Secrets to Get Free Advertising
The opportunities to get free advertising for your product or
services are limited only by your own imagination and energies.
There are so many proven ways of promoting your objectives
without cost that it literally boggles the mind just to think of
One way is to write an article relative to your particular
expertise and submit it to all the publications and media dealing
in the dissemination of related information. In other words,
become your own publicity and sales promotions writer. Get the
word out; establish yourself as an expert in your field, and
"tag-along" everything you write with a quick note listing your
address for a catalog, dealership opportunity, or more
Another really good way is by becoming a guest on as many of
the radio and television talk shows or interview type programs as
possible. Actually, this is much easier to bring about than most
people realize. Write a letter to the producer of these programs,
then follow up an in-person visit or telephone call. Your initial
contact should emphasize that your product or service would be of
interest to the listeners or viewers of the program--perhaps even
saving them time and money.
Other ways of getting free or very inexpensive exposure
include the posting of advertising circulars on all free bulletin
boards in your area, especially the coin-operated laundries,
grocery stores, and beauty and barber shops. Don't discount the
idea of handing out circulars to all the shoppers in busy
shopping centers and malls, especially on weekend. You can also
enlist the aid of the middle school students in your area to had
out circulars door-to-door.
Some of the more routine methods include having a promotional
ad relative to your product or service printed on the front or
back of your envelopes at the time you have them printed with
your return address.
Be sure to check all the publications that carry the kind of
advertising you need. Many mail order publications just getting
started offer unusually low rates to first-time advertisers; a
free-of-charge insertion of your ad when you pay for an order to
run three issues or more; or special seasonal ad space at greatly
reduced rates. And there are a number of publications that will
give you Per Inquiry (PI) space--arrangement where all orders
come in to the publication, they take a commission from each
order, and then forward the orders on to you for fulfillment.
Many publications will give you a contract for "" space. In
this arrangement you send them your ad, and they hold it until
they have unsold space, and then at a price that's always one
third or less the regular price for the space need, insert your
ad. Along these lines, be sure to check in with the suburban
If you send out or publish any kind of catalog or ad sheet,
get in touch will all the other publishers and inquire about the
possibilities of exchange advertising. They run your ad in their
publication in exchange for your running an ad for them of
comparable size in yours.
Finally, there's nothing in the world that beats the low cost
and tremendous exposure you get when you advertise a free offer.
Simply run an ad offering a free report of interest to most
people--- a simple one page report with a "tag-line" inviting the
readers to send money for more information, with a full page
advertisement for your book or other product on the backside. Ask
for a self-addressed stamped envelope, and depending on the
appeal for your report and circulation of the publication in
which your ad appears, you could easily be inundated with
The trick here, of course, is to convert all these responses,
or a large percentage of them, into sales. This is done via the
"tag-line," which issues an invitation to the reader to send for
more information, and the full page ad on the back of the report,
and other offers you include with the complete package you send
back to them. As mentioned at the beginning of this report, it's
just a matter of unleashing your imagination. Do that, and you
have a powerful force working for you that can help you reach
Julia Tang publishes Smart Online Business Tips, a fresh
and informative newsletter dedicated to supporting people
like you! To find out the best online business opportunities,
and to discover hundreds more proven and practical internet
marketing secrets, plus FREE internet marketing products
worth over $200, visit: http://www.best-internet-businesses.com
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MORE RESOURCES updated Tue. July / 23 / 2019
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