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How much money have you spent in Advertising, Promotion & Marketing? If you're like most people you've probably spent over $1000 or more. Many individuals and companies have spent $2000 to $50,000 in Advetising within a course of 1 Year... Ouch!
We all know that in order to succeed in business, we all have to do a lot of advertising right!... However why are we spending so much on advertising? "Could it be because others are doing the work for us?" I have a clear answer to the question, read on...
So why are we spending so much on advertising? After all we are in the 21st century and we need all the advertising that we can get to compete with our relentless competitors. But the reason why were're spending so much is because others are doing all the work for us and this means they can charge us as high as they feel...
Many of us are also always trying to compete with the large companies who are spending thousands and thousands of dollars on advertising. Small business need to stop doing this. Consider yourself, as a small business, luckier than the large businesses, because you don't have to worry about losing money when you do Advertising...
Why because the only advertising you should be doing is low cost advertising like Ezine Advertising, low cost opt-in email advertising, low cost pay per click search engines and low cost classified advertising. My favorite would have to be a Solo Ad in an Ezine or Online Newsletter, it has always given me excellent (ROI)Return On Investment.
Don't try to compete with the large companies with the fancy graphics and expensive advertising. Let them spend all they want in expensive advertising, many of them don't realize that it's extremely risky or if they do know that it's risky, they simply don't care.
Take Television Advertising and Banner Advertising for instance... Many companies have spend millions of dollars on it, sometimes it works and sometimes it doesn't and many have failed.
Now don't get me wrong you can still make profits from other people handling your advertising, but please understand that if others are doing the work for you all the time, you wouldn't be taking full advantage of the Internet's Technology. Understand that you too have the same potential as others. So these are what you need to do that will be totally Critical to Your Success and save you from spending too much on advertising...
- Generate tons of Traffic (visitors) to your Business!
- Put together a Powerful Presentation for your visitors!
- Learn How to Advertise for FREE!
I really want to introduce you to some powerful FREE Tools that will let you do all 3 and also allow you to have the same potential that others large companies have when it comes to Advertising and Marketing. Please do not be afraid to "educate yourself" about how to use free tools and resources to generate massive traffic to your web site and still compete with the large companies, small businesses are rising at the speed of light. This is your turn to get the "free knowledge" you need to compete.
I'm not saying that you should stop spending money on Advertising, if your advertising is making you money today... continue doing what you're doing, just use the free resources as a Powerful Supplement to your business for FREE Advertising!... Even if you have to use Bulk Opt-in Email Advertising. You should take advantage of any Email Marketing software that does that...
Copyright © 2005 by Koffi Amouzouvi
Koffi Amouzouvi is the "author" of a FREE Newsletter called "Specialized Info Newsletter" to help customers use the Most Powerful Marketing Software in 2005. http://www.gemini3style.com
What you need to know in advertising today
AT&T Inc. is in talks to buy digital ad firm AppNexus, which would likely signal the company's plans to challenge advertising titans Alphabet Inc. and Facebook Inc., Cheddar reported. AppNexus is privately held and has raised an estimated $344 million, ...
AT&T targets $1.6B buy to boost advertising play
Synacor Looks To Solve The Password Problem on Cheddar
AT&T's advertising CEO: We want to change what 'everybody still hates' about ads
The newly combined AT&T-Time Warner is looking to reinvent advertising — but to do so, it needs to buy more technology, AT&T Advertising and Analytics CEO Brian Lesser told CNBC on Wednesday. Lesser, who spoke on "Squawk Box" from the Cannes ...
AT&T Advertising CMO Kirk McDonald On Redefining The Ads Experience, Blank Banners And Big Rumors
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Nieman Journalism Lab at Harvard
Newsonomics: GateHouse Media thinks services for small local businesses can help replace long-gone advertising
Nieman Journalism Lab at Harvard
Doctor: As I understand it, you've moved away from digital space advertising. I talked with [UpCurve CEO] Peter Newton recently, and he laid it out for me; let me see if I have the history right. What we would call the marketing services business for ...
A Crossroads: Artificial Intelligence And Advertising
According to Elon Musk, artificial intelligence (AI) is “our biggest existential threat.” Whether that is fact-based or hyperbole is determined by the reader's perception of Musk as either the real-life Iron Man or a classic hype marketer. Whether Elon ...
Elon Musk emails employees about 'extensive and damaging sabotage' by employee
Tesla Flags Over 500 Job Cuts at California Headquarters, Plant
Trade-offs: The Reality No One Wants To Accept In Digital Advertising
As I sit here in Cannes and listen to rosé-fueled frets around the digital advertising industry issues du jour, I've been thinking about how I've watched this business solve problems since its early days. One insight that many leaders haven't applied ...
The Technology Invasion Of The Advertising Industry At Cannes Lions
Correction: This post has been updated since originally posted to show that Giant Spoon used 66 actors, not 60 and took five months to build the activation, not five weeks. Cannes Lions (June 18-22, 2018) is the annual 'Oscars' for the advertising ...
The Classic Partnership Advertising Shortlisted In Product Design Lions
Doom and gloom in advertising? I don't see it, says IPG boss Roth
CANNES, France (Reuters) - The veteran boss of advertising giant IPG said he does not recognize the talk of "doom and gloom" in his industry, arguing the holding companies are needed more than ever to help clients chart the rapidly changing territory.
New study, bad news: More exposure to pot advertising increases likelihood teens will use it
The legalization of recreational marijuana use in California has set off an advertising boom on billboards across the state. The gigantic ads try to persuade us — and our offspring — that we can easily get "chill vibes," say "goodbye stress" or "get ...
The Future of Esports and the Implications for Advertising and Sports ...
CANNES, France—Overwatch League commissioner Nate Nanzer, Activision Blizzard Esports Leagues CMO Daniel Cherry III and David “Nomy” Ramirez, pro ...
AT&T's Brian Lesser on the future of advertising
AT&T's Brian Lesser on the future of advertising. 12 Hours Ago. Brian Lesser, AT&T adversiting CEO, speaks with CNBC's Andrew Ross Sorkin from the Cannes Lions festival in an exclusive interview. Watch CNBC Live TV ...
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