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Why You're Not Blogging - And Why You Should Start Today


Those of you who aren't ready to wade into the Blog pool are taking your time for several reasons, according to my informal interviews with people before and after they blog. Others start blogging and then abandon their projects too soon, unaware of the benefits.

Whatever your reason, you should get started now - or get back to blogging as the case may be. Here's some motivating enlightenment that you may find surprising.

Reason # 1 that you aren't blogging - You don't realize how huge the benefits are, and how much they may outweigh any monetary or time costs involved.

I think number one may partly the fault of people like me, who have a foot in the marketing arena, and don't explain the idea in detail.

We tend to tell you how great blogging is, but we don't tell you why, or better yet, show you. Or we tell you how to get the best results with your blog, but don't tell you where to start. Let's talk about some of the basic facts.

If you've ever dreamed of going from getting 10 hits a month to getting a few dozen visitors a day from search engines, blogging can make it possible, if you do it right. The structure of a blog, and the fact that most of them automatically generate content feeds, also make them the best food for your friendly neighborhood search engine spider.

If you would like to have visitors come back to your site over and over again, until they buy, you may want to be a blogger. An informative blog that engages your audience shortens the sales cycle. It also creates a courtship period. They can subscribe to your thoughts, see if they like you, even get to know you a little.

People buy from people they like. I don't remember who said it first, but I've learned that it's the truth.

If your visitors don't feel like they are getting a personality vibe from you, they are often less likely to buy. Vibe = buy. Remember that, and that blogs make it easy for you to vibe.

If you'd like to create new targeted search engine pages for your site without needing to hand-code a new page, or fire up your HTML editor every time, you may enjoy blogging. You log in to your blog admin panel, type your thoughts, proofread, press publish.

Presto. You're a blogger.

If you'd like free one-way links back to your site that contain your lucrative keywords, blogging helps with that too.

Even if you've made a mess of your SEO efforts, or been the unsuspecting victim of an algorithm change, as long as you aren't banned by a search engine, blogging can help bring you back into top results. Because they have a search engine friendly architecture, and can make use of your keywords automatically, without being gratuitous, they are an easy way to get into a search engine and stay in.

Reason #2 That you aren't blogging - You think it's hard and expensive.

Granted, especially if you're busy, or have a medium sized to large business, it may be in your best interest to hire one of the few consultants that works on these types of issues.

But if you're a small business owner or home business owner with an online element, you can get away with firing up a free blog and paying for an inexpensive custom template if you can't install one on your own. Most blog consultants will do all the keyword research, etc for you, so that all you'll have to do is log in and blog.

Many of the most common blog software systems are free or inexpensive, especially when weighed against the cost of only using paid methods to attract visitors.

Reason #3 That you aren't blogging - You don't think of yourself as a writer.

Not only can you get away with a few paragraphs, you don't have to write in professional-speak, or use industry jargon to blog. By nature, blogging is done in a casual, conversational tone.

And your blog posts don't have to be long article-type entries like mine are. I'm used to writing articles, and I'm just naturally verbose. My audience is used to my mini-brain dumps, just as your blog readers will likely be happy with, or adapt to, whatever your style is. Your audience will be thrilled with a few paragraphs every day, as long as they're informative and consistent.

So take the plunge. Start blogging today. If you're already a blogger and didn't see the benefits the first time around, try making it a part of your routine - and have a little fun. Give it time to work for you.

You'll be glad you did.

Tinu is a web site promotion specialist who writes about many different ways to get more visitors to your web site. If you want better search engine results, more visitors and return traffic she invites you to take a free ecourse on blogging at http://RescueYourBlog.com .


TODAYS NEWS BY OFFICEJAX FREE ADVERTISING AND AD EXCHANGE SOLUTIONSMORE RESOURCES updated Fri. April / 16 / 2021

Gillmor Gang: Grifters Paradise - TechCrunch
Gillmor Gang: Grifters Paradise  TechCrunch

Return of the RSS reader » Nieman Journalism Lab - Nieman Journalism Lab at Harvard
Return of the RSS reader » Nieman Journalism Lab  Nieman Journalism Lab at Harvard

Blogging 101: Why Bother & Key Elements of an Effective Blog - Business 2 Community
Blogging 101: Why Bother & Key Elements of an Effective Blog  Business 2 Community

What Is RSS And How To Integrate It With Other Applications? - Android Headlines
What Is RSS And How To Integrate It With Other Applications?  Android Headlines

19 Microblogging Platforms that Let You Blog Anywhere, Anytime - Adweek
19 Microblogging Platforms that Let You Blog Anywhere, Anytime  Adweek

Security Considerations – Building Software vs. Building a House - Security Boulevard
Security Considerations – Building Software vs. Building a House  Security Boulevard

What the Coronavirus Can Teach Us about SUNBURST - Security Boulevard
What the Coronavirus Can Teach Us about SUNBURST  Security Boulevard

WordPress.com Launches New Courses With A Focus On Customer Education - PRNewswire
WordPress.com Launches New Courses With A Focus On Customer Education  PRNewswire

The Rise and Demise of RSS - Motherboard
The Rise and Demise of RSS  Motherboard

The Impeachment Was a Watershed Moment for Legal Blogging | National Law Journal - Law.com
The Impeachment Was a Watershed Moment for Legal Blogging | National Law Journal  Law.com

RSS bets on small shakhas in hinterland to make it big in TN - The Times of India Blog
RSS bets on small shakhas in hinterland to make it big in TN  The Times of India Blog

UK vs. Auburn LIVE BLOG, presented by Midnite Rooster - kentuckysportsradio.com
UK vs. Auburn LIVE BLOG, presented by Midnite Rooster  kentuckysportsradio.com

Link to the Original Articles in your RSS Feeds - Digital Inspiration
Link to the Original Articles in your RSS Feeds  Digital Inspiration

eBay Kills Affiliate Tool that Drives Traffic to Seller Listings - EcommerceBytes
eBay Kills Affiliate Tool that Drives Traffic to Seller Listings  EcommerceBytes

What is RSS? And Is It Still Important? - Small Business Trends
What is RSS? And Is It Still Important?  Small Business Trends

Blogging is back, but better » Nieman Journalism Lab - Nieman Journalism Lab at Harvard
Blogging is back, but better » Nieman Journalism Lab  Nieman Journalism Lab at Harvard

Why Guest Blogging Is the Worst Link Building Strategy - Search Engine Journal
Why Guest Blogging Is the Worst Link Building Strategy  Search Engine Journal

Josh Bycer's Blog - Revisiting the Fall of Resident Evil - Gamasutra
Josh Bycer's Blog - Revisiting the Fall of Resident Evil  Gamasutra

This Week in Legal Blogging Archives - LexBlog
This Week in Legal Blogging Archives  LexBlog

Gabriel Padinha's Blog - Leading a game writer's room - Gamasutra
Gabriel Padinha's Blog - Leading a game writer's room  Gamasutra

WordPress wants to help more people into blogging - TechRadar
WordPress wants to help more people into blogging  TechRadar

Ryan Sumo's Blog - How much should I discount my game? - Gamasutra
Ryan Sumo's Blog - How much should I discount my game?  Gamasutra

How good does your game look on a Steam search? - Gamasutra
How good does your game look on a Steam search?  Gamasutra

Unstack Raises $3.1M Seed Round to Expand No-Code Platform - PRNewswire
Unstack Raises $3.1M Seed Round to Expand No-Code Platform  PRNewswire

Blog vs YouTube Over Other Websites: How to Choose - Legal Reader
Blog vs YouTube Over Other Websites: How to Choose  Legal Reader

What Happened to Tagging? - JSTOR Daily
What Happened to Tagging?  JSTOR Daily

news Packers-Saints Week 3 Live Blog Sep 28, 2020 - Packers.com
news Packers-Saints Week 3 Live Blog Sep 28, 2020  Packers.com

What Is an RSS Feed? (+ How to Get Started) - G2
What Is an RSS Feed? (+ How to Get Started)  G2

Kyle Kukshtel's Blog - Rendered #3: Meshes and Metahumans - Gamasutra
Kyle Kukshtel's Blog - Rendered #3: Meshes and Metahumans  Gamasutra

As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current - ZDNet
As Microsoft moves more blogs off its MSDN and TechNet sites, here's how to stay current  ZDNet

RSS’s standardised Hinduism – Part 2 - Times of India
RSS’s standardised Hinduism – Part 2  Times of India

6 Mistakes That'll Drain the 'Juice' Out Of Your Game - Gamasutra
6 Mistakes That'll Drain the 'Juice' Out Of Your Game  Gamasutra

The Scary Secrets of Horror Design From Silent Hill 4 The Room - Gamasutra
The Scary Secrets of Horror Design From Silent Hill 4 The Room  Gamasutra

RSS is the greatest enemy of Hinduism - Times of India
RSS is the greatest enemy of Hinduism  Times of India

Skyblock Game's Blog - Devlog #1 | Skyblock - Gamasutra
Skyblock Game's Blog - Devlog #1 | Skyblock  Gamasutra

Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl - The Guardian
Happy 25th year, blogging. You’ve grown up, but social media is still having a brawl  The Guardian

Coffman named 2020-2021 member manager of YALSA's blog, The Hub - ala.org
Coffman named 2020-2021 member manager of YALSA's blog, The Hub  ala.org

RSS Feeds and How To Burn Them - Business 2 Community
RSS Feeds and How To Burn Them  Business 2 Community

Ruben Torres Bonet's Blog - Compilation Visualizer: Uncover These Iteration Time Killers - Gamasutra
Ruben Torres Bonet's Blog - Compilation Visualizer: Uncover These Iteration Time Killers  Gamasutra

MK Dev's Blog - Develog#1:-Our Mistakes In Making Game - Gamasutra
MK Dev's Blog - Develog#1:-Our Mistakes In Making Game  Gamasutra

How We Used Airtable to Organize our In-game Events - Gamasutra
How We Used Airtable to Organize our In-game Events  Gamasutra

Angela Limoncelli's Blog - 5 Insights from 3700 Reviews of Cyberpunk 2077 - Gamasutra
Angela Limoncelli's Blog - 5 Insights from 3700 Reviews of Cyberpunk 2077  Gamasutra

Why Nintendo's Switch continues to see so much success - Gamasutra
Why Nintendo's Switch continues to see so much success  Gamasutra

A Few Simple Benefits of Using An RSS Feed - Business 2 Community
A Few Simple Benefits of Using An RSS Feed  Business 2 Community

Springbot Acquires Matcha to Power Content for the Omnichannel Retailer - PRNewswire
Springbot Acquires Matcha to Power Content for the Omnichannel Retailer  PRNewswire

Twibble Automatically Tweets Blog Posts or RSS Feeds On a Schedule - Lifehacker
Twibble Automatically Tweets Blog Posts or RSS Feeds On a Schedule  Lifehacker

Ruben Torres Bonet's Blog - Unity Ray-Tracing: Get Started Now - Gamasutra
Ruben Torres Bonet's Blog - Unity Ray-Tracing: Get Started Now  Gamasutra

Karl Kontus's Blog - Steam game trends in 2020 - annual review - Gamasutra
Karl Kontus's Blog - Steam game trends in 2020 - annual review  Gamasutra

Nonprofits Race to Meet Digital Marketing Needs of a New Normal - PRNewswire
Nonprofits Race to Meet Digital Marketing Needs of a New Normal  PRNewswire

Kyle Worrall's Blog - Tap into your musical creativity with AI?! - Gamasutra
Kyle Worrall's Blog - Tap into your musical creativity with AI?!  Gamasutra

Pinarayi’s midnight rendezvous - The Times of India Blog
Pinarayi’s midnight rendezvous  The Times of India Blog

Start RSS Feeding Content Today With dlvr.it to Social Media [How-To] - Rocks Digital
Start RSS Feeding Content Today With dlvr.it to Social Media [How-To]  Rocks Digital

How to Auto-Post your Blog Updates to Twitter - Digital Inspiration
How to Auto-Post your Blog Updates to Twitter  Digital Inspiration

The eccentric economic ideology of RSS and BJP – Part 1 - Times of India
The eccentric economic ideology of RSS and BJP – Part 1  Times of India

The Apple Fall 2020 Mac Event Live Blog: 10am PST (18:00 UTC) - AnandTech
The Apple Fall 2020 Mac Event Live Blog: 10am PST (18:00 UTC)  AnandTech

It begins with a phone call: India-US ties enter the Biden era - The Times of India Blog
It begins with a phone call: India-US ties enter the Biden era  The Times of India Blog

WineBid Appoints Marty Sparks as Director of Engineering to Accelerate Innovations in Online Wine Auctions and Ecommerce - PRNewswire
WineBid Appoints Marty Sparks as Director of Engineering to Accelerate Innovations in Online Wine Auctions and Ecommerce  PRNewswire

How Getting Over It Introduced The Positives of 'Jank' - Gamasutra
How Getting Over It Introduced The Positives of 'Jank'  Gamasutra

Artur Kh's Blog - UE4Cookery CPP001: Injecting subobjects with FObjectInitializer - Gamasutra
Artur Kh's Blog - UE4Cookery CPP001: Injecting subobjects with FObjectInitializer  Gamasutra

Doing Gandhi and Godse with Sikhs and farmers’ movement - The Times of India Blog
Doing Gandhi and Godse with Sikhs and farmers’ movement  The Times of India Blog

Finley's, A Mission-Driven Dog Treat Company, Expands National Pawprint Through Major Retail Distribution Partnerships - PRNewswire
Finley's, A Mission-Driven Dog Treat Company, Expands National Pawprint Through Major Retail Distribution Partnerships  PRNewswire

VFX breakdown: combining 2D and 3D in Blightbound - Gamasutra
VFX breakdown: combining 2D and 3D in Blightbound  Gamasutra

We need a White Paper on farm reforms – Part 1 - The Times of India Blog
We need a White Paper on farm reforms – Part 1  The Times of India Blog

Hostile Mars Devlog #04: More Mars Plants, Shock Turrets, and Further Improvements on DOTS IK - Gamasutra
Hostile Mars Devlog #04: More Mars Plants, Shock Turrets, and Further Improvements on DOTS IK  Gamasutra

The RSS sutras for the twenty-first century - Times of India
The RSS sutras for the twenty-first century  Times of India

The four reasons why Indian liberals are a fast-disappearing species - The Times of India Blog
The four reasons why Indian liberals are a fast-disappearing species  The Times of India Blog

Time has come for an all-India Muslim party - The Times of India Blog
Time has come for an all-India Muslim party  The Times of India Blog

2021 will be a landmark year for cloud gaming, generating $4bn in consumer spending - Gamasutra
2021 will be a landmark year for cloud gaming, generating $4bn in consumer spending  Gamasutra

Iron Galaxy Studios: Women Are Essential in the Workplace - Gamasutra
Iron Galaxy Studios: Women Are Essential in the Workplace  Gamasutra

Namecheap Offers Free 20 Minute Virtual Class On Internet Basics for Students & Online Novices - PRNewswire
Namecheap Offers Free 20 Minute Virtual Class On Internet Basics for Students & Online Novices  PRNewswire

VAntage Point: Home - VAntage Point Blog
VAntage Point: Home  VAntage Point Blog

Payload, a New Headless Content Management System, Launches to the Public - PRNewswire
Payload, a New Headless Content Management System, Launches to the Public  PRNewswire

PM Modi should hold firm against protesting farmers: Bloomberg - The Times of India Blog
PM Modi should hold firm against protesting farmers: Bloomberg  The Times of India Blog

Twenty Over Ten Unveils New Website as Part of Refreshed Brand - PRNewswire
Twenty Over Ten Unveils New Website as Part of Refreshed Brand  PRNewswire

Why Google killed off Google Reader: It was self-defense – Gigaom - GigaOM
Why Google killed off Google Reader: It was self-defense – Gigaom  GigaOM

Iron Galaxy's Co-CEO Chelsea Blasko Reflects on 2020 - Gamasutra
Iron Galaxy's Co-CEO Chelsea Blasko Reflects on 2020  Gamasutra

Manusmriti, maya and Hindutva’s other ghosts - The Times of India Blog
Manusmriti, maya and Hindutva’s other ghosts  The Times of India Blog

Simon Carless's Blog - Can influencer-branded game stores work? - Gamasutra
Simon Carless's Blog - Can influencer-branded game stores work?  Gamasutra

Karl Kontus's Blog - Marketing advice for small indie developers - Gamasutra
Karl Kontus's Blog - Marketing advice for small indie developers  Gamasutra

Nvidia GeForce Now cloud gaming service comes to iOS - Gamasutra
Nvidia GeForce Now cloud gaming service comes to iOS  Gamasutra

Explained: Who is behind the Koo App, India’s alternative to Twitter? - The Indian Express
Explained: Who is behind the Koo App, India’s alternative to Twitter?  The Indian Express

Four in five consumers don't know what cloud gaming can offer, Omdia's research reveals - Gamasutra
Four in five consumers don't know what cloud gaming can offer, Omdia's research reveals  Gamasutra

eBay Sums Up Changes to Affiliate Marketing - EcommerceBytes
eBay Sums Up Changes to Affiliate Marketing  EcommerceBytes

15 No BS CRO Tips to Create Blog Posts That Convert - Search Engine Journal
15 No BS CRO Tips to Create Blog Posts That Convert  Search Engine Journal

Forego the self-righteousness: Both Indian liberals and the new right need to introspect and re-examine their - The Times of India Blog
Forego the self-righteousness: Both Indian liberals and the new right need to introspect and re-examine their  The Times of India Blog

Cloudpunk creator Marko Dieckmann on cyberpunk, voxel art, and constant fight that is indie development - Gamasutra
Cloudpunk creator Marko Dieckmann on cyberpunk, voxel art, and constant fight that is indie development  Gamasutra

Understanding AIMIM’s rise: Muslim voters have rejected the counterfeit liberalism of ‘secular’ parties - Economic Times
Understanding AIMIM’s rise: Muslim voters have rejected the counterfeit liberalism of ‘secular’ parties  Economic Times

Google AdSense Ads in RSS Feeds - First Impressions & Screenshots - Digital Inspiration
Google AdSense Ads in RSS Feeds - First Impressions & Screenshots  Digital Inspiration

Ruben Torres Bonet's Blog - The Gamedev Guru’s Birthday Party - Gamasutra
Ruben Torres Bonet's Blog - The Gamedev Guru’s Birthday Party  Gamasutra

How to Submit a Podcast to Apple Podcasts, Google Podcasts, and Spotify in 2021 - Voices.com
How to Submit a Podcast to Apple Podcasts, Google Podcasts, and Spotify in 2021  Voices.com

8 Ways to Get (And Keep) Blog Readers - Backstage
8 Ways to Get (And Keep) Blog Readers  Backstage

Stas Ignatov's Blog - Simple Performance Capture for Indie Developers - Gamasutra
Stas Ignatov's Blog - Simple Performance Capture for Indie Developers  Gamasutra

Blogs - National Catholic Register
Blogs  National Catholic Register

A return to blogs (finally? sort of?) » Nieman Journalism Lab - Nieman Journalism Lab at Harvard
A return to blogs (finally? sort of?) » Nieman Journalism Lab  Nieman Journalism Lab at Harvard

Riverside County D.A. introduces blog to share information on cases and mission of the office - Press-Enterprise
Riverside County D.A. introduces blog to share information on cases and mission of the office  Press-Enterprise

‘Saare jahan se achha’ is a better economic mantra - The Times of India Blog
‘Saare jahan se achha’ is a better economic mantra  The Times of India Blog

My Own Personal Extinction - Scientific American Blog Network - Scientific American
My Own Personal Extinction - Scientific American Blog Network  Scientific American

India less secular but far from a one-party state - The Times of India Blog
India less secular but far from a one-party state  The Times of India Blog

SEMRush drops paid guest blogging service after Google policy scrutiny - Search Engine Land
SEMRush drops paid guest blogging service after Google policy scrutiny  Search Engine Land

Eat, Prey, Rape: Why desis abroad cringe when caste, gender violence hits headlines - The Times of India Blog
Eat, Prey, Rape: Why desis abroad cringe when caste, gender violence hits headlines  The Times of India Blog

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