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Why Blog?
It seems everyone these days is talking about blogging.
Everywhere I go, I find articles and forums devoted to this
craze. I also have heard from many home business owners who are
trying to figure out what a blog is and how they can use one to
their benefit.
The term "blog" is short for "weblog", which just means an
online journal or "log". You can jot down personal thoughts and
notes, post articles you've written or keep track of interesting
websites you find. The sky is the limit, it seems, when it comes
to blogging. A blog is something entirely of your own creation
and you can use it to share your thoughts with the world,
well?.with anyone you can get to read it anyway.
One of the main debates going on about blogs is whether
blogging can be done to improve Search Engine rankings for
businesses or to create a buzz about business websites. Both of
these can be true if the blog is used correctly. Many resources
show that once a blog is created, many times it is listed in
Search Engines within 48 hours. This was true of the blog I
created for Christian Work at Home Moms.
These are many ways to create a blog. The easiest by far is to
use one of the free tools available online, such as Google's
Blogger. You can create your blog for free using their online
tools and templates(nothing to download). After you have created
the blog, you can then publish your blog through them and "Wa-La"
- your blog is posted online for the world to see.
Once you've created your blog, you will need to decide how you
will use it. Will it be a personal blog, full of thoughts and
comments for yourself alone or maybe your family? Or will it be a
business blog, with articles and tips for potential customers? If
you want your blog to be found by others, blogging experts
recommend that you begin by setting the title and descriptions
for your blog. These are similar to the the title and
descriptions you set for your website. Try to make them
meaningful because they are what people will see when your blog
is returned in a Search Engine. If your description is simply "my
blog", you may not draw the attention you'd like.
If you are blogging in the hopes of attracting customers, make
sure to use wise use of words and links in your blogs. Try to
avoid the "click here" link. Instead, opt for links within
descriptive sentences. Add the HTML link within the sentence and
attach it to the words that are closely related to the page or
site you are linking to. For example, to link to my website I
would not use "click here" as my link. I would say, "Please visit
Christian Work at Home Moms for home-based work resources."
There are many ways to get your blog noticed outside of
optimizing them for Search Engines. For instance, there are
entire websites devoted to listing blogs dedicated to any topic
that you can think of. One of the best such websites devoted to
women-created blogs, is BlogDaisy.com. You can also use free
tools such a FeedBurner.com to track the traffic on your blog and
to create a dynamic title box that can be used to display your
blog headlines on your website or even in your email signature.
Each time you update your blog, these headlines are instantly
updated.
There are many ways to use a blog for either personal or
business use. If used correctly, a blog can be a terrific tool to
inform potential customers of your business. Be sure to update
your blog at least once a week so that the content remains fresh
and you remain in the Search Engines.
Jill Hart is the author of the e-book, 2 Weeks Devotional
Journey for Christian Work at Home Moms, and the founder and
editor of Christian Work at Home Moms CWAHM.com. This site is
dedicated to providing work at home moms with opportunities to
promote their businesses while at the same time providing them
spiritual encouragement and articles.
E-mail Jill at [email protected] for additional
information or stop by her site at http://www.cwahm.com This article is
free to reprint if the Author's Bio remains in tact. For
additional articles, please contact Jill Hart.
MORE RESOURCES updated Sat. December / 21 / 2024
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