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Auction Information ChannelSEARCH: The auction information channel Directory of Information
auctions Akron, Ohio listings, estate sales Akron, Ohio, surplus liquidations Akron, Ohio
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If you were to look through eBay, or any other online auction site for that matter, you would find that many people make some very basic mistakes. And, they repeat these mistakes over and over again. As indicated in my book "eBay Marketing Wholesale SourcePak" with a little common sense these mistakes are completely preventable. So to prevent you from making these very same mistakes I have put together the Top Ten Tips For Auction Success.
10. Shipping
Always state what your shipping price will be. And, Do Not try to
rip off your buyers by inflating the shipping price to increase
your profit. Believe it or not, people do have a fair idea of
what shipping costs should be. If they feel you are inflating
your shipping price they will not bid on your item and may not
look at any of your other auctions either from fear of being
ripped off.
9. Customer Support
You must respond to all emails regarding your auctions. Yes,
responding to emails is time consuming. But, if you don't, that
potential bidder will look else ware for the product and you will
have lost yourself a customer.
8. Reserve Price
Do your research on the price for your item. If you must use a
reserve price keep it real. If you over price your item you will
not get as many bids. And, while all good marketers know there is
a time and place for the Reserve Auction, you may actually get
more bids using no reserve pricing at all. Do your research to
help you make this decision.
7. Item Condition
You must let bidders know what condition your item is in. Is it
new and in it's packaging, or used but like new condition. Does
it have any imperfections they should be made aware of. A
potential bidders will want to know what condition your item is
in before making any bids.
6. Terms
This could come under the heading Customer Service. If you have
terms on your auction page that read something like this "Not
Responsible For Item Once Shipped" or "Item Sold As Is" you will
get less bidders for that auction. Be a responsible eBayer, have
insurance on the item that your buyer can purchase. And be sure
to have some sort of guarantee on your products.
5. Feedback
One of the most important parts of your eBay Business. Feedback
is a method eBay uses to allow buyers and sellers to record their
experiences with each other. Then, others can check out the
feedback of any eBayer they wish to deal with, to see if there
has been any negative comments left. Therefore, it is extremely
important to keep your feedback rating positive.
4. Auction Start/Close Time
You must plan your auction start/close time around the bidders
you wish to attract to your auction. If the product you are
selling appeals to the working woman, the best time to start/end
your auction would be in the evening or on the weekend. Always
create a profile on your product and what group of the population
you are selling to.
3. Item Description
Not enough information or too much rambling of information will
discourage people from bidding. So too will to many typos. Your
item description must be clean and concise. Succinctly provide
all the information required to describe the item sufficiently
and create buyer interest.
2. Image
You need to use an image on your auction page. Remember a picture
is worth a 1000 words! Potential bidders will want to see what
the item looks like before they make a bid. With digital cameras,
being so affordable these days adding a image to your auction
page is easier then ever. But, make sure the image is clear and
well lit to show it's detail or any imperfections it may have.
Also, keep the image at a reasonable pixel size so your auction
page doesn't take to long to load.
1. Headlines
This is the most important issue for getting more bidders to your
auction page. You must include words that people will search on
eBay. And, you must make your headline enticing, so potential
bidders will click it. If you are selling an antique make-up
table a headline saying old vanity table would not pull in a lot
of bidders. But, if you said something like "Vintage Vanity Table
- Mint Condition - Collectors Item" not only would you get more
potential bidders to view your auction, you would also be using
words people would search eBay for. Your auction title would
appear in searches for Vintage, Vanity Tables, Collectors Items.
Therefore, allowing even more potential bidders to see your
headline.
Happy Selling!
Joe Clare
Joe Clare is an active Netpreneur and eBayer! He is the author of numerous articles on how to make money online and be successful on eBay! Check out his latest Best Selling eBook "eBay Marketing Wholesale SourcePak" Your Passport to Success! at http://www.ebooksnsoftware.com
MORE RESOURCES updated Sat. December / 21 / 2024 |
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