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Find Out How Microsofts Plans Could Make Your Subscribers Beg You for RSS Content!

Microsoft recently announced that they will be releasing a new browser version sometime this summer. The new browser version was to be released with Longhorn, the code name for their next operating system to replace Windows XP, but they decided that they needed to release it sooner than that.

Many think the reason is because Firefox, the new popular browser, has introduced some key features that many surfers have come to expect. This probably has put pressure on Microsoft to respond with a browser with the same specs.

One of these key features is tabbed browsing, which allows you to browse to multiple sites using just one window with tabs rather than opening a new window for each page.

But tabbed browsing isn't all...

I am really excited about the possibility of a new feature that could change the way web-surfers get their content!

Although there has been no formal announcement about this, there has been a lot of speculation about the new browser including a built-in RSS reader.

An RSS what???

Let me explain...

RSS has taken off like a rocket. Blog sites love it, and every major website out there now supports it including CNN, ESPN, Yahoo, Google, and MSN.

RSS is nothing more than a format for delivering article headlines that can be read and neatly displayed by RSS readers, much like an email program displays email messages.

But so far the popularity of RSS has been confined mainly to blogsites and tech-saavy individuals who know how to "tune in" to an RSS Feed. Though it is spreading like wildfire, many average web users have no idea what RSS is! (I've confirmed that by recently asking several of my friends, and none of them had ever heard of it!)

This is all about to change!

Microsoft has very good reason to include an RSS reader with their new IE version. If they don't, surfers may have reason to switch to another that does. Firefox already includes an RSS reader.

If they DO include an RSS reader, think of the implications:

*You could browse to a webpage and IE could "discover" any RSS links on the page and notify you of them

*You may be able to Right-Click on an RSS Feed and have an option to "Add to RSS Reader", which would instantly subscribe you to the Feed.

*Web developers may be able to write web pages that allow visitors to automatically subscribe to a feed by clicking a button or submitting a form.

Remember, Firefox already has all these features, but the vast majority still uses IE!

Once visitors learn how RSS works and figure out how easy and convenient it is, RSS will become the expected format.

Soon you will be FORCED to offer RSS content because consumers will not want to hand out their email address anymore!

The time will come...will you be ready to deliver?

Feel free to reprint this article so long as you include the resource box listed with the article.

Kent Thompson is the creator of FeedMagic, a full-featured sequential autoresponder program that allows your subscribers to choose between Email or a personalized RSS Feed for delivery. To find out how you can use the power of RSS for your website, visit:


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Microsoft Tag Shuttering In 2015, No One Scans - ReadWrite


Microsoft Tag Shuttering In 2015, No One Scans
News that Microsoft is shutting down its Microsoft Tag service in 2015 hasn't caused much of a stir in the technology sector, except maybe the odd “they still had that?” question that might have been muttered into a morning coffee or two. This may be ...

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RW10: What Other Amazing Products Got Their Start In 2003? - ReadWrite


RW10: What Other Amazing Products Got Their Start In 2003?
ReadWrite celebrates its 10th anniversary on Saturday, April 20, 2013. For the occasion, we're running a series of articles looking back—and looking forward. When Richard MacManus started this site—then known as Read/Write Web—in 2003, he launched ...

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MWC 2008: Samsung handsets round-up - Tech Digest

Tech Digest

MWC 2008: Samsung handsets round-up
Tech Digest
Samsung had the longest line-up of all the manufacturers, with 12 models displayed at the Mobile World Congress show. It's enough to give anyone Samsung fatigue! Here's a recap on all the new handsets… U900 Soul – 5.0-megapixel camera, 4x zoom, image ...

MWC 2008: The L770, E251 and i200 mobile phones from Samsung slightly better than the previous three - Tech Digest

Tech Digest

MWC 2008: The L770, E251 and i200 mobile phones from Samsung slightly better than the previous three
Tech Digest
We're still in disbelief over how disappointing Samsung's collection of phones is for MWC – even with the Soul in mind – and these models shown, the L770, E251 and i200 don't disappoint in the disappointment stakes. It's just so disappointing. Get the ...

MSN Portal - Let's go digital

Let's go digital

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De redactie van zorgt ervoor dat bezoekers dagelijks actuele en aansprekende informatie op de homepage van aantreffen in de meest populaire MSN Magazines Nieuws, Entertainment, Geldzaken en Auto. Zelfs een ogenschijnlijk 'saai' thema als ...

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