - Barron's
Treasury Yields Just Spiked After a Brutal 7-Year Auction. Here's What It Means.  Barron's

Classic car auction comes to Glendale, Sun Cities residents to drive - Your Valley
Classic car auction comes to Glendale, Sun Cities residents to drive  Your Valley

St. Louis County to hold online auction of waterfront properties - Duluth News Tribune
St. Louis County to hold online auction of waterfront properties  Duluth News Tribune

ACV Auctions seeks to raise $100 million in IPO - Buffalo Business First - Buffalo Business First
ACV Auctions seeks to raise $100 million in IPO - Buffalo Business First  Buffalo Business First

Bonnette Auctions announces March 6 auction - KALB
Bonnette Auctions announces March 6 auction  KALB

UGA great Jake Scott’s memorabilia bringing big money at auction - Atlanta Journal Constitution
UGA great Jake Scott’s memorabilia bringing big money at auction  Atlanta Journal Constitution

Government Auctions to Boost Colombian Non-Conventional Renewable Energy - Fitch Ratings
Government Auctions to Boost Colombian Non-Conventional Renewable Energy  Fitch Ratings

Treasury Makes History With First Two-Year Note Auction Premium - Bloomberg
Treasury Makes History With First Two-Year Note Auction Premium  Bloomberg

Outgoing Longtime CEO Presides Over Today's Online Gala, Auction for Local Nonprofit Hillsides – Pasadena Weekendr - Pasadena Now
Outgoing Longtime CEO Presides Over Today's Online Gala, Auction for Local Nonprofit Hillsides – Pasadena Weekendr  Pasadena Now

Oceanfront Bermuda Estate with Boat House Heading for Auction - Mansion Global
Oceanfront Bermuda Estate with Boat House Heading for Auction  Mansion Global

City of San Angelo Online Auction Under Way - San Angelo LIVE!
City of San Angelo Online Auction Under Way  San Angelo LIVE!

MLCS Mini Jubilee Jewelry Online Silent Auction - MyMotherLode.com
MLCS Mini Jubilee Jewelry Online Silent Auction  MyMotherLode.com

Minnesota priest auctions off baseball card collection for charity - CNN
Minnesota priest auctions off baseball card collection for charity  CNN

Hundreds of Colorado self-storage units up for auction during pandemic - The Denver Channel
Hundreds of Colorado self-storage units up for auction during pandemic  The Denver Channel

Annual fur auction moves online for 2021; set for March 1 to April 9 - Ontario Argus Observer
Annual fur auction moves online for 2021; set for March 1 to April 9  Ontario Argus Observer

2 classic wagons from Ford family personal collection up for auction - WNEP Scranton/Wilkes-Barre
2 classic wagons from Ford family personal collection up for auction  WNEP Scranton/Wilkes-Barre

10-year Treasury yield surges above 1.50% after 'awful' debt auction - MarketWatch
10-year Treasury yield surges above 1.50% after 'awful' debt auction  MarketWatch

Lakeside Inn & Casino auction to be held next week, bidding open - Tahoe Daily Tribune
Lakeside Inn & Casino auction to be held next week, bidding open  Tahoe Daily Tribune

Benefits of in-person used-car auctions remain clear - Automotive News
Benefits of in-person used-car auctions remain clear  Automotive News

After chaotic auction, Doernbecher halts bidding in Nike (NYSE: NKE) charity event - Portland Business Journal
After chaotic auction, Doernbecher halts bidding in Nike (NYSE: NKE) charity event  Portland Business Journal

TREASURIES-Inflation bets, poor auction send yields up to new milestones - Reuters
TREASURIES-Inflation bets, poor auction send yields up to new milestones  Reuters

Rarely seen Van Gogh painting exhibited ahead of auction - Associated Press
Rarely seen Van Gogh painting exhibited ahead of auction  Associated Press

Collector car auction coming to State Farm Stadium in March - KTAR.com
Collector car auction coming to State Farm Stadium in March  KTAR.com

REFILE-TREASURIES-Inflation bets, poor auction catapult key yield above 1.5% - Reuters
REFILE-TREASURIES-Inflation bets, poor auction catapult key yield above 1.5%  Reuters

John Carmack proposes GPU and console auctions to beat scalpers - The Verge
John Carmack proposes GPU and console auctions to beat scalpers  The Verge

Late Broadway Producer James M. Nederlander’s Fifth Avenue Apartment Sells at Auction - Mansion Global
Late Broadway Producer James M. Nederlander’s Fifth Avenue Apartment Sells at Auction  Mansion Global

Station wagons from Ford family's personal collection up for auction - Detroit Free Press
Station wagons from Ford family's personal collection up for auction  Detroit Free Press

Massive 242-carat Russian diamond heads to auction block - New York Post
Massive 242-carat Russian diamond heads to auction block  New York Post

22 horses, donkeys rescued from Cookeville auction and possible slaughter pipeline - WKRN News 2
22 horses, donkeys rescued from Cookeville auction and possible slaughter pipeline  WKRN News 2

NFT Art Goes Viral and Heads to Auction — But What Is It? - Hyperallergic
NFT Art Goes Viral and Heads to Auction — But What Is It?  Hyperallergic

Verizon pledges whopping $45B in C-band auction - FierceWireless
Verizon pledges whopping $45B in C-band auction  FierceWireless

Concordia creditors do battle as campus slated for June foreclosure auction - OregonLive
Concordia creditors do battle as campus slated for June foreclosure auction  OregonLive

Lessons from spectrum auctions: Entner | FierceWireless - FierceWireless
Lessons from spectrum auctions: Entner | FierceWireless  FierceWireless

Presidents' Day Auction Offers Abraham Lincoln's Hair and Other Oddities - The New York Times
Presidents' Day Auction Offers Abraham Lincoln's Hair and Other Oddities  The New York Times

Brazil approves 5G auction notice - ZDNet
Brazil approves 5G auction notice  ZDNet

Tom Brady rookie card skyrockets in auction - WLNE-TV (ABC6)
Tom Brady rookie card skyrockets in auction  WLNE-TV (ABC6)

Real Floating Baby Yoda Up for Auction - Nerdist
Real Floating Baby Yoda Up for Auction  Nerdist

ICE publishes auction calendar for UK's new Emissions Trading Scheme - Business Wire
ICE publishes auction calendar for UK's new Emissions Trading Scheme  Business Wire

Logbook Signed by Martin Luther King Jr. in Birmingham Jail Breaks Auction Record - Hyperallergic
Logbook Signed by Martin Luther King Jr. in Birmingham Jail Breaks Auction Record  Hyperallergic

Radwood's Auction Site Opens Next Week, Here's What to Expect - The Drive
Radwood's Auction Site Opens Next Week, Here's What to Expect  The Drive

FCC Announces $81 Billion Auction of Spectrum - Morning Brew
FCC Announces $81 Billion Auction of Spectrum  Morning Brew

Massive 242-carat diamond expected to sell for $2 million at auction - WHIO Radio
Massive 242-carat diamond expected to sell for $2 million at auction  WHIO Radio

FCC Reveals Its C-Band Auction Winners - Radio & Television Business Report
FCC Reveals Its C-Band Auction Winners  Radio & Television Business Report

ACV Auctions adds to partner list with ParkMyFleet - Auto Remarketing
ACV Auctions adds to partner list with ParkMyFleet  Auto Remarketing

BANKRUPTCY AUCTION Home off N Main St in Danville Thursday - GoDanRiver.com
BANKRUPTCY AUCTION Home off N Main St in Danville Thursday  GoDanRiver.com

Black History Night Auction Featuring Special Warmup Jerseys Now Open - Washington Captials Web Site
Black History Night Auction Featuring Special Warmup Jerseys Now Open  Washington Captials Web Site

'Extraterrestrial crystal ball' hits the auction block at Christie's - Livescience.com
'Extraterrestrial crystal ball' hits the auction block at Christie's  Livescience.com

OBS Equine Artwork Auction to Benefit Charity - BloodHorse.com
OBS Equine Artwork Auction to Benefit Charity  BloodHorse.com

Online auctions deliver on promise of pre-foreclosure sales - HousingWire
Online auctions deliver on promise of pre-foreclosure sales  HousingWire

St. Louis County's online land auction nets $764,000 in sales - Duluth News Tribune
St. Louis County's online land auction nets $764,000 in sales  Duluth News Tribune

Stakes in Falcone’s Hamptons, New York Homes Head to Auction - Bloomberg
Stakes in Falcone’s Hamptons, New York Homes Head to Auction  Bloomberg

FLDS's compound sold in Sheriff's auction to former members - KOTA
FLDS's compound sold in Sheriff's auction to former members  KOTA

$40 Million Goldin Auctions Investment Group Includes Kevin Durant, Dwyane Wade, Deshaun Watson - Beckett Media, LLC
$40 Million Goldin Auctions Investment Group Includes Kevin Durant, Dwyane Wade, Deshaun Watson  Beckett Media, LLC

Take Home a Champion: Race-Winning Corvette C7.R Up for Auction - imsa.com
Take Home a Champion: Race-Winning Corvette C7.R Up for Auction  imsa.com

Auction House Suspends Sale of 19th-Century Jewish Burial Records - The New York Times
Auction House Suspends Sale of 19th-Century Jewish Burial Records  The New York Times

Who wants a fire truck? City of San Angelo auction opens, taking bids on 57 items - Standard-Times
Who wants a fire truck? City of San Angelo auction opens, taking bids on 57 items  Standard-Times

Former member buys South Dakota polygamous sect compound at auction - Casper Star-Tribune Online
Former member buys South Dakota polygamous sect compound at auction  Casper Star-Tribune Online

Cold War Relics Auction - KTLA
Cold War Relics Auction  KTLA

Sotheby's to Auction Texas Heiress Anne Marion's Collection This Spring, Including Rare Works from Andy Warhol and Roy Lichtenstein - PaperCity Magazine
Sotheby's to Auction Texas Heiress Anne Marion's Collection This Spring, Including Rare Works from Andy Warhol and Roy Lichtenstein  PaperCity Magazine

Mike Mignola, Travis Charest, Bruce Timm Lunchbox Sketches At Auction - Bleeding Cool News
Mike Mignola, Travis Charest, Bruce Timm Lunchbox Sketches At Auction  Bleeding Cool News

Most Valuable Company Profile: Auction.com - DSNews - DSNews.com
Most Valuable Company Profile: Auction.com - DSNews  DSNews.com

Target Auction Company Announces Auction Sale of a Luxury Estate on 6.5± Acres in Tupelo, Mississippi on March 18th - leader-call.com
Target Auction Company Announces Auction Sale of a Luxury Estate on 6.5± Acres in Tupelo, Mississippi on March 18th  leader-call.com

Productive Illinois farmland offered in March auction - PRNewswire
Productive Illinois farmland offered in March auction  PRNewswire

Southgate Crossing holds weekly auction - WNDU
Southgate Crossing holds weekly auction  WNDU

Under the Hood: Carroll Shelby’s ‘Cobra to End All Cobras’ Is Coming to Auction—Again - Robb Report
Under the Hood: Carroll Shelby’s ‘Cobra to End All Cobras’ Is Coming to Auction—Again  Robb Report

An Online Auction for ARF - East Hampton Star
An Online Auction for ARF  East Hampton Star

Sotheby’s Christo Auction, Part 1, Nets $9.8 Million - The New York Times
Sotheby’s Christo Auction, Part 1, Nets $9.8 Million  The New York Times

Farmland Insider: Kansas auction of 10900 acres sells for $38 million - Successful Farming
Farmland Insider: Kansas auction of 10900 acres sells for $38 million  Successful Farming

NAEC's NEXT receives $27.5 million from FCC auction - ktlo.com
NAEC's NEXT receives $27.5 million from FCC auction  ktlo.com

'52 Mantle, Mahomes, MJ Rookies Push Goldin Auction Past $30... - Sports Collectors Daily
'52 Mantle, Mahomes, MJ Rookies Push Goldin Auction Past $30...  Sports Collectors Daily

What Investors Want to Know: US C-Band Auction Impact and Rating Horizon - Fitch Ratings
What Investors Want to Know: US C-Band Auction Impact and Rating Horizon  Fitch Ratings

Barrett-Jackson’s car auction coming to Las Vegas in June - Las Vegas Review-Journal
Barrett-Jackson’s car auction coming to Las Vegas in June  Las Vegas Review-Journal

Government auction includes old missile site, land with ocean views - The Real Deal
Government auction includes old missile site, land with ocean views  The Real Deal

Historic Philly newspaper with iconic 'Unite or Die' masthead up for auction - PhillyVoice.com
Historic Philly newspaper with iconic 'Unite or Die' masthead up for auction  PhillyVoice.com

Tesla charging cost magnified as Texas electricity auction system fuels price spike - Fox Business
Tesla charging cost magnified as Texas electricity auction system fuels price spike  Fox Business

Powell Auction & Realty, LLC - The Barton Collection – Online Auction Sale #2 Antiques - Antique Trader
Powell Auction & Realty, LLC - The Barton Collection – Online Auction Sale #2 Antiques  Antique Trader

Texas ranch heiress' art collection going up for auction - Associated Press
Texas ranch heiress' art collection going up for auction  Associated Press

Cyberpunk and Witcher hackers don’t seem to be bluffing with $1M source code auction - The Verge
Cyberpunk and Witcher hackers don’t seem to be bluffing with $1M source code auction  The Verge

IPL 2021: Schedule, Date, Auction, Team List, Complete Squads, Venue - Cricket Addictor
IPL 2021: Schedule, Date, Auction, Team List, Complete Squads, Venue  Cricket Addictor

Auction ends for Watertown’s heavy rescue fire truck - WWNY
Auction ends for Watertown’s heavy rescue fire truck  WWNY

Priest plans to auction coveted baseball cards to aid low-income students - Catholic News Service
Priest plans to auction coveted baseball cards to aid low-income students  Catholic News Service

'Magical piece of Vince Lombardi' found in box, now up for auction - Green Bay Press Gazette
'Magical piece of Vince Lombardi' found in box, now up for auction  Green Bay Press Gazette

Worst US 'slave' auction has Philly ties | Michael Coard | phillytrib.com - The Philadelphia Tribune
Worst US 'slave' auction has Philly ties | Michael Coard | phillytrib.com  The Philadelphia Tribune

Auction starts for all Lakeside Inn memorabilia and contents - South Tahoe Now
Auction starts for all Lakeside Inn memorabilia and contents  South Tahoe Now

Washington County's delinquent tax auction to be held online - Johnson City Press (subscription)
Washington County's delinquent tax auction to be held online  Johnson City Press (subscription)

Rare Chesapeake Decoys Sell at Auction for up to $155K Each - Chesapeake Bay Magazine
Rare Chesapeake Decoys Sell at Auction for up to $155K Each  Chesapeake Bay Magazine

Farewell to Napa's annual wine auction, the raucous charity bacchanal that's ended after 40 years - San Francisco Chronicle
Farewell to Napa's annual wine auction, the raucous charity bacchanal that's ended after 40 years  San Francisco Chronicle

Capitals to celebrate Black History Night with special jersey auction - NBC Sports
Capitals to celebrate Black History Night with special jersey auction  NBC Sports

Do something useful with spectrum auction proceeds - Lowenstein - FierceWireless
Do something useful with spectrum auction proceeds - Lowenstein  FierceWireless

Week in Review: Islands, Amar'e and Expensive Auctions - Mansion Global
Week in Review: Islands, Amar'e and Expensive Auctions  Mansion Global

Woodlake Fetches $3.5M at Auction, Setting Stage for Local Ownership - Southern Pines Pilot
Woodlake Fetches $3.5M at Auction, Setting Stage for Local Ownership  Southern Pines Pilot

Nearly 700 San Diego properties up for auction | Registration now open - CBS News 8
Nearly 700 San Diego properties up for auction | Registration now open  CBS News 8

Guinness Museum holds world record auction - WGRZ.com
Guinness Museum holds world record auction  WGRZ.com

Fort Kiwanis Club 'Bids for Kids' online auction raises $3900 - Daily Union
Fort Kiwanis Club 'Bids for Kids' online auction raises $3900  Daily Union

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