 |
|
|
|
We would like to thank the local libraries, schools, and universities for recommending students
to visit us when doing research on any of our information topics.
Please check back frequently as new topics are added and current topics are updated daily. |
 |
 |
|
Place your TextLink AD here free
|
Blog or Ezine? Top 7 Reasons to Blog Now!
Many of my small business clients ask me: "What is a blog and
do I need one?" As a marketing consultant and business coach, I
too had to address those questions in my own business.
A blog is a form of online journal that business owners use to
develop customer relationships and establish credibility. Blog
authors write and post relevant content frequently - daily, every
couple of days or weekly.
After publishing an ezine for some time, I decided to give up
my monthly ezine for a blog. Of course I could do both -- for the
more points of contact with my target the better. But for now,
I'll share my top seven reasons why I choose to blog over a
monthly ezine:
Interactivity: Blogging puts the humanity in
technology. Readers can leave comments and respond to each other.
Adding video and audio to a blog also significantly enrich the
learning experience, allowing for various learning styles. Ezines
on the other hand, are fairly static.
Convenience & Ease: I can communicate with my
audience quickly and efficiently without the elaborate set-up and
content requirements of an HTML ezine.
Inexpensive: Lots of blogs are free. For example
www.blogger.com. I like Typepad at www.typepad.com. For a minimal
charge of $4.95 per month, I get a professional looking blog with
upgraded features. Compare with a professional ezine/contact
management program costing $19 per month.
Increases Visibility: Search engine spiders love blogs
for the simple reason that they constantly seek new content.
Frequent postings are crucial for success. As a result, bloggers
gain increased Web presence and higher search engine rankings.
For example, Google, Yahoo and others often index blog entries
within days of posting as opposed to waiting weeks for ezine
postings.
Content Management: When I set up this blog I created
keyword-based categories for the topics that I'll write about in
the future. Each time I post, I select which category my post
applies to and voila! My posts are catalogued by category and
date. This feature is essential fodder for future e-books and
other informational products. Try content management with your
ezine articles on your website - things can get unwieldy
fast.
Clearly, blogging is an essential addition to my marketing
toolbox. It's also effective for any service-based entrepreneur
who needs to build client relationships and increase
visibility.
Copyright © 2005
Lena Claxton is a small business coach & marketing
consultant, committed to helping self-employed professionals
reach their highest potential. She's author of the e-book "Small
Business Boosts." Download your free copy at http://www.ontrakmarketing.com
and receive a subscription to the "Ontrak Business Blog."
MORE RESOURCES updated Sat. December / 21 / 2024
 |
|
|
RELATED ARTICLES
Seven Sizzling Ways to
Turn Targeted Traffic Towards Your Blog!
Blogs are an unbelievable way to achieve success on the
internet. Blogs can establish a web presence, express your
opinions and generate serious profits.
Cash In Your Blog - 4
Ways to Profit From The Hidden Revenue In Your
Blog
Most webmasters and online business owners know that a blog
can bring you additional revenue from advertising, and more
traffic from search engines. Then there's the additional
benefit of having a great way to spark productive dialogue
between you and your prospects.
How to Create an RSS
Feed
An RSS news feed can be used to communicate with your
target audience. It is an ideal means of notifying people
of new content on your website without the need for them to
keep on visiting your site.
Internet News Services
Explode Online
It seems no matter how much information comes available
online, people thirst for more.To illustrate this point,
just take a look at all the online news services sprouting
up on the web like garden weeds.
See RSS Feeds from Your
Website
RSS feeds have made it so convenient to gather current
information. If you have an RSS Reader on your desktop,
then from this one window you can get up-to-date
information from any sources of your choice, such as:1.
Im a Failed
Blogger!
I've never been popular in my whole life. I think there
must be something inside me that didn't get enough
attention as a kid or something because I seem to find
myself looking for it all the time.
Top 10 Reasons to Start
Blogging
"What's blogging?" you ask."Where have you been?" I reply.
Blogging for Profit
Using AdSense
This article is designed to teach you how to profit from
blogging, writing to a website in the form of regular
posts, without spending anything. The keys to this idea lie
in two of Google's programs, Blogger.
RSS Can Keep You In The
Loop
When webmasters first hear about RSS they tend to
concentrate on the promotional side of things. They want to
know how it will bring more traffic to their site and get
them higher rankings in the search engines.
Starting Your Own
Blog
I was sitting in my local Internet Cafe yesterday, I like
to get away from my 'home office' from time to time and
it's a great place to go for a cup of Espresso and to meet
interesting people. The rather attractive lady sitting next
to me was typing away furiously and, when she had finished,
I asked her what she was writing - I'm interested in
learning how other people use the Internet.
Google AdSense and
Blogs
If you have a blog, or are thinking about starting a blog,
then you are definitely going to want to read this article.
It's all about how to line your pockets with money that's
just waiting to be made without working much harder than
you already are.
RSS - A New Face of
Online Marketing
Today we see the Internet as a global catalog of
information, and the Internet thrives on information. But
information, which is fresh and new, is more valuable than
out dated content.
The Key To Marketing
With Blogs
I've spent months answering questions from marketers about
blogs and blogging and how they fit into the marketing mix.
Still, 99% don't understand the power of blogging.
5 Easy Ways To Use RSS
On Your Site
You hear so much talk about RSS these days on the Internet
and in the media. Everyone is acknowledging it's importance
in boosting your site's presence on the web.
RSS - Will It Really
Become Mainstream?
I am not one to have New Year's resolutions, but I do plan
ahead. As we reached the last quarter of 2004, I decided
that 2005 would be, for me, the year of article writing and
RSS.
The 6 Top Reasons
Marketers Should Blog
If there is a downside to blogging, I have yet to find it.
The more you learn about blogging, the more there is to
like.
How to Make Money With
Your Blog?
Make money blogging is fun: you enjoy blogging and getting
money from blogging. As long as "making money with your
blog" is concerned, it doesn't matter matter actually
whether you enjoy or not.
Do You Know The 3 Key
Ways to Blog to Promote Your Online Home Based
Business?
Most People who Blog and Ping only use 1 Method to promote
there online Home Based Business. Their are actually 3 Keys
ways a Blog can help you promote your Online Home based
Business for little or no cost to you.
Its A Blog, Not A Sales
Letter
The recent spurt of interest in blogging has begun to
ignite the hope that people can make a full-time income
from blogging. Although there are a few people actually
doing this, there aren't too many business models yet that
can support someone making a full-time income from their
blogs.
Blogging Your Way To
Success Part 1
It has been said that blogging will be the new trend in the
21st century. It is easy to see why.
|
free amv format video downloads amv format video downloads amv format videos
