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RSS has been around for more than a decade but until recently "Rss Technology" started penetrating its roots deep inside the soil of the so-called E-world.
Using this standard, web publishers provide updates, such as the latest news headlines, special announcements, press releases or weblog postings through their RSS content
Really Simple Syndication (RSS) is a lightweight XML vocabulary for describing metadata about web sites, ideal for news syndication. Originated by userland software in 1997 and used by Netscape to populate Netscape's My Netscape portal with external newsfeeds ("channels") RSS has taken on a life of its own and has become perhaps the most popular XML format today. Thousands of web sites today use RSS as a "what's new" mechanism to drive traffic their way. (Including the BBC, CNET, CNN, Eweek, Forbes, Motley Fool, Wired, Red Herring, Yahoo, MSN and many more?).
As each day passes by, new websites are being launched and added to the internet bandwagon and in order to compete, webmasters & web publishers need to find different ways of producing themed-based websites. Highly focused articles are often sought by webmasters. Why? Because content on the web is still king! In order to attract search engines and site visitors, webmasters depend heavily on providing informative, creative and fresh content. If the web site content is rich, visitors will come. If the website content is updated regularly, visitors will return. When evaluating a website's traffic it is easy to see that the low cost of syndicated content can add-up considerably to a website's value.
Many webmasters & web publishers are struggling to find fresh, innovative content while other savvy webmasters have realized the ability hidden within RSS and are adopting the technology at a maddening pace. By utilizing RSS, webmasters can tap through a variety of distinctive free content sources with very little effort. RSS truly is a webmaster's key to free content.
With the help of RSS technology webmasters can also reach their potential and targeted customers directly, how this is done? Well?. typically RSS feeds contains "News Headlines" and content summaries of a particular product or service these content summaries contain just enough information without overwhelming the reader with superfluous details. If the reader is interested and wants additional information they can click on the item in the feed, accessing the website which contains additional details. RSS readers aggregate multiple feeds, making it easy for individuals to quickly scan information contained within each feed. Feeds are generally themed, allowing users to opt-in to feeds that are of their interest.
One of the major benefits to RSS is that individuals opt-in to content of interest, totally controlling the flow of information that they receive. If the quality of the content in the feed declines, users simply removes the feed from there RSS reader and they will not receive any additional updates from that source. The RSS reader acts as an aggregator, allowing users to view and scan multiple content streams in a very short period of time. With the RSS webmasters & web publishers have the advantage to update their already existing feed, so that when ever they have something new to publish or offer all they have to do is update their already published feed and the message gets updated everywhere it's subscribed. No more worrying if your subscribers got your message or not.
Thus, Rss gives you the opportunity in establishing strong relationships with your existing subscribers as well as helps in attracting new potential subscribers who are interested in what you offer.
If you really want to make a difference then RSS is the perfect tool in reaching out to your subscribers or customers throughout
Syed Ibrahim is a prominent internet strategist and also manages marketing for http://www.rapidfeeds.com
Create, Edit, Publish & Track your RSS feed online just in three easy steps!! Sign Up For Free!!!
MWC 2008: Samsung handsets round-up
Samsung had the longest line-up of all the manufacturers, with 12 models displayed at the Mobile World Congress show. It's enough to give anyone Samsung fatigue! Here's a recap on all the new handsets… U900 Soul – 5.0-megapixel camera, 4x zoom, image ...
MWC 2008: The L770, E251 and i200 mobile phones from Samsung slightly better than the previous three
We're still in disbelief over how disappointing Samsung's collection of phones is for MWC – even with the Soul in mind – and these models shown, the L770, E251 and i200 don't disappoint in the disappointment stakes. It's just so disappointing. Get the ...
Let's go digital
Let's go digital
De redactie van MSN.nl zorgt ervoor dat bezoekers dagelijks actuele en aansprekende informatie op de homepage van MSN.nl aantreffen in de meest populaire MSN Magazines Nieuws, Entertainment, Geldzaken en Auto. Zelfs een ogenschijnlijk 'saai' thema als ...
RSS - A New Face of Online Marketing
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How and Why to RSS
RSS feeds and blogs (and blog and pinging) are part of the latest hyper-frenzy in internet marketing. Tools and services are mushrooming all over.
What the Heck is a Blog?
Everybody is talking about blogs. They are everywhere: on the TV, in the newspapers, and all over the internet.
Build a Website Using Blog Software
Have you thought about how easily you could build and maintain a website if you created the entire thing using blog software? Talk about an inexpensive and easy way to make your own website, this is it!A small business could create websites for each of its product lines, and build each site with blogging software, then link them all together to a main sales site. New product announcements,a FAQ, customer support, description of features, etc, is all handled in a snap.
3 Reasons To Publish An E-Newsletter AND A Blog
With spam filters on high alert, delivering a newsletter by email is not as easy as it was even one year ago. Should it reach your subscriber's inbox (without getting siphoned into a junk folder), it still has to vie for attention amongst dozens - or even hundreds - of new messages.
How to Make Money from Your Blog Content
Writing a blog can be fun and exciting, but it can also be rewarding. If you do not know how to make money from your blog content then you need to consider implementing the following suggestions in your blog.
A Blog Isn't Just For Christmas
I was watching the news on TV last night and there was a warning about buying puppies as Christmas presents. There's nothing worse than visiting the kennels in the new year and seeing all those unwanted dogs that were chosen as presents because they were so cute at the time.
How To Build Traffic To Your Blog
With the growing interest in blogging as a means of online promotion and branding, a lot of marketers are starting blogs to promote their opinions, products, books and services. But a blog is like a website.
The Power of the BLOG
Can a Blog earn you a prison sentence? Ask Mojtaba Saminejad. He is an Iranian whose Blog, published in the Farsi language, earned him a two-year prison sentence in June 2005.
Are You Thinking of Republishing RSS Feeds?
There is lively debate about the republishing of RSS feeds on other sites. The argument surrounds the use of RSS feeds from the feed publisher being used in an unfair manner.
The Right Blog Software Can Make A Blog Stand Out from the Crowd
Blogs are an easy way to get your voice out onto the Net. For the Web-It-Yourselfer, custom blogs are a great way to learn about web technologies and create something from the ground up.
Increase Traffic to Your Blog from Search Engines - The Top 5 Tips
Your favorite thing about having a blog may soon be this - they naturally attract search engine traffic.Blogs already have optimized site architecture.
What Will Microsofts New RSS Windows Mean To You As A Computer And Internet User?
Nothing and a whole lot!That's if Microsoft gets it right. First impressions appear to be very promising and all indications show a much more powerful RSS system, neatly integrated into the next version of Windows.
Blogging on Ecademy Will Boost Your Web Site
For many people blogging is the way in which they are able to update their web site with new information and fresh content. As such, blogs are a great way of gaining returning visitors to your web site.
Blogging Communities Turn Faceless Strangers into Close Friends
I've been searching the Internet for blogging sites for a fair while now and recently I came across a whole blogging community, which has grabbed my interest greatly. It's called Joe User and it's a site that many bloggers all around the globe are partaking in.
Marketing With Blogs - Part 1
Marketers have found that blogs are excellent tools for communicating with their audience. Anyone who has something to sell or an idea to promote can benefit from using blogs.
Writing Quality Blogs
Writing?Blogs?Blogs are on-line journals where people express themselves through writing. Writing?Writing is the process where one puts down words of a language on a format that others can read.
Blogging Your Way To Success Part 3
(Continued from Blogging Your Way To Success Part 2)You have already set up a blog. You have at least 20 pages of content.
Strategies to Make Your Blog More Interesting
Putting up your business blog is an advantageous way of establishing your presence on web. It's no longer just about putting plain texts up on your blog.
Brief History of Blogs
So where did all these blogs come from? How did they get from an underground geek toy to a mainstream tool that has revolutionized politics, journalism, marketing and the media?I always find that when I learn about a new technology or way of doing something online, the geeks have already been there (and I say the word 'geek' with complete affection - I'm one too!). Before business became inseparable from the computer, email or the internet, the academics and tinkerers were there first, kicking the tires and playing with the technology.
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